Bison Insurance
- Company typePrivate
- Founded2003
- HeadquartersHelena, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
Bison Insurance firmographics
Firmographics- Name
- Bison Insurance
- Legal name
- Bison Insurance PLLC
- Website
- https://bisoninsurance.net
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Bison Insurance industry classification
Industry- Product category
- Insurance Agency Services
- NAICS
- Other Insurance Related Activities (52429)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Captive Insurance Advisory & Management (FSAEADAF)
Keywords
Where Bison Insurance is headquartered
LocationHeadquarters
- HQ city
- Helena
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bison Insurance business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Insurance Commissions: As an independent insurance agency, Bison Insurance earns commissions from insurance carriers for policies sold and renewed. They represent multiple insurance companies including Dairyland, Progressive, and others.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Quote-based pricing for all insurance products |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Bison Insurance product offering
Product offeringCore offering
Bison Insurance is a locally owned and operated independent insurance agency in Helena, Montana that represents multiple insurance carriers and distributes personal and business insurance products to Montana residents and businesses. It earns commissions from carriers on policies sold and renewed, and supports customers with policy management including claims reporting, bill pay, ID card requests, certificate requests, policy reviews, and policy changes through a service center.
Product overview
Bison Insurance is an independent insurance agency offering a comprehensive portfolio of personal and business insurance products through partnerships with multiple insurance carriers. The personal insurance lineup includes home, auto, motorcycle, watercraft, and RV coverage, along with specialty products for condos, high net worth clients, life insurance, and unique risks like weddings, classic cars, earthquakes, and floods. Business insurance offerings span general liability, business owners policies (BOP), commercial bonds, business auto, commercial umbrella, cyber liability, workers compensation, and ocean marine. Industry-specific programs serve contractors, farms, non-profits, restaurants, and schools with tailored coverage solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Home Insurance
Companies that use Bison Insurance
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Bison Insurance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bison Insurance partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- AcuitycoreInsurance carrier represented by Bison Insurance for commercial and business insurance products. Customers can access Acuity billing and claims services through Bison Insurance.
- American ModerncoreInsurance carrier represented by Bison Insurance. Customers can access American Modern billing and claims services through the agency.
- ProgressivecoreMajor insurance carrier prominently mentioned as one of the companies Bison Insurance proudly represents alongside Dairyland.
- DairylandcoreInsurance carrier prominently mentioned as one of the companies Bison Insurance proudly represents alongside Progressive.
- Cascade Farmers MutualcoreRegional insurance carrier serving farmers and agricultural businesses; Bison Insurance provides claims and billing access.
- TravelerscoreMajor commercial insurance carrier represented by Bison Insurance for business insurance products including commercial property and casualty.
- Liberty MutualcoreNational insurance carrier represented by Bison Insurance for personal and commercial insurance products.
- ZurichcoreGlobal insurance carrier represented by Bison Insurance for commercial insurance solutions.
- GeicominorMajor national insurance carrier available through Bison Insurance for auto and personal insurance.
- HagertyminorSpecialty insurance carrier for classic and collector vehicles represented by Bison Insurance.
- ForemostminorInsurance carrier represented by Bison Insurance for various specialty insurance products.
Scale indicators1 record
Recent moves1 record
Bison Insurance competitors and assessment
Company assessmentRegional players
- Erie Insurance: A regional insurance carrier selling through a network of independent agents primarily in the Eastern and Midwestern U.S. Comparable to Bison Insurance as an independent-agent-distributed carrier offering the mix of personal and commercial coverage that Bison customers buy.
- Shelter Insurance: A regional mutual insurance company with strong Midwestern and Mountain State presence, distributing through local agents. Comparable to Bison Insurance in operating a personal-lines heavy book through community-based agents who compete in similar rural and small-town markets.
- COUNTRY Financial: A regional insurance and financial services company operating across the Midwest and parts of the West, distributing through a captive agent network. Comparable to Bison Insurance in offering personal, farm, and business insurance through a local-agent model with relationship-based service.
- Mountain West Farm Bureau Mutual Insurance: A regional farm Bureau insurance carrier primarily serving Montana, Wyoming, and South Dakota. Comparable to Bison Insurance in its geographic focus on Montana and its emphasis on farm and ranch insurance products alongside personal lines.
Broad incumbents
- Auto-Owners Insurance: A Fortune 500 mutual insurance carrier that distributes exclusively through independent agents. Comparable to Bison Insurance as one of the carriers Bison represents and as a benchmark for the independent-agency distribution model across personal and commercial lines.
- AAA Insurance: A large insurance distribution franchise affiliated with the AAA motor club, selling personal auto and home insurance through captive agents. Comparable to Bison Insurance as a parallel agency-based distribution model competing for the same personal-lines households.
- Progressive: A top-five U.S. personal and commercial auto insurer with a strong direct-to-consumer digital channel as well as independent-agent distribution. Comparable to Bison both as a carrier partner and as a direct competitor for personal auto insurance quotes in Montana.
- State Farm: The largest U.S. personal lines insurer, distributing through a captive agent network. Comparable to Bison Insurance as the dominant agency-based personal-lines competitor that Bison's local customers typically also shop against for home and auto coverage.
Direct peers
- PayneWest Insurance: A regional independent insurance brokerage serving the Pacific Northwest and Mountain West, including Montana. Directly comparable to Bison Insurance as a multi-carrier independent agency offering personal and commercial lines to individuals and businesses in overlapping geographies.
- Leavitt Group: One of the largest privately held independent insurance agencies in the Western United States, operating across multiple Mountain West and Pacific states. Comparable to Bison as a multi-carrier independent agency with a similar go-to-market model, just at much greater scale.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Bison Insurance social profiles
Digital presenceBison Insurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bison Insurance leadership team
Management profileNumber of profiles
Profiles5 records
Bison Insurance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bison Insurance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bison Insurance
What does Bison Insurance do?
Bison Insurance is a locally owned and operated independent insurance agency in Helena, Montana that represents multiple insurance carriers and distributes personal and business insurance products to Montana residents and businesses. It earns commissions from carriers on policies sold and renewed, and supports customers with policy management including claims reporting, bill pay, ID card requests, certificate requests, policy reviews, and policy changes through a service center.
Is Bison Insurance a public or private company?
Bison Insurance is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bison Insurance founded?
Bison Insurance was founded in 2003. It employs 11 to 50 people.
Where is Bison Insurance based?
Bison Insurance is headquartered in Helena, United States, in the North America region.
How does Bison Insurance make money?
One revenue line is on record: insurance Commissions.
Who are Bison Insurance's main competitors?
Regional players on record are Erie Insurance, Shelter Insurance, COUNTRY Financial and Mountain West Farm Bureau Mutual Insurance. Broad incumbents are Auto-Owners Insurance, AAA Insurance, Progressive and State Farm. Direct peers are PayneWest Insurance and Leavitt Group.
Does Bison Insurance have an API?
No public API is recorded for Bison Insurance.
What industry is Bison Insurance in?
Bison Insurance's product category is Insurance Agency Services. Its primary akta.pro industry code is FSAEADAF, Captive Insurance Advisory & Management. Its NAICS code is 52429 and its SIC code is 6411.