JUDU

What JUDU does

JUDU is a Vilnius municipal enterprise (SĮ "Susisiekimo paslaugos") that operates as the city's integrated urban mobility platform, wholly owned by the Vilnius City Municipality. It manages public transportation (buses, trolleys, and river navigation on the Neris), parking (street zones, parking lots, and park-and-ride facilities), bicycle storage, micro-mobility services, pedestrian route planning, and a citywide real-time traffic monitoring system with sensors and cameras. Its core technology includes a virtual signboard (Virtuali švieslentė) showing real-time arrival information, the Savitarna self-service portal for account and ticket management, and integrations with third-party apps Trafi and UNIPARK for ticketing and parking payments when the proprietary m.Ticket and m.Parking apps are disrupted.

The company's revenue model is primarily transaction-based: it sells public transport tickets (single rides, daily and monthly passes, with discounts for students, seniors, and disabled passengers) and collects parking fees and permits across its citywide infrastructure. It distributes services through mobile applications, physical ticket cards, and the online Savitarna portal — all within the Vilnius metropolitan area. JUDU serves residents and visitors of Vilnius through five customer segments (public transport passengers, drivers/parking users, cyclists and micro-mobility users, pedestrians, and B2B clients via the JUDU Verslui module), and presents a multi-language interface (Lithuanian, English, Ukrainian). Notably, the e-wallet (e. piniginė) functionality on transport cards was discontinued on December 31, 2023, marking a structural simplification of the fare media toward direct ticket purchases.

Operationally, JUDU is an asset-heavy municipal utility rather than a venture-backed technology company: it has 101–250 employees, no disclosed funding rounds, no patents, no AI/ML capabilities disclosed, and its competitive position derives primarily from its regulated monopoly status as the city-owned mobility concessionaire. Recent strategic emphasis has been on platformization — broadening from transit and parking into active mobility, B2B services, and integrated traffic management — while relying on third-party integrations to maintain service continuity during platform disruptions.

Name

JUDU

Legal name

SĮ "Susisiekimo paslaugos"

Website

https://vilniustransport.lt

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

101–250 employees

Short description

JUDU (SĮ "Susisiekimo paslaugos") is a Vilnius City Municipality-owned enterprise that operates the capital's integrated urban mobility platform, managing public transit, parking, micro-mobility, pedestrian routes, and traffic monitoring for Vilnius residents, visitors, and businesses.

Ownership category

akta.pro rank

Product category

Urban Mobility Services

NAICS

Bus and Other Motor Vehicle Transit Systems (485113), Urban Transit Systems (4851), Transit and Ground Passenger Transportation (485), Scenic and Sightseeing Transportation (487), Scenic and Sightseeing Transportation, Water (48721)

SIC

Local & Suburban Transit & Interurban Hwy Passenger Trans (4100), Transportation Services (4700), Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

Local Transportation, Parking & Mobility Administration (BPAIACAM)

akta.pro secondary industries

Parking Access & Revenue Control (PARCS) & Payment Systems (BPABAKAD), Parking Access & Revenue Control Systems (PARCS) (Gates, Pay Stations, Ticketing) (TLAJAIAD), Park-and-Ride Facilities & Transit Parking (THAIALAI), Parking, Congestion & Road-Use Charges Management (TLABAMAI)

Keywords

• Public transit services
• Urban mobility management
• Parking management services
• Municipal transport operator
• Traffic monitoring systems

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Public Transport Ticket Sales: Sale of public transportation tickets to passengers including various ticket types (single rides, daily passes, monthly passes) and fare categories

Pricing tiers

Distribution channels4 records

Marketing channels6 records

Core offering

JUDU manages Vilnius's public transportation system (buses, trolleys, and river navigation on the Neris), providing digital ticketing, route planning, and real-time arrival information through the Virtuali švieslentė virtual departure board. The company also operates city parking services including street parking zones, parking lots, park-and-ride facilities, and parking permits, alongside bicycle storage, e-scooter micro-mobility support, pedestrian route planning, and real-time traffic monitoring with cameras and sensors across Vilnius.

Product overview

JUDU is a unified urban mobility platform operated by SĮ 'Susisiekimo paslaugos' (Vilnius Municipal Enterprise for Mobility Services). The platform provides an integrated suite of mobility services including public transportation (bus, trolley, and river navigation), parking management, pedestrian navigation, micromobility (bicycles and scooters), and real-time traffic monitoring. The core offering is organized around five main service areas: public transport for passengers (with ticket sales, route planning, and virtual displays), driver services (parking lots, street parking, and permits), pedestrian pathways, bicycle and scooter facilities, and traffic management. Key self-service functionality is provided through the Savitarna portal for account and ticket management. The platform serves Vilnius residents, city visitors, and businesses through a multi-language interface (Lithuanian, English, Ukrainian).

Differentiator

Problem solved

Functional benefit

Products and services

• JUDU Viešasis transportas (Public Transportation) Public transportation service portal providing route schedules, journey planning, virtual departure boards, and ticket purchasing for Vilnius public transit including buses, trolleys, and river navigation on the Neris. Targets Vilnius residents and visitors.
• JUDU Parkavimas (Parking Services) Parking management services including parking lot reservations, street parking zones, park-and-ride facilities, and parking permit management for drivers in Vilnius.
• JUDU Pėstiesiems (Pedestrian Navigation) Pedestrian navigation service offering green, safe, and convenient walking routes and pathways throughout Vilnius for residents and visitors seeking accessible pedestrian travel.
• JUDU Dviračiai ir paspirtukai (Bikes & Scooters) Micromobility services including bicycle storage facilities and e-scooter support for sustainable urban travel in Vilnius.
• JUDU Eismas Vilniuje (Traffic Management) Real-time traffic monitoring and management system covering traffic incidents, roadworks, restrictions, congestion levels, traffic cameras, traffic management systems, sensors, and video surveillance across Vilnius.
• Laivyba Nerimi (Neris River Navigation) River navigation and boat services on the Neris river for public transportation and leisure travel in Vilnius.
• JUDU Verslui (Business Offerings) B2B services providing business solutions related to public transportation and mobility services in Vilnius, including corporate parking permits and transport planning.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Tallinna Linnatransport (TLT): Tallinn's municipal public transport operator providing bus, tram and trolleybus services in Estonia's capital. Comparable as another Baltic municipal operator of similar size and scope, focused on a single capital city.
• Rīgas Satiksme: Riga's municipal public transport company operating buses, trams and trolleybuses in Latvia's capital. Directly comparable as a neighboring Baltic municipal transit operator with similar scale, fleet mix and city-wide service mandate.
• HSL (Helsinki Region Transport): Regional public transport authority for the Helsinki capital region, integrating bus, tram, metro, ferry and commuter rail ticketing. Comparable as a publicly owned integrated multi-modal mobility authority operating under municipal governance.
• Wiener Linien: Vienna's municipal public transport operator running integrated bus, tram and metro services. Comparable as a European municipal-owned urban mobility operator with multi-modal services and ticketing under a single city utility.

Emerging players

• Citymapper: Multi-modal urban transit app combining real-time data, journey planning and ticketing across cities. Comparable as an emerging mobility platform that competes for the same passenger app and real-time information use cases JUDU serves via its Virtual Sign feature.
• Park+: Smart parking and urban mobility solutions provider focused on parking discovery, payments and digital permits. Comparable as a technology-led alternative for the parking access and revenue control functions JUDU performs.
• Trafi: MaaS / mobility-as-a-service platform provider that is already integrated with JUDU as a ticketing alternative. Comparable as a technology partner and indirect competitor in providing mobility app experiences for Vilnius passengers.

Broad incumbents

• BVG (Berliner Verkehrsbetriebe): Berlin's municipal public transport company operating buses, trams, U-Bahn and ferries with associated ticketing and mobility apps. Comparable as a large European municipal mobility incumbent with a similar multi-modal mandate.
• Transport for London (TfL): London's integrated transport authority managing the Underground, buses, river services, cycling, streets and ticketing. Comparable in the breadth of integrated urban mobility services, though operating at materially larger scale than JUDU.
• EasyPark: Europe-wide digital parking payment and management platform operating across multiple cities. Comparable as a competing parking payment ecosystem to JUDU's m.Parking and UNIPARK services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCjc7KYEBa-uDiXpNAwBmUdg
• Facebookfacebook.com/susisiekimo.paslaugos
• LinkedInlinkedin.com/company/judu
• Instagraminstagram.com/judu_susisiekimopaslaugos

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JUDU