Ouchhh Studio
Ouchhh Studio is an Istanbul-headquartered multidisciplinary creative studio producing AI-driven public art installations, data sculptures, immersive experiences, and architectural A/V performances for museums, global brands, festivals, and research institutions such as NASA and CERN.
- Company typePrivate
- Founded-
- HeadquartersIstanbul
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Ouchhh Studio does
Ouchhh Studio is a privately held, Istanbul-headquartered multidisciplinary creative studio operating at the intersection of art, science, and technology, founded around 2015 under director and founder Ferdi Alici. The studio produces data-driven public art installations, AI sculptures, kinetic works, interactive new media platforms, immersive experiences, and large-scale A/V architectural facade performances — using a proprietary methodology described as "data as paint, algorithms as brushes." Its R&D arm, branded the New Media Lab, focuses on the convergence of AI, neuroscience, data, and natural phenomena.
The studio generates revenue primarily through bespoke one-time commissions from enterprise clients, with projects priced per scope rather than per license or seat. Customers span three primary segments: museums and cultural institutions (e.g., Mori Building Digital Art Museum Tokyo, ArtScience Museum Singapore, Frost Science Museum Miami, Atelier des Lumières Paris), global brands and corporations (Google, Ferrari F1, Mercedes-Benz, Audi, Bulgari, Nike, Hennessy, Warner Bros, Paramount Pictures, Sony PlayStation, League of Legends), and festivals/events (Ars Electronica, Mutek, Signal Festival, iMapp, Melbourne Light Festival, LLUM Barcelona, Petra Light Festival). Project-based commissions are acquired via direct enterprise field sales and through the festival/event circuit, supplemented by thought leadership via TED Talks and a substantial award footprint (Red Dot Best of Best, German Design Award, ADC Awards NY, IDA Awards LA, Asia Design Prize).
Delivery is supported by an operational footprint across Istanbul (HQ), Los Angeles, Vienna, Barcelona, Paris, London, and Berlin, with a headcount of 11-50. Cumulative output includes approximately 75 public art projects across more than 40 cities spanning every continent, alongside high-profile scientific collaborations with CERN (TEDxCERN) and NASA (DATAGATE). Ownership is founder-led and independent, with no external funding rounds, parent company, or M&A activity disclosed.
Ouchhh Studio firmographics
Firmographics- Name
- Ouchhh Studio
- Legal name
- Ouchhh Studio
- Website
- https://ouchhh.tv
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ouchhh Studio is an Istanbul-headquartered multidisciplinary creative studio producing AI-driven public art installations, data sculptures, immersive experiences, and architectural A/V performances for museums, global brands, festivals, and research institutions such as NASA and CERN.
- Ownership category
- akta.pro rank
Ouchhh Studio industry classification
Industry- Product category
- Creative New Media Art Services
- NAICS
- Other Performing Arts Companies (711190)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)
- akta.pro secondary industries
- Creator Content Production & Co-Creation Studios (BPAFAHAD), Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)
Keywords
Where Ouchhh Studio is headquartered
LocationHeadquarters
- HQ city
- Istanbul
Offices7 records
Markets served
Ouchhh Studio business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Custom Public Art Commissions: Bespoke design and installation of data sculptures, AI art installations, and kinetic public art for festivals, museums, and cultural institutions worldwide.
- Brand Collaborations: Custom artistic installations and experiences for corporate brands including Bulgari, Nike, Mercedes, Audi, Ferrari F1, Warner Bros, and Paramount Pictures.
- A/V Performance Production: Direction and production of A/V architectural facade performances for events and festivals.
- Immersive Experience Design: Design and delivery of immersive art experiences for museums and cultural venues including Mori Museum Tokyo, Singapore Art and Science Museum, and Frost Science Museum.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Ouchhh Studio product offering
Product offeringCore offering
Ouchhh Studio designs and produces bespoke data-driven art installations, AI-powered sculptures, and immersive public art experiences for museums, festivals, and global brands. The studio uses a proprietary methodology where data serves as paint and algorithms as brushes, and delivers end-to-end creative direction from concept through production, including large-scale A/V architectural facade performances. Projects are commissioned by enterprises such as CERN, NASA, Google, Ferrari F1, Bulgari, and major cultural institutions worldwide.
Product overview
Ouchhh Studio is a multidisciplinary creative hub offering a unified portfolio of data-driven art and technology products and services. The core offerings include Data Paintings & Sculptures (transforming datasets into visual and sculptural art), AI Machine Intelligence systems, Interactive New Media Platforms, Kinetic Public Arts, Immersive Experiences, and A/V Architectural Facade Performances. These products are unified by the studio's creative methodology where 'data serves as paint and algorithms as brushes,' supported by their New Media Lab R&D division. The studio operates from Istanbul (head office) with partnerships in LA, Vienna, Barcelona, Paris, London, and Berlin, serving institutions globally including NASA, CERN, Google, and major museums.
Differentiator
Problem solved
Functional benefit
Products and services
- Data Paintings & Sculptures Bespoke data-driven art installations that transform complex datasets into visual and sculptural experiences, delivered as public art commissions for museums, festivals, and cultural institutions worldwide.
- A/V Architectural Facade Performances End-to-end direction, art direction, and production of large-scale audio-visual performances projected onto architectural facades for festivals, cultural events, and public spectacles.
- Immersive Experience Design Full-sensory immersive environments that blend visual, audio, and interactive elements for audiences in museums, festivals, and public spaces such as Mori Museum Tokyo, ArtScience Museum Singapore, and Frost Science Museum Miami.
- Brand Collaboration Installations Custom artistic installations and experiential activations for enterprise brands spanning luxury (Bulgari, Hennesy), automotive (Ferrari F1, Mercedes-Benz, Audi), entertainment (Warner Bros, Paramount Pictures), technology (Google, Sony PlayStation), and gaming (League of Legends).
Quantifiable outcome
- 75+ public art projects completed across all continents
- +1 more outcomes
Companies that use Ouchhh Studio
Customer profileNamed customers25 records
Segments3 records
Ideal customer profiles4 records
Ouchhh Studio technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Ouchhh Studio partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Istanbul Main Office NetworkcoreOuchhh has a main office in Istanbul with partnerships in LA, Vienna, Barcelona, Paris, London, and Berlin. These are operational partnerships to support global project delivery and client engagement across major markets.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Ouchhh Studio competitors and assessment
Company assessmentDirect peers
- Universal Everything: UK-based digital art and design studio creating immersive installations, films and live experiences for brands and cultural institutions. Comparable in delivering AI/algorithmic creative work to a similar brand and museum client base.
- Moment Factory: Montreal-based multimedia studio producing immersive experiences, projection mapping, and A/V architectural installations for museums, brands and public spaces globally — directly overlapping in service offering and client base.
- Random International: London-based contemporary art studio known for large-scale kinetic and immersive installations (e.g., Rain Room). Comparable as a global studio producing museum-grade digital/physical installations for major institutions.
- teamLab: Japanese interdisciplinary art collective creating large-scale immersive digital installations for museums and brand experiences. Directly comparable as a data/art-driven immersive studio serving global museums (teamLab Borderless/Planets) and brands with permanent and touring shows.
- Refik Anadol Studio: LA-based media artist studio working with AI, data sculptures and large-scale projections. Closely comparable in its use of AI and machine intelligence to convert data into public art installations and museum commissions.
- Ars Electronica Futurelab: Austrian R&D lab at Ars Electronica developing new media art, AI and immersive experiences. Comparable in its art/science/technology intersection, festival circuit presence and pioneering role in data-driven art.
- BARTKRESA Studio: US projection design studio specializing in large-scale architectural projection mapping and immersive installations for brands, festivals and cultural institutions — directly overlapping in facade A/V performance work.
Broad incumbents
- Obscura Digital: San Francisco-based creative technology studio known for large-scale projection mapping and immersive brand experiences. Comparable as an established player in the A/V architectural facade and immersive installation space.
- Diller Scofidio + Renfro: Established interdisciplinary architecture/art studio known for immersive cultural works (e.g., The Shed, Bloomberg Center). Comparable as a higher-profile, larger studio delivering immersive cultural experiences, though with stronger architectural design bent.
Emerging players
- Studio NAND: Berlin-based data visualization and creative technology studio. Comparable as a multidisciplinary data-driven creative studio working at the intersection of design, technology and storytelling.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Ouchhh Studio social profiles
Digital presenceOuchhh Studio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ouchhh Studio leadership team
Management profileNumber of profiles
Profiles1 record
Ouchhh Studio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ouchhh Studio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ouchhh Studio
What does Ouchhh Studio do?
Ouchhh Studio designs and produces bespoke data-driven art installations, AI-powered sculptures, and immersive public art experiences for museums, festivals, and global brands. The studio uses a proprietary methodology where data serves as paint and algorithms as brushes, and delivers end-to-end creative direction from concept through production, including large-scale A/V architectural facade performances. Projects are commissioned by enterprises such as CERN, NASA, Google, Ferrari F1, Bulgari, and major cultural institutions worldwide.
Is Ouchhh Studio a public or private company?
Ouchhh Studio is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ouchhh Studio founded?
Ouchhh Studio was founded in -1. It employs 11 to 50 people.
Where is Ouchhh Studio based?
Ouchhh Studio is headquartered in Istanbul.
How does Ouchhh Studio make money?
Four revenue lines are on record. Custom Public Art Commissions are the primary driver. The others are brand Collaborations, A/V Performance Production and immersive Experience Design.
Who are Ouchhh Studio's main competitors?
Direct peers on record are Universal Everything, Moment Factory, Random International, teamLab, Refik Anadol Studio, Ars Electronica Futurelab and BARTKRESA Studio. Broad incumbents are Obscura Digital and Diller Scofidio + Renfro. Studio NAND is listed as an emerging player.
Does Ouchhh Studio have an API?
No public API is recorded for Ouchhh Studio.
What industry is Ouchhh Studio in?
Ouchhh Studio's product category is Creative New Media Art Services. Its primary akta.pro industry code is MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX), with a secondary code of BPAFAHAD, Creator Content Production & Co-Creation Studios. Its NAICS code is 711190 and its SIC code is 7812.