Qualified

Name

Qualified

Legal name

Qualified Nordic AB

Website

https://qualified.se

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Staffing Services

NAICS

Employment Placement Agencies (561311), Temporary Help Services (56132), Employment Services (5613)

SIC

Services-Employment Agencies (7361), Services-Help Supply Services (7363)

akta.pro primary industry

Local & Regional Generalist Staffing Agencies (BPACACAH)

akta.pro secondary industries

Contingent Workforce / Contractor RPO (Contractor Recruiting) (BPACABAK), Contractor Onboarding, Vetting & Credentialing (BPACAGAC)

Keywords

• Temporary staffing
• Permanent recruitment
• Inhouse staffing
• Contract staffing
• Workforce solutions

Headquarters

HQ city

Jönköping

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Staffing/Temporary Labor Services: Qualified Nordic AB generates revenue by providing temporary staffing services (personaluthyrning) to businesses. They supply both white-collar (tjänstemän) and blue-collar (yrkesarbetare) workers including roles such as payroll administrators, finance assistants, inside sales representatives, warehouse operators, service technicians, and industrial personnel. Revenue is generated through staffing fees charged to client companies for providing contracted workers.
2. Recruitment Services: The company provides permanent recruitment services (rekrytering) for both search-based and advertised recruitment of white-collar and blue-collar positions. This includes sourcing, screening, and placing candidates in roles such as site managers, operations managers, production managers, and other professional positions. Revenue is generated through recruitment fees charged to client companies upon successful placement.
3. Inhouse Services: Qualified Nordic AB provides dedicated inhouse staffing solutions where resources are dedicated to operating within the client's facility. This involves managing entire workflows or departments on behalf of the client, with a focus on reducing lead times, increasing flexibility, and optimizing resource utilization. Revenue is generated through service fees for managing these dedicated staffing operations.
4. Contractor/Outsourcing Services: Personalentreprenad (personal contracting) services where Qualified Nordic AB operates entire flows or departments within client operations. They match staffing levels against actual needs based on forecasts and reality. Pricing is typically tariff-based, focusing on maintaining and improving quality and efficiency. Revenue is generated through contracted service fees for operating these business functions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Qualified Nordic AB (trading as Qualified) provides staffing and recruitment services to businesses in Sweden, including temporary staffing (personaluthyrning), permanent recruitment (rekrytering), dedicated in-house staffing solutions, and contract-based staffing and outsourcing (entreprenad). The company supplies vetted workers to client organizations on a temporary, permanent, or dedicated basis under union-negotiated agreements.

Product overview

Qualified Nordic AB is a staffing and personnel services company offering a unified portfolio of four interconnected services: Personaluthyrning (temporary staffing), Rekrytering (recruitment), Inhouse Services (dedicated on-site resources), and Entreprenad (contract staffing/outsourcing). All services cover both white-collar and blue-collar positions, with customized solutions forming the basis for long-term partnerships. The company operates from Jönköping serving surrounding communities and positions itself as a strategic partner focused on long-term collaboration and customer success.

Differentiator

Problem solved

Functional benefit

Products and services

• Temporary Staffing (Personaluthyrning)

Quantifiable outcome

• Shorter lead times through dedicated inhouse service solutions
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• AlmegacoreOthersQualified Nordic AB is authorized by Almega (Auktoriserade av Almega). Almega is the employer and industry organization for Swedish staffing and recruitment companies. This authorization/certification indicates compliance with industry standards and regulations for staffing companies in Sweden.
• Kompetensföretagen (Trygg Kompetensen)minorOthersQualified Nordic AB displays the Trygg Kompetensen certification badge on their website, indicating membership in Kompetensföretagen. This is a quality certification for Swedish staffing companies that ensures legal compliance, proper working conditions, and competent workforce solutions.
• Svenskt NäringslivminorOthersQualified Nordic AB is affiliated with Svenskt Näringsliv (Swedish Enterprise), Sweden's largest employer organization. This affiliation indicates participation in the broader Swedish business community.
• Unionen/AkademikerförbundencoreOthersQualified Nordic AB has collective agreements with Unionen/Akademikerförbunden (the largest umbrella organization for white-collar professionals in Sweden) and LO-förbunden (the Swedish Trade Union Confederation for blue-collar workers). These agreements ensure proper employment terms and conditions for placed workers.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Poolia: Swedish staffing and recruitment firm focused on white-collar professional roles (finance, HR, IT, sales) — overlapping with Qualified's permanent recruitment and white-collar temporary staffing offerings.
• Lernia: Swedish staffing, recruitment, and training services provider with national coverage and a strong regional presence — offering both temporary staffing and permanent recruitment across multiple skill levels.
• Adecco Sweden: Global staffing leader with full Swedish coverage of temporary staffing, permanent placement, and workforce solutions — a direct competitor across all four of Qualified's service lines.
• StudentConsulting: Swedish staffing agency providing temporary and permanent placements across both white-collar and blue-collar roles — comparable multi-segment service portfolio to Qualified Nordic.
• Academic Work: Swedish staffing and recruitment firm focusing on young professionals and recent graduates — comparable in talent sourcing methodology and white-collar placement services.
• ManpowerGroup Sweden: Sweden's largest generalist staffing firm offering temporary staffing, permanent recruitment, and workforce solutions across white-collar and blue-collar roles — directly comparable to Qualified Nordic's full-service staffing model at a national scale.
• Uniflex: Swedish staffing company specializing in industrial, logistics, and blue-collar temporary staffing — closely comparable to Qualified's blue-collar industrial and warehouse staffing book.
• Randstad Sweden: Major Swedish staffing provider offering temporary staffing, permanent recruitment, and HR solutions across both professional and industrial segments — directly comparable operating model.

Emerging players

• Novare: Swedish recruitment and staffing group with multiple specialized brands — active in permanent placement and consulting services, comparable to Qualified's permanent recruitment line.

Regional players

• Wise Professionals: Swedish staffing and recruitment firm specializing in white-collar roles (finance, economics, IT, HR) — partial overlap with Qualified's white-collar recruitment offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/qualified.se
• LinkedInlinkedin.com/company/qualified-nordic-ab

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Qualified