Think Creative Agency

Name

Think Creative Agency

Legal name

Think Creative Agency (Australia) Pty Limited

Website

https://thinkcreativeagency.com.au

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Advertising & Marketing Services

NAICS

Advertising Agencies (541810), Graphic Design Services (541430)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), Creative & Brand Campaign Development (BPAFAAAB)

Keywords

• Branding and identity
• Digital marketing services
• Web development agency
• Search engine optimization
• Paid media management

Headquarters

HQ city

Chatswood

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Retainer-Based Creative & Digital Services: The agency offers flexible retainers providing ongoing, end-to-end creative and digital marketing support. Services are billed as ongoing engagements, likely on a monthly or project-scoped retainer basis. The Terms & Conditions reference quotes and production estimates, indicating project-based pricing alongside retainers.
2. Project-Based Creative & Digital Services: Individual engagements scoped via quotes/production estimates, covering services such as brand refreshes, website development, campaigns, and video production. Authors' corrections and scope changes beyond initial concepts are charged at hourly rates.
3. Third-Party Specialist Services Pass-Through: Costs for photography, illustration, video production, sound recording, and courier/printed proofs from external printers are passed through to the client as additional charges beyond the core estimate.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels11 records

Core offering

Think Creative Agency is a Sydney-based full-service creative, branding, and digital marketing agency that designs and delivers integrated marketing solutions across strategy, branding, creative design, website development, e-commerce, SEO/AEO, paid media, social media, email marketing, content, and video production. Services are sold to Australian businesses, governments, and not-for-profits on either flexible monthly retainers or individually scoped project engagements, with a differentiated specialisation in WCAG 2.1/2.2 AA/AAA accessible design and AI-search-optimised SEO (AEO/ChatGPT SEO).

Product overview

Think Creative Agency is a full-service branding, creative, and digital marketing agency based in Sydney, Australia. Founded in 2012, they operate as a service-based agency rather than a software product company. Their integrated offering combines strategy, branding, creative design, and digital marketing services across five core areas: (1) Branding & Creative Services including logo design, graphic design, copywriting, and video production; (2) Website Services including WordPress development, WooCommerce e-commerce solutions, WCAG accessible design, and UX/UI design; (3) Digital Marketing including SEO, Google Ads, paid social media, and email marketing with HubSpot; (4) Content Marketing and PR services; and (5) Specialized services including ChatGPT SEO and WCAG accessibility compliance. The agency serves diverse industries including B2B, e-commerce, government, not-for-profit, and disability sectors, and holds Google and Meta Business Partner certifications.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Design & Development Service Custom WordPress website design and development with responsive layouts, CMS integration, SEO optimization, and e-commerce functionality for clients across industries. Sold as a standalone service to businesses needing a new website or redesign.
• E-commerce Solutions Service E-commerce website development using WooCommerce, including product catalogs, shopping carts, payment integration, and backend management systems, with Salesforce CRM integration available. For online retailers and product businesses.
• Branding & Creative Service Full-service branding including logo design, brand identity development, graphic design, copywriting, illustration, and visual brand assets for client rebrands and refreshes.
• Digital Marketing Service Comprehensive digital marketing including Google Ads, PPC, paid social (Facebook, Instagram, LinkedIn), SEO, content marketing, email marketing, and marketing automation on a retainer or project basis.
• SEO Service Search engine optimization including technical SEO, content optimization, keyword research, competitor analysis, ecommerce SEO, and ongoing SEO management to improve organic rankings.
• Google Ads Management Service Google Ads campaign strategy, creation, management, and optimization for paid search campaigns across various industries, delivered under the agency's Google Partner certification.
• Social Media Marketing Service Social media strategy, content creation, and campaign management across Facebook, Instagram, LinkedIn and other platforms including paid social advertising.
• Email Marketing & Marketing Automation Service Email marketing campaigns, HTML template design, marketing automation setup, and eDM campaign management using platforms including HubSpot.
• Video Production & Photography Service Video production including animated videos, corporate videos, product launch videos, social media video content, photography, and CGI renders for marketing campaigns.
• WCAG Accessible Design Service Web accessibility services ensuring WCAG 2.1 and WCAG 2.2 AA/AAA compliance, screen reader optimization, tagged PDFs, and accessible website development for disability, government, and not-for-profit clients.
• Digital PR Service Public relations including communications strategy, media relations, press release writing, thought leadership, influencer engagement, and digital PR campaigns.
• Content Marketing Service Content strategy development, content creation (blogs, articles, whitepapers, infographics, eBooks), content optimization, distribution, and performance analytics.
• AEO / ChatGPT SEO Service Answer Engine Optimization (AEO) and SEO optimized for AI search platforms including ChatGPT, Perplexity, and Gemini, plus Google.
• Conversion Rate Optimisation (CRO) Service CRO services to optimize website conversion rates through A/B testing, user experience improvements, and data-driven optimization strategies.
• UX/UI Design Service User experience and interface design services for websites and applications, focusing on user-centered design principles and conversion optimization.
• Copywriting Service SEO copywriting and broader copywriting services for websites, blogs, articles, whitepapers, marketing collateral, EDMs, and SEO content.
• Logo & Illustration Design Service Logo design, refresh, and custom illustration services for brands across industries, including WCAG-compliant logo work.
• Print Management Service Print management covering brochures, business stationery, signage, banners, packaging, and printed collateral production and distribution.
• Google Ads & Paid Search Management Service PPC, Google Ads, Microsoft/Bing Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads campaign management across platforms, including remarketing.

Quantifiable outcome

• 25% year-over-year growth maintained for 5 consecutive years for Felton Industries
• +5 more outcomes

Named customers47 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability3 records

Feature2 records

Partnerships

Two partnerships are on record, tiered core.

• Google (Google Partner)coreGTM or Marketing PartnerThink Creative Agency is a certified Google Partner, indicating certified expertise in Google Ads, PPC, and related digital advertising products. This certification validates the agency's paid search capabilities and provides access to Google's partner resources and support.
• Meta (Meta Business Partner)coreGTM or Marketing PartnerThink Creative Agency is a certified Meta Business Partner with expertise in Facebook, Instagram, and Meta advertising platforms. This certification validates the agency's social media advertising capabilities and provides access to Meta's partner ecosystem and support.

Scale indicators8 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• BMF: BMF is one of Australia's most awarded full-service creative advertising agencies, headquartered in Sydney. Directly comparable to Think Creative Agency as a mid-sized Australian creative shop offering integrated brand, advertising, and digital services to similar B2B, consumer, and government clients.
• Thinkerbell: Thinkerbell is a Sydney-based, award-winning creative agency known for integrated brand, content, PR, and digital work. Comparable to Think Creative Agency in size, geography, and full-service creative offering for Australian B2B and consumer brands.
• The Monkeys (Accenture Song): The Monkeys is a high-profile Australian creative agency, now part of Accenture Song, operating in Sydney and Melbourne with integrated brand, advertising, and digital capabilities. Comparable as an Australian full-service creative competitor targeting similar enterprise clients.
• WhiteGrey: WhiteGrey is a Sydney-based full-service creative and digital agency offering branding, design, content, and media services. Directly comparable to Think Creative Agency in size, geographic footprint, and integrated creative offer across Australian enterprise and consumer clients.
• DEPT®: DEPT® is a global digital-first creative and technology agency offering branding, web development, digital marketing, and CX services. Comparable to Think Creative Agency as a full-service digital creative agency, but with significantly larger geographic footprint and headcount.

Broad incumbents

• Dentsu Creative Australia: Dentsu Creative Australia is the local creative arm of Dentsu International, offering integrated brand, CX, and digital services to enterprise clients across ANZ. Comparable as a Sydney-based broad incumbent creative agency competing for the same enterprise and government accounts.
• DDB Australia: DDB Australia is the local arm of global ad network DDB Worldwide, offering full-service creative, digital, and advertising at scale across Australia. Comparable as an established Sydney competitor but with significantly greater scale and a broader portfolio of services than Think Creative Agency.
• Ogilvy Australia: Ogilvy Australia is the Sydney-based arm of WPP's Ogilvy network, providing brand strategy, advertising, PR, and digital at scale. Comparable as a large incumbent offering overlapping services but with global reach and a much larger team than Think Creative Agency.
• McCann Australia: McCann Australia is the Sydney-based arm of McCann Worldgroup, offering integrated advertising, brand, and digital marketing at global scale. Comparable as a broad incumbent competitor targeting similar enterprise, government, and consumer accounts across Australia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/thinkcreative_p
• Facebookfacebook.com/thinkcreativeagency.com.au
• LinkedInlinkedin.com/company/think-creative-agency-australia
• Instagraminstagram.com/thinkcreative_agency

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Think Creative Agency