What NeuAbility does

NeuAbility is a 501(c)(3) nonprofit adaptive wellness center headquartered in Denver, Colorado, founded in 2007 as the Spinal Cord Recovery Project by Joseph R. White and Dave Hart. It delivers movement-based exercise, integrative therapies, and community programming to individuals living with spinal cord injuries, strokes, MS, muscular dystrophy, cerebral palsy, spina bifida, and other paralysis-causing neurological conditions, operating from a 5,000-5,600 square foot facility at 866 East 78th Ave and logging 9,000+ one-on-one service hours annually. Its core service lines are one-on-one Adaptive Exercise sessions (including free FES bike rides per session), Integrative Therapies (massage, acupuncture, chiropractic), $30/month Adaptive Gym Memberships, and $30/month Adaptive Circuit Classes, with sessions priced at $85/hour for exercise and therapy and $70 for chiropractic, payable through Colorado's Medicaid CIH Waiver or private pay. The organization also runs Funding Workshops that have connected 40+ clients to 25+ foundation partners, securing over $50,000 in scholarships, and in 2026 launched the Adaptive Fitness Training Program — a B2B2C line funded by the Colorado Disability Opportunity Office that trains partner gyms and recreation centers across Colorado to deliver adaptive fitness using NeuAbility's methodology and Active Hands tools (valued at $1,500 per partner facility).

The revenue model blends fee-for-service session revenue, recurring low-ticket memberships, individual and corporate donations (via Colorado Gives, text-to-give, donor-advised funds, and a four-tier sponsorship program from $1,000 to $20,000+/year), annual fundraising events (Rounds Golf Tournament targeting $60K in 2026, Strive Gala), and grant funding. Customer acquisition is community-led: a network of five client ambassadors, a referral pipeline from Craig Hospital, partnerships with disability organizations, and recurring community events (monthly Movie Nights, Board Game Nights, Annual Adaptive Sports Showcase) function as lead-generation and retention touchpoints. The go-to-market is relationship- and trust-based rather than performance-marketing-driven, targeting a Medicaid-eligible population with chronic, lifelong care needs via a peer-supported community environment in a single physical location supplemented by mobile therapy partners in adjacent Colorado counties.

Name

NeuAbility

Legal name

NeuAbility

Website

https://neuability.org

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

NeuAbility is a 501(c)(3) nonprofit adaptive wellness center in Denver, Colorado that delivers adaptive exercise, integrative therapies, and community programming for individuals with spinal cord injuries, paralysis, strokes, and other neurological conditions.

Ownership category

akta.pro rank

Product category

Adaptive Rehabilitation Services

NAICS

Services for the Elderly and Persons with Disabilities (62412), Fitness and Recreational Sports Centers (71394), Vocational Rehabilitation Services (62431)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Adaptive & Special Needs Personal Training (HSADAAAL)

akta.pro secondary industries

Neurorehabilitation Centers (HLAFAFAH), Assistive Technology, Adaptive Equipment & Home Exercise Program Training In-Home (HSABADAN), Senior/Low-Impact Group Fitness (HSADABAI)

Keywords

• Adaptive exercise programs
• Integrative therapy services
• Rehabilitative wellness center
• Adaptive fitness training
• Spinal cord recovery

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Adaptive Exercise Sessions: One-on-one adaptive exercise sessions with trained specialists. Revenue is per-session or per-pack, ranging from initial evaluations ($30) to one-hour sessions ($85), 90-minute sessions ($125), and 10-pack bundles ($800). Each session includes a free FES bike ride.
2. Integrative Therapies: Individual therapy sessions including massage therapy ($85/session), acupuncture ($85/session), and chiropractic care ($70/session). Available through Colorado Medicaid CIH Waiver for eligible clients or affordable private pay.
3. Adaptive Gym Memberships: Monthly gym membership at $30/month providing access to the fully equipped adaptive gym with trainers and interns on site. Members can work out independently with adaptive equipment.
4. Adaptive Circuit Classes Membership: Monthly access to all circuit classes for $30/month. Classes offered throughout the week, almost every day, including specialized Veterans' Only Circuit on alternating Wednesdays.
5. Donations and Grants: As a 501(c)(3) nonprofit, NeuAbility relies on donations from individuals, corporate sponsors, and grant funding. The organization has secured over $50,000 in scholarships for clients and partners with 25+ foundations for funding support.
6. Sponsorships and Fundraising Events: Annual fundraising events including the Rounds Golf Tournament (goal: $60,000 raised in 2026) and the Strive Gala. Corporate sponsorship tiers range from $1,000/year (Community Partner) to $20,000+/year (Champion Partner).
7. Adaptive Fitness Training Program: Program provided to public gyms and recreation centers at no direct cost to partner facilities. Funded through a grant from the Colorado Disability Opportunity Office. Creates awareness and referral pipeline while building the adaptive fitness ecosystem.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

NeuAbility is a 501(c)(3) nonprofit adaptive wellness center in Denver, Colorado that delivers one-on-one adaptive exercise sessions, integrative therapies (massage, acupuncture, chiropractic), adaptive gym memberships, and adaptive circuit classes to individuals living with spinal cord injuries, strokes, and other neurological conditions. Every adaptive exercise session includes a free Functional Electrical Stimulation (FES) bike ride, and services are delivered by trained Adaptive Exercise Specialists and licensed therapists at a 5,600 sq ft facility. The organization also provides funding navigation workshops to help clients access grants and scholarships from 25+ partner foundations.

Product overview

NeuAbility is a 501(c)(3) non-profit adaptive wellness center in Denver, Colorado that provides movement-based services for individuals living with paralysis, spinal cord injuries, strokes, and neurological conditions. Founded in 2007, the organization operates from a 5,600 square foot adaptive facility and offers a coordinated suite of services including Adaptive Exercise (one-on-one personalized sessions with FES bike), Integrative Therapies (massage, acupuncture, chiropractic), Adaptive Gym Memberships, and Adaptive Circuit Classes. The core offering is the Adaptive Exercise program, which includes free FES bike rides. Additional offerings include an Adaptive Fitness Training Program for partner gyms, Funding Workshops to help clients access 25+ foundations, and community events. Services are available through Colorado's Medicaid CIH Waiver or affordable private pay, with pricing including $30/month memberships, $85/session for exercise or therapies, and $70 for chiropractic care.

Differentiator

Problem solved

Functional benefit

Products and services

• Adaptive Exercise One-on-one tailored adaptive exercise sessions for individuals with paralysis or neurological conditions, using adapted weight machines, resistance bands, hand cycles, and other adaptive equipment. Each session includes a free Functional Electrical Stimulation (FES) bike ride. Pricing: $30 initial evaluation, $85 one-hour session, $125 90-minute session, $800 for a 10-pack.
• Integrative Therapies Holistic therapy services including massage therapy ($85/session), acupuncture ($85/session), and chiropractic care ($70/session) customized for individuals with paralysis, spinal cord injuries, MS, or strokes. Each 60-minute session is shaped around the client's condition, comfort, and goals. Available through Colorado Medicaid CIH Waiver or private pay, with scholarships available.
• Adaptive Gym Memberships
• Adaptive Circuit Classes
• Adaptive Fitness Training Program Training program providing specialized instruction to staff at public gyms and recreation centers (up to 20 staff members per facility), online virtual training materials, Active Hands adaptive tools, and a certificate of completion. Funded by the Colorado Disability Opportunity Office with an estimated $1,500 value per partner facility. Partners receive visibility on NeuAbility's website and social media.

Quantifiable outcome

• Over 9,000 hours of one-on-one adaptive exercise and integrative wellness services delivered annually
• +5 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Axon Integrative Health (Dr. Brad Debeer and Dr. Hana Wadsworth)coreStrategic or Co-development PartnerAcupuncture and chiropractic care partnership providing additional therapy options for NeuAbility clients. Located at 1720 S Bellaire St #801, Denver, CO 80222. Represents an extension of NeuAbility's integrative therapy offerings through trusted referral relationships within the Colorado healthcare community.
• Three Pillars Holistic Health (Alana Foeller)minorStrategic or Co-development PartnerAcupuncture provider partnership offering services to NeuAbility clients. Located at 6500 W. 44th Ave., Wheat Ridge, CO 80033.
• Altitude Mobile Chiropractic (Dr. Osama Kassab)minorStrategic or Co-development PartnerMobile chiropractic care provider serving Douglas County, extending NeuAbility's therapy reach beyond the Denver facility to clients who cannot travel.
• Serenity Bodyworks (Tiffany Boyer)minorStrategic or Co-development PartnerMassage therapy provider partnership. Located at 5130 W 80th Ave A200, Westminster, CO 80030.
• Ryan Taves (Mobile Acupuncture)minorStrategic or Co-development PartnerMobile acupuncture provider serving Jefferson County, bringing services directly to clients who cannot travel to NeuAbility's Denver facility.
• Craig HospitalcoreStrategic or Co-development PartnerReferral partner for spinal cord injury rehabilitation. NeuAbility ambassador Rick Urso is a Craig Hospital peer mentor and volunteer, creating a direct referral pipeline from one of Colorado's premier rehabilitation hospitals to NeuAbility's ongoing wellness programs.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Others

• Craig Hospital: Specialty rehabilitation hospital in Denver for spinal cord and traumatic brain injury. Directly comparable patient population; functions as a referral source to NeuAbility rather than a competitor, and a meaningful ecosystem partner.

Direct peers

• NextStep Fitness (formerly NextStep Paralysis Recovery): Nonprofit paralysis recovery and adaptive fitness centers offering activity-based therapy and exercise for SCI, with multi-location ambitions. Directly comparable in mission, exercise modality, and adaptive equipment offering.
• The Recovery Project: Michigan-based intensive therapy and adaptive exercise provider for individuals with spinal cord injury, traumatic brain injury, and neurological conditions. Comparable in SCI/neurological specialization, clinical-grade exercise, and one-on-one session model.
• Stay Focused: Nonprofit adaptive fitness and recovery center serving individuals with paralysis and mobility impairments, offering specialized exercise and wellness programming in a community gym environment. Direct overlap in target population and service design.
• NeuroHope Wellness & Fitness Center: Indianapolis-based 501(c)(3) providing adaptive exercise, wellness, and recovery programs for individuals with spinal cord injuries, stroke, and other neurological conditions. Closest direct peer given shared nonprofit model, paralysis specialization, and FES-based programming.
• Push to Walk: New Jersey-based nonprofit providing specialized exercise and wellness programs for individuals with spinal cord injuries and other neurological conditions. Comparable in mission, segment, and adaptive one-on-one training model.
• Project Walk Atlanta: Activity-based recovery center focused on paralysis recovery through intensive, specialized exercise. Comparable in client segment (SCI/lower extremity paralysis), service model (specialized exercise programming), and equipment-led therapy approach.

Broad incumbents

• Shirley Ryan AbilityLab: Leading academic rehabilitation hospital in Chicago serving SCI, stroke, and neurological conditions with research-grade therapy and adaptive exercise. Larger incumbent with overlapping patient populations but broader clinical and research footprint.
• Courage Kenny Rehabilitation Institute (Allina Health): Part of Allina Health, providing comprehensive rehabilitation and adaptive sports/fitness across Minnesota. Broader healthcare-system peer with overlapping adaptive wellness programming but a much larger portfolio and inpatient rehab anchor.

Emerging players

• ReAbility Online: Digital adaptive fitness platform offering remote coaching and programming for individuals with paralysis and mobility limitations. Emerging player competing for the same end client via telehealth rather than facility-based delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/neuability
• Facebookfacebook.com/neuability
• LinkedInlinkedin.com/company/neuability

Revenue estimate

Valuation estimate

Number of profiles

Profiles22 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NeuAbility