Afri-Aus Care

What Afri-Aus Care does

Afri-Aus Care Inc. is a not-for-profit community service organization headquartered at 562-564 Springvale Road, Springvale South, Victoria, Australia, founded in 2013 by Selba-Gondoza Luka. Its core purpose is to deliver culturally appropriate mental health, disability, and resettlement support to African Australian and other Culturally and Linguistically Diverse (CALD) communities in South Eastern Melbourne, using a proprietary UBUNTU philosophical framework that emphasizes inclusion and collectivism. The organization operates as a registered NDIS service provider and an accredited Work Development Permit sponsor, and runs a portfolio of programs including community nursing care, support coordination, the Black Rhinos basketball and soccer leagues, UBUNTU Senior/Junior/Youth Ambassador programs, the UBUNTU Diversion Program with the Magistrates Court of Victoria, Local Drug Action Team workshops, and employment readiness services. Services are delivered in multiple languages (Arabic, Dinka, Neur, Hindi, Shilluk, Malayalam, Sinhalese, Chichewa) by a small team of 11-50 staff supported by volunteer professionals and governed by a board of community leaders and academics from RMIT, Monash, and Monash Health.

The organization's revenue is drawn from three streams: NDIS plan-funded service delivery for registered participants, project grants from Victorian government departments (Justice and Community Safety, Health, Education) and other state agencies, and tax-deductible donations processed via the Donorbox platform. Go-to-market is community-led and event-driven: clients are primarily acquired through NDIS access requests, peer-to-peer referrals, grassroots community engagement, UBUNTU ambassador programs, and structured referral pathways from partner agencies (City of Dandenong, Victoria Police, Magistrates Court VIC, Victoria Legal Aid, Victoria Multicultural Commission, multiple universities, and philanthropic foundations including Scanlon, Paul Ramsay, Andrews, and Brian M Davis). Distribution is domestic-only, single-channel (direct service delivery plus community-based program venues), with no paid marketing and an organic social presence across Facebook, Instagram, and YouTube.

Operationally, Afri-Aus Care has no proprietary technology, no software products, and no AI/ML capabilities; it is a labor-intensive, relationship-driven service organization whose core intangible assets are cultural legitimacy, multilingual staffing capacity, and its UBUNTU service methodology. The organization is recognized for outcomes including 350+ women empowered through UBUNTU Senior Ambassadors and Empowering African Mothers programs, and the CEO has received the 2021 City of Greater Dandenong Citizen of the Year, the Rotary Phonse Tobin Award, and VMC Meritorious Service to the Community recognition.

Name

Afri-Aus Care

Legal name

Afri-Aus Care Inc.

Website

https://afri-auscare.org

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Afri-Aus Care Inc. is a not-for-profit community services organization in Springvale South, Victoria, that delivers culturally appropriate mental health, NDIS disability support, and resettlement services to African Australian and other CALD communities in South Eastern Melbourne.

Ownership category

akta.pro rank

Headquarters

HQ city

Springvale South

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. NDIS Service Provision: Afri-Aus Care operates as a registered NDIS provider delivering personalized support plans, support coordination, community nursing care, and group activities funded through NDIS participant plans.
2. Government Grants and Funding: The organization receives funding from various Victorian government departments including the Department of Justice and Community Safety, Department of Health, Department of Education, and other state government agencies for specific community programs.
3. Donations: Tax-deductible donations are accepted through Donorbox platform. Donations above $2 are tax deductible as the organization is a registered not-for-profit.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Afri-Aus Care is a not-for-profit community services organization that delivers registered NDIS disability support (community nursing, support coordination, personal activities, group center activities, life skills development) and a portfolio of culturally appropriate community programs — including Black Rhinos youth sports, UBUNTU Senior/Junior/Youth Ambassador initiatives, mental health and AOD workshops, employment readiness, and a UBUNTU Diversion program — for African Australian and CALD communities in South Eastern Melbourne.

Product overview

Afri-Aus Care is a not-for-profit community services organization offering a comprehensive portfolio of culturally appropriate services primarily for African and CALD communities in Australia. The core offerings include registered NDIS disability support services (community nursing, support coordination, personal care, life skills development) and diverse community programs (mental health support, youth sports, employment assistance, and Ubuntu-themed empowerment initiatives for different age groups). The Ubuntu philosophy underpins their approach, emphasizing inclusion and community collectivism.

Differentiator

Problem solved

Functional benefit

Brands

• Black Rhinos: Basketball and soccer leagues for African youth, fostering teamwork, discipline, and resilience while serving as catalysts for crime prevention and community engagement
• UBUNTU Senior Ambassadors/UBUNTU Mamas
• UBUNTU Junior Ambassadors
• UBUNTU Youth Ambassadors
• UBUNTU Diversion Program

Products and services

• NDIS Services

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

21 partnerships are on record, tiered core and minor.

• Victorian Department of Justice and Community Safety (DJCS)coreStrategic or Co-development PartnerFunded the UBUNTU in Practice: Empowering African-Australian Women Project. The project focuses on working with women experiencing traumatic experiences due to resettlement challenges, creating opportunities for employment, education, and community integration.
• Victorian Department of HealthcoreStrategic or Co-development PartnerPartner in running Mental Health Workshops to raise awareness of Mental Health Support and break down taboos and stigma within the African Australian Community.
• Department of EducationcoreStrategic or Co-development PartnerCollaborates on youth empowerment and educational support programs for African Australian and CALD children and families.
• University of MelbournecoreStrategic or Co-development PartnerAcademic partner collaborating on the Empowering African Women project, bringing research expertise and evaluation to community programs.
• RMIT UniversitycoreStrategic or Co-development PartnerRMIT's Associate Deputy Vice Chancellor Strategy International & Engagement (Prof. Mathews Nkhoma) serves as Board Chairperson, providing governance and strategic guidance.
• Monash UniversitycoreStrategic or Co-development PartnerAcademic partner with Dr. David Jacka (Addiction Specialist at Monash Health) serving as Deputy Chair of the Board, and Dr. Rochelle Hine (Senior Lecturer) serving as Board Secretary.
• Deakin UniversityminorStrategic or Co-development PartnerAcademic partner collaborating on community programs and initiatives for African and CALD communities.
• Alcohol and Drug FoundationcoreStrategic or Co-development PartnerPartners with Afri-Aus Care to run the Afri-Connect Local Drug Action Team (LDAT), providing workshops and information about dangers of alcohol and drug use in the community. Developed Lived Experience Series content.
• Victorian Multicultural CommissioncoreStrategic or Co-development PartnerGovernment body supporting multicultural communities that partners with Afri-Aus Care on initiatives for CALD communities.
• AAFROcoreStrategic or Co-development PartnerAfrican community organization collaborating with Afri-Aus Care on the Empowering African Women project in South Eastern Metro region.
• City of DandenongcoreStrategic or Co-development PartnerLocal government partner supporting community programs. Representatives including Cameron and Sandra George have visited Afri-Aus Care programs and initiatives.
• ADRA VictoriaminorStrategic or Co-development PartnerChristian development organization partnering on community development and support programs.
• Rotary MelbournecoreStrategic or Co-development PartnerService organization providing support and recognition. Awarded Selba Gondoza-Luka with the Rotary Phonse Tobin Award.
• Psych e FoundationminorStrategic or Co-development PartnerMental health focused foundation supporting psychological wellbeing initiatives in the community.
• Victoria PoliceminorStrategic or Co-development PartnerSupports community safety and youth diversion programs, working with Afri-Aus Care on crime prevention initiatives.
• Victoria Legal AidminorStrategic or Co-development PartnerSupports access to justice for CALD communities through legal information and referral pathways.
• Magistrates Court VICminorStrategic or Co-development PartnerPartners on the UBUNTU Diversion Program supporting young individuals engaged in the justice system.
• Black Rhinos MBL Basketball AustraliacoreStrategic or Co-development PartnerBasketball league partnership for the Black Rhinos Sports program that uses sport to foster positive change and community engagement among African youth.
• Narre Warren South P-12 CollegeminorStrategic or Co-development PartnerEducational institution partner supporting youth programs and community engagement initiatives.
• GIVITminorStrategic or Co-development PartnerOnline charity connecting those in need with donors, supporting Afri-Aus Care's ability to provide material support to clients.
• TRY AustraliaminorStrategic or Co-development PartnerYouth organization supporting programs for young people from disadvantaged backgrounds.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Relationships Australia Victoria: Provides counseling, family services, and NDIS support with extensive CALD outreach, including family violence and resettlement counseling highly comparable to Afri-Aus Care's offerings.
• Your Community Health: Community health provider in Melbourne's northern suburbs offering NDIS, mental health, and family services with CALD-specific delivery — comparable in service mix and operating model to a peer in an adjacent region of Melbourne.
• Multicultural Centre for Women's Health (MCWH): National CALD women's health organization working with women from African and refugee backgrounds, paralleling Afri-Aus Care's UBUNTU Mamas/Senior Ambassadors and women's empowerment programs.
• cohealth: Large Melbourne community health organization operating NDIS, mental health, and CALD-specific services across inner Melbourne. Comparable in model, scale ambition, and target geography.
• Foundation House (Victorian Foundation for Survivors of Torture): Victorian specialist agency providing mental health and trauma support to refugees and asylum seekers. Highly aligned in target beneficiaries and culturally responsive mental health service model.
• EACH: Eastern Community Health service providing NDIS-funded community nursing, mental health, and disability support across Victoria with culturally diverse program delivery — closely comparable in service mix and Victorian footprint.
• Settlement Services International (SSI): Australia's largest multicultural services provider delivering NDIS services, settlement support, and community programs for CALD communities. Directly comparable in mission, target customers, registered NDIS provider status, and reliance on government grants and donations.

Broad incumbents

• Melbourne City Mission: Major Victorian NFP providing youth, education, disability, and family services including multicultural and refugee programs, operating at meaningful scale and competing for similar restricted-tender grants.
• Brotherhood of St Laurence: Long-standing Victorian NFP operating large-scale employment, education, and family services — an incumbent in the broader community services space that has increasingly targeted CALD communities and competes for similar government funding pools.

Regional players

• Multicultural Australia: Queensland-based multicultural organization providing CALD settlement, NDIS, and community programs — directly comparable service model operating in a different state and primarily non-overlapping geographic territory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@afri-auscareinc.8031
• Facebookfacebook.com/AfriAusCare
• Instagraminstagram.com/afri_auscare
• LinkedInlinkedin.com/company/afri-aus-care-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles20 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Afri-Aus Care