Kozea Group

What Kozea Group does

Kozea Group is a French digital solutions provider exclusively focused on pharmacy and healthcare professionals, founded in 2007 by Philippe Donadieu (Doctor of Pharmacy) and Guillaume Ayoub (INSA engineer) and operating under the holding Pegasus Network S.A.S. (SIREN 813 145 455), headquartered in Lyon with a team of approximately 20 employees. The company addresses the day-to-day digital and administrative needs of independent French pharmacies through four core subscription products: Pharminfo.fr (pharmacy website platform with online prescription upload, Click & Collect, appointment booking, and full e-commerce via the Optiweb tier that synchronizes a 10,500+ product catalog with the pharmacy's LGO management software), Kozea media (a digital marketing agency for healthcare offering social media management, Google My Business optimization, graphic design, and media buying), Backoffice (a tiers-payant / third-party payment management service combining software, outsourcing, and Qualiopi-certified training, reporting a 98% collection rate), and Promomaker (a web-based promotional poster generator for in-store advertising).

The business model is primarily SaaS subscription across all four product lines, with pricing set via quote rather than published publicly. Go-to-market is hybrid: a consultative direct sales motion targeting independent pharmacies, combined with a B2B2C channel through 25+ pharmacy groupements (including Co et Pharm, DPharma, Aprium, Sagitta Pharma, and SRA) that bundle Kozea's solutions for their adherent pharmacies. The company also operates the Jaidemapharmacie.fr SEO service as an add-on. Kozea reports 2,700+ customers, 96% client satisfaction, and €4.5M annual revenue from the Kozea media division alone, with no external funding rounds recorded — the company has been bootstrapped since founding. The operating geography is France (single country), and Kozea holds credibility markers including Qualiopi certification for training, signatory status on the French Ministry of Health's 'Engagé pour la e-santé' charter, and international recognition for its open-source software contributions via GitHub.

Name

Kozea Group

Legal name

Pegasus Network S.A.S.

Website

https://kozea.fr

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Kozea Group provides SaaS digital solutions — pharmacy websites, digital marketing, third-party payment management, and promotional tools — to independent French pharmacies and pharmacy groupements, operating under the Pegasus Network holding since 2007.

Ownership category

akta.pro rank

Product category

Pharmacy Digital Solutions

NAICS

Advertising Agencies (541810), Media Buying Agencies (541830)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Health, Wellness & Pharmacy Marketplaces (CRAFABAF)

akta.pro secondary industry

Pharmacy Benefit Analytics, Reporting & Employer Consulting (HLAEAKAK)

Keywords

• Pharmacy digital solutions
• Healthcare website platforms
• Third-party payment management
• Pharmacy marketing services
• Pharmacy e-commerce software

Headquarters

HQ city

Villeurbanne

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Pharminfo.fr Subscriptions: SaaS subscription model providing pharmacy websites with various service tiers (Ecoweb, Flexiweb+, Optiweb) offering website creation, prescription upload, Click & Collect, and online sales capabilities.
2. Backoffice Tiers-Payant Services: Subscription or service fees for third-party payment management tools, outsourcing services, and training programs for pharmacy teams. Offers internal management tools, complete delegation, or training packages.
3. Kozea Media Agency Services: Digital marketing and communication services including social media management, content creation, graphic design, and media buying for pharmacies and health professionals.
4. Promomaker PLV Tool: Web-based promotional material creation tool subscription for creating and distributing in-store advertising campaigns.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Kozea Group sells web-based SaaS platforms and digital services to French pharmacies and pharmacy groupements. Its core offerings include Pharminfo.fr (pharmacy websites with online prescription upload, Click & Collect, e-commerce, and appointment booking), Backoffice (third-party payment / tiers-payant management and training), Kozea Media (digital marketing and social media management for healthcare), and Promomaker (automated in-store promotional poster creation). The company also provides SEO services via Jaidemapharmacie.fr and bundled groupement packages.

Product overview

Kozea Group operates as a unified platform-plus-modules architecture serving French pharmacy professionals. The core portfolio comprises four main products: Pharminfo.fr (pharmacy website platform with e-commerce, prescription management, and Click & Collect), Kozea media (digital marketing and social media agency), Backoffice (tiers-payant management and outsourcing), and Promomaker (automated promotional material creation). These solutions are offered individually or bundled through groupement (pharmacy group) packages. Additional services include SEO optimization through Jaidemapharmacie.fr. The ecosystem is designed to digitize pharmacy operations end-to-end, from patient-facing websites to back-office administrative tasks.

Differentiator

Problem solved

Functional benefit

Brands

• Pharminfo.fr: Website creation platform for pharmacies offering services including prescription sending, Click & Collect, online sales, and online appointment booking.
• Kozea media
• Backoffice
• Promomaker

Products and services

• Pharminfo.fr Web-based pharmacy website platform for French community pharmacies with three tiers: Ecoweb (showcase site), Flexiweb+ (online prescription upload and appointment booking), and Optiweb (full e-commerce with Click & Collect and inventory synchronization via LGO Logiciel de Gestion Officine). Designed to give pharmacies a 24/7 online presence.
• Backoffice (Tiers-Payant Management) Subscription/service offering that manages French pharmacy third-party payment (tiers-payant) end-to-end, with options for internal management tools with rejection tracking, full outsourcing to Kozea experts, or training packages. Reports a 98% collection rate and reduced rejections. Qualiopi-certified for training.
• Kozea Media Digital communication and marketing agency for healthcare professionals, offering social media management (Facebook, Instagram), Google My Business optimization, graphic design, editorial content, digital strategy consulting, and media buying. Operated through subsidiary Kubitus S.À.R.L.
• Promomaker Web-based tool that automatically generates in-store promotional posters (PLV) for pharmacies in a few clicks. Designed for both independent pharmacies and pharmacy groups that need to distribute harmonized advertising materials across their member network.
• Groupement Solutions (bundled pharmacy group packages) Customized bundled digital solution packages for pharmacy groupements (buying groups), combining Pharminfo.fr websites, Kozea Media social media management, Backoffice tiers-payant management, and Promomaker PLV distribution to member pharmacies under the groupement's brand.
• Jaidemapharmacie.fr (SEO service) SEO (Search Engine Optimization) service aimed at increasing pharmacy internet visibility and driving traffic to physical pharmacy locations.

Quantifiable outcome

• 96% client satisfaction rate across all services
• +7 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Seven partnerships are on record, tiered core, minor and flagship.

• Co et PharmcoreChannel Partner/ Reseller/ DistributorCo et Pharm is a pharmacy groupement that partners with Kozea Group to provide digital solutions (Pharminfo.fr websites, Backoffice, Kozea media, Promomaker) to their member pharmacies across France.
• DPharmacoreChannel Partner/ Reseller/ DistributorDPharma pharmacy groupement offers Kozea Group's digital solutions to their network of member pharmacies, providing integrated digital services including website creation and tiers-payant management.
• Aprium PharmaciecoreChannel Partner/ Reseller/ DistributorAprium Pharmacie groupement provides Kozea Group's digital solutions to their pharmacy members, including websites and digital marketing services.
• Sagitta PharmacoreChannel Partner/ Reseller/ DistributorSagitta Pharma groupement distributes Kozea Group's comprehensive suite of digital solutions to their member pharmacies, including Pharminfo.fr and Backoffice services.
• SRAcoreChannel Partner/ Reseller/ DistributorSRA pharmacy groupement partners with Kozea Group to offer digital transformation solutions to their network of pharmacies.
• Cecop Cercle OptiqueminorChannel Partner/ Reseller/ DistributorCecop Cercle Optique, an optical sector groupement, represents a diversification partnership for Kozea Group's services in the broader health retail sector.
• Pegasus Network (Parent Holding)flagshipOthersKozea Group operates under Pegasus Network, a SAS holding company (SIREN 813 145 455) headquartered in Lyon. Pegasus Network encompasses multiple entities including Kozea SARL (hosting) and Kubitus SARL (Kozea media operations).

Scale indicators10 records

Recent moves7 records

Expansion highlights4 records

Emerging players

• Posos: Posos is a French healthtech company building digital decision-support and clinical-content tools for healthcare professionals, including pharmacists. Comparable to Kozea as a French B2B digital-health startup targeting HCP workflows, though its product focus (clinical decision support) is adjacent rather than directly competing with Kozea's website/payment/marketing stack.

Broad incumbents

• Doctolib: Doctolib is the dominant French digital health platform for appointment booking and teleconsultation, serving both patients and healthcare professionals. Comparable to Kozea as a major French digital-health ecosystem serving HCPs, but operates at much larger scale and a different product category (appointment-led vs. pharmacy-workflow-led).
• Smile (Open): Smile is a leading European digital agency offering web platform development, CMS, e-commerce and digital transformation services — including healthcare clients. Comparable to Kozea Media and the Pharminfo.fr website/e-commerce stack as a French-speaking web and digital-services provider, though Smile serves industries broadly and is not healthcare-specialized.
• Cegedim: Cegedim is a major French health-IT incumbent whose portfolio includes pharmacy management software (LGPI-style LGO offerings), healthcare data services, and digital tools for healthcare professionals. It is comparable to Kozea as a broad French digital-health and pharmacy-software player, but operates at much greater scale and across multiple healthcare verticals beyond pharmacy.

Direct peers

• EQUASENS (WinPharma): EQUASENS is the parent group behind WinPharma, one of the leading French pharmacy management software (LGO) vendors. It is the closest direct competitor to Kozea Group's vertical focus on digital tools for French community pharmacies and shares the same regulated-pharmacy-software customer base.
• LGPI: LGPI is one of the principal French pharmacy management software (LGO) providers, serving independent pharmacies with operational, dispensing and back-office software. It is highly comparable to Kozea as a vertical software/services provider targeting French pharmacies, although Kozea layers on website, marketing, and payment workflow rather than core dispensing.

Regional players

• CompuGroup Medical: CompuGroup Medical is a large European healthcare-software vendor with a dedicated pharmacy software line (including in France via historical acquisitions). Comparable to Kozea for its vertical pharmacy-software stack, but operates across multiple European markets rather than focusing on France-only.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/Kozeagroup
• GitHubgithub.com/Kozea
• YouTubeyoutube.com/channel/UCx5VGRSsjpRWhc55EpI_gEw
• Facebookfacebook.com/kozeagroup
• LinkedInlinkedin.com/company/kozeagroup
• Instagraminstagram.com/kozea

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kozea Group