Strategic Insights

What Strategic Insights does

Strategic Insights Inc. is a Washington, DC-based privately held consulting and technology firm founded in 2000 by Dr. Suj Chandrasekhar, specializing in market research, data analytics, strategic planning, sales and marketing alignment, new product development, and workforce transformation. The company serves Fortune 500 enterprises across manufacturing, healthcare, financial services, education, and hospitality, and has expanded downstream to early-stage and growth-stage founders and business coaches. The firm is small (1-10 employees disclosed) and founder-led, with no external funding rounds, no parent company, and no disclosed institutional ownership.

The company's product surface is organized as a platform-plus-services architecture. The core AI Platform Solutions offering comprises the Oppaccess© registered business development platform (ten integrated AI-powered functionalities including opportunity matching, supplier finding, capital sourcing, e-marketplace, and Coach Connect), a conversational chatbot-driven Survey and Analysis Platform, and five specialized intelligence modules (Commercial, Competitive, R&D, Regulatory, Strategic). Advanced Analytics Hubs provide predictive forecasting for manufacturing supply chains. These platforms are wrapped by professional services in market research, sales and marketing, new product development, workforce development, and full-stack engineering and software solutions, and are supported by a Thought Leadership content engine (Trending Insights, 2026 Technology Trends Outlook) and an on-demand Learning Center with 20,000+ courses.

The revenue model blends project-based professional services and (claimed) subscription/recurring platform revenue, all delivered on a quote-based, non-publicly-disclosed pricing structure. Go-to-market is direct enterprise field sales — a client-intensive immersion model partnering with strategy, product, sales, marketing, HR, and supplier diversity teams — augmented by thought leadership, speaking engagements, and a recently introduced free custom diagnostic funnel. A new self-serve SMB track via Oppaccess© sits alongside the legacy enterprise motion, hinting at a deliberate dual-channel strategy, though the relative scale of the two is not disclosed.

Name

Strategic Insights

Legal name

Strategic Insights Inc.

Website

https://strategicinsights.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Strategic Insights is a Washington, DC-based consulting and technology firm offering AI-powered market research, business intelligence, and product development services to Fortune 500 enterprises across manufacturing, healthcare, financial services, education, and hospitality, with an expanding SMB platform via Oppaccess©.

Ownership category

akta.pro rank

Product category

Management Consulting and AI-Powered Market Research

NAICS

Marketing Consulting Services (541613), Other Management Consulting Services (541618)

SIC

Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Market Research & Consumer Insights (BPAHALAA)

akta.pro secondary industries

Strategy & Corporate Development Consulting (BPAHACAA), Data, Analytics & AI Consulting (BPAHAEAF), Corporate Strategy Advisory (BPAHADAA)

Keywords

• Market research services
• Business intelligence platforms
• AI consulting services
• Competitive intelligence software
• New product development research

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Market Research and Analytics Services: Provides custom primary market research-based insights, market assessment, segmentation, brand equity and ROI modeling, product positioning, pricing research, and customer satisfaction measurement. Delivered through professional consulting engagements.
2. AI Platform Solutions: AI-powered digital platforms for business intelligence, market sensing, competitive intelligence, R&D intelligence, and regulatory intelligence. Includes software development services for market research, data science, and custom API development.
3. Engineering and Software Solutions: Full-stack development support including UI/UX design, web development, e-commerce development, mobile app development, digital marketing, and content writing services.
4. Strategy and Consulting: Strategic positioning, product-market alignment, and operational architecture services for teams doing $2M-$50M in revenue. Includes thought leadership and decision support platforms.
5. New Product Development Research: Research and consultation services for new product development using advanced analytical techniques and decision modeling.
6. Workforce Development Services: AI and workforce transformation consulting, supplier diversity programs, and training services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Strategic Insights provides AI-powered market research, business intelligence, and advanced analytics through a combination of consulting services and proprietary AI platforms (including the Oppaccess© platform, conversational survey tools, and predictive analytics hubs). The firm delivers market assessment, segmentation, brand equity and ROI modeling, product positioning, pricing research, competitive and regulatory intelligence, new product development research, and digital transformation services to Fortune 500 enterprises and growth-stage entrepreneurs.

Product overview

Strategic Insights offers a platform-plus-modules architecture centered on AI-powered market research and analytics. The core AI Platform Solutions provides a comprehensive ecosystem comprising the Oppaccess© business development platform, the Survey and Analysis Platform for conversational survey engagement, and specialized Market & Business Intelligence modules (Commercial, Competitive, R&D, Regulatory, Strategic). Advanced Analytics Hubs power predictive analytics for manufacturers. These platforms integrate with dedicated services in Sales & Marketing, New Product Development, Workforce Development, and Engineering and Software Solutions, supported by a team of thought leaders.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Platform Solutions Comprehensive suite of AI-powered digital platforms providing business intelligence, market sensing, and analytics capabilities on demand with real-time feeds and macro-economic indicator integration. It includes sub-platforms covering market research software development, data science, market intelligence custom software and API development, and on-demand technical training. The offering is targeted at enterprise clients seeking advanced analytics, manufacturers needing predictive capabilities, and growth-stage companies needing scalable intelligence tools.
• Oppaccess© Platform Comprehensive AI-powered business development platform with ten integrated functionalities including opportunity matching, supplier finding, AI Biz Resources, workspace tools, capital sourcing, e-marketplace, Coach Connect, profile management, and support services. It is designed for early-stage founders and growth-stage company leaders who need to build structure and scale sustainably.
• Survey and Analysis Platform Interactive, conversational survey software with chatbot-driven engagement, multi-channel data collection, brand-customized theming, and advanced analytical features including interactive dashboards and CRM integration. It enables more engaging market research with responsive design and natural language interaction.
• Advanced Analytics Hubs AI-powered analytics platform providing real-time dashboards that project revenue trajectories, warn of financial tension before crisis points appear, and scan vast networks for viable business links. It supports revenue forecasting, cost optimization, and risk management across production and supply chain operations for manufacturing clients.
• Market and Business Intelligence Platform AI-powered platform providing specialized intelligence capabilities across five areas: Commercial Intelligence (driving commercial success decisions), Competitive Intelligence (timely monitoring of competitive insights), R&D Intelligence (surfacing insights to accelerate drug development from discovery through FDA review), Regulatory Intelligence (proactive regulatory strategy through monitoring and acting on critical updates), and Strategic Intelligence (gathering open-web and premium content for strategic intelligence teams).
• Market Research & Analytics Services Service encompassing market assessment, segmentation, brand equity and ROI modeling, product positioning, pricing strategy, and customer satisfaction measurement and modeling. Delivered as custom primary market research-based insights through professional consulting engagements for enterprise clients.
• Sales & Marketing Services Services covering organizational alignment, digital transformation, and thought leadership with AI-powered analytics hubs for scenario planning and targeted sales strategies. Supports the end of the war between sales and marketing through better, faster, smarter decisions.
• New Product Development Services Product development research and consultation services using advanced analytical techniques including partial profile conjoint, threshold modeling, bridging modeling, and hybrid approaches. Designed for organizations seeking data-driven product design and market impact analysis.
• Workforce Development Services AI and workforce transformation services addressing skill obsolescence, retraining initiatives, and integration of community colleges with regional employer ecosystems. Includes supplier diversity programs and training services.
• Engineering and Software Solutions Fullstack development support including UI/UX design, web development, e-commerce development, app development, digital marketing, and content writing. The firm can take app development from concept to App Store in 14 weeks as a single engagement handling design, engineering, infrastructure, and launch.

Quantifiable outcome

• Support agents handle 80% of ticket volume
• +3 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability10 records

Feature11 records

Scale indicators1 record

Recent moves5 records

Expansion highlights6 records

Direct peers

• Crayon: AI-powered competitive intelligence platform serving enterprise sales, marketing, and product teams. Closely comparable to Strategic Insights' Commercial Intelligence and Competitive Intelligence Platform offerings in product category and target buyer.
• Klue: Competitive enablement and market intelligence platform for enterprise B2B teams. Directly comparable on the AI-driven competitive intelligence platform layer and the Fortune 500 buyer profile.
• Evalueserve: AI-enabled research, analytics, and advisory services firm serving enterprise and professional services clients. Comparable on the research-and-analytics-plus-AI-platform delivery model targeting corporate strategy and product teams.
• Market Logic Software: Insights management platform for market research and consumer intelligence teams. Directly comparable to Strategic Insights' Market & Business Intelligence platform layer and enterprise research buyer.
• AlphaSense: AI market intelligence and enterprise search platform used by corporates and financial institutions for research and competitive monitoring. Comparable in product category (AI-powered market/business intelligence) and enterprise GTM motion.
• Contify: Market and competitive intelligence platform that aggregates and curates insights for strategy and innovation teams. Comparable on platform-plus-market-intelligence scope and enterprise buyer.
• ZS Associates: Global consulting firm combining sales/marketing strategy with analytics, AI platforms, and proprietary modeling. Closely comparable to Strategic Insights on the integration of marketing science consulting with AI/analytics delivery for Fortune 500 clients.

Broad incumbents

• Ipsos: Global market research and consumer insights leader with broad consulting and analytics services. Overlaps with Strategic Insights on market research, segmentation, brand equity, and customer satisfaction work, but at vastly greater scale and breadth.
• McKinsey & Company: Premier global management consultancy with deep corporate strategy, marketing/sales, and AI/analytics practices. Overlaps with Strategic Insights on Fortune 500 strategy, sales-marketing alignment, and new product development mandates, but at massively greater scale and resources.
• NielsenIQ: Global consumer intelligence and market research firm offering measurement, analytics, and advisory services. Comparable on the data-driven market sensing and consumer/competitive insights proposition targeting large enterprise clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Strategic Insights