Cassines Editions

What Cassines Editions does

Cassines Editions (legal entity S.A.R.L. Les Editions des Cassines, headquartered at 98 Rue de Paris, Boulogne-Billancourt) operates a niche French B2B/B2C media business under the 'Monde des Grandes Ecoles et Universités' brand, founded around 2000 and active for 25 years. The company publishes approximately 12 distinct print magazines — including Le Journal des Grandes Ecoles & des Universités, Grandes Ecoles & Universités Magazine, La Gueule de l'Emploi (employment analysis), Start'me UP (startups), X-Passion (Polytechnique culture), and dedicated editions for CentraleSupélec, Sciences Po, INSA, Grenoble INP, and ParisTech — distributed free of charge across 200 French campuses. It also operates a WordPress-based digital platform (mondedesgrandesecoles.fr), a YouTube video channel (TVGrandesEcoles), and a topic-based email newsletter, targeting students, grandes écoles, and the top management of the 400 largest French companies.

The company's revenue model is advertising- and partnership-driven rather than subscription-based for readers. Content is free to consumers; monetization comes from (i) advertising and sponsored interviews/content sold to corporates seeking to reach grandes écoles students and senior management, and (ii) recurring content partnership fees from grandes écoles and universities that commission dedicated magazine editions featuring their institutions, alumni, and campuses. The go-to-market is community-led and event-driven, leveraging partnerships with 200+ student associations, junior enterprises, and incubators, alongside coverage of campus forums and corporate recruitment events. There is no mobile app, no disclosed API, no AI/ML capability, and no patents, awards, or external funding rounds; Marie-Claude Mathieu serves as Directeur de publication. Operating status is active with continuous publication through 2026.

Name

Cassines Editions

Legal name

S.A.R.L. Les Editions des Cassines

Website

https://mondedesgrandesecoles.fr

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Higher Education Media Publishing

NAICS

Periodical Publishers (51312), Periodical Publishers (513120)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Business, Finance & Industry Trade Magazines (MPAJAEAM)

akta.pro secondary industries

Scholarly Societies & Conference Proceedings Publishing (MPAJABAK), Arts, Culture & Literary Magazines (MPAJAEAN)

Keywords

• Trade publishing media
• Higher education publications
• Student recruitment media
• Campus print magazines
• Employer branding content

Headquarters

HQ city

Boulogne-billancourt

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Advertising and Sponsorship: Revenue generated from companies seeking to reach students of grandes écoles and universities, as well as the top management audience. Companies advertise through interviews, sponsored content, and branded magazine editions.
2. Content Partnership Fees: Partnership arrangements with grandes écoles and universities for dedicated magazine editions and content featuring their institutions.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

French media publisher operating under the Monde des Grandes Ecoles et Universit\u00e9s brand, producing approximately 12 print magazines and a digital platform that connect grandes \u00e9coles students, universities, and corporate recruiters. The company monetizes free-to-reader content through advertising, sponsored interviews, and dedicated institutional magazine editions for partner schools.

Product overview

Cassines Editions (S.A.R.L. Les Editions des Cassines) operates as a multi-channel media publisher under the 'Monde des Grandes Ecoles et Universités' brand. The company publishes approximately 12 distinct print magazines including Le Journal des Grandes Ecoles & des Universités (general campus/business news), Grandes Ecoles & Universités Magazine (social/societal topics), La Gueule de l'Emploi (employment analysis), Start'me UP (startups), X Passion (Polytechnique culture), and institutional publications for CentraleSupélec, Sciences Po, INSA, Grenoble INP, and ParisTech. The company also maintains a digital platform (mondedesgrandesecoles.fr) offering online news, video interviews, and a newsletter subscription service. Distribution reaches 200 campuses with free copies for students and top management of 400 major French companies.

Differentiator

Problem solved

Functional benefit

Brands

• Journal des Grandes Ecoles et Universités: Monthly publication covering digital, employer brand, innovation topics with campus and enterprise reports and interviews.
• Grandes Ecoles & Universités Magazine
• La Gueule de l'Emploi
• Start'me UP
• X-Passion
• CentraleSupélec Jeunes Diplômés
• Grenoble Talk'INP
• ParisTech

Products and services

• Le Journal des Grandes Ecoles & des Universit\u00e9s Monthly magazine covering digital topics, employer brand, and innovation through reports and interviews about campuses and companies. Targets students at grandes \u00e9coles and corporate readers.
• Grandes Ecoles & Universit\u00e9s Magazine Magazine featuring investigations and testimonies on social and societal topics including gender equality, CSR, environment, and disability inclusion. Targets socially conscious students and corporate CSR readers.
• La Gueule de l'Emploi Employment market analysis publication covering recruiting sectors, testimonies from executives, and opportunities for job seekers. Targets students preparing to enter the job market.
• Start'me UP Startup-focused magazine with guides, testimonies, and analysis for entrepreneurship, targeting unicorn creation. Targets aspiring student entrepreneurs and startup-curious readers.
• X Passion Cultural magazine for Polytechnique students featuring history, art, geopolitics, and advice from top managers graduated from the engineering school. Targets X (Polytechnique) students and alumni.
• CentraleSup\u00e9lec Jeunes Dipl\u00f4m\u00e9s Magazine covering alumni and student news from CentraleSup\u00e9lec across its three campuses. Targets CentraleSup\u00e9lec students and alumni network.
• Sciences Po Magazine Magazine covering news from all Sciences Po campuses across France. Targets Sciences Po students and alumni.
• INSA Magazine Magazine covering the seven INSA schools with insider perspectives on engineering education. Targets INSA students and alumni.
• Grenoble Talk'INP Magazine about the Grenoble INP network of 40,000 graduates worldwide, covering alumni news and talent network updates. Targets Grenoble INP students and alumni network.
• ParisTech Magazine Special magazine covering ParisTech alliance of French engineering schools of excellence, featuring news from member institutions. Targets ParisTech alliance students and alumni.
• Monde des Grandes Ecoles et Universit\u00e9s Website Online portal providing news about companies, student life, and grandes \u00e9coles, including video interviews, articles, and campus coverage. Targets students, professionals, and recruiters.
• Newsletter Service Email newsletter service delivering news and exclusives for current and future managers, with topic-based subscriptions. Targets students, professionals, and managers.

Quantifiable outcome

• Reaches top management of 400 largest French companies
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core.

• 200+ Student Associations and InitiativescoreStrategic or Co-development PartnerAnnual partnerships with student associations, junior enterprises, and incubators across campuses. These partners help distribute content and participate in magazine editions and campus events.
• Top 400 French CompaniescoreGTM or Marketing PartnerCompanies advertise and share content to reach future managers and graduates. The publication serves as a bridge between companies seeking talent and students seeking career opportunities.
• ParisTech SchoolscoreChannel Partner/ Reseller/ DistributorDedicated special magazine editions covering ParisTech network schools, distributed on their campuses with interviews of directors and alumni testimonials.
• Grenoble INPcoreChannel Partner/ Reseller/ DistributorGrenoble Talk'INP magazine featuring 40,000 Grenoble INP graduates worldwide. Includes interviews, alumni news, and campus updates.
• INSA GroupcoreChannel Partner/ Reseller/ DistributorTour de France des INSA magazine editions covering all seven INSA campuses across France. Includes director interviews and campus reports.
• CentraleSupéleccoreChannel Partner/ Reseller/ DistributorCentraleSupélec Jeunes Diplômés magazine covering alumni news, career advice, and campus life across the three campuses.
• Sciences Po NetworkcoreChannel Partner/ Reseller/ DistributorTour de France des Sciences Po editions covering all Sciences Po campuses with interviews and student life content.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• L'Étudiant: L'Étudiant is a leading French media brand targeting students, parents, and education professionals with editorial content, career guidance, and school rankings. It directly competes with Cassines Editions for student attention and education advertising budgets in the French higher education media space.
• Educpros (Le Monde): Educpros is Le Monde group's dedicated media for higher education professionals, covering grandes écoles, universities, and academic careers. It targets an overlapping institutional and educational audience with comparable editorial coverage of French higher education.
• Diplomeo: Diplomeo is a French student media platform covering higher education programs, schools, and career guidance. It serves a similar audience of grandes écoles students and competes for both reader engagement and education/institutional advertising revenue.
• JobTeaser: JobTeaser is a digital career platform integrated directly into European universities and grandes écoles, connecting students with employers for recruitment and employer branding. It competes for the same advertising and partnership dollars Cassines Editions captures from top French companies seeking graduate talent.
• Courrier Cadres: Courrier Cadres is a French magazine targeting executives, managers, and grandes écoles alumni with content on careers, management, and corporate culture. It is a directly comparable print/digital publication competing for the same management-tier reader and corporate advertiser base.

Emerging players

• Welcome to the Jungle: Welcome to the Jungle is a digital employer-branding and recruitment media company with strong French roots, producing branded content, videos, and editorial about company culture. It competes for corporate employer-branding budgets and offers a modern alternative to traditional student publications like Cassines Editions.
• MyJobGlasses: MyJobGlasses is a French platform connecting students with professionals for mentorship and recruitment, operating heavily in the grandes écoles ecosystem. It offers a digital alternative to the in-person networking and content that Cassines Editions facilitates.
• Studyka: Studyka is a French higher-education marketing platform helping schools and universities attract students through digital advertising and lead generation. It competes for the institutional partnership and content fees that Cassines Editions earns from grandes écoles.

Regional players

• L'Usine Digitale: L'Usine Digitale is a French B2B media covering digital transformation, tech companies, and innovation — adjacent to Cassines Editions' Start'me UP and innovation-focused content. While broader in scope, it competes for some of the same technology and innovation advertising from French enterprises.

Broad incumbents

• Les Echos Le Parisien Evénements (formerly Les Echos Business): Les Echos is a major French business and financial media brand covering companies, management, and careers. While broader in scope than Cassines Editions, it overlaps significantly on the management/career content category targeting French executives and corporate advertisers.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/mondedesgeu
• YouTubeyoutube.com/user/TVGrandesEcoles
• Facebookfacebook.com/mondedesgrandesecoles/?locale=fr_FR
• LinkedInlinkedin.com/company/le-journal-des-grandes-ecoles-et-universit%C3%A9s/?viewAsMember=true
• Instagraminstagram.com/mondedesgrandesecoles

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cassines Editions