Geranium
Geranium is a privately held fine dining restaurant in Copenhagen, co-owned by chefs Rasmus Kofoed and Søren Ledet, serving a single fixed-price tasting menu to affluent diners via advance reservations.
- Company typePrivate
- Founded2010
- HeadquartersCopenhagen, Denmark
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Geranium does
Geranium is a private fine dining restaurant located on the 8th floor of a building in Fælledparken in central Copenhagen, Denmark. The restaurant is co-owned and operated by chefs Rasmus Kofoed and Søren Ledet, whose culinary philosophy frames the kitchen as lucid, light and dynamic, emphasizing engagement of all senses and an exploration of the tension between the urbane and the natural.
The core product is a single fixed-price tasting menu, currently branded 'The Summer Universe,' priced at 4,400 DKK per guest with a minimum three-hour dining experience. The menu is supplemented by a structured five-tier wine pairing program ranging from 2,300 DKK ('Heart & Soil' or 'Fruit & Vegetables' non-alcoholic) to 20,000 DKK ('Rare & Unique'). Two secondary experiential formats extend the same menu: the Inspiration Kitchen, a private dining room with open kitchen and wine cellar access for up to 16 guests, and the Fireplace Table for up to 4 guests. The restaurant also previously operated Angelika, a 100% plant-based sub-brand that is currently paused.
Commercially, Geranium runs a direct-to-consumer reservation model with a mandatory 1,500 DKK per-guest deposit, processed through the SevenRooms platform for parties of 2-6, with phone and email channels for larger groups and private events. Service is restricted to Wednesday dinner and Thursday-Saturday lunch and dinner. The restaurant has been recognized by The World's 50 Best Restaurants, the Michelin Guide and through Rasmus Kofoed's participation in the Bocuse d'Or competition.
Geranium firmographics
Firmographics- Name
- Geranium
- Legal name
- Geranium
- Website
- https://geranium.dk
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Geranium is a privately held fine dining restaurant in Copenhagen, co-owned by chefs Rasmus Kofoed and Søren Ledet, serving a single fixed-price tasting menu to affluent diners via advance reservations.
- Ownership category
- akta.pro rank
Geranium industry classification
Industry- Product category
- Fine Dining Restaurant
- NAICS
- Full-Service Restaurants (722511)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Hotel & Resort Restaurants (THAFACAH)
- akta.pro secondary industry
- Wine Tastings & Vineyard/Winery Tours (THAJAGAD)
Keywords
Where Geranium is headquartered
LocationHeadquarters
- HQ city
- Copenhagen
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
Geranium business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Dining Experience: Fixed-price tasting menu at 4,400 DKK per guest for the Summer Universe experience, requiring minimum 3 hours. Additional revenue from wine pairings ranging from 2,300 DKK to 20,000 DKK. Non-alcoholic pairing also available.
- Private Events: Inspiration Kitchen private dining for up to 16 guests at same menu as main restaurant. Fireplace Table seating up to 4 guests with premium positioning.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Summer Universe Tasting Menu |
| Unit Pricing | Pay-as-you-go | Heart & Soil Wine Pairing |
| Unit Pricing | Pay-as-you-go | Classic & Appellation Wine Pairing |
| Unit Pricing | Pay-as-you-go | Big & Bold Wine Pairing |
| Unit Pricing | Pay-as-you-go | Rare & Unique Wine Pairing |
| Unit Pricing | Pay-as-you-go | Fruit & Vegetables Non-Alcoholic Pairing |
| Other | Multi-year contract | Reservation Deposit |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Geranium product offering
Product offeringCore offering
Geranium is a fine dining restaurant on the 8th floor overlooking Fælledparken in Copenhagen, serving a single seasonal tasting menu ("The Summer Universe") at 4,400 DKK per guest over a minimum of three hours. The offering is supplemented by five tiers of wine pairings ranging from 2,300 DKK to 20,000 DKK and a non-alcoholic alternative, plus two private dining experiences (Fireplace Table for up to 4 guests and Inspiration Kitchen for up to 16 guests).
Product overview
Geranium operates as a single fine dining restaurant concept, offering one unified tasting menu ('The Summer Universe') with optional wine pairing upgrades. The restaurant provides multiple dining experiences: the main restaurant dining room, the Fireplace Table for intimate gatherings of up to 4 guests, and the Inspiration Kitchen for private events up to 16 guests. A plant-based sub-brand called Angelika was previously operated but is currently closed. Revenue streams include the tasting menu, five wine pairing tiers, and private event bookings.
Differentiator
Problem solved
Functional benefit
Brands
- Angelika: A 100% plant-based restaurant. Currently paused to focus on Geranium, with plans to return in the future.
Products and services
- The Summer Universe Tasting Menu A fixed-price seasonal tasting menu at Restaurant Geranium, requiring a minimum of 3 hours for the full dining experience, priced at 4,400 DKK per guest.
- Wine Pairings Optional curated wine pairings complementing the tasting menu, with five tiers: Heart & Soil (2,300 DKK), Classic & Appellation (4,500 DKK), Big & Bold (8,500 DKK), Rare & Unique (20,000 DKK), and a Fruit & Vegetables non-alcoholic option.
- Inspiration Kitchen Private Dining A private dining room with open kitchen and direct access to the wine cellar, serving the same menu as the main restaurant and seating up to 16 guests. Ideal for exclusive private dining, anniversaries, meetings, and private events.
- Fireplace Table Dining A unique dining experience at a high table with counter stools next to the fireplace overlooking the restaurant, the park, and the city, seating up to 4 guests.
Companies that use Geranium
Customer profileSegments2 records
Ideal customer profiles2 records
Geranium technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Geranium partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SevenRoomscoreSevenRooms is the online reservation platform used by Geranium for managing bookings for 2-6 guests. The system requires deposit payment and allows reservations up to 3 months in advance.
Scale indicators5 records
Recent moves5 records
Expansion highlights3 records
Geranium competitors and assessment
Company assessmentDirect peers
- Central Restaurante: Lima, Peru tasting-menu restaurant led by Virgilio Martínez and Pía León, World's 50 Best #1 and Latin America's 50 Best top ranked. Comparable in fixed tasting-menu pricing, Michelin-equivalent prestige, and ingredient-driven terroir focus.
- The French Laundry: Thomas Keller's Yountville, California Michelin three-star restaurant operating an iconic tasting-menu format. Comparable in culinary prestige, fixed tasting-menu pricing, and aspirational fine dining positioning.
- Arzak: San Sebastián, Spain three-Michelin-star restaurant run by the Arzak family across generations. Comparable in family-driven fine dining model, Iberian seasonal tasting menu, and generational talent credentials.
- Pujol: Mexico City tasting-menu restaurant led by Enrique Olvera, Michelin starred and World's 50 Best ranked. Comparable in elevated single tasting-menu concept at premium price points and regional fine dining leadership.
- Maaemo: Three-Michelin-star Oslo restaurant with Nordic tasting-menu format and Bocuse d'Or connections (chef Esben Holmboe Bang). Highly comparable pricing structure, seasonality, and Nordic fine dining positioning.
- Noma: Copenhagen-based Nordic fine dining restaurant led by René Redzepi, consistently ranked at or near the top of the World's 50 Best list and Michelin recognized. Most direct geographic and conceptual peer to Geranium, sharing the Nordic tasting-menu format and premium pricing.
- Alinea: Chicago-based avant-garde tasting-menu restaurant led by Grant Achatz, World's 50 Best recognized and Michelin starred. Highly comparable in experimental tasting-menu concept and per-cover pricing.
- Eleven Madison Park: New York City fine dining restaurant, multiple World's 50 Best #1 rankings and Michelin three-star. Comparable in prestige, tasting-menu model, and ability to command premium per-cover pricing.
- Restaurant Frantzén: Stockholm fine dining establishment operating a Nordic tasting-menu concept at similar price points, World's 50 Best listed. Closest Scandinavian peer outside Denmark, with comparable culinary philosophy and target clientele.
- Mirazur: Mauro Colagreco's Menton, France restaurant, World's 50 Best #1 and Michelin three-star. Comparable in nature-inspired tasting menu, premium pricing, and global aspirational clientele.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Geranium social profiles
Digital presenceGeranium compliance and trust
Trust signalCompliance1 record
Geranium financial estimates
Financial estimateRevenue estimate
Valuation estimate
Geranium leadership team
Management profileNumber of profiles
Profiles5 records
Geranium funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Geranium M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Geranium
What does Geranium do?
Geranium is a fine dining restaurant on the 8th floor overlooking Fælledparken in Copenhagen, serving a single seasonal tasting menu ("The Summer Universe") at 4,400 DKK per guest over a minimum of three hours. The offering is supplemented by five tiers of wine pairings ranging from 2,300 DKK to 20,000 DKK and a non-alcoholic alternative, plus two private dining experiences (Fireplace Table for up to 4 guests and Inspiration Kitchen for up to 16 guests).
Is Geranium a public or private company?
Geranium is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Geranium founded?
Geranium was founded in 2010. It employs 11 to 50 people.
Where is Geranium based?
Geranium is headquartered in Copenhagen, Denmark, in the Europe region.
How does Geranium make money?
Two revenue lines are on record. Dining Experience is the primary driver. The others are private Events.
Who are Geranium's main competitors?
Direct peers on record are Central Restaurante, The French Laundry, Arzak, Pujol, Maaemo, Noma, Alinea, Eleven Madison Park, Restaurant Frantzén and Mirazur.
Does Geranium have an API?
No public API is recorded for Geranium.
What industry is Geranium in?
Geranium's product category is Fine Dining Restaurant. Its primary akta.pro industry code is THAFACAH, Hotel & Resort Restaurants, with a secondary code of THAJAGAD, Wine Tastings & Vineyard/Winery Tours. Its NAICS code is 722511 and its SIC code is 5810.