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Cannon Insurance Agency

Full company profile

uuid0023htp

Namestring
Cannon Insurance Agency
Legal namestring
Cannon Insurance Agency, LLC
Company typeenum
Private
Founded yearint
1996
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersRiverdale, United States
HQ citystring
Riverdale
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
independent insurance agency, auto insurance quotes, home insurance coverage, commercial insurance services, multi-carrier insurance broker
Industry2 codes
1Fleet & Commercial Auto Liability
CodeFSAJABAAPrimaryYes
2General Liability Insurance
CodeFSAJAMAEPrimaryNo
NAICS code2 codes
  • Insurance Agencies and Brokerages52421
  • Agencies, Brokerages, and Other Insurance Related Activities5242
SIC code2 codes
  • Insurance Agents, Brokers & Service6411
  • Fire, Marine & Casualty Insurance6331
Product category
Insurance Brokerage Services
Social media profiles1 record
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Insurance Commissions
TypeSubscription Recurring
Description

As an independent insurance agency, Cannon Insurance Agency earns revenue through commissions paid by insurance carriers for policies sold and renewed. The agency represents 29 different insurance carriers including major providers like Allstate, Progressive, Geico, Nationwide, Liberty Mutual, and others. Revenue is generated when customers purchase or renew insurance policies through the agency's recommendations.

cannoninsurance.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
Pricing details1 tier
1Personalized insurance quotes - no published pricing
ModelOtherBilling cadenceOther
Notes

Insurance quotes are individualized based on customer circumstances, coverage requirements, and carrier-specific risk assessments. The agency helps customers compare rates across multiple carriers to find the best coverage at an affordable price.

cannoninsurance.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Cannon Insurance Agency is an independent insurance agency that sells and services personal and commercial insurance policies on behalf of 29 different insurance carriers. The agency provides auto, home, life, motorcycle, RV, jetski, boat, and commercial insurance (general liability and business owners policies) through licensed agents who shop multiple carriers to find coverage and pricing suited to each customer.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Cannon Insurance Agency operates as an independent insurance agency offering a portfolio of insurance products through multiple carrier partnerships. The agency provides Auto Insurance, Home Insurance, Life Insurance, Motorcycle Insurance, RV/Jetski/Boat Insurance, and Commercial Insurance (General Liability and Business Owners Insurance). The core product offering is built around an online quote comparison platform that aggregates multiple carriers, allowing customers to compare rates side-by-side. Additional platform features include a customer service center for policy management and document access. The agency serves the greater Houston, TX area including Tomball, The Woodlands, Magnolia, Spring, Cypress, Humble, Kingwood, and Pinehurst.

Product and service6 records
1Auto Insurance
CategoryPersonal Insurance
Description

Vehicle insurance coverage offered through the independent agency, allowing customers to compare quotes from multiple carriers to find optimal rates. Designed for individuals and families seeking personal auto coverage.

2Home Insurance
CategoryPersonal Insurance
Description

Homeowners insurance coverage available for comparison across multiple carriers through the online quoting platform. Targeted at homeowners seeking protection for their primary residences.

3Life Insurance
CategoryPersonal Insurance
Description

Life insurance products offered through the agency's carrier network to protect families and businesses. Marketed to individuals and families seeking financial protection for beneficiaries.

4Motorcycle Insurance
CategoryPersonal Insurance
Description

Motorcycle insurance coverage available through the agency's carrier partnerships. Targeted at motorcycle owners needing personal recreational vehicle coverage.

5RV, Jetski, and Boat Insurance
CategoryPersonal Insurance
Description

Recreational vehicle, personal watercraft (jetski), and boat insurance coverage offered through the agency's carrier network. Designed for owners of recreational vehicles and watercraft.

6Commercial Insurance
CategoryCommercial Insurance
Description

Business insurance products including General Liability and Business Owners Insurance (BOP) to protect local small businesses. Targeted at small business owners in the greater Houston, TX area.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership29 partners
Strategic tierCoreTypeTechnology or Integration
Description

Website development partner. EZLynx provides the agency's website platform, customer service center, and quote comparison infrastructure. The agency directs customers to EZLynx-hosted quote and service portals.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for auto, home, and other insurance products.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for auto, home, and other insurance products.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for auto, home, and other insurance products.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for auto, home, and other insurance products.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for auto, home, and other insurance products.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for auto, home, and other insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for various insurance products.

9CHUBB
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for various insurance products.

cannoninsurance.com
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for various insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for specialty insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for various insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for health and related insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for auto insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for specialty insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for various insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for classic car and collector vehicle insurance.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for homeowners insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for auto and home insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for various insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for specialty insurance products.

22RLI
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for specialty insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for auto and home insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for various insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for various insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for workers compensation and related business insurance.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for auto, home, and business insurance products.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Insurance carrier represented by the agency for specialty insurance products.

29Cannon Insurance (Own Brand)
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

The agency also offers products under its own Cannon Insurance brand.

cannoninsurance.com
Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Franchise-model independent insurance agency offering personal and commercial lines through multiple carrier partners. Same core distribution model (multi-carrier independent agency) as Cannon.

TypeBroad incumbent
Description

Large global insurance brokerage representing multiple carriers across personal and commercial lines. Same fundamental agency/brokerage function as Cannon, but with national reach and specialty practices.

TypeBroad incumbent
Description

Global insurance brokerage and risk management firm placing coverage through multiple carriers. Comparable brokerage model to Cannon but operating at enterprise scale.

TypeBroad incumbent
Description

Major carrier partner of Cannon, but its direct-to-consumer channel is the primary competitive threat to independent agencies. Represents the structural disintermediation pressure on Cannon's economics.

TypeDirect peer
Description

Public independent insurance agency franchise that also shops multiple carriers on behalf of consumers across personal lines. Most directly comparable business model to Cannon, though at vastly larger scale.

TypeBroad incumbent
Description

Largest U.S. personal-lines insurer with a captive agent model. Competes with Cannon for the same Texas household insurance customers via local agent offices.

TypeOthers
Description

Technology vendor whose platform powers Cannon's website, quoting, and customer service portal. Not a competitor but a key enabler/infrastructure provider for Cannon's digital distribution.

TypeDirect peer
Description

Large independent insurance agency offering personal and commercial coverage through carrier partnerships. Operates the same brokerage-style model as Cannon, though at significantly greater scale.

TypeRegional player
Description

Regional insurance carrier serving Texas and other Gulf states, comparable to several carrier partners Cannon represents. Relevant as a regional market context peer rather than direct competitor.

TypeBroad incumbent
Description

One of Cannon's represented carriers; its captive agent network competes directly against independent agencies for personal-lines customers. Relevant competitive frame for Cannon's value proposition.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Cannon Insurance Agency

Insurance Brokerage Servicescannoninsurance.com

Cannon Insurance Agency firmographics

Firmographics
Name
Cannon Insurance Agency
Legal name
Cannon Insurance Agency, LLC
Website
https://cannoninsurance.com
Company type
Private
Founded year
1996
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Cannon Insurance Agency industry classification

Industry
Product category
Insurance Brokerage Services
NAICS
Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242)
SIC
Insurance Agents, Brokers & Service (6411), Fire, Marine & Casualty Insurance (6331)
akta.pro primary industry
Fleet & Commercial Auto Liability (FSAJABAA)
akta.pro secondary industry
General Liability Insurance (FSAJAMAE)

Keywords

  • Independent insurance agency
  • Auto insurance quotes
  • Home insurance coverage
  • Commercial insurance services
  • Multi-carrier insurance broker

Where Cannon Insurance Agency is headquartered

Location

Headquarters

HQ city
Riverdale
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Cannon Insurance Agency business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Insurance Commissions: As an independent insurance agency, Cannon Insurance Agency earns revenue through commissions paid by insurance carriers for policies sold and renewed. The agency represents 29 different insurance carriers including major providers like Allstate, Progressive, Geico, Nationwide, Liberty Mutual, and others. Revenue is generated when customers purchase or renew insurance policies through the agency's recommendations.

Pricing tiers

ModelBillingPrice
OtherOtherPersonalized insurance quotes - no published pricing

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Cannon Insurance Agency product offering

Product offering

Core offering

Cannon Insurance Agency is an independent insurance agency that sells and services personal and commercial insurance policies on behalf of 29 different insurance carriers. The agency provides auto, home, life, motorcycle, RV, jetski, boat, and commercial insurance (general liability and business owners policies) through licensed agents who shop multiple carriers to find coverage and pricing suited to each customer.

Product overview

Cannon Insurance Agency operates as an independent insurance agency offering a portfolio of insurance products through multiple carrier partnerships. The agency provides Auto Insurance, Home Insurance, Life Insurance, Motorcycle Insurance, RV/Jetski/Boat Insurance, and Commercial Insurance (General Liability and Business Owners Insurance). The core product offering is built around an online quote comparison platform that aggregates multiple carriers, allowing customers to compare rates side-by-side. Additional platform features include a customer service center for policy management and document access. The agency serves the greater Houston, TX area including Tomball, The Woodlands, Magnolia, Spring, Cypress, Humble, Kingwood, and Pinehurst.

Differentiator

Problem solved

Functional benefit

Products and services

  • Auto Insurance Vehicle insurance coverage offered through the independent agency, allowing customers to compare quotes from multiple carriers to find optimal rates. Designed for individuals and families seeking personal auto coverage.
  • Home Insurance Homeowners insurance coverage available for comparison across multiple carriers through the online quoting platform. Targeted at homeowners seeking protection for their primary residences.
  • Life Insurance Life insurance products offered through the agency's carrier network to protect families and businesses. Marketed to individuals and families seeking financial protection for beneficiaries.
  • Motorcycle Insurance Motorcycle insurance coverage available through the agency's carrier partnerships. Targeted at motorcycle owners needing personal recreational vehicle coverage.
  • RV, Jetski, and Boat Insurance Recreational vehicle, personal watercraft (jetski), and boat insurance coverage offered through the agency's carrier network. Designed for owners of recreational vehicles and watercraft.
  • Commercial Insurance Business insurance products including General Liability and Business Owners Insurance (BOP) to protect local small businesses. Targeted at small business owners in the greater Houston, TX area.

Companies that use Cannon Insurance Agency

Customer profile

Segments2 records

Ideal customer profiles2 records

Cannon Insurance Agency technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Cannon Insurance Agency partnerships and signals

Strategic signal

Partnerships

29 partnerships are on record, tiered core and minor.

  • EZLynxcoreTechnology or IntegrationWebsite development partner. EZLynx provides the agency's website platform, customer service center, and quote comparison infrastructure. The agency directs customers to EZLynx-hosted quote and service portals.
  • AllstatecoreChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for auto, home, and other insurance products.
  • ProgressivecoreChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for auto, home, and other insurance products.
  • NationwidecoreChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for auto, home, and other insurance products.
  • Liberty MutualcoreChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for auto, home, and other insurance products.
  • GeicocoreChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for auto, home, and other insurance products.
  • TravelerscoreChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for auto, home, and other insurance products.
  • AIGminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for various insurance products.
  • CHUBBminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for various insurance products.
  • ZurichminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for various insurance products.
  • American ModernminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for specialty insurance products.
  • AssurantminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for various insurance products.
  • BCBSTX (Blue Cross Blue Shield of Texas)minorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for health and related insurance products.
  • Bristol WestminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for auto insurance products.
  • ForemostminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for specialty insurance products.
  • Guard InsuranceminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for various insurance products.
  • HagertyminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for classic car and collector vehicle insurance.
  • Homeowners of AmericaminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for homeowners insurance products.
  • MercuryminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for auto and home insurance products.
  • National GeneralminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for various insurance products.
  • OrchidminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for specialty insurance products.
  • RLIminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for specialty insurance products.
  • SafecominorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for auto and home insurance products.
  • State AutominorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for various insurance products.
  • SwyfttminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for various insurance products.
  • Texas MutualminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for workers compensation and related business insurance.
  • The HartfordminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for auto, home, and business insurance products.
  • WellingtonminorChannel Partner/ Reseller/ DistributorInsurance carrier represented by the agency for specialty insurance products.
  • Cannon Insurance (Own Brand)minorChannel Partner/ Reseller/ DistributorThe agency also offers products under its own Cannon Insurance brand.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Cannon Insurance Agency competitors and assessment

Company assessment

Direct peers

  • Brightway Insurance: Franchise-model independent insurance agency offering personal and commercial lines through multiple carrier partners. Same core distribution model (multi-carrier independent agency) as Cannon.
  • Goosehead Insurance: Public independent insurance agency franchise that also shops multiple carriers on behalf of consumers across personal lines. Most directly comparable business model to Cannon, though at vastly larger scale.
  • Insurance Office of America: Large independent insurance agency offering personal and commercial coverage through carrier partnerships. Operates the same brokerage-style model as Cannon, though at significantly greater scale.

Broad incumbents

  • HUB International: Large global insurance brokerage representing multiple carriers across personal and commercial lines. Same fundamental agency/brokerage function as Cannon, but with national reach and specialty practices.
  • Arthur J. Gallagher & Co. Global insurance brokerage and risk management firm placing coverage through multiple carriers. Comparable brokerage model to Cannon but operating at enterprise scale.
  • Progressive: Major carrier partner of Cannon, but its direct-to-consumer channel is the primary competitive threat to independent agencies. Represents the structural disintermediation pressure on Cannon's economics.
  • State Farm: Largest U.S. personal-lines insurer with a captive agent model. Competes with Cannon for the same Texas household insurance customers via local agent offices.
  • Allstate (captive agent channel): One of Cannon's represented carriers; its captive agent network competes directly against independent agencies for personal-lines customers. Relevant competitive frame for Cannon's value proposition.

Others

  • EZLynx (Applied Systems): Technology vendor whose platform powers Cannon's website, quoting, and customer service portal. Not a competitor but a key enabler/infrastructure provider for Cannon's digital distribution.

Regional players

  • Bankers Insurance Group: Regional insurance carrier serving Texas and other Gulf states, comparable to several carrier partners Cannon represents. Relevant as a regional market context peer rather than direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Cannon Insurance Agency social profiles

Digital presence

Cannon Insurance Agency financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Cannon Insurance Agency leadership team

Management profile

Number of profiles

Profiles3 records

Cannon Insurance Agency funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Cannon Insurance Agency M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cannon Insurance Agency

What does Cannon Insurance Agency do?

Cannon Insurance Agency is an independent insurance agency that sells and services personal and commercial insurance policies on behalf of 29 different insurance carriers. The agency provides auto, home, life, motorcycle, RV, jetski, boat, and commercial insurance (general liability and business owners policies) through licensed agents who shop multiple carriers to find coverage and pricing suited to each customer.

Is Cannon Insurance Agency a public or private company?

Cannon Insurance Agency is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Cannon Insurance Agency founded?

Cannon Insurance Agency was founded in 1996. It employs 1 to 10 people.

Where is Cannon Insurance Agency based?

Cannon Insurance Agency is headquartered in Riverdale, United States, in the North America region.

How does Cannon Insurance Agency make money?

One revenue line is on record: insurance Commissions.

Who are Cannon Insurance Agency's main competitors?

Direct peers on record are Brightway Insurance, Goosehead Insurance and Insurance Office of America. Broad incumbents are HUB International, Arthur J. Gallagher & Co., Progressive, State Farm and Allstate (captive agent channel). EZLynx (Applied Systems) is listed as an others. Bankers Insurance Group is listed as a regional player.

Does Cannon Insurance Agency have an API?

No public API is recorded for Cannon Insurance Agency.

What industry is Cannon Insurance Agency in?

Cannon Insurance Agency's product category is Insurance Brokerage Services. Its primary akta.pro industry code is FSAJABAA, Fleet & Commercial Auto Liability, with a secondary code of FSAJAMAE, General Liability Insurance. Its NAICS code is 52421 and its SIC code is 6411.

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