Caprock Federal Credit Union

What Caprock Federal Credit Union does

Caprock Federal Credit Union is a federally chartered, member-owned cooperative credit union founded in 2012 and headquartered at 709 North First Street, Lamesa, Texas, with a second branch in Seminole, Texas. The institution provides traditional retail banking products and consumer lending services to individual members in West Texas, including share savings accounts, share-draft checking accounts, share certificates of deposit (including a Jumbo 5-Year CD), individual retirement accounts, auto loans covering automobiles, motorcycles, and recreational vehicles, and home mortgages. The mortgage product line is delivered through a partnership with Member First Mortgage, LLC, which provides the online application infrastructure and loan servicing capability, while consumer loans are originated directly by the credit union. The institution employs between 11 and 50 staff and operates exclusively in the United States with no disclosed international footprint.

The technology layer is composed of third-party platforms rather than proprietary infrastructure. Digital banking access is delivered through the mobicint.net platform, which supports account login, online loan applications, and digital account opening. The mortgage application workflow is hosted at cu.memberfirst.com under the Member First Mortgage partnership. The credit union's public website hosts five financial calculators (IRA, Cash Flow, Savings, Mortgage, Loan) that use straightforward deterministic formulas to assist members with retirement planning, cash-flow analysis, and loan sizing. There is no mobile application, no disclosed API or SDK offering, and no proprietary technology differentiation beyond the partnership-enabled mortgage channel and the calculator suite.

The revenue model is a standard credit-union net-interest-margin model supplemented by fee income. Interest income is generated from the consumer loan portfolio (auto, motorcycle, RV, mortgage) and from invested deposit balances, while fee income is generated through a published fee schedule covering overdraft, ATM, account maintenance, and other service charges. Deposits are priced publicly with rates of 0.2002% APY on savings, 0.1301% APY on IRAs, and 0.5104% APY on the Jumbo 5-Year CD, with all products available on a member-eligibility basis under standard federal credit-union membership rules. Go-to-market is direct-to-consumer through two physical branches, a digital banking platform, and a community-marketing approach that includes monthly newsletters and financial-education content.

Name

Caprock Federal Credit Union

Legal name

CAPROCK FEDERAL CREDIT UNION

Website

https://caprockcu.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Caprock Federal Credit Union is a federally chartered, member-owned cooperative credit union founded in 2012, serving individual members in West Texas with savings, checking, CDs, IRAs, consumer auto and RV loans, and home mortgages delivered through a partnership with Member First Mortgage.

Ownership category

akta.pro rank

Product category

Retail Banking

NAICS

Credit Unions (52213), Credit Unions (522130)

SIC

Savings Institution, Federally Chartered (6035)

akta.pro primary industry

Community Credit Unions (Retail/Consumer Focus) (FSABAEAA)

Keywords

• Retail banking services
• Consumer lending
• Share savings accounts
• Credit union services
• Mortgage lending

Headquarters

HQ city

Lamesa

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Interest Income from Lending: Caprock Federal Credit Union generates revenue primarily through interest charged on loans including auto loans, mortgages, personal loans, and share drafts. The institution offers financing for automobiles, motorcycles, RVs, and homes.
2. Deposit Account Fees and Services: Revenue generated from share savings accounts, share certificates of deposit, IRA accounts, and checking account services including fee-based products and services.
3. Fee Schedule Revenue: The credit union maintains a published fee schedule for various banking services, generating revenue from overdraft fees, ATM fees, account maintenance fees, and other service charges.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Caprock Federal Credit Union is a federally chartered, member-owned credit union offering deposit products (share savings, share-draft checking, share certificates of deposit, IRAs) and consumer loans including auto, motorcycle, RV, and home mortgage financing. Members are served through physical branches in Lamesa and Seminole, Texas, online banking via mobicint.net, and a mortgage origination partnership with Member First Mortgage.

Product overview

Caprock Federal Credit Union offers a comprehensive suite of traditional banking products and services centered around savings, checking, and lending. The core portfolio includes Share Savings, Share-Draft Checking, Share Certificates of Deposit (including JUMBO CD), and IRA accounts for deposit products. For lending, the credit union provides Auto Loans (covering autos, motorcycles, and RVs) and Home Mortgages through a partnership with Member First Mortgage. The institution also provides digital banking access via its Online Banking platform and offers financial planning tools including Mortgage, Savings, Loan, IRA, and Cash Flow Calculators to support member decision-making.

Differentiator

Problem solved

Functional benefit

Products and services

• Share Savings Account Member-owned savings account offering competitive interest rates (up to 0.2002% APY) with monthly compounding, designed for individual credit union members building deposits.
• Share-Draft Checking Account Everyday checking account for individual members, providing online banking access for transactions and account management.
• Share Certificate of Deposit (Jumbo CD) Term deposit product with a 5-year Jumbo CD option yielding 0.5104% APY, targeting members seeking higher-yield, secure savings.
• IRA (Individual Retirement Account) Retirement savings account for individual members offering rates up to 0.1301% APY.
• Auto, Motorcycle, and RV Loans Consumer financing for vehicle purchases including automobiles, motorcycles, and recreational vehicles with competitive rates and flexible terms, available to individual members.
• Home Mortgages Mortgage lending services for home purchase and refinance, including conventional and government loan programs with flexible down payment options, delivered through partnership with Member First Mortgage, LLC.
• Online Banking Digital banking platform providing members 24/7 access to account management, loan applications, and account opening through the mobicint.net portal.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Member First Mortgage, LLCcoreChannel Partner/ Reseller/ DistributorMember First Mortgage (NMLS ID: 149532) is a Licensed Mortgage Lender/Servicer headquartered at 616 44th Street SE, Grand Rapids, MI 49548. The partnership enables Caprock Federal Credit Union to offer mortgage products including home purchase loans and refinancing options. Mark Crowley serves as Mortgage Consultant (NMLS ID #458989) representing the partnership. Caprock FCU NMLS ID: 812299.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Firstmark Credit Union: San Antonio-based community credit union offering deposit products, consumer loans, and mortgages. Comparable to Caprock FCU in being a Texas community credit union serving individual members with a similar product set.
• Members First Credit Union (Texas): Texas-based community credit union providing consumer deposit and lending products. Similar scale and operational model to Caprock FCU, with overlapping membership eligibility and product portfolio.
• Cooperative Teachers Credit Union: Texas community credit union focused on consumer banking and lending. Similar in mission and product offering to Caprock FCU, though serves a more defined occupational membership base.
• Aggieland Credit Union: Texas-based community-chartered credit union serving consumer members with savings, lending, and digital banking. Closely comparable to Caprock FCU in mission, member type, and product mix, though operating in a different Texas region.

Broad incumbents

• Randolph-Brooks Federal Credit Union: Large federal credit union in Texas with member-focused banking, auto lending, and mortgage products. Comparable as a federally chartered Texas credit union serving consumer members with similar product breadth.
• Texas Dow Employees Credit Union (TDECU): Texas-headquartered credit union offering consumer banking, lending, and mortgage products. Overlaps with Caprock in core banking services and consumer member segments, though at substantially larger scale.
• Wells Fargo (West Texas branches): Large national bank with branch presence in West Texas offering competing deposit accounts, auto loans, and mortgages. A direct competitor on the same product set but at vastly larger scale and broader geographic reach.
• Security Service Federal Credit Union: Large federally chartered credit union headquartered in Texas offering full banking, lending, and mortgage products. Overlaps with Caprock FCU in product set and Texas footprint, but operates at much greater scale and member count.

Emerging players

• Alliant Credit Union: Online-led federally chartered credit union offering consumer banking, auto loans, and mortgages nationwide. Represents the digital-first competition that could pressure small community credit unions like Caprock in deposit gathering and member acquisition.

Regional players

• First United Bank (West Texas): Community bank serving West Texas with deposit and lending products similar to Caprock FCU. Comparable in geographic footprint and small-town retail/community banking focus, though structured as a bank rather than credit union.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Caprock Federal Credit Union