United Wireless Arena

Name

United Wireless Arena

Legal name

United Wireless Arena

Website

https://unitedwirelessarena.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Event Venue & Conference Center

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Spectator Sports (7112)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Arenas & Indoor Sports Centers (MPAKAEAB)

akta.pro secondary industries

Arena & Stadium Operations (Large-Capacity Venues) (MPAGALAA), Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF)

Keywords

• Live event venue
• Conference center rentals
• Arena event hosting
• Concession and catering
• Public skating sessions

Headquarters

HQ city

Dodge City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Ticket Sales and Transaction Fees: Primary revenue from ticket sales for concerts, sporting events, family shows, and community activities. Sold exclusively through Ticketmaster and box office. Pricing varies by event from $10-$84 per ticket.
2. Food and Beverage Sales: Concession stands (Long Horn Grill, Santa Fe Pizza, High Noon Concessions, Burrito Bar) plus alcohol sales at Doc Holidays, Beverage Express, and Section 111. Suite catering and personal suite attendant services for premium seating holders.
3. Premium Seating Leases and Rentals: 12 private suites leased annually, 150 premium loge seats on suite level available for annual lease or per-event. Suite holders receive in-suite catering and personal attendant services.
4. Conference Center and Meeting Space Rental: 7,200 square feet of meeting space available for conferences, banquets, weddings, and corporate events. Pricing at $1,000/day for full conference center with additional hourly setup fees of $25/hour.
5. Public Skating Sessions: Roller skating sessions at $8/person ($7 with own skates) and ice skating at $10/session including rental. Revenue from advance reservations and walk-up sales with capacity limits of 150 skaters per session.
6. In-House Catering Services: Award-winning in-house catering operation with Executive Chef handling all food and beverage for conference center events. Catering starts at $17/person for entrees, sides, salad, bread, and dessert. Bartender services at $100 minimum for 4 hours.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

United Wireless Arena is a 17,000+ square foot multi-purpose entertainment venue with 3,000+ seating capacity that hosts concerts, sporting events, family shows, motorsports, trade shows, rodeos, comedy tours, and community activities. It operates the adjoining Boot Hill Casino & Resort Conference Center (7,200 sq ft) for meetings, banquets, weddings, and corporate events, supported by an in-house catering operation. The venue also offers seasonal public ice skating and roller skating, premium suite and loge seating, arena concessions, and serves as home venue for the SW KS Storm arena football team.

Product overview

United Wireless Arena operates a unified venue management platform consisting of the main United Wireless Arena (17,000+ sq ft multipurpose facility seating 3,000+) and the Boot Hill Casino & Resort Conference Center (7,200 sq ft meeting space). The offering includes ticketing services via Ticketmaster and TicketLeap, seasonal ice and roller skating programs, SW KS Storm arena football events, full-service wedding and corporate event hosting with in-house catering, and arena concessions. All services are managed by VenuWorks and powered by the Saffire platform.

Differentiator

Problem solved

Functional benefit

Products and services

• United Wireless Arena A 17,000+ square foot multipurpose venue seating 3,000+ that hosts concerts, sporting events, family shows, motorsports, trade shows, rodeos, comedy tours, and community activities. Features 12 private suites available to lease annually and 150 premium loge seats on the suite level. Open to the general public and touring entertainment productions.
• Boot Hill Casino & Resort Conference Center A 7,200 square foot conference center with multiple room configurations accommodating 40 to 400+ guests, offering multimedia and audio-enhanced technology, full banquet setup, in-house catering and bar service, and a dedicated Event Manager. Serves businesses, organizations, and individuals hosting corporate meetings, conferences, training sessions, banquets, trade shows, weddings, and social events. Rental priced at $1,000/day all-inclusive.
• Public Ice Skating Seasonal ice skating facility operating from November through early January with 1-hour sessions priced at $10 including skate rental. Capacity limited to 150 skaters per session with advance reservations available through TicketLeap. Open to families and individuals in the Southwest Kansas community.
• Roller Skating Public roller skating sessions lasting 1 hour and 30 minutes, priced at $8 per person or $7 per person if bringing own skates. Maximum 150 skaters on the floor with 100 online reservation spots available through TicketLeap and walk-in availability.
• SW KS Storm Arena Football Home games for the Southwest Kansas Storm arena football team hosted at United Wireless Arena. Individual game tickets range from $10 to $40 (Kids, Seats, VIP, Premium tiers), with season tickets from $100 to $200. Season runs March through June with championship game in June.
• Weddings & Receptions Full-service wedding venue accommodating 40 to 400+ guests with multiple room configurations, outdoor garden space, in-house catering from Executive Chef Steve Southern, full bar service with professional bartenders, and a dedicated Event Manager for planning assistance. Open to couples, families, and wedding planners.
• Arena Concessions Four concession stands on the lower level concourse (Long Horn Grill, Santa Fe Pizza, High Noon Concessions, Burrito Bar) serving pizza, burgers, loaded nachos, popcorn, pretzels, and frozen treats. Full liquor license with Doc Holidays bar, Beverage Express, and Boot Hill Distillery selections available to event attendees.
• Catering Services Award-winning in-house catering operation led by Executive Chef Steve Southern offering extensive menus for corporate meetings, conferences, banquets, and wedding receptions. Entrees start at $17/person including two sides, salad, bread, and dessert. Bartender services at $100 minimum for 4 hours. All food and beverage must be purchased from VenuWorks Food Services.

Quantifiable outcome

• Conference center rental: $1,000/day all-inclusive (setup, service, cleanup included)
• +3 more outcomes

Named customers22 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core, major and minor.

• VenuWorkscoreStrategic or Co-development PartnerVenuWorks is the official management company operating United Wireless Arena. They handle venue management, staffing, operations, and provide the technology platform and website infrastructure. The arena website privacy terms indicate binding agreements with VenuWorks, Inc. headquartered at 1615 Golden Aspen Drive #107, Ames, Iowa 50010.
• TicketmastercoreChannel Partner/ Reseller/ DistributorTicketmaster is the exclusive official ticketing partner for United Wireless Arena. All tickets must be purchased through Ticketmaster.com or the United Wireless Arena box office to be guaranteed valid. The venue uses Ticketmaster's mobile entry system for event access.
• Hampton Inn & Suites Dodge CitymajorStrategic or Co-development PartnerHampton Inn & Suites is the designated conference hotel for Boot Hill Casino & Resort Conference Center, located just 120 feet from the conference center entrance at 4002 Comanche Street. They offer personalized group web pages, guest list management tools, and meeting planner rewards points for conference attendees.
• Boot Hill Casino & ResortcoreStrategic or Co-development PartnerBoot Hill Casino & Resort is the adjacent casino and resort property forming an entertainment destination with United Wireless Arena. The conference center is part of the Boot Hill Casino & Resort Conference Center. The casino provides gaming, dining, and lodging as part of the integrated entertainment complex. Address: Dodge City, KS.
• Boot Hill DistilleryminorChannel Partner/ Reseller/ DistributorBoot Hill Distillery selections are available at Section 111 within the arena, offering locally produced spirits as part of the concessions and bar service. Boot Hill Distillery is a local Kansas distillery producing 'soil to sip' spirits from locally grown grains.
• Dodge City Convention & Visitor's BureauminorGTM or Marketing PartnerPartnership for coordinating tourism activities for event attendees. The CVB can help coordinate activities such as Boot Hill Museum tours, Long Branch Lagoon waterpark visits, and Boot Hill Distillery tastings for out-of-town guests.

Scale indicators6 records

Recent moves6 records

Others

• Boot Hill Casino & Resort: Adjacent casino and resort property forming the integrated entertainment district with United Wireless Arena. Operates gaming, dining, and lodging on the same complex; the conference center at United Wireless Arena operates as the Boot Hill Casino & Resort Conference Center, making them co-dependent destination partners rather than direct competitors.
• VenuWorks: Parent venue management company headquartered in Ames, Iowa that operates United Wireless Arena under contract. Comparable as a peer in that it also operates Tyson Events Center, Grossinger Motors Arena, and other civic venues, providing shared infrastructure, ticketing partnerships, and operational benchmarks.

Direct peers

• Tony's Pizza Events Center: Multi-purpose arena and convention center in Salina, Kansas with comparable ~8,000 capacity. Hosts concerts, sporting events, conventions, and trade shows across central Kansas, competing for the same touring entertainment circuit in the region.
• Salina Bicentennial Center: Multi-purpose arena in Salina, Kansas hosting concerts, sporting events, and conventions with capacity around 8,000. Comparable size and rural-mid-market positioning, competing for central and western Kansas touring acts and conference bookings.
• Hartman Arena: Multi-purpose arena in Park City, Kansas (near Wichita) with comparable ~6,500 capacity. Hosts similar concerts, rodeos, family shows, and motorsports, positioning it as a closer size-and-programming competitor for touring acts routing through Kansas than the larger Wichita venue.

Broad incumbents

• Intrust Bank Arena: 15,000+ capacity multi-purpose arena in Wichita, Kansas operated by SMG/ASM Global. Largest arena in Kansas, hosts similar concerts, family shows, and sporting events but draws from the Wichita metro (~400K population) and competes with United Wireless Arena for regional tour stops and conference bookings.

Regional players

• Grossinger Motors Arena: Multi-purpose arena in Bloomington, Illinois, also managed by VenuWorks with similar mid-market arena + convention center operating model. Comparable size and programming mix, serving as a sister VenuWorks property benchmarking operations and event strategy.
• Tyson Events Center: 10,000+ capacity multi-purpose arena in Sioux City, Iowa, also managed by VenuWorks. Directly comparable in operational model (arena + attached convention/meeting space), and is operated by the same management company, providing a useful internal benchmark for venue operations and programming.
• Amarillo Civic Center: Multi-purpose civic complex in Amarillo, Texas with arena (~5,000 capacity) and attached convention space. Serves the Texas Panhandle/Southern Plains region, competing for touring acts and events with United Wireless Arena's Southwest Kansas market.
• Stiefel Theatre for the Performing Arts: Performing arts venue in Salina, Kansas (~1,200 capacity) hosting concerts and theatrical productions. While much smaller and narrower in programming, it competes for some concert bookings in the central Kansas market and serves a comparable rural Kansas catchment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCVY_fZsBz4fKIgWaMFPSSZg
• Facebookfacebook.com/153315211388828
• Instagraminstagram.com/united_wireless_arena
• Xx.com/uwadodge
• LinkedInlinkedin.com/company/united-wireless-arena

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Wireless Arena