MethodCO

What MethodCO does

MethodCO SAS is a French direct-to-consumer telehealth coaching platform that delivers personalized, multidisciplinary weight-management programs to individuals struggling with overweight and obesity. Founded around 2015 and co-founded by Dr. Vianna Costil, the company is headquartered in Paris (registered office at 8 rue Lacépède) with an operational office at CNIT Paris La Défense. Services are delivered remotely via video conferencing (using Quickblox, optionally Skype) and phone, supported by loaned connected devices — Withings scales and Fitbit, Jawbone, iHealth, or Misfit fitness bands — that stream weight, activity, and sleep data back to the coaching team. Programs are validated by an external scientific committee and aligned with HAS (Haute Autorité de Santé) recommendations, drawing on the Transtheoretical Model for behavior change.

The product portfolio is modular. The core subscription, Pack Integral (139€/month or 119€/month with 6-month commitment), provides three monthly 30-minute sessions across nutrition, fitness, and mental/emotional coaching. Pack Equilibre-Nutrition (89€/month, 6-month commitment) offers a two-coach lighter tier. Adjacent to general weight management, MethodCO sells fixed-price preparation packs (249€) and longer-form programs for gastric balloon, endoscopic sleeve, and bariatric surgery patients, functioning as pre- and post-procedure adjuncts. À la carte services (fitness 59€, nutrition 69€, psychology 99€, group workshops 50€, cooking classes with a Michelin chef 99€) capture transactional demand outside subscriptions. The company does not operate a native mobile app, no public API, and no SDK; distribution is entirely web-based with self-serve appointment booking via methodco.as.me.

The business is a private SAS with €6,000 share capital, no disclosed institutional investors, and no parent company. Customer acquisition is digital-first: content marketing through the company's blog on obesity and mindful eating, a free bilan gratuit (Typeform) lead funnel, and SEO/white-paper assets drive traffic to the booking platform. The company claims to serve "thousands of persons worldwide," though operational evidence is concentrated in metropolitan France. MethodCO is GDPR-compliant and has declared data collection to the CNIL, an important posture given the sensitivity of health and behavioral data the platform handles.

Name

MethodCO

Legal name

MethodCO SAS

Website

https://methodco.fr

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

MethodCO SAS is a French direct-to-consumer telehealth coaching platform delivering personalized, multidisciplinary weight-management programs (nutrition, fitness, behavioral) via video/phone consultations and connected devices, serving individuals with overweight/obesity and bariatric-surgery patients primarily in France.

Ownership category

akta.pro rank

Product category

Weight Management Telehealth Coaching

NAICS

Diet and Weight Reducing Centers (812191)

akta.pro primary industry

Weight Loss Coaching (Non-Clinical) (HSADAFAB)

akta.pro secondary industries

Online/Remote Personal Training & Programming (HSADAAAM), Weight Management & Behavior Change Education (EDAAAHAF), General Nutrition Coaching (HSADAFAA)

Keywords

• Weight management coaching
• Telehealth obesity care
• Behavioral nutrition programs
• Bariatric preparation coaching
• Remote health coaching

Headquarters

HQ city

Puteaux

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Subscription Programs: Monthly recurring subscriptions providing ongoing coaching access across multiple tiers (Complete, Nutrition & Balance). Subscriptions auto-renew monthly with varying commitment periods. Payment options include immediate full payment or monthly bank direct debit.
2. Preparation Packs: One-time purchases for pre-procedure preparation programs (gastric balloon, sleeve endoscopique, bariatric surgery). These include a set number of sessions and are priced as fixed packages.
3. A la Carte Services: Individual consultation sessions available for one-time purchase, including fitness consultations (59€), nutrition sessions, psychology sessions (99€), cooking classes (99€), and group behavioral workshops (50€).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

MethodCO sells subscription-based remote weight management coaching delivered via video conference and phone by a multidisciplinary team (nutrition, fitness, and mental/equilibrium coaches). Programs combine personalized consultations with connected device tracking (Withings, Fitbit, Jawbone, iHealth, Misfit) and are aligned with HAS recommendations, including specialized preparation and follow-up packs for gastric balloon, endoscopic sleeve, and bariatric surgery procedures.

Product overview

MethodCO is a digital health coaching platform offering a modular program portfolio centered around weight loss and obesity management. The core offering is the Pack Integral subscription providing multidisciplinary coaching (fitness, nutrition, and behavioral/equilibrium) via video or phone consultations. This integrates with specialized preparation programs for medical interventions (endoscopic sleeve, gastric balloon, bariatric surgery) and standalone services (individual consultations, group workshops, cooking classes). All programs are validated by a scientific committee and follow HAS (Haute Autorité de Santé) recommendations.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Average weight loss of 15kg in 6 months with gastric balloon program
• +2 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature3 records

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Noom: Subscription-based digital coaching platform for weight management combining psychology, nutrition, and fitness coaching delivered via mobile app. Closest direct peer given shared coaching-led, subscription-based, behavior-change methodology for overweight/obese consumers.
• Second Nature: UK-based digital weight-loss program pairing participants with personal coaches via an app, using habit-change and behavioral techniques. Directly comparable to MethodCO in coaching-led weight management subscription model, with overlapping European target market.
• BetterMe: Subscription health and weight-loss coaching platform with mobile apps, personalized meal and workout plans, and coaching support. Comparable to MethodCO in direct-to-consumer subscription weight-management coaching, with broader European reach.
• Simple (Simple.life): Digital weight-loss app delivering personalized coaching, nutrition plans, and tracking tools via subscription. Mirrors MethodCO's direct-to-consumer coaching subscription structure with similar behavioral-change framing.

Emerging players

• Zoe: Personalized nutrition and metabolic health platform combining at-home testing, continuous monitoring, and individualized guidance. Adjacent peer applying connected-device-style data inputs to personalized nutrition—overlapping with MethodCO's device-driven personalization thesis.
• Lumen: Metabolic tracking device and app for personalized nutrition guidance. Comparable to MethodCO in using connected-device data to drive individualized weight-management recommendations, though narrower in scope (focused on metabolism vs. multi-discipline coaching).
• Form Health: Telehealth obesity care provider pairing patients with physicians and registered dietitians for medical weight loss, including bariatric preparation. Closest peer to MethodCO's pre/post-bariatric surgery coaching packs but operating in a more medicalized model.
• Habitual: Digital behavior-change platform for sustainable weight loss through habit formation and tracking. Overlaps MethodCO in the behavioral/Transtheoretical-style methodology underpinning sustained weight management outcomes.

Broad incumbents

• MyFitnessPal: Mass-market calorie tracking and nutrition platform with premium coaching add-ons. Broad incumbent in the same consumer weight-management category with adjacent coaching monetization, though it lacks MethodCO's structured multidisciplinary coach team.
• WW International (Weight Watchers): Established incumbent in subscription weight management with digital and in-person programs, group workshops, and food tracking. Overlaps MethodCO in weight loss coaching but at vastly greater scale and with a broader portfolio beyond French markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/lamethodco
• LinkedInlinkedin.com/company/methodco

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MethodCO