Stileo

What Stileo does

Stileo operates a fashion e-commerce aggregation platform under the GLAMI group, indexing 888,901 products from 470+ partner stores and 6,523 brands in the Italian market. The platform functions as a fashion metasearch engine: consumers search, filter, and compare clothing, footwear, and accessories across retailers such as Answear.it, PRM.com, Galeotticalzature.com, and Scarpinando.it, then are redirected to the partner's site to complete the transaction. Dedicated category sections cover women's (61,962 products), men's (120,554 products), children's (34,478 products), and sports fashion (9,785 products), with editorial merchandising blocks for bestsellers, trending items, and brand spotlights.

Underlying the consumer surface is an AI-driven recommendation engine that reorders products based on user search history, purchase history, and active filters, supported by extensive faceted filtering (brand, color, size, price, material, discount) and a wishlist/favorites feature. The technology stack is a catalog-aggregation and search platform rather than a transactional marketplace; Stileo does not hold inventory, does not process payments, and is not a first-party retailer. Social login is offered via Google and Apple, and the platform is web-only with no disclosed native app.

Stileo monetizes exclusively through affiliate commissions paid by partner retailers — the service is free for end users. Founded in 2014, the company is privately held and headquartered in Wroclaw, Poland (with Italian operations in Milan), and operates as the Italian brand within the broader GLAMI group, which runs parallel fashion aggregator sites across 12+ Central and Eastern European markets and a dedicated GLAMI Eco sustainable-fashion vertical. CEO and co-founder is Lukasz Zych. No external funding rounds, revenue figures, or ownership details are disclosed.

Name

Stileo

Legal name

Stileo

Website

https://stileo.it

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Stileo is the Italian fashion e-commerce aggregator of the GLAMI group, indexing 888,901 products from 470+ partner stores and 6,523 brands and earning affiliate commissions by redirecting shoppers to retailer sites.

Ownership category

akta.pro rank

Product category

Fashion E-commerce Aggregation

NAICS

Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Shoe Retailers (45821)

SIC

Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Fashion & Accessories Marketplaces (CRAFABAA)

Keywords

• Fashion aggregator platform
• E-commerce metasearch
• Product price comparison
• Affiliate fashion marketplace
• Online clothing discovery

Headquarters

HQ city

Wroclaw

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure

Revenue model

1. Affiliate/Commission Revenue: Stileo generates revenue through affiliate links that redirect users to partner stores. When users click on products, they are redirected to partner e-commerce sites (e.g., Scarpinando.it, PRM.com/it, Galeotticalzature.com) and the platform earns commission for referred sales.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Stileo operates a free fashion metasearch and aggregation platform (stileo.it) that lets shoppers browse, filter, and compare clothing, shoes, and accessories drawn from 470+ partner e-commerce stores and over 888,901 products across 6,523 brands. Users discover products on Stileo and are redirected to partner retailer websites to complete purchases, while Stileo earns affiliate commissions. The platform offers dedicated category experiences for women, men, children, and sportswear, with AI-powered recommendations based on search and purchase behavior.

Product overview

Stileo is a fashion e-commerce aggregation platform operating as a metasearch engine for clothing and footwear. The platform indexes over 888,901 products from 470+ partner stores across multiple countries, offering a unified search and comparison experience. The core platform aggregates products through partner retailer connections, with dedicated category sections for women's fashion (61,962 products), men's fashion (120,554 products), children's fashion (34,478 products), and sports apparel (9,785 products). The platform features AI-powered product recommendations based on search and purchase history, along with filtering capabilities by brand, color, size, and price. Users can save favorites to receive personalized notifications about preferred products and trends.

Differentiator

Problem solved

Functional benefit

Brands

• GLAMI group: Fashion inspiration group - parent company of Stileo and other European fashion aggregator sites

Products and services

• Stileo Fashion Aggregator Platform

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability1 record

Feature2 records

Partnerships

One partnership is on record.

• GLAMI GroupcoreOthersStileo is part of the GLAMI group, a fashion inspiration platform operating across multiple European markets including Czech Republic, Slovakia, Romania, Hungary, Greece, Bulgaria, Croatia, Slovenia, Estonia, Lithuania, Latvia, and Poland. The group also operates GLAMI Eco for sustainable fashion.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Idealo: Major European price-comparison platform with an Italian site; competes with Stileo for fashion-intent comparison shoppers via affiliate redirects to merchants.
• PriceRunner: Independent price-comparison platform expanding across Europe; comparable affiliate/redirect model and broad retailer coverage including fashion.
• Google Shopping: Default product discovery surface in Google search results; competes directly with Stileo for product/comparison-intent queries through organic shopping results and paid listings.
• Kelkoo Group: Established European price-comparison and shopping aggregator; broader category scope than Stileo but overlapping affiliate-driven fashion and apparel redirect monetization.
• Zalando: Europe's largest multi-brand fashion marketplace operating in Italy; competes with Stileo for branded fashion discovery, but owns the checkout experience while Stileo redirects.

Direct peers

• ShopStyle: Long-standing fashion product aggregator and affiliate platform indexing hundreds of retailers; same discovery-and-redirect model as Stileo with broad multi-brand fashion assortment.
• GLAMI: Parent/operating group of Stileo and aggregator sites across 13+ CEE markets; same fashion product aggregation and affiliate-discovery model, same parent tech stack — the closest functional peer.
• Trovaprezzi: Italy's leading price-comparison/metasearch site for products including fashion; competes head-to-head with Stileo for Italian comparison-intent traffic.
• Lyst: Global fashion aggregator consolidating brands and retailers into a single search/discovery interface with editorial curation; same aggregator-plus-affiliate revenue mechanic as Stileo.
• Ladenzeile (formerly ShopAlike): European fashion and lifestyle aggregator active across DACH/CEE; comparable affiliate-redirect business with multi-retailer catalog aggregation, similar in style and scale to Stileo.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/stileo_it
• Facebookfacebook.com/stileo.it
• LinkedInlinkedin.com/company/stileo-sp-z-o-o

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stileo