Inhouse Group
Inhouse Group Oy is a Helsinki, Finland-based B2B sales services firm founded in 2014 with 51–100 employees, offering outsourced sales support intended to grow client revenue and market share.
- Company typePrivate
- Founded2014
- HeadquartersHelsinki, Finland
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Inhouse Group does
Inhouse Group Oy is a Finland-based, privately held B2B sales services firm headquartered in Helsinki. Per its own short positioning, the company offers B2B sales services intended to enhance client revenue and market share, operating in the outsourced/augmented sales function category rather than selling a software product. The company was founded in 2014 and reports a headcount of 51–100 employees, placing it in the small-to-mid-sized professional services band typical of Nordic sales agencies.
Beyond these firmographic anchors, the substantive information available is limited. The company's own website (inhousegroup.fi) returned only a loader/verification placeholder at the time of data collection, providing no first-party detail on service lines, delivery model, target verticals, pricing, customer logos, technology stack, geographic reach, leadership team, or ownership structure. No funding rounds, M&A activity, partnerships, awards, certifications, patents, or product launches are recorded in the available source material. The API/technical surface check confirms no public API or SDK exists.
The business model — how Inhouse Group monetizes (retainer vs. commission vs. performance-based fees), its go-to-market, customer segmentation, and pricing — cannot be characterized from the available evidence. Revenue, headcount trend, and competitive positioning are likewise unverified. The diligence picture is therefore one of a real operating entity in a defined category, but with insufficient first-party disclosure to support deeper analytical conclusions about unit economics, growth, or competitive moat.
Inhouse Group firmographics
Firmographics- Name
- Inhouse Group
- Website
- https://inhousegroup.fi
- Company type
- Private
- Founded year
- 2014
- Headcount range
- 51–100 employees
- Short description
- Inhouse Group Oy is a Helsinki, Finland-based B2B sales services firm founded in 2014 with 51–100 employees, offering outsourced sales support intended to grow client revenue and market share.
- Ownership category
- akta.pro rank
Inhouse Group industry classification
Industry- Product category
- B2B Sales Services
- NAICS
- All Other Business Support Services (561499)
- akta.pro primary industry
- B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)
Keywords
Where Inhouse Group is headquartered
LocationHeadquarters
- HQ city
- Helsinki
- HQ country
- Finland
- HQ region
- Europe
Markets served
Inhouse Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations
Inhouse Group product offering
Product offeringCore offering
Inhouse Group Oy provides B2B sales services aimed at growing clients' revenue and market share. The firm operates as a sales-focused service provider, offering outsourced sales capabilities to business customers primarily in Finland.
Differentiator
Problem solved
Functional benefit
Companies that use Inhouse Group
Customer profileIdeal customer profiles1 record
Inhouse Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Inhouse Group competitors and assessment
Company assessmentBroad incumbents
- Salesforce: Global CRM and sales-cloud incumbent whose platform capabilities increasingly subsume functions that B2B sales agencies like Inhouse Group sell — sets the competitive ceiling on agency-led value propositions.
- HubSpot: Broad incumbent CRM and marketing platform with a partner-agency ecosystem of sales/marketing services — competes with Inhouse Group both as a do-it-yourself alternative and as an enabler of agency partners.
Direct peers
- MarketOne: International B2B demand generation and lead nurturing agency serving similar mid-market and enterprise clients with multi-channel sales and marketing programs — directly comparable to Inhouse Group's stated offering.
- CIENCE: Outsourced B2B sales development and lead generation services firm that runs SDR teams and outbound campaigns for clients — closely aligned with Inhouse Group's 'B2B sales services' positioning.
- TSL Marketing: B2B lead generation, appointment setting, and outsourced sales development agency — direct competitor in the outsourced B2B sales services category.
- Sales Force Europe: Outsourced B2B sales-as-a-service firm providing sales development, appointment setting, and lead qualification to European mid-market clients — directly comparable operating model.
- The Telemarketing Company: B2B telemarketing, lead generation, and appointment-setting agency serving UK and European clients — comparable outsourced sales-services business model.
Emerging players
- Kluster: Analytics and forecasting platform aimed at B2B sales teams — an emerging player whose adjacent tooling competes for the same clients' sales-tech budget that drives demand for outsourced sales services.
- Cognism: B2B sales intelligence and prospecting platform that overlaps with demand-gen services; an emerging player increasingly bundling data with sales execution services similar to Inhouse Group's offering.
- Lead Forensics: B2B website visitor identification and lead intelligence platform that overlaps with the demand-generation portion of Inhouse Group's offering as a complementary or substitute tool.
Market position
Strengths4 records
Weaknesses4 records
Key risks5 records
Key highlights4 records
Customer concentration
Inhouse Group social profiles
Digital presenceInhouse Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Inhouse Group leadership team
Management profileNumber of profiles
Inhouse Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Inhouse Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Inhouse Group
What does Inhouse Group do?
Inhouse Group Oy provides B2B sales services aimed at growing clients' revenue and market share. The firm operates as a sales-focused service provider, offering outsourced sales capabilities to business customers primarily in Finland.
When was Inhouse Group founded?
Inhouse Group was founded in 2014. It employs 51 to 100 people.
Where is Inhouse Group based?
Inhouse Group is headquartered in Helsinki, Finland, in the Europe region.
Who are Inhouse Group's main competitors?
Broad incumbents on record are Salesforce and HubSpot. Direct peers are MarketOne, CIENCE, TSL Marketing, Sales Force Europe and The Telemarketing Company. Emerging players are Kluster, Cognism and Lead Forensics.
Does Inhouse Group have an API?
No public API is recorded for Inhouse Group.
What industry is Inhouse Group in?
Inhouse Group's product category is B2B Sales Services. Its primary akta.pro industry code is BPAFAKAA, B2B Demand Generation & Lead Nurture Agencies. Its NAICS code is 561499.