LinkPreview API
LinkPreview API is a privately held REST API service, operated by Interactive32 since 2014, that programmatically generates link previews (title, description, image, URL) for any webpage. It serves thousands of global developers building messaging, social, and email applications via tiered self-serve subscriptions.
- Company typePrivate
- Founded2014
- HeadquartersNovi Beograd
- Headcount—
- GTM typeB2B
- OfferingSoftware
What LinkPreview API does
LinkPreview API is a privately held REST API service that programmatically generates link previews — title, description, preview image, and URL — for any publicly accessible webpage. Operated by parent company Interactive32 from Novi Beograd, the service has been live since 2014 and is consumed by thousands of developers worldwide, processing millions of requests per day. The core technology is a web crawler (User-agent 'LinkPreview/1.6') that respects robots.txt and extracts Open Graph, Twitter Card, and standard HTML meta tags, supplemented by direct custom integrations with high-traffic content providers including YouTube, Twitter, Amazon, Wikipedia, Airbnb, The New York Times, The Guardian, Soundcloud, TED, Vimeo, and Giphy. Differentiated features include per-domain rate limiting, image validation/processing (JPEG/PNG/GIF/ICO/WebP up to 5MB), CORS/JSONP support for frontend use, optional malware/adult content filtering, and a configurable caching layer with TTL up to one day.
The company operates a fully self-serve, API-first go-to-market motion with no field sales; developers sign up at my.linkpreview.net, integrate via GET or POST requests with an API key, and consume documentation at docs.linkpreview.net. Revenue is generated through four monthly subscription tiers — Free ($0), Basic ($8), Pro ($25, with commercial rights and image processing), and Enterprise ($119) — sold online through Paddle.com, which acts as Merchant of Record for payment, tax, and customer service. Supporting infrastructure includes a self-service admin panel with GitHub and Google OAuth, an interactive URL preview debugging tool, and SDK examples in JavaScript, PHP, Python, Ruby, cURL, and jQuery. The company is founder-owned under Interactive32 with no disclosed venture funding, and serves messaging apps, social platforms, email clients, and software teams globally as a horizontal developer utility.
LinkPreview API firmographics
Firmographics- Name
- LinkPreview API
- Legal name
- Interactive32
- Website
- https://linkpreview.net
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Short description
- LinkPreview API is a privately held REST API service, operated by Interactive32 since 2014, that programmatically generates link previews (title, description, image, URL) for any webpage. It serves thousands of global developers building messaging, social, and email applications via tiered self-serve subscriptions.
- Ownership category
- akta.pro rank
LinkPreview API industry classification
Industry- Product category
- Developer APIs
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- API Management & Gateways (BPAMAOAA)
- akta.pro secondary industry
- API Documentation & Developer Portals (BPAMAOAH)
Keywords
Where LinkPreview API is headquartered
LocationHeadquarters
- HQ city
- Novi Beograd
Markets served
LinkPreview API business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Operations, Personnel, Marketing or Sales
Revenue model
- Subscription Plans: Monthly subscription tiers (Free, Basic, Pro, Enterprise) providing different rate limits and feature access. Paid plans are auto-renewed monthly through Paddle.com merchant of record. All plans are month-to-month with no long-term commitments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Plan - Personal use tier with basic rate limits |
| Subscription | Monthly | Basic Plan - Enhanced limits with additional fields |
| Subscription | Monthly | Pro Plan - Commercial use with image processing |
| Subscription | Monthly | Enterprise Plan - High-throughput enterprise tier |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
LinkPreview API product offering
Product offeringCore offering
LinkPreview API is a public REST API that enables developers to programmatically retrieve link preview metadata (title, description, preview image, URL) for any given URL. It parses Open Graph tags, Twitter Cards, and standard HTML meta tags from publicly accessible webpages, with custom-built integrations for major content providers to ensure reliable preview generation. The service is sold via monthly subscription tiers (Free, Basic, Pro, Enterprise) differentiated by rate limits and feature access.
Product overview
LinkPreview API is a single unified API product for generating link previews, offered across four pricing tiers (Free, Basic, Pro, Enterprise) differentiated by rate limits and feature access. The core platform provides URL metadata extraction (title, description, image, URL) via GET/POST REST API. The Pro and Enterprise plans unlock advanced fields including image processing (dimensions, size, MIME type), icon metadata, locale detection, and canonical URL. Supporting infrastructure includes a developer documentation portal, a customer admin panel with OAuth sign-in, and a URL debugging tool. The service operates as a crawler-based parser that respects robots.txt and provides direct integrations with major content platforms including YouTube, Twitter, Amazon, Wikipedia, Airbnb, and news outlets.
Differentiator
Problem solved
Functional benefit
Products and services
- LinkPreview API A public REST API that enables developers to programmatically obtain link preview data (title, description, image, URL) for any given URL. Supports GET and POST requests, CORS and JSONP for frontend use, image processing and validation, Open Graph and Twitter Cards parsing, and direct integrations with major content providers. Offered in Free, Basic, Pro, and Enterprise tiers.
Companies that use LinkPreview API
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles2 records
LinkPreview API technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
AI capability3 records
Feature6 records
LinkPreview API partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Paddle.comcorePaddle.com serves as the Merchant of Record for all orders, handling checkout process, payment processing, fraud detection, tax compliance, and local law compliance. They provide customer service inquiries and handle returns.
- Interactive32coreInteractive32 is the parent company operating LinkPreview API since 2008. They provide the technical infrastructure and development for the service.
Scale indicators2 records
Recent moves6 records
Expansion highlights3 records
LinkPreview API competitors and assessment
Company assessmentOthers
- SerpApi: SerpApi focuses on search engine results scraping rather than URL metadata extraction, but operates in the same developer API/scraping ecosystem. Adjacent category with similar PLG go-to-market and tiered subscription pricing.
Emerging players
- ScrapingBee: ScrapingBee offers a web scraping API with headless browser rendering that developers use to build custom link-preview solutions. Partial overlap: same underlying technology (crawling + parsing) but framed as general scraping rather than preview-specific.
Broad incumbents
- Diffbot: Diffbot is a broader web data extraction and knowledge graph platform that includes link-preview-style APIs as part of a wider portfolio of structured data products. Overlaps with LinkPreview on metadata extraction but addresses a larger enterprise data market.
- Apify: Apify operates a general-purpose web scraping and automation platform with marketplace actors that can replicate link-preview extraction. Customers seeking self-serve URL metadata extraction can substitute Apify's crawler infrastructure for a dedicated preview API.
- Zyte (formerly Scrapinghub): Zyte provides enterprise-grade web data extraction infrastructure including Crawlera and the Scrapy framework. Comparable on the scraping technology layer that powers LinkPreview, though targeting larger enterprise data customers.
Direct peers
- Embed.ly: Embed.ly was the original dominant link-preview/embed API before its acquisition by Medium; it historically served the same use cases (URL → title/description/image) and remains the category-defining peer for comparison.
- Iframely: Iframely provides an embed and link-preview API for developers with rich media parsing and oEmbed/OG support. Targets the same developer audience building messaging, social, and CMS integrations with comparable API-driven delivery.
- Microlink: Microlink offers a directly competing link-preview and metadata-extraction API with similar pricing tiers, Open Graph parsing, and developer-first positioning. It is the closest functional substitute to LinkPreview in the same product category.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
LinkPreview API financial estimates
Financial estimateRevenue estimate
Valuation estimate
LinkPreview API leadership team
Management profileNumber of profiles
LinkPreview API funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LinkPreview API M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LinkPreview API
What does LinkPreview API do?
LinkPreview API is a public REST API that enables developers to programmatically retrieve link preview metadata (title, description, preview image, URL) for any given URL. It parses Open Graph tags, Twitter Cards, and standard HTML meta tags from publicly accessible webpages, with custom-built integrations for major content providers to ensure reliable preview generation. The service is sold via monthly subscription tiers (Free, Basic, Pro, Enterprise) differentiated by rate limits and feature access.
Is LinkPreview API a public or private company?
LinkPreview API is a private company. It is classified as corporate owned and is currently operating.
When was LinkPreview API founded?
LinkPreview API was founded in 2014.
Where is LinkPreview API based?
LinkPreview API is headquartered in Novi Beograd.
How does LinkPreview API make money?
One revenue line is on record: subscription Plans.
Who are LinkPreview API's main competitors?
SerpApi is listed as an others. ScrapingBee is listed as an emerging player. Broad incumbents are Diffbot, Apify and Zyte (formerly Scrapinghub). Direct peers are Embed.ly, Iframely and Microlink.
Does LinkPreview API have an API?
Yes. LinkPreview API is a public REST API that enables developers to programmatically obtain link preview data (title, description, image, URL) for any given URL. It supports both GET and POST requests. Authorization is via X-Linkpreview-Api-Key header. Rate limits vary by plan: Free (60 requests/hour), Basic (200 requests/hour), Pro (1000 requests/hour), Enterprise (100 requests/minute). Per-domain rate limit of 1 request/second applies to protect smaller websites. The API also supports CORS and JSONP for frontend use, with image processing and validation (up to 5MB, supporting jpeg, png, gif, ico, webp). Available SDKs/samples: JavaScript/Fetch API, JavaScript/axios, PHP/curl, Python3/requests, Ruby/HTTParty, cURL, jQuery. Developer documentation is at docs.linkpreview.net.
What industry is LinkPreview API in?
LinkPreview API's product category is Developer APIs. Its primary akta.pro industry code is BPAMAOAA, API Management & Gateways, with a secondary code of BPAMAOAH, API Documentation & Developer Portals. Its NAICS code is 518 and its SIC code is 7370.