Petaluma Golf & Country Club

What Petaluma Golf & Country Club does

Petaluma Golf & Country Club is a private, member-owned golf and country club in Petaluma, California, founded in 1922 on land donated by the McNear family. The club operates a single 9-hole golf course with separate tees for the front and back nine, supplemented by a clubhouse designed by architect Brainard Jones, a recently renovated pool and deck, and a pro shop. Memberships are structured as family plans that automatically include a member's spouse and all children under 26, with the club emphasizing multi-generational engagement through women's 9-hole and 18-hole sections, a Tuesday men's twilight league, and a tiered junior golf program spanning summer camps, PGA Junior League, and the North Bay Junior Golf League. Ancillary revenue comes from reciprocal outside play for members of other private clubs, weddings and corporate/social events at a club facility accommodating up to 100 guests, golf instruction, junior programming priced at $250-$350 per season, and a memorial tree program.

Operations, marketing, and the club website/member portal are handled under contract by CourseCo Golf Course Management, with a support office in Petaluma. The club is governed by a volunteer Board of Directors and is privately held with no disclosed parent company, outside investors, or institutional ownership. Membership dues are not publicly disclosed and are described as 'affordable,' suggesting a sub-premium positioning relative to destination or resort private clubs in the broader Sonoma County market.

Name

Petaluma Golf & Country Club

Legal name

Petaluma Golf & Country Club

Website

https://petalumagolfandcountryclub.com

Company type

Private

Founded year

1922

Operating status

Operating

Headcount range

1–10 employees

Short description

Petaluma Golf & Country Club is a private, family-oriented 9-hole golf and country club founded in 1922 in Petaluma, California, offering family memberships covering spouse and children under 26, junior golf development programs, and wedding and corporate event facilities.

Ownership category

akta.pro rank

Product category

Private Golf Club

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYMPAKAEAD

Golf Courses & Golf Facilities

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Venues & Facilities (Stadiums, Arenas, Tracks, Complexes)

SECONDARYMPAKABAE

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Professional Sports Teams & Clubs

Keywords

• Private golf club
• Country club memberships
• Golf course facilities
• Wedding event venue
• Junior golf programs

Headquarters

HQ city

Petaluma

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Family Golf Memberships: All memberships are family memberships including spouses and all children under 26 years of age. This bundled family approach encourages whole-family engagement with the club.
2. Event Venue Rental: Wedding ceremonies and receptions, corporate meetings, social celebrations, and birthday/anniversary events generate event rental revenue. Accommodates up to 75 seated guests (banquet) or 100 meeting capacity.
3. Outside Play from Private Club Members: Club accepts outside play from members of other private golf clubs, generating green fee revenue.
4. Junior Golf Programs: Summer camps ($300), PGA Junior League ($350), North Bay Junior Golf League ($250) provide youth programming revenue.
5. Golf Instruction: Private and group lessons offered for all ages and skill levels. Junior private lessons available at $20 per half hour.
6. Memorial Tree Program: Memorial trees available for purchase by current and former members as a commemorative offering.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Petaluma Golf & Country Club operates a 9-hole golf course and family-oriented club facilities including a swimming pool, deck, and pro shop. The club sells family memberships, hosts weddings and corporate/social events for up to 200 guests, and runs junior golf programs (Summer Camp, PGA Junior League, North Bay Junior League). CourseCo provides management and marketing services supporting visitor play and bookings.

Product overview

Petaluma Golf & Country Club is a private golf club offering a single 9-hole golf course built in 1922, supplemented by family-oriented amenities including a renovated pool, pro shop, and comprehensive membership programs. The club's product portfolio centers on its golf course and includes specialized membership programs for different golfer segments (men's, women's 9-hole, women's 18-hole, and junior programs), event venue services for weddings and corporate functions, and social activities. All memberships are family memberships covering spouses and children under 26. The club also offers instructional programs including junior golf camps, PGA Junior League, and North Bay Junior Golf League for youth development.

Differentiator

Problem solved

Functional benefit

Products and services

• 9-Hole Golf Course

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• CourseCo Golf Course ManagementcoreOthersCourseCo is the golf course management company that operates Petaluma Golf & Country Club. They handle marketing, operations, and digital accessibility. The club is managed by CourseCo's Marketing Department located at 5341 Old Redwood Hwy, Suite 202, Petaluma, CA 94954. CourseCo is committed to ADA compliance and digital accessibility for the golf course.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Others

• KemperSports: Third-party golf and hospitality management company that operates private and public golf properties nationally. Comparable to CourseCo's role operating PGCC; an alternative management partner or competing operator in the same outsourced-club-operations space.
• Troon: Large third-party golf course management company managing private, daily-fee, and resort courses worldwide. Comparable to CourseCo as an outsourced operator that PGCC could use or that competes for management mandates on similar small private clubs.

Direct peers

• Sonoma Golf Club: Private 18-hole golf club located in Sonoma, California, also serving Sonoma County families and members. Comparable as a Northern California private country club competing for the same regional family membership base.
• Marin Country Club: Private member-owned country club in Novato, California, with golf, pool, dining, and event facilities. Comparable in scale and product mix to PGCC's family-focused, multi-revenue-stream model in the adjacent county.
• Bodega Harbour Golf Links: Golf facility in Bodega Bay, California, on the Sonoma Coast. Comparable as a Sonoma-area golf operation competing for local play and reciprocal private-club visits in the same geography as PGCC.
• Mayacama Golf Club: Private, Jack Nicklaus-designed golf club in Santa Rosa, California. Comparable as an upscale private Sonoma County golf club competing for similar high-end family and individual members.
• Meadow Club: Private country club in Fairfax, California (Marin County), offering golf, dining, and social amenities. Comparable as a Northern California private family-oriented club with a similar membership and event-driven model.

Regional players

• Poppy Hills Golf Course: Golf course operated by the NCGA in Pebble Beach area, California. Comparable as a Northern California golf operation focused on member/club play and tournaments, though in a different sub-region than PGCC.

Broad incumbents

• The Olympic Club: Iconic, multi-course private athletic and golf club in San Francisco. Comparable as a Northern California private golf club, but operates at much larger scale with broader amenities (multiple courses, athletic clubs) and is the broad incumbent benchmark for the regional private-club category.
• Silverado Resort and Spa: Resort and country club in Napa, California, offering golf, lodging, spa, and event facilities. Comparable as a Wine Country private/resort golf property offering events and weddings in the same broader regional market as PGCC.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/petaluma-golf-and-country-club

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Petaluma Golf & Country Club