Mark Lecy

What Mark Lecy does

Lecy Bros. Homes & Remodeling is a family-owned, private custom home builder and remodeling company headquartered in Minnetonka, Minnesota, operating under the leadership of President/Owner Mark Lecy and Owner Roy Lecy since approximately 1983. The firm operates three core service lines: new custom home construction throughout Minnesota, residential remodeling (additions, major renovations, room remodels, kitchen and bath updates, and lower-level finishes), and specialized lake home construction across Minnesota's waterfront regions including Lake Minnetonka, St. Croix, Brainerd, and Lake Vermillion. Internal capabilities include an in-house architectural design team, interior design, project management, and warranty services staffed by more than 30 craftsmen and construction professionals, with sales leads Andy Johnsrud (26+ years industry experience) and Kevin Johnson (20+ years) on the remodeling and new home sides respectively.

The business runs on a project-based professional services revenue model. Contracts are one-time engagements with individual homeowners, with project budgets ranging from $30,000 for smaller remodeling jobs up to $5,000,000 for premium custom homes. Go-to-market is consultative direct sales: each prospect is assigned a dedicated account executive (Roy Lecy or Andy Johnsrud for new homes; Kevin Johnson or Andy Johnsrud for remodeling) who manages the relationship from initial inquiry through design, bidding, selections, construction, and warranty walk-throughs. The company uses Co-Construct software to provide each client with a secure online portal for selections, financial decisions, documents, and project photos. Marketing relies on organic social channels (Facebook, Instagram, Houzz), an email newsletter, and participation in the Artisan Home Tour event series. The firm holds no external institutional ownership, has not raised outside funding, and has no disclosed M&A or partnership activity beyond the Co-Construct vendor relationship.

Lecy Bros. has been a member of the Builders Association of the Twin Cities since 1983 and has received multiple industry awards including the HAP (Homebuilders and Associates in Partnership) award, Reggie awards, Trillium awards, and Awards of Excellence. Current website listings show active projects spanning 2025–2027, indicating sustained forward demand. The company holds Minnesota contractor license BC325555, operates from a single headquarters at 15012 Highway 7, Minnetonka, and serves the Twin Cities metro area and broader Minnesota market.

Name

Mark Lecy

Legal name

Lecy Bros. Homes & Remodeling

Website

https://lecybros.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

11–50 employees

Short description

Lecy Bros. Homes & Remodeling is a family-owned Minnesota construction firm building custom homes, executing remodels and additions, and constructing lake homes for affluent homeowners across the Twin Cities and statewide lake regions.

Ownership category

akta.pro rank

Product category

Residential Custom Home Construction & Remodeling

NAICS

New Single-Family Housing Construction (except For-Sale Builders) (236115), Residential Remodelers (236118)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Custom Home Building (IMAFABAC)

akta.pro secondary industry

Luxury Whole-Home Renovation (High-End Finishes & Custom Build) (HSAPAEAI)

Keywords

• Custom home building
• Home remodeling services
• Residential construction
• Luxury home builders
• Lake home construction

Headquarters

HQ city

Minnetonka

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Custom Home Construction: One-time custom home building services for Minnesota homeowners. Projects range from lot selection and architectural design through construction and warranty. Revenue recognized at project completion.
2. Home Remodeling Services: Custom remodeling services including additions, major renovations, room remodels, lower level finishes, kitchen and bath updates. Project-based professional services revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

Lecy Bros. Homes & Remodeling is a Minnesota custom home builder and remodeler delivering turnkey new custom home construction (with in-house architectural design, interior design, selections, and warranty), full-service home remodeling (additions, major renovations, kitchen/bath, lower level finishes), and specialized lake home construction. Projects range from approximately $30,000 for smaller remodels up to $5,000,000 for custom luxury homes, sold through dedicated in-house sales staff and managed through a secure online client portal.

Product overview

Lecy Bros. Homes & Remodeling operates as a single unified custom home building and remodeling service company, offering three core service lines: New Home Construction (custom homes built throughout Minnesota), Remodeling Services (additions, renovations, room remodels), and Lake Home Construction (specialized waterfront properties). All projects leverage in-house architectural design, interior design, and warranty services, with a secure Online Client Access portal powered by Co-Construct software enabling clients to track selections, financials, and project progress throughout construction.

Differentiator

Problem solved

Functional benefit

Products and services

• New Home Construction Custom home building throughout Minnesota with in-house architectural design team, interior design, and warranty services; covers site/lot selection, specifications, bidding, construction management, and final completion.
• Remodeling Services Home remodeling including additions, major renovations, room remodels, lower level finishes, and kitchen and bath updates, delivered through a phased design and construction process with a dedicated selections coordinator.
• Lake Home Construction Specialized waterfront home building with expertise in soil borings, flood plain evaluation, building restrictions, and design that maximizes lake views and scenic exposure.
• Online Client Access (Co-Construct Portal) Secure client portal that gives every homeowner 24/7 online access to project selections, upgrades, financial decisions, questions, documents, and photos during construction.

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• D.R. Horton: D.R. Horton is the largest US homebuilder with national geographic reach, broadly comparable to Lecy Bros. as a residential construction incumbent but with production-builder rather than custom-builder economics.
• Beazer Homes: Beazer Homes is a regional homebuilder with a portfolio spanning entry-level to luxury, comparable to Lecy Bros. as a residential construction player but operating across multiple states with production-builder scale.
• Lennar: Lennar is one of the largest national homebuilders serving entry-level through luxury buyers, broadly comparable to Lecy Bros. as a residential construction incumbent but operating at vastly greater scale and with a much broader product mix.
• PulteGroup: PulteGroup operates Centex, Pulte, and Del Webb homebuilding brands across the US, broadly comparable to Lecy Bros. in serving residential buyers but at a much larger scale and broader price-point spectrum.

Direct peers

• M/I Homes: M/I Homes is a regional custom and luxury homebuilder with a design-center model, comparable to Lecy Bros. in its integrated design-build process and premium buyer orientation.
• Toll Brothers: Toll Brothers is a national luxury homebuilder serving affluent move-up and luxury buyers, directly comparable to Lecy Bros.'s custom home focus on affluent Minnesota homeowners with project budgets up to $5M.
• Shea Homes: Shea Homes is a private, family-founded luxury and custom homebuilder operating across multiple states, comparable to Lecy Bros. in its premium positioning, custom design services, and integrated homebuilding approach.
• TRI Pointe Homes: TRI Pointe Homes is a premium homebuilder focused on move-up and luxury buyers through multiple regional brands, comparable to Lecy Bros. in its premium customer base and design-forward custom home offerings.

Regional players

• Vignocchi Homes: Vignocchi Homes is a Minnesota-based custom homebuilder serving the Twin Cities market, directly comparable to Lecy Bros. in its regional Minnesota focus, custom luxury positioning, and hands-on design-build model.
• Rottlund Homes: Rottlund Homes is a Minnesota-based residential homebuilder, comparable to Lecy Bros. as a regional Twin Cities-area builder serving local homeowners with single-family homes and select custom offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key highlights1 record

Customer concentration

• Facebookfacebook.com/LecyBrosHomes
• Instagraminstagram.com/lecybroshomesandremodeling
• LinkedInlinkedin.com/company/lecy-brothers-homes

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mark Lecy