Coffee Hit
Coffee Hit is a UK-based online coffee equipment retailer founded in 2008, selling espresso machines, grinders, brewing gear, and barista tools from premium brands to home baristas and commercial cafés via a Shopify storefront, trade accounts, and a coffee subscription.
- Company typePrivate
- Founded2008
- HeadquartersDartford, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Coffee Hit does
Coffee Hit is a privately held UK-based online coffee equipment retailer, founded in 2008 and operating from Dartford with a headcount of 1–10 employees. The company runs a Shopify-powered direct-to-consumer e-commerce storefront selling espresso machines, coffee grinders, manual brewing equipment, barista tools, cups, servers, storage, filter papers, and replacement parts. Its catalog spans entry-level home equipment (Sage Bambino, Baratza Encore ESP, AeroPress, Filtropa filter papers at ~£8) through to premium prosumer and commercial machines including the La Marzocco Linea Mini, GS3, KB90, Linea PB, and Linea Classic S (priced up to £19,000+), supplied as an authorized retailer of brands such as La Marzocco, Fellow, Baratza, Rhino Coffee Gear, Brewista, Comandante, AeroPress, Hario, Chemex, Toddy, Bonavita, Sage, Ancap, Avensi, Bruer, Celli, and Filtropa.
The business monetizes primarily through one-time hardware and consumable sales to UK home baristas and commercial buyers, with pricing set on a pay-as-you-go unit basis, free shipping over £70 to the UK, and a next-day shipping option. A separate Trade/Wholesale Account program serves cafés and commercial businesses via an application flow with wholesale pricing, and the company has layered on a recurring Coffee of the Month Subscription service and curated bundle SKUs (AeroPress Starter Kit, Home Espresso Starter Bundle, Small Office Coffee Set Up). Marketing is delivered through a blog and educational content library, an email newsletter offering 10% off first order, organic social presence on Facebook and Instagram, and verified customer reviews on REVIEWS.IO (4.78/5 across 4,547 reviews; 4.8/5 across 1,700+ reviews). No external funding, parent entity, subsidiaries, leadership team details, or AI/ML capabilities are disclosed in the source material.
Coffee Hit firmographics
Firmographics- Name
- Coffee Hit
- Legal name
- Coffee Hit
- Website
- https://coffeehit.co.uk
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Coffee Hit is a UK-based online coffee equipment retailer founded in 2008, selling espresso machines, grinders, brewing gear, and barista tools from premium brands to home baristas and commercial cafés via a Shopify storefront, trade accounts, and a coffee subscription.
- Ownership category
- akta.pro rank
Coffee Hit industry classification
Industry- Product category
- Specialty Coffee Equipment Retail
- akta.pro primary industry
- Coffee, Espresso & Tea Appliances Retail (CRACADAC)
- akta.pro secondary industry
- Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)
Keywords
Where Coffee Hit is headquartered
LocationHeadquarters
- HQ city
- Dartford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Coffee Hit business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure, Others
Revenue model
- Product Sales: One-time product sales of coffee equipment including espresso machines, grinders, brewing accessories, and barista tools. Revenue generated through direct consumer and trade purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Consumer e-commerce pricing with free shipping threshold |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Coffee Hit product offering
Product offeringCore offering
Coffee Hit is a UK-based online retailer selling espresso machines, coffee grinders, manual brewing equipment, barista tools, and accessories from premium specialty coffee brands. The assortment spans entry-level home equipment (Sage Bambino, Baratza Encore ESP) through prosumer machines (Fellow Stagg EKG, Comandante C40) to high-end commercial espresso machines (La Marzocco Linea Mini, GS3, KB90). Customers can also purchase curated bundles, a Coffee of the Month subscription, and trade/wholesale accounts for commercial buyers.
Product overview
Coffee Hit is a UK-based online coffee equipment retailer operating since 2008, offering a curated portfolio of home and commercial espresso machines, manual brewing equipment, electric and hand grinders, barista tools, and accessories from established specialty coffee brands. The product portfolio spans from entry-level equipment like the Sage Bambino espresso machine and Baratza Encore ESP grinder, through mid-range options like Fellow Stagg EKG kettles and Clever Coffee Dripper, to premium commercial machines including La Marzocco Linea Mini, GS3, KB90, and Linea PB for professional café environments. The company also offers curated bundle packages for home espresso starter setups and small offices, a coffee subscription service, and sells complementary accessories including scales (Rhino Stealth, Brewista Smart Scale, Fellow Tally Pro), storage solutions (Fellow Atmos Canister, Comandante bean jars), barista tools (Rhino milk pitchers, tampers, knock boxes, Nucleus distribution tools), pour over servers (Brewista X Glass, Avensi Wave Cyclone), and drinkware (Ancap Verona cups, Coffee Hit diner mugs, Fellow travel mugs). The offering is organized as a multi-brand retail marketplace rather than a unified platform, with key sub-brands including Fellow Products, Baratza, Rhino Coffee Gear, Comandante, Brewista, AeroPress, Toddy, Hario, Chemex, Ancap, and Avensi, each representing distinct product categories and specializations within the specialty coffee ecosystem.
Differentiator
Problem solved
Functional benefit
Products and services
- Espresso Machines A range of home and commercial espresso machines including La Marzocco Linea Mini, GS3, KB90, Linea PB, Linea Classic S, Sage Bambino, Bonavita Voyager Mini, and entry-level prosumer models for home baristas and commercial cafés.
- Coffee Grinders Electric and hand coffee grinders including Baratza Encore ESP, Baratza Encore ESP Pro, Comandante C40 Nitro Blade hand grinders, and Rhino Coffee Gear compact hand grinders for espresso, filter, and all-purpose coffee grinding.
- Manual and Electric Coffee Makers Manual and electric coffee brewing devices including AeroPress, Clever Coffee Dripper, Hario V60, Chemex, Bonavita, and Fellow Aiden for pour over, immersion, AeroPress, cold brew, and automated brewing preparation.
- Cold Brew Equipment Cold brew systems and accessories from Toddy including home and commercial cold brew makers, felt filter packs, Pro Series filters, paper filters, and silicone stoppers for cold coffee extraction.
- Electric Gooseneck Kettles Variable temperature electric gooseneck kettles including Fellow Stagg EKG, Stagg EKG Pro, and Brewista models with precise pouring control for pour over and filter coffee brewing.
- Coffee Brewing Scales Precision brewing and espresso scales including Fellow Tally Pro, Brewista Smart Scale II and III, Rhino Coffee Gear dosing, stealth, and bench scales for accurate coffee measurement.
- Barista Tools Professional barista tools including Rhino Coffee Gear milk pitchers (Pro, Stealth, Classic), knock boxes and chutes, self-levelling tampers, tamper mats, milk frothing thermometers, and Nucleus coffee distributors.
- Coffee Storage Solutions Airtight coffee storage solutions including Fellow Atmos vacuum canister, Comandante polymer and glass bean jars, Coffee Hit stainless steel bean canisters, and tube dispensers for coffee bean freshness preservation.
- Pour Over Servers and Drinkware Glass and specialty servers including Brewista X Glass Server, Avensi Wave Cyclone Server, Fellow Mighty Small Carafe, plus espresso cups, ceramic mugs, tasting cups, and diner mugs for serving coffee.
- Commercial Bar Equipment Commercial-grade bar equipment including Celli and Rhino Coffee Gear recessed pitcher rinsers, plumbing fittings, and integrated bar installation accessories for café environments.
- Coffee Equipment Bundles Curated bundle packages including AeroPress Starter Kit, Clever Coffee Dripper with Filtropa Filters Bundle, Clever Coffee Brewing Kit, Home Espresso Starter Bundle (grinder, knock box, milk pitcher, tamper, barista cloth), and Small Office Coffee Set Up for complete brewing solutions.
- Coffee of the Month Subscription A monthly subscription service delivering curated single-origin specialty coffees such as Gachatha Kenya filter coffee to customers on a recurring basis.
- Trade/Wholesale Accounts Application-based trade/wholesale accounts for cafés, restaurants, and commercial establishments providing wholesale pricing on specialty coffee equipment.
- Coffee Filters and Paper Consumables Paper and reusable coffee filters including Hario V60, Chemex, AeroPress, Bruer, Filtropa, and Brewista CAFEC cone-shaped filter papers for various brewing methods.
- Spare Parts and Replacements Grinder burrs and parts, Baratza replacement parts, plumbing components, baskets, and other spare parts for maintaining coffee equipment.
- Cleaning and Maintenance Products Coffee equipment cleaning products, bar towels, brushes, and water filters for espresso machines and brewing equipment maintenance.
Companies that use Coffee Hit
Customer profileSegments2 records
Ideal customer profiles2 records
Coffee Hit technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Coffee Hit partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, major and supporting.
- FellowcoreCoffee Hit is an authorized retailer of Fellow products including the Stagg EKG kettle, Carter Move travel mug, Atmos vacuum canister, Tally Pro scale, and Aiden coffee maker. Fellow is a flagship brand in Coffee Hit's portfolio with frequent sales promotions.
- BaratzacoreAuthorized retailer of Baratza grinders including the Encore ESP and Vario models. Coffee Hit stocks Baratza parts and offers Baratza warranty support.
- Rhino Coffee GearcoreMajor accessory brand stocked by Coffee Hit including milk pitchers, knock boxes, tampers, thermometers, scales, and brewer tools. Products from compact home use to commercial café equipment.
- BrewistacoreAuthorized retailer of Brewista products including gooseneck kettles, smart scales, glass servers, and CAFEC filter papers. Products featured in brewing accessories and scales collections.
- La MarzoccomajorPremium commercial espresso machine brand sold at Coffee Hit including Linea Mini, GS3, KB90, Linea PB, and Linea Classic S. High-value products ranging from £5,000 to £19,000+.
- ComandantecoreAuthorized retailer of Comandante hand grinders including the C40 Nitro Blade series, along with polymer and glass bean jars for single-dose storage.
- SagesupportingHome espresso machine brand sold at Coffee Hit including the Bambino. Part of bundled starter kit offerings.
- BonavitasupportingBrand offering Voyager mini espresso machine and home coffee makers, positioned for entry-level to mid-range home brewing.
- ToddysupportingCold brew system specialist including home and commercial cold brew makers, felt filter packs, and replacement parts.
- ShopifycoreE-commerce platform powering the Coffee Hit online store. Enables shopping cart, customer accounts, payment processing, and order management.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Coffee Hit competitors and assessment
Company assessmentOthers
- La Marzocco: Italian premium espresso machine manufacturer and core Coffee Hit partner. Relevant as a key supplier whose brand-authorization decisions directly shape Coffee Hit's high-value commercial and prosumer offering.
- Fellow: Premium coffee equipment brand (kettles, grinders, scales, drinkware) for which Coffee Hit is an authorized retailer. Relevant as both a key supplier relationship and a potential competitive threat if Fellow expands direct-to-consumer sales aggressively in the UK.
Direct peers
- Clive Coffee: US-based specialty coffee equipment retailer offering premium home espresso machines, grinders, and barista tools from brands like La Marzocco and Baratza. Directly comparable as a multi-brand online retailer serving prosumer and home barista customers with a curated, education-led shopping experience.
- Prima Coffee Equipment: US specialty coffee equipment retailer carrying premium machines, grinders, and brewing equipment alongside strong educational content. Comparable as a content-led, multi-brand specialty coffee equipment retailer.
- 1st-line Equipment: Europe-based espresso equipment specialist selling commercial and prosumer machines, grinders, and parts from Italian and European brands. Comparable as a specialist retailer with deep technical expertise and trade/commercial customer base similar to Coffee Hit's trade accounts.
- Seattle Coffee Gear: US specialty coffee equipment retailer carrying espresso machines, grinders, brewing gear, and accessories from the same premium brands (La Marzocco, Baratza, Breville, etc.). Comparable as a multi-channel specialist retailer serving home baristas and small commercial buyers.
- Whole Latte Love: Long-established US online specialty coffee equipment retailer with deep inventory across espresso machines, grinders, and accessories. Highly comparable as a specialist e-commerce destination for prosumer and home barista equipment from the same premium brand portfolio.
- BellaBarista: UK-based online coffee equipment retailer offering home espresso machines, grinders, and accessories. Directly comparable as a domestic competitor serving the same UK home barista segment with a similar multi-brand retail model.
Broad incumbents
- John Lewis: UK department store chain with a substantial kitchen and small appliances category including premium coffee machines (Sage/De'Longhi etc.). Comparable as a broader incumbent with overlap on the home coffee machine category, though it is not a specialist and lacks Coffee Hit's trade channel.
- Amazon UK: Dominant UK online marketplace listing the same espresso machines, grinders, and accessories Coffee Hit sells. Comparable as the principal price-comparison channel that constrains Coffee Hit's pricing power and competes for the same buyer intent.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Coffee Hit social profiles
Digital presenceCoffee Hit financial estimates
Financial estimateRevenue estimate
Valuation estimate
Coffee Hit leadership team
Management profileNumber of profiles
Profiles1 record
Coffee Hit funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Coffee Hit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Coffee Hit
What does Coffee Hit do?
Coffee Hit is a UK-based online retailer selling espresso machines, coffee grinders, manual brewing equipment, barista tools, and accessories from premium specialty coffee brands. The assortment spans entry-level home equipment (Sage Bambino, Baratza Encore ESP) through prosumer machines (Fellow Stagg EKG, Comandante C40) to high-end commercial espresso machines (La Marzocco Linea Mini, GS3, KB90). Customers can also purchase curated bundles, a Coffee of the Month subscription, and trade/wholesale accounts for commercial buyers.
Is Coffee Hit a public or private company?
Coffee Hit is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Coffee Hit founded?
Coffee Hit was founded in 2008. It employs 1 to 10 people.
Where is Coffee Hit based?
Coffee Hit is headquartered in Dartford, United Kingdom, in the Europe region.
How does Coffee Hit make money?
One revenue line is on record: product Sales.
Who are Coffee Hit's main competitors?
Others on record are La Marzocco and Fellow. Direct peers are Clive Coffee, Prima Coffee Equipment, 1st-line Equipment, Seattle Coffee Gear, Whole Latte Love and BellaBarista. Broad incumbents are John Lewis and Amazon UK.
Does Coffee Hit have an API?
No public API is recorded for Coffee Hit.
What industry is Coffee Hit in?
Coffee Hit's product category is Specialty Coffee Equipment Retail. Its primary akta.pro industry code is CRACADAC, Coffee, Espresso & Tea Appliances Retail, with a secondary code of CRAHAGAI, Specialty Coffee & Tea Retail (Beans, Leaves, Accessories).