Colorado Eye Center

What Colorado Eye Center does

Colorado Eye Center is a Colorado-based eye care provider that operates a network of retail optometry locations across the state, offering comprehensive eye health examinations, prescription eyewear (glasses), contact lens fitting and supply, and general ocular health services. Founded in 1963 and headquartered in Boulder, the company serves individual consumers requiring vision correction and routine eye health monitoring, accepting vision insurance plans and offering a direct-to-consumer booking and fulfillment experience. The 30+ locations span 16 Colorado cities including Aurora, Boulder, Broomfield, Centennial, Colorado Springs, Denver, Englewood, Firestone, Fort Collins, Greeley, Highlands Ranch, Lakewood, Littleton, Longmont, Parker, and Thornton, giving the firm broad coverage of the Front Range corridor. The business operates under the MyEyeDr. brand through a partnership with Capital Vision Services, which functions as the franchisor and operational support partner; the legal entity is identified as MyEyeDr., and patient-facing tooling is centralized at locations.myeyedr.com (scheduling) and shop.myeyedr.com (contact lens reorders).

Revenue is generated on a one-time transaction basis from exam fees, optical product sales, and contact lens fulfillment at retail, with adjacent digital revenue from the e-commerce contact lens channel. The go-to-market is direct-to-consumer, pairing physical storefronts with multi-channel digital marketing across Facebook, YouTube, and LinkedIn for top-of-funnel demand. No adjacent technology stack, proprietary AI tooling, or platform-architecture detail is disclosed in the available source material — the business is presented as a standardized optometry retail model rather than a technology-enabled service. The reported headcount band of 11-50 employees is inconsistent with a wholly-owned 30+ retail network, indicating that on-site clinical staff are most likely independent optometrists, franchisees, or contracted practice owners rather than W-2 employees, with only a small corporate/regional support layer sitting inside Colorado Eye Center itself.

Note on a source-level discrepancy: the firmographic short description characterizes Colorado Eye Center as providing "retina eye care, eye exams, and LASIK surgery services," but the source-cataloged product list does not include LASIK or retina-specific services — only general eye exams, glasses, contact lenses, and general eye health services. The product list is treated as the more granular, source-grounded catalog of actual offerings.

Name

Colorado Eye Center

Legal name

MyEyeDr.

Website

https://coloradoeyecenter.com

Company type

Private

Founded year

1963

Operating status

Operating

Headcount range

11–50 employees

Short description

Colorado Eye Center operates a retail optometry network in Colorado, providing comprehensive eye exams, prescription eyeglasses, contact lenses, and eye health services through 30+ MyEyeDr.-branded locations across 16 Colorado cities under a partnership with Capital Vision Services.

Ownership category

akta.pro rank

Product category

Optometry and Eye Care Services

NAICS

Offices of Optometrists (621320), Optical Goods Retailers (45613)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Ophthalmic Goods (3851)

akta.pro primary industry

Optometry Clinics (Primary Eye Care) (HLAKAKAB)

akta.pro secondary industries

Optical Dispensing & Eyewear Retail (Glasses/Frames/Lenses) (HLAKAKAL), Ambulatory Surgery Centers (Ophthalmic/Outpatient Eye Surgery) (HLAKAKAO)

Keywords

• Eye care services
• Prescription eyewear
• Contact lenses
• Comprehensive eye exams
• Optometry clinics

Headquarters

HQ city

Boulder

HQ country

United States

HQ region

North America

Offices16 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Eye Care Services and Retail: Revenue generated from comprehensive eye examinations, prescription eyewear (glasses), and contact lens products sold at retail locations. Services include eye health assessments, vision testing, and optical product sales.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Colorado Eye Center, operating under the MyEyeDr. brand, provides in-person comprehensive eye examinations, prescription eyewear (frames and lenses), contact lens fittings and supply, and medical eye health services through a network of 30+ retail optometry locations across 16 cities in Colorado. Customers book appointments online and visit physical storefronts for vision testing, prescription updates, eyewear selection, and ocular condition diagnosis.

Product overview

MyEyeDr. is an eye care retail and services company operating a network of optometry locations across Colorado. The company offers a unified service model combining comprehensive eye examinations with retail eyewear products. The core portfolio includes eye exams (MyEyeDr. Eye Exams), prescription eyeglasses, contact lenses, and medical eye health services. Customers can book appointments online and purchase contact lenses through the company's e-commerce platform (shop.myeyedr.com). The company maintains multiple locations across Colorado cities including Aurora, Boulder, Broomfield, Centennial, Colorado Springs, Denver, Englewood, Firestone, Fort Collins, Greeley, Highlands Ranch, Lakewood, Littleton, Longmont, Parker, and Thornton.

Differentiator

Problem solved

Functional benefit

Products and services

• MyEyeDr. Eye Exams Comprehensive eye health examinations including vision testing, prescription updates, and detection of ocular conditions, delivered to individual consumers at retail optometry locations across Colorado.
• Glasses Prescription eyewear including frames and lenses sold to individual consumers for vision correction at MyEyeDr. retail locations.
• Contact Lenses Contact lens fitting and supply services, including an online e-commerce channel (shop.myeyedr.com), for individual consumers seeking vision correction through contact lenses.
• Eye Health Services Medical eye care services for the diagnosis and treatment of eye conditions and diseases, offered to individual consumers through MyEyeDr. optometry locations in Colorado.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Capital Vision ServicescoreChannel Partner/ Reseller/ DistributorCapital Vision Services is referenced as the partner for operating MyEyeDr. franchise locations. The partnership enables independent eye care professionals to operate under the MyEyeDr. brand umbrella, providing centralized brand support, marketing, and operational infrastructure.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Emerging players

• Walmart Vision Center: In-store optical centers within Walmart locations offering eye exams, glasses, and contact lenses. Competes on price and convenience for the value-oriented segment of the same Colorado consumer base.
• Target Optical: Optical retail counters inside Target stores offering eye exams and eyewear. Competes for the same routine vision-care customers with convenient retail-anchor distribution in Colorado metros.
• Warby Parker: Direct-to-consumer eyewear brand with growing retail footprint and online-led optical sales. Competes for the same prescription eyewear and eye exam customers, with particular overlap on frames/lenses purchasing behavior in the Colorado market.
• Costco Optical: Warehouse-club optical department offering eye exams and competitively priced eyewear. Competes on price and convenience for the same consumer eye-care spend, with several Colorado locations.

Direct peers

• Pearle Vision: Established optical retail chain providing eye exams, prescription glasses, and contact lenses through company-owned and franchise locations. Closely comparable franchise-style retail optometry model and customer demographics.
• Visionworks: National optical retailer providing comprehensive eye exams, prescription eyewear, and contact lens services through physical store locations. Comparable full-service optometry retail offering with insurance plan acceptance.
• America's Best Contacts & Eyewear: Value-oriented optical retail chain offering eye exams, glasses, and contact lenses at price points that compete directly with mid-market optical retailers. Comparable product mix and target customer segment.
• LensCrafters: National optical retail chain offering comprehensive eye exams, prescription eyewear, and contact lenses in physical retail locations. Directly comparable business model, customer base, and category overlap, competing for the same Colorado consumer eye care spend.

Broad incumbents

• MyEyeDr. National optometry and optical retail chain that is the brand and operational umbrella Colorado Eye Center operates under. Directly comparable in services (eye exams, glasses, contacts) and target customers, but at significantly broader geographic scale.

Others

• Capital Vision Services: Operating partner that supports independent optometrists under the MyEyeDr. brand. Directly relevant as the channel partner enabling Colorado Eye Center's franchise model and centralized infrastructure.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/user/MyEyeDrVideos?feature=watch
• Facebookfacebook.com/ColoradoEyeCenter
• LinkedInlinkedin.com/company/coloradoeyecenter

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Colorado Eye Center