2cv Mehari Club Cassis

What 2cv Mehari Club Cassis does

2cv Mehari Club Cassis (legal name: 2CV Méhari Club Cassis) is a Cassis, France-based private e-commerce retailer founded in 1992 that specializes in spare parts for classic Citroën vehicles — primarily the 2CV (produced 1948-1990), Méhari (1968-1987), and Dyane/Acadiane (1967-1983). The company operates the mehariclub.com storefront in four languages (French, English, Spanish, Italian) and stocks more than 5,000 product references covering engine, transmission, steering, brakes, chassis, bodywork, electrical, interior, and peripheral systems, alongside accessories and restoration hardware. It holds a 35-year official partnership with Citroën for original-quality parts manufactured using historical Citroën tooling, and produces MCC-branded parts in its own French workshops.

The company runs a hybrid go-to-market combining direct-to-consumer e-commerce, a network of approximately 350 relay points and official distributors across France and Europe, and dedicated B2B pricing tiers for professional garages and vehicle owner associations. Revenue is generated through three streams: spare-parts hardware sales, vehicle restoration and reconstruction services, and Burton SportsCar conversion kits (neo-retro 2CV-to-sports-coupé transformations) distributed exclusively under partnership. Additional sub-brands include Eden, an electric conversion of the Méhari. Pricing is structured around TTC/HT dual-track retail and professional tiers, with free-shipping thresholds, an MCC Privilèges loyalty program (Bronze/Silver/Gold), and Alma-based installment payments.

Operationally, the company employs 11-50 staff, fulfills orders through multiple carriers (Colissimo, TNT, DPD, Géodis, France Express), supports click-and-collect at the Cassis headquarters, and maintains customer engagement through technical video tutorials and an expert forum. As of the input data, no revenue figures, funding rounds, or ownership structure beyond private/founder-controlled are disclosed.

Name

2cv Mehari Club Cassis

Legal name

2CV Méhari Club Cassis

Website

https://mehariclub.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Méhari Club Cassis is a Cassis, France-based e-commerce retailer specializing in spare parts for classic Citroën vehicles (2CV, Méhari, Dyane), serving enthusiasts and professional garages across Europe via a 5,000+ SKU catalog and a network of 350 relay points.

Ownership category

akta.pro rank

Product category

Classic Car Spare Parts

NAICS

Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312), Automotive Parts, Accessories, and Tire Retailers (4413)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)

akta.pro primary industry

Automotive Accessories & Aftermarket DTC (CRAFACAK)

akta.pro secondary industry

Automotive Vehicles & Parts C2C (CRAFAKAE)

Keywords

• Classic car parts
• Citroën spare parts
• 2CV restoration parts
• Méhari parts supplier
• Automotive aftermarket

Headquarters

HQ city

Cassis

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Spare Parts Sales: Sale of new spare parts for 2CV, Méhari, Dyane, and Burton vehicles through e-commerce. Products include original quality parts, MCC (Méhari Club Cassis) branded parts, and compatible/adaptable parts.
2. Vehicle Restoration: Restoration and reconstruction of 2CV and Méhari vehicles for resale through their occasions platform.
3. Burton SportsCar Kits: Sale of Burton SportsCar conversion kits for 2CV vehicles, including installation services through authorized professionals.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

2cv Mehari Club Cassis sells replacement spare parts for classic Citroën vehicles (2CV, Méhari, Dyane, and Acadiane) through its e-commerce platform, stocking more than 5,000 product references. The company is the official 35-year Citroën parts distributor, manufactures MCC-branded parts in-house in France using historical Citroën tooling, and offers restoration services along with Burton SportsCar conversion kits and Eden electric conversions.

Product overview

Mehari Club Cassis operates an e-commerce platform selling replacement parts for classic Citroën vehicles (2CV, Méhari, Dyane, Acadiane) through four core product lines: Pièces 2CV, Pièces Méhari, Pièces Dyane, and Accessoires. The product portfolio also includes the Burton SportsCar kit for converting 2CV vehicles into sports coupes, specialized subsystems like heating/ventilation components and air heat exchangers, and peripheral parts including locks, mirrors, windshield wipers, and horns. The company holds an official Citroën partnership, manufactures parts in France using historical tooling, and stocks over 5000 SKUs with a network of 350 relay points across France and Europe.

Differentiator

Problem solved

Functional benefit

Brands

• Eden: Electric version of the Méhari vehicle converted by the company
• Burton SportsCar

Products and services

• 2CV Spare Parts Replacement parts for Citroën 2CV vehicles, covering engine, transmission, steering, wheels, brakes, chassis, bodywork, hood, electrical systems, interior, seats, heating, and peripheral accessories. Sold to individual owners and professional garages through the mehariclub.com e-commerce platform.
• Méhari Spare Parts Replacement parts for Citroën Méhari vehicles, including bodywork, rigid roofs, heating systems, tubular chassis components, and bache (tarp) covers in Azur, Standard, and Ancient variants. Sold through the company's e-commerce platform for individual owners and workshops.
• Dyane and Acadiane Spare Parts Replacement parts for Citroën Dyane and Acadiane vehicles covering engine, transmission, steering, wheels, brakes, chassis, bodywork, convertible tops, electrical systems, interior, and seats. Sold to owners and professional workshops.
• Accessories Accessories including anti-theft/protection items, books and guides, luggage, clothing and equipment, model cars, tools, maintenance supplies, fasteners (colliers, hexagonal screws, nuts), and paint products. Sold to individual owners and professionals.
• Burton SportsCar Conversion Kit A sports car body kit and parts line for transforming 2CV AZKA vehicles into a neo-retro sports coupe cabriolet. Includes bodywork, fenders, hood, windshield, instrumentation, mirrors, 3-point seatbelts, roll bar, cover, sliding seats, interior linings, and soft top. Kit installation performed exclusively through authorized professional installers in the company's network.
• Vehicle Restoration and Reconstruction Service Professional restoration and reconstruction of 2CV and Méhari vehicles in the company's French workshops, with restored vehicles resold through the occasions.2cvclub.com platform. Includes availability of Eden electric vehicle conversions.

Quantifiable outcome

• 37186 verified customer reviews demonstrating high satisfaction levels
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• CitroëncoreStrategic or Co-development PartnerOfficial 35-year partnership with Citroën as authorized distributor of original-quality spare parts for 2CV, Méhari, and related vehicles. Manufacturing using historical Citroën tooling and specifications, ensuring parts authenticity and fit.
• Burton SportsCarcoreStrategic or Co-development PartnerExclusive distribution of Burton SportsCar conversion kits that transform 2CV vehicles into neo-retro sports coupés. MCC manufactures specific parts for Burton vehicles and maintains authorized installer network for kit installation and compliance certification.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Mister Auto: Large French online automotive parts retailer with multi-brand catalog and B2B distribution. Comparable in distribution model and customer base (DIY enthusiasts and professional garages) but addresses a much wider vehicle parc than MCC's classic Citroën focus.
• Norauto: Major French automotive service and parts retailer with auto center network. Comparable in offering a hybrid retail/service automotive model, but operates a broad-based modern-vehicle proposition rather than a niche classic vehicle specialist.
• Oscaro: Major French online automotive parts retailer offering broad aftermarket parts. Comparable to MCC's e-commerce DTC motion but operates across all vehicle makes/models rather than specializing in classic Citroën, making it a broader incumbent rather than a niche specialist.
• Yakarouler: French online auto parts retailer with price-comparison and broad catalog. Comparable to MCC's e-commerce DTC model but addresses a mainstream modern-vehicle market rather than classic niche.

Emerging players

• Lomax (Classic 2CV-based kit cars): UK manufacturer of 2CV-based kit cars. Comparable as an emerging player in the 2CV customization ecosystem; competes for enthusiast attention and parts sourcing with MCC's customer base.
• Caselani: Italian firm producing modern Méhari-style and 2CV-inspired body kits. Comparable as an emerging player in the classic Citroën customization ecosystem; creates both partnership-style and substitutive dynamics with MCC's Burton SportsCar line.
• Burton Cars: UK-based maker of the Burton SportsCar 2CV-conversion kit. Direct strategic partner of MCC and partially comparable as an emerging player in the niche 2CV-customization space; competes for the same neo-retro customer segment.

Regional players

• Vintage Parts (EU classic parts specialists): European classic-car parts distributor specializing in vintage French and Italian marques. Comparable in niche specialty distribution of obsolete parts but regional/multi-brand rather than deep Citroën platform coverage.

Direct peers

• Restom: French specialist supplier of restoration products (paints, treatments, finishes) for classic vehicles including Citroën. Comparable in serving French classic-car restorers with technical products and B2C/B2B distribution.
• AIC (Auto Interieur Citroën): French specialist in interiors and parts for classic Citroën and Chrysler vehicles. Direct competitive overlap with MCC in supplying restoration parts for vintage Citroën vehicles to enthusiast and professional channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/2cv_mehari_club
• Facebookfacebook.com/2CV.MEHARI.CLUB.CASSIS

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 2cv Mehari Club Cassis