CRM Services

What CRM Services does

CRM Services is a privately held, U.S.-based property management and construction services company headquartered in Murrells Inlet, South Carolina. Founded in 2006 and operating for approximately 19 years, the company delivers integrated turnkey property solutions to hotels, resorts, developers, property management companies, and commercial, residential, and multi-family property owners. Service coverage spans 16 states with stated reach abroad, supported by a 51–100 person workforce and over 2,000,000 square feet of completed construction and renovation work over the last five years.

The company's offering is organized into three service divisions. The Construction Division covers pre-construction planning, core construction implementation (upgrades, retrofits, ground-up), and post-construction services through Certificate of Occupancy, serving commercial, resort, and residential projects. The Property Services Division delivers licensed HVAC, plumbing, electrical, and general maintenance work. The Maintenance Contract line provides on-site staffing solutions, including sourcing, training, and ongoing support of full-time maintenance teams at resorts and managed properties. Supporting tooling includes a company website with online estimate and work order request forms, an Xpress-Pay online payment portal, and Matterport 3D virtual tour technology used for property showcasing. Underlying operational technology is described as standard property management software rather than a proprietary platform; no API, SDK, or AI capabilities are disclosed.

Revenue is generated through three streams: project-based construction services, recurring and one-time property service work, and managed-services-style maintenance contracts. Pricing is quote-based with no publicly disclosed rates; customers initiate engagement via phone, online forms, or on-site consultation through a field and inside sales motion. The company is independently owned with no disclosed institutional investors, parent company, or external funding rounds.

Name

CRM Services

Legal name

CRM Services

Website

https://crmservices.us

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Short description

CRM Services is a U.S. property management and construction services firm offering turnkey construction, HVAC/plumbing/electrical, and on-site maintenance staffing to hotels, resorts, developers, and property owners across 16 states.

Ownership category

akta.pro rank

Headquarters

HQ city

Murrells Inlet

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Construction Services: Revenue generated from renovation and construction projects including pre-construction, construction, and post-construction services for commercial, resort, and residential properties. Projects range from upgrades and retrofits to ground-up construction.
2. Property Services: Recurring and one-time revenue from HVAC, plumbing, and electrical services for properties. Includes troubleshooting, major renovations, and everyday maintenance.
3. Maintenance Contracts: Contract-based revenue from providing full-time on-site maintenance staffing to resorts and properties, including sourcing, training, and ongoing support of maintenance teams.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

CRM Services provides turnkey property and construction solutions for commercial, resort, and residential properties, covering pre-construction planning, ground-up construction and renovation, post-construction closeout, ongoing property services (HVAC, plumbing, electrical, general maintenance), and full-time on-site maintenance staffing through maintenance contracts. Services are delivered directly across 16 U.S. states by field crews and licensed trade professionals from the company's Murrells Inlet, South Carolina headquarters.

Product overview

CRM Services operates as a comprehensive property management and construction services company offering three primary service divisions: (1) Construction Division covering pre-construction planning, construction management, and post-construction services for commercial, resort, and residential properties; (2) Property Services providing HVAC, plumbing, electrical, and general maintenance with fully licensed professionals; and (3) Maintenance Contract staffing solutions for resorts and properties. The company also provides customer-facing tools for work order requests and online payments. The overall portfolio represents integrated turnkey property solutions rather than a software platform, serving clients across 16 states throughout the United States.

Differentiator

Problem solved

Functional benefit

Products and services

• Construction Division Full-service construction division covering pre-construction planning, construction management, and post-construction services for commercial, resort, and residential properties, delivering turnkey solutions from concept to Certificate of Occupancy.
• Pre-Construction Services Initial planning and design phase covering project conceptualization, feasibility analysis, and pre-construction planning for renovation and new construction projects.
• Construction Services Core construction implementation handling commercial, resort, or residential upgrades, retrofits, or ground-up construction projects delivered on time and on budget.
• Post-Construction Services Final phase services covering inspections, certificate of occupancy acquisition, and project closeout support.
• Property Services Comprehensive property maintenance and repair services covering HVAC, plumbing, electrical, and general maintenance for commercial and residential properties.
• HVAC Services Heating, ventilation, and air conditioning services delivered by fully licensed professionals for troubleshooting and major HVAC renovations on commercial and residential properties.
• Plumbing Services Licensed plumbing services for repairs, troubleshooting, and major plumbing renovations in commercial and residential properties.
• Electrical Services Licensed electrical services for troubleshooting, repairs, and major electrical renovations in commercial and residential properties.
• Maintenance Services General property maintenance services addressing everyday maintenance needs across commercial and residential properties.
• Maintenance Contract Staffing solution providing trained and skilled maintenance personnel to resorts and properties, including sourcing, training, and ongoing support for full-time on-site maintenance teams.

Quantifiable outcome

• 300% more engagement with Matterport 3D virtual tours compared to 2D imagery

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators4 records

Expansion highlights4 records

Direct peers

• Belfor USA: Disaster mitigation and property restoration contractor serving commercial and residential properties; overlaps with CRM's construction/renovation trades and remediation-adjacent work.
• Limbach Holdings: Provider of mechanical, plumbing, HVAC, and facility services for commercial/industrial customers nationwide, with a similar multi-trade construction plus maintenance model.
• CoolSys: National provider of commercial HVAC, refrigeration, plumbing, and facilities services — directly comparable to CRM's Property Services division serving commercial/resort properties across multiple states.
• BG Building Services (BG Multi-family): Provides renovation, maintenance, and construction services to multi-family and hospitality properties — direct comparable in customer segments and multi-trade service mix.

Broad incumbents

• CBRE Group Facility Services: Global real estate services firm with a significant facilities/property management practice serving commercial and hospitality clients — competes for outsourced maintenance and renovation contracts.
• FirstService Residential: Large outsourced residential property management provider that bundles maintenance and renovation services — comparable to CRM's multi-family and residential property segments.
• JLL Facility Management: Major real estate services company offering integrated facilities management, including maintenance and renovation programs for hotels, offices, and multi-family properties.
• Cushman & Wakefield Facilities Management: Global real estate services firm offering facility management and project management services, including capital projects and ongoing maintenance for commercial and hospitality clients.
• Servpro Industries: National franchise network focused on property damage restoration and cleanup; broader portfolio but directly competes on renovation/restoration trade work.
• ServiceMaster Restore: Large national restoration and cleaning franchise that competes with CRM's property services across fire/water mitigation and post-restoration rebuild work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/crm-of-the-carolinas-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CRM Services