Dinamiza
Dinamiza is an Italian digital agency in Mestre (Venice) that designs and develops custom web platforms, mobile apps, ecommerce solutions and digital marketing programs for mid-to-large enterprises across industries including fuel, logistics, food, travel and professional associations. It operates as a brand within Starsoftware Group.
- Company typePrivate
- Founded2020
- HeadquartersMestre, Italy
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Dinamiza does
Dinamiza is an Italian digital agency that designs and builds customized web platforms, mobile applications, ecommerce stores and digital marketing programs for mid-to-large enterprises and industry-specific organizations. Founded as a brand in 2020 and headquartered in Mestre (Venice), the agency operates within Starsoftware Group alongside sister divisions SEON (ICT infrastructure) and CYLIX (process optimization for SMEs), with a legal parent Starsoftware Srl (P.IVA 03352380277, registered capital €50,000).
The agency's portfolio spans both professional services work and proprietary platform products. Custom development projects are delivered using mainstream stacks including PHP, Symfony, Laravel, WordPress, Shopify, React, Vue.js and MySQL/MariaDB, with documented integration into SAP (e.g., the MyVEGA customer platform for Vega Carburanti covering 100+ fuel stations) and API-based ERP connectors (e.g., Pathlog, a SaaS-style freight and shipment-assignment platform, and the Petra ecommerce platform integrating CRM, ERP, warehouse management and logistics providers for Molino Quaglia). Multi-domain, multi-language CMS work is exemplified by the AITI association platform. The agency also markets SEO/SEM, social media and lead-generation services to B2B clients.
Dinamiza's go-to-market is professional-services-led: the company acquires new business primarily via its website, email inquiries to [email protected], consultation requests, and a network of specialized partners for vertical expertise. Customers to date span fuel/energy (Vega Carburanti), travel experience (YCJ, Navigando), sports ticketing (Enternow), professional associations (AITI), food production (Petra/Molino Quaglia), luxury design (Materica) and logistics (Pathlog). Geographic reach is concentrated in Italy with a stated extension into the US market via YCJ. Pricing is not publicly disclosed and is handled through project-based quotations.
Dinamiza firmographics
Firmographics- Name
- Dinamiza
- Legal name
- Starsoftware Srl
- Website
- https://dinamiza.it
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Dinamiza is an Italian digital agency in Mestre (Venice) that designs and develops custom web platforms, mobile apps, ecommerce solutions and digital marketing programs for mid-to-large enterprises across industries including fuel, logistics, food, travel and professional associations. It operates as a brand within Starsoftware Group.
- Ownership category
- akta.pro rank
Dinamiza industry classification
Industry- Product category
- Digital Agency Services
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Program & Project Management (PMO) Consulting (BPAHACAL)
Keywords
Where Dinamiza is headquartered
LocationHeadquarters
- HQ city
- Mestre
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
Dinamiza business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Web and Mobile Application Development: Custom web and mobile application development services including UI/UX design, software architecture, project management, and system integration. Projects are delivered with backend and frontend development using appropriate technology stacks for each client.
- E-commerce Solutions: Design and development of e-commerce platforms including Omnichannel capabilities, CRM/ERP integration, automated order fulfillment, and shopping experience development.
- Digital Marketing Services: Digital marketing services including SEO, SEM, social media strategy, content creation, lead generation, and CRO optimization.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Dinamiza product offering
Product offeringCore offering
Dinamiza is a digital agency that designs and develops custom web and mobile applications, corporate websites, ecommerce platforms, and digital marketing campaigns for B2B clients. Engagements cover the full project lifecycle — UI/UX design, software architecture, project management, frontend and backend development, and integration with existing SAP/ERP/CRM/WMS systems. The agency also produces proprietary SaaS platforms such as Pathlog, a supply chain ERP for shipment assignment.
Product overview
Dinamiza is a web agency that provides a comprehensive suite of digital services including web and mobile application development, website creation, ecommerce solutions, and digital marketing. As part of the STARSOFTWARE Group, the agency delivers custom digital products combining technological expertise with creative design. The portfolio includes proprietary platforms like Pathlog (supply chain SaaS), MyVEGA (fuel station customer portal), and Petra (food ecommerce), alongside client project delivery for various industries including travel, ticketing, institutional associations, and B2B sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Web and Mobile Application Development Custom development of web and mobile applications including UI/UX design, software architecture, project management, system integration, and frontend/backend development for B2B clients.
- Website Development Design and development of corporate websites with focus on user experience, digital identity, and brand communication for business clients.
- Ecommerce Solutions Design and development of ecommerce platforms including omnichannel capabilities, CRM/ERP integration, automated order fulfillment, and shopping experience optimization.
- Digital Marketing Services Digital marketing services including SEO, SEM, social media strategy, content creation, lead generation, and conversion rate optimization for B2B clients.
- Pathlog SaaS ERP platform for shipment assignment that connects transport demand and supply through APIs, enabling efficient logistics management for carriers and shipping companies.
Quantifiable outcome
- Platform serving over 100 fuel service stations with integrated ERP
- +2 more outcomes
Companies that use Dinamiza
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Dinamiza technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature3 records
Dinamiza partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- STARSOFTWARE GroupcoreDinamiza is a brand/part of STARSOFTWARE Group, a historic company in the Venice area with strong technological competence covering IT infrastructure and automation solutions. The group develops various business areas through specialized divisions that work in an integrated manner.
- SEONminorSEON is the Starsoftware Group division that manages customer ICT needs comprehensively through the creation of technological infrastructures built on real SME needs.
- CYLIXminorCYLIX is the Starsoftware Group division dedicated to creating IT solutions aimed at rationalization and optimization of internal processes for SMEs.
- Specialized Partner NetworkminorDinamiza collaborates with a selected network of specialized partners where vertical expertise is required, extending their service capabilities beyond core web development and digital marketing services.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Dinamiza competitors and assessment
Company assessmentBroad incumbents
- Jakala: Larger Italian martech and digital services company offering strategy, technology, and marketing solutions — broader portfolio but competing for the same Italian mid-market digital transformation deals.
- Capgemini Italia: Global consulting and technology services firm with strong Italian presence in SAP integration, digital transformation, and custom application development — overlapping at the higher end of Dinamiza's enterprise work.
- Lutech: Italian IT services provider offering digital solutions, cloud, and ERP integration — comparable in the SAP/ERP integration and enterprise digital transformation work Dinamiza performs.
- H-FARM: Italian innovation platform combining education, venture capital, and digital services for enterprises — relevant as a broader incumbent operating in Italy's digital services ecosystem.
- Reply: Large Italian-headquartered digital services and consulting group with deep enterprise integration capabilities — competes for enterprise digital transformation and custom platform work similar to Dinamiza's Pathlog and MyVEGA projects.
- Dentsu Creative (Isobar): Global digital creative agency network with experience design and platform delivery capabilities — relevant broader incumbent for digital experience and platform-building work similar to Dinamiza's portfolio.
Direct peers
- Webart: Italian web agency focused on website development, e-commerce, and digital marketing for SMEs — directly comparable in size, geographic focus, and service offering to Dinamiza.
- Neomobile: Italian digital agency specializing in mobile apps, web platforms, and digital marketing for enterprise clients — overlapping with Dinamiza's web/mobile application development and integration capabilities.
- Blexin: Italian digital agency delivering custom web applications, e-commerce platforms, and system integrations for SMEs and enterprises — closely overlapping with Dinamiza's core service mix and target customer profile in Italy.
- Miriade: Italian digital agency with a similar portfolio spanning web development, e-commerce, and digital marketing; comparable in headcount and mid-market positioning.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Dinamiza social profiles
Digital presenceDinamiza compliance and trust
Trust signalCompliance1 record
Dinamiza financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dinamiza leadership team
Management profileNumber of profiles
Dinamiza subsidiaries and ownership
Company hierarchySubsidiaries2 records
Dinamiza funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dinamiza M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dinamiza
What does Dinamiza do?
Dinamiza is a digital agency that designs and develops custom web and mobile applications, corporate websites, ecommerce platforms, and digital marketing campaigns for B2B clients. Engagements cover the full project lifecycle — UI/UX design, software architecture, project management, frontend and backend development, and integration with existing SAP/ERP/CRM/WMS systems. The agency also produces proprietary SaaS platforms such as Pathlog, a supply chain ERP for shipment assignment.
Is Dinamiza a public or private company?
Dinamiza is a private company. It is classified as corporate owned and is currently operating.
When was Dinamiza founded?
Dinamiza was founded in 2020. It employs 11 to 50 people.
Where is Dinamiza based?
Dinamiza is headquartered in Mestre, Italy, in the Europe region.
How does Dinamiza make money?
Three revenue lines are on record. Web and Mobile Application Development is the primary driver. The others are E-commerce Solutions and digital Marketing Services.
Who are Dinamiza's main competitors?
Broad incumbents on record are Jakala, Capgemini Italia, Lutech, H-FARM, Reply and Dentsu Creative (Isobar). Direct peers are Webart, Neomobile, Blexin and Miriade.
Does Dinamiza have an API?
Yes. Pathlog platform offers APIs that allow integration with any ERP system for both transporter and company user accounts. The API enables connection between the supply chain management platform and external ERP systems.
What industry is Dinamiza in?
Dinamiza's product category is Digital Agency Services. Its primary akta.pro industry code is BPAHACAL, Program & Project Management (PMO) Consulting. Its NAICS code is 541511 and its SIC code is 8742.