Star Progetti

What Star Progetti does

Star Progetti Tecnologie Applicate S.p.A. is an Italian manufacturer founded in 1993 and headquartered in Tribiano (Milano) that designs, produces, and distributes zone-based microclimate solutions. Its portfolio spans electric infrared heaters, evaporative coolers and mobile air conditioners, HVLS (High Volume Low Speed) industrial fans, modular windscreens and perimeter structures for outdoor hospitality spaces, modular separators for industrial work zones, and specialized equine solariums. Customers are served across more than 60 countries through direct enterprise sales, a showroom at the Italian headquarters, a wholly owned French subsidiary in Cuisery, and a network of 6,000+ international distributors with active reseller recruitment.

The company's technology base is built on electric infrared heating physics and evaporative cooling thermodynamics. Flagship products include the Helios Radiant infrared heater line, featuring Infracalor bulbs rated for over 7,000 hours of operation, and the patented Helios Safe Industry IP66 heater, which is certified for use in potentially explosive atmospheres under EU ATEX directive 2014/34/EU (Zones 2-22 covering gas, vapor, and dust environments). The Eco Fresh Air evaporative cooler line incorporates UV sterilization devices in the water tank to neutralize Legionella and other bacteria. The company reports up to 70% energy savings versus traditional convective heating systems, and its products carry ISO 9001:2015 quality management certification, GDPR-compliant data practices, and WCAG 2.1 partial website accessibility compliance.

Revenue is generated primarily through hardware sales, supplemented by free technical consulting and on-site inspections provided as part of the sales process. Pricing is custom and project-based, with quotes issued after technical analysis rather than via a public price list. Go-to-market combines direct enterprise field sales, an international distributor and reseller network, event-driven demand generation through trade shows such as EQUIPHOTEL Paris, SIRHA Lyon, MECSPE Bologna, Mostra Convegno Expocomfort, and R+T Stuttgart, and content marketing across a multilingual website (Italian, English, French, Spanish, German, Russian). The company is privately held under Italian S.p.A. law, with no public listing, no disclosed venture capital or private equity investment, and no recorded M&A activity, suggesting founder- or family-controlled ownership.

Name

Star Progetti

Legal name

Star Progetti Tecnologie Applicate S.p.A.

Website

https://starprogetti.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

Star Progetti is an Italian manufacturer (founded 1993, Tribiano/Milan) of zone-based microclimate solutions including electric infrared heaters, ATEX-certified industrial heaters, evaporative coolers, HVLS fans, and modular windscreens, serving industrial, hospitality, agricultural, and commercial customers across 60+ countries through 6,000+ distributors.

Ownership category

akta.pro rank

Product category

Industrial Heating & Cooling Equipment

NAICS

Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341), Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)

SIC

Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564), Household Appliances (3630)

akta.pro primary industry

HVAC & Air Treatment Appliance Retail (Air Conditioners, Heat Pumps, Air Purifiers/Dehumidifiers) (CRACACAE)

akta.pro secondary industries

Commercial/Prosumer Appliance Retail (Light Commercial, Prosumer Kitchen/Laundry) (CRACACAI), Blast Chiller & Specialty Refrigeration Service (HSAOAJAJ), Outdoor & Specialty Major Appliance Retail (Outdoor Kitchens, Grills, Ice Makers) (CRACACAG)

Keywords

• Electric infrared heaters
• Evaporative cooling systems
• Industrial climate control
• ATEX certified heaters
• Modular windscreen structures

Headquarters

HQ city

Tribiano

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Electric Infrared Heaters: Sale of electric infrared heating products including Helios Radiant, Helios Safe Industry ATEX, and Heliousa Hi Design brands. Products are sold directly and through distributor network.
2. Evaporative Coolers and Air Conditioners: Sale of Eco Fresh Air evaporative coolers, mobile air conditioners (Star Cooler), and industrial HVLS fans for cooling applications.
3. Modular Screens and Structures: Sale of windbreak screens and modular structures (Total Vision, Up&Down, Taormina, Living, Evolution, Elegance, Standard, OasiParty & OasiPrivè) for outdoor spaces and work zones.
4. Professional Services: Technical consulting including free on-site inspections and system design for customer-specific heating solutions.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Star Progetti designs, manufactures, and sells electric infrared heaters, evaporative coolers, mobile air conditioners, HVLS fans, and modular windscreens/structures for zone-based microclimate control in industrial, commercial, hospitality, and agricultural settings. Products are Made-in-Italy and distributed through direct enterprise sales and a global network of 6,000+ resellers across 60+ countries. Key offerings include ATEX-certified heaters for hazardous environments and a specialized equine solarium for animal welfare applications.

Product overview

Star Progetti is an Italian company specializing in zone climate control solutions for industrial and commercial environments. The product portfolio comprises four core product lines: (1) Electric infrared heaters including Helios Radiant and ATEX-certified Helios Safe Industry IP66 models; (2) Evaporative coolers and mobile air conditioners including the Star Cooler industrial unit with UV sterilization; (3) Eco Fresh Air HVLS (High Volume Low Speed) fans for large-space ventilation; and (4) Paraventi modular windscreens and structures (Total Vision, Up&Down, Taormina, Living, Evolution, Elegance, Standard, OasiParty & OasiPrivè) plus modular separators for work zones. The company also offers specialized equine solarium products. All products are designed and manufactured in Italy with over 30 years of experience, distributed across 60+ countries.

Differentiator

Problem solved

Functional benefit

Brands

• Helios Radiant: Electric infrared radiant heaters for industrial and commercial applications, including ATEX-certified versions (Helios Safe Industry IP66) for hazardous environments.
• Eco Fresh Air
• Star Cooler
• Helius
• Total Vision
• Up&Down
• Taormina
• Living
• Evolution
• Elegance
• Standard
• OasiParty & OasiPrivè

Products and services

• Electric Infrared Heaters (Helios Radiant / Helios Safe Industry IP66) Electric infrared heaters providing localized heat for industrial and commercial spaces without preheating. Includes Helios Radiant standard models and Helios Safe Industry IP66 ATEX-certified variants for Zone 2-22 explosive atmospheres. Infracalor bulbs exceed 7,000 hours of lifespan.
• Evaporative Coolers and Mobile Air Conditioners (Eco Fresh Air / Star Cooler) Evaporative cooling units and mobile air conditioners for industrial and commercial use. Eco Fresh Air models include UV sterilization in the water tank to prevent Legionella and bacteria. Star Cooler is an industrial mobile monobloc air conditioner for targeted cooling and dehumidification.
• Eco Fresh Air HVLS Industrial Fans High Volume Low Speed (HVLS) professional industrial and commercial fans designed to improve thermal comfort in large spaces such as warehouses, industrial facilities, logistics centers, gyms, and sports facilities.
• Modular Windscreens and Structures for Outdoor Spaces (Dehors) Modular windscreens and structures designed for outdoor hospitality and commercial spaces (dehors). Product lines include Total Vision, Up&Down, Taormina, Living, Evolution, Elegance, Standard, OasiParty, and OasiPrivè.
• Modular Separators for Work Zones Modular partition systems designed for separating work zones in industrial and commercial environments.
• Equine Solarium (Solarium Equini) Wall-mounted infrared solarium systems specifically designed for equine use, providing full-body heating for horses and ponies (including legs and belly) for drying, warming, and therapeutic applications. Operating cost less than 10 euro cents per hour.

Quantifiable outcome

• Up to 70% energy cost savings compared to traditional convective heating systems
• +4 more outcomes

Named customers14 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• EIHA (European Infrared Heating Alliance)minorOthersCompany is a member of the European Infrared Heating Alliance, an industry association for infrared heating technology. Displayed on website footer as organizational affiliation.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Big Ass Fans: US-based manufacturer of HVLS (High Volume Low Speed) industrial ceiling fans directly comparable to Star Progetti's Eco Fresh Air HVLS line; both target warehouses, logistics centers, and large industrial facilities with similar thermal-comfort value propositions.
• Munters: Global manufacturer of evaporative cooling, climate control, and air treatment solutions for industrial and commercial applications; directly comparable to Star Progetti's Eco Fresh Air evaporative coolers and HVLS fans for large-space thermal comfort.
• MacroAir Technologies: US manufacturer of HVLS and large industrial ceiling fans for warehouses, manufacturing, and commercial facilities; direct competitor to Star Progetti's Eco Fresh Air HVLS product line with similar performance/scale focus.
• Solamagic: German specialist in infrared radiant heaters for outdoor hospitality and commercial terraces; competes head-on with Star Progetti's Heliousa and Helios lines in Ho.Re.Ca outdoor heating across Europe.
• Frico: Swedish manufacturer of electric infrared radiant heaters and air curtains for commercial and industrial spaces; directly overlaps with Star Progetti's Helios Radiant and Helios Safe Industry product families in technology, customer base, and channel model.
• TPI Corporation: US manufacturer of commercial and industrial electric heaters, infrared heating, and ventilation products; overlaps directly with Star Progetti's industrial electric heating portfolio and serves similar facility/warehouse end markets.
• Reznor (Mestek): Mestek-owned commercial and industrial heating brand offering warm-air and infrared heating equipment for industrial spaces; overlapping technology and industrial customer base with Star Progetti's infrared heating products.
• Seeley International: Australian manufacturer of evaporative cooling systems and HVAC products for commercial and industrial markets; comparable technology stack to Star Progetti's Eco Fresh Air evaporative coolers and mobile air conditioners, albeit with a strong APAC regional footprint.
• Schwank: German-headquartered global manufacturer of infrared heating systems (gas and electric) for industrial halls and outdoor applications; one of the most direct competitors to Star Progetti's Helios radiant infrared heaters across the European market.

Broad incumbents

• Daikin Industries: Global HVAC incumbent offering industrial air-conditioning, refrigeration, and heating across commercial and industrial segments; broad incumbent whose product portfolio overlaps Star Progetti's cooling and air-treatment offerings and dwarfs Star Progetti on scale and R&D budget.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/StarProgetti
• Facebookfacebook.com/starprogetti
• LinkedInlinkedin.com/company/star-progetti-tecnologie-applicate-spa

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Star Progetti