Habitat For Humanity Detroit

What Habitat For Humanity Detroit does

Habitat for Humanity Detroit is a 501(c)(3) nonprofit organization founded in 1986 as a local affiliate of Habitat for Humanity International, headquartered at 14325 Jane Ave, Detroit, Michigan. Its core function is the construction, rehabilitation, and critical repair of affordable housing for low-income families and individuals in Wayne County and the City of Detroit, with a primary geographic focus on the Morningside neighborhood (Detroit's Eastside, 150+ homes since 2006) and a new expansion into the Berg-Lahser neighborhood on Detroit's Westside via the Pope Leo Village initiative (2026–2029). Programmatic offerings include the Habitat Homeownership Program (affordable mortgages combined with sweat-equity participation and homebuyer education), the Critical Home Repair Program (grant-funded urgent health-and-safety repairs for owner-occupied households at or below 80% of Area Median Income), and the Stay Home Safe program (a fall-prevention initiative for adults 55+ delivered in partnership with Henry Ford Health).

The organization's revenue model is donation-dominant, structured around individual giving (including the monthly "Square Foot Club"), corporate sponsorships (Ford, Bank of America, Rocket Mortgage, Consumers Energy, Lowe's, State Farm, Meridian/Centene, Masco, Marathon Petroleum, and others), property donations (homes and real estate), vehicle donations ("Cars for Homes"), and planned/legacy giving vehicles (gift annuities, charitable remainder trusts). Supplementary program-fee revenue is generated through homebuyer education and application processing. Programmatic distribution is partner-mediated rather than direct-to-consumer: HUD-certified housing counselors (Gesher Human Services, Jefferson East Inc., Matrix Human Services, MiSide) and a network of participating lenders pre-qualify applicants, while Henry Ford Health operates a closed-loop referral channel for the Stay Home Safe program. Volunteer build events — including CommUNITY Impact Days, Women Build, and corporate team-builds — serve simultaneously as production capacity, marketing channel, and donor cultivation. Technology integration is limited to third-party SaaS (Kindful for donations/payments, InitLive for volunteer management); there is no proprietary technology platform. Governance is provided by a Board of Directors drawn from major Detroit institutions (Ford, Bank of America, Meridian/Centene, Michigan Department of Transportation, Rehmann).

Name

Habitat For Humanity Detroit

Legal name

Habitat for Humanity Detroit

Website

https://habitatdetroit.org

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Short description

Habitat for Humanity Detroit is a 501(c)(3) nonprofit founded in 1986 that builds, rehabilitates, and repairs affordable housing in Detroit for low-income families at or below 80% of Area Median Income, delivered through sweat-equity partnerships and a multi-stakeholder network of lenders, healthcare providers, and corporate sponsors.

Ownership category

akta.pro rank

Product category

Affordable Housing Services

NAICS

Community Housing Services (62422)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)

Keywords

• Affordable housing construction
• Homeownership programs
• Critical home repair
• Nonprofit housing services
• Community development

Headquarters

HQ city

Detroit

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Individual Donations: Financial donations from individuals via online portal, mail-in checks, and monthly giving (Square Foot Club). Habitat Detroit is a 501(c)(3) nonprofit, making contributions tax-deductible.
2. Corporate Sponsorships: Corporate partners sponsor construction projects, events, and programs. Sponsors receive recognition and association with affordable housing mission.
3. Homeownership Program Fees: Program fees from homebuyers for services including homebuyer education, coaching, and application processing. Down payment savings required (minimum $2,000).
4. Property Donations: Donated homes and properties accepted as charitable gifts, providing income tax deductions and eliminating capital gains tax for donors.
5. Legacy/Estate Giving: Planned giving vehicles including gift annuities, charitable remainder unitrusts, retained life estates, and pooled income funds.
6. Cars for Homes: Vehicle donation program allowing donors to contribute cars, boats, or RVs via online wizard or phone, with free pickup provided.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Habitat for Humanity Detroit is a 501(c)(3) nonprofit that constructs and rehabilitates affordable homes for low-income families in Detroit and Wayne County. It runs a Homeownership Program combining sweat-equity participation with affordable mortgages plus financial coaching, and a Critical Home Repair Program that addresses urgent health and safety repair needs for low-income owner-occupied households. The Stay Home Safe program delivers fall-prevention home modifications to at-risk older adults in partnership with Henry Ford Health.

Product overview

Habitat for Humanity Detroit operates as a nonprofit affordable housing organization offering a unified portfolio of interconnected programs. The core offerings include the Homeownership Program (providing affordable mortgages combined with sweat equity requirements) and the Critical Home Repair Program (addressing health and safety repairs). Supplementary programs include Stay Home Safe (fall prevention for seniors with Henry Ford Health), Women Build 2026 (women-focused construction and scholarship program), and Pope Leo Village (multi-year development initiative). The organization also provides financial education classes, volunteer engagement opportunities, and various giving mechanisms including monthly giving (Square Foot Club), legacy giving, real estate donations, and vehicle donations. These programs work together to provide end-to-end support from prospective homeownership through long-term financial stability.

Differentiator

Problem solved

Functional benefit

Brands

• Stay Home Safe: A specialized program to address in-home fall prevention for older adults, previously called Return Home Safe, in partnership with Henry Ford Health.
• Pope Leo Village
• Women Build
• Square Foot Club

Products and services

• Habitat Homeownership Program Affordable homeownership program providing below-market mortgages combined with sweat-equity participation, mandatory homebuyer education, savings requirement (minimum $2,000), and one-on-one coaching for low-income families and individuals at or below 80% AMI in Wayne County. Mortgage payments are sized to roughly 30–35% of buyer gross income.
• Critical Home Repair Program Grant-funded repair service for low-income owner-occupied homeowners (≤80% AMI) addressing urgent health and safety needs such as roof replacement, gutters, siding, HVAC systems, window and exterior door replacement, and accessibility modifications including grab bars and handrails, with possible $100 one-time fee and sweat-equity contribution.
• Stay Home Safe Program Fall-prevention home modification program for low-income adults aged 55+ at risk for in-home falls, providing grab bars, handrails, lighting improvements, smoke detector installation, uneven floor repair, and walkway clearing at no cost, via a closed-loop referral pathway through Henry Ford Health.
• Homebuyer Education Classes Financial literacy and homeownership education classes offered virtually and in-person to prospective and current homeowners, covering DTI ratios, escrow, equity, credit, contractor selection, fire safety, and seasonal maintenance; required as part of the Homeownership Program pathway.
• Women Build Initiative engaging women in Habitat build sites with hands-on construction experience, brand representation for women in trades, networking opportunities, and a $2,500 Women in Trades Scholarship supporting women in trade-school programs on their path to homeownership.
• Pope Leo Village Multi-year housing development initiative constructing 14 new homes in the Berg-Lahser neighborhood on Detroit's Westside, sponsored by an anonymous donor and inspired by Pope Leo XIV's vision of service, expanding Habitat Detroit beyond the Morningside neighborhood.
• CommUNITY Impact Days Single-day volunteer build events for corporate, organizational, and employee groups seeking team-building and community service engagement with Habitat for Humanity Detroit.

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Nine partnerships are on record, tiered core, major and minor.

• Gesher Human ServicescoreStrategic or Co-development Partner · 5 March 2026Partnership providing financial education and coaching to prospective homebuyers. Connected Molisia Young (single mother of five) to Habitat Detroit program. Home dedication ceremony March 10, 2026 for homeowner Molisia Young.
• Team RubiconmajorStrategic or Co-development Partner · 4 December 2025Veteran-led humanitarian organization cleared 14 overgrown lots in Berg-Lahser neighborhood for new home construction. 23 volunteers traveled from multiple states. Davey Tree donated debris removal service (9 truckloads). Project start spring 2026, completion spring 2029.
• Henry Ford HealthcoreStrategic or Co-development Partner · 23 September 2024Stay Home Safe program (formerly Return Home Safe) partnership for fall prevention. Henry Ford Mobile Integrated Health team identifies and refers at-risk patients age 55+ for home safety modifications. Pilot served 270 patients; re-launch with NCOA grant.
• Rocket MortgagecoreStrategic or Co-development Partner · 24 April 2024Habitat Detroit featured on WDIV (Detroit NBC affiliate) with Rocket Mortgage ahead of NFL Draft in Detroit. Partnership involves unique NFL Draft experiences and campaign collaboration.
• HUD-Certified Housing CounselorscoreStrategic or Co-development PartnerPartnership network including Gesher Human Services, Jefferson East Inc., Matrix Human Services, and MiSide providing homeownership counseling, financial guidance, debt management, and homebuyer education approved by MSHDA.
• Participating LenderscoreChannel Partner/ Reseller/ DistributorNetwork of lenders pre-qualifying Habitat homebuyers including: Opportunity Resource Fund (Charles Turner), Fifth Third Bank (Cherylene Jackson), Mortgage Center/Lake Trust CU (Dan Holcomb), Lake Michigan CU (Donte Stamps), Huntington Bank (Lisa Royster), First Merchants Bank (Dawn Elliott), PNC Bank (Nathan Collard).
• Clarenceville United Methodist ChurchminorStrategic or Co-development PartnerProvided lodging for 23 Team Rubicon volunteers during 5-day service trip clearing 14 lots in Berg-Lahser neighborhood.
• Davey TreeminorStrategic or Co-development PartnerDonated tree and debris removal service (9 truckloads worth) during Team Rubicon lot clearing project.
• Habitat for Humanity of MichigancoreStrategic or Co-development PartnerStatewide affiliation providing support, recognition (Affiliate of the Year 2023), and Power of Home campaign coordination with Consumers Energy.

Scale indicators9 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• NeighborWorks America: National network supporting more than 250 affordable housing and community-development nonprofits. The closest national-network analog to the Habitat affiliate model in scale, training infrastructure, and funder positioning.
• Habitat for Humanity International: Global parent organization of Habitat for Humanity Detroit. Operates the worldwide Habitat affiliate network, brand standards, and shared fundraising infrastructure that Habitat Detroit leverages for credibility and donor reach.
• Enterprise Community Partners: National nonprofit developer and financier of affordable housing. Operates at much larger scale and brings capital, policy expertise, and development capacity that frames Habitat Detroit's relative size and approach.
• Local Initiatives Support Corporation (LISC) Detroit: Detroit office of national CDFI supporting neighborhood revitalization and affordable housing development. Comparable community-development funder operating in the same Wayne County footprint with overlapping corporate and foundation partners.

Regional players

• Cinnaire: Michigan-based CDFI providing financing for affordable housing developments statewide. Comparable in geographic focus to Habitat Detroit and frequently partners with or finances nonprofit affordable housing developers in the same Michigan footprint.

Direct peers

• Cass Community Social Services: Detroit-based nonprofit providing affordable housing, food security, and social services. Closest direct Detroit peer operating affordable homeownership and rehabilitation programs in overlapping neighborhoods.
• Mercy Housing: National faith-based nonprofit affordable housing provider with multifamily and family housing programs. Comparable mission orientation and resident-support model to Habitat Detroit's affordable homeownership and repair programs.
• Habitat for Humanity Grand Rapids: Another Michigan Habitat affiliate operating homeownership, repair, and ReStore programs in a different Michigan city. Closest like-for-like affiliate benchmark for Habitat Detroit's operating model and scale.
• Habitat for Humanity of Michigan: State-level Habitat affiliate that coordinates 44 Michigan affiliates including Habitat Detroit. Directly comparable mission, programmatic model, and statewide Power of Home campaign partnership with Consumers Energy.
• Southwest Solutions: Detroit nonprofit offering affordable housing development, homeownership counseling, and human services. Comparable nonprofit affordable-housing operator serving low-income Detroiters with similar HUD-aligned programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCPGj-tc_es_h6XtXtA72gow
• Facebookfacebook.com/HFHDetroit
• LinkedInlinkedin.com/company/habitatdetroit
• Instagraminstagram.com/habitatdetroit
• Xx.com/habitatdetroit

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Habitat For Humanity Detroit