Team99

What Team99 does

Team99 is an independent Italian branding and digital strategy agency founded around 2000 in Mirandola (Modena), with a secondary office in Milan. The firm delivers four integrated service pillars — Brand (identity, positioning, creative direction), Web & AI (corporate sites, e-commerce on Shopify, Magento and WordPress, UI/UX, headless and API integrations), Digital Marketing (SEO, GEO for AI-search, paid media on Google/Meta/LinkedIn, social, marketing automation on HubSpot), and Content (copywriting, photography, video, 3D/CGI, AI-generated assets). It serves Italian SMEs and mid-market companies alongside larger national and international enterprises, with named engagements spanning food and beverage (Müller, Casali 1900, Guizza, Bauer, Pomodoro Nama), fashion and footwear (NeroGiardini), hospitality (Francescana Family / Massimo Bottura, Villa Crespi), financial services (Banca del Sempione), industrial and B2B sectors (Lisa Spa, MV Medical Devices, GRAFSynergy, Movyon Electronics), and culture (MUBIT).

The agency's technology stack combines mainstream web platforms (Shopify, Magento, WordPress, HubSpot CRM) with AI-powered content generation across text, image, video and 3D, and a proprietary B2B creative collaboration platform called LISA My Suite built for textile client Lisa Spa. Revenue is generated primarily through bespoke project-based professional services, supplemented by recurring retainers for ongoing digital management (e.g., Francescana Family, NeroGiardini since 2017). Go-to-market is sales-led via direct outreach, website lead capture, and referrals from long-tenure clients, with no disclosed paid acquisition or external investors.

Name

Team99

Legal name

Team99

Website

https://team99.it

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Team99 is an independent Italian branding and digital strategy agency, founded around 2000 and based in Mirandola (Modena) with a Milan office. It serves Italian SMEs and international enterprises across food, fashion, hospitality, industrial and financial services with integrated brand, web, digital marketing and AI-assisted content services.

Ownership category

akta.pro rank

Product category

Branding and Digital Marketing Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

Keywords

• Brand identity design
• Digital marketing services
• Web development services
• Content creation agency
• E-commerce development

Headquarters

HQ city

Mirandola

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Branding & Brand Identity Services: Fees for brand strategy, brand identity development, brand positioning, naming, visual identity systems, and creative direction. Project-based engagements with bespoke scope.
2. Web Design & Development Services: Fees for web design, UI/UX design, website development, e-commerce development (Magento, Shopify, WordPress), front-end and back-end development, headless architecture, API integrations, and quality assurance.
3. Digital Marketing & Advertising Services: Fees for SEO, content optimization, advertising campaigns (Google Ads, Meta, LinkedIn), social media strategy and management, marketing automation, CRM setup, and data/AI-driven marketing services.
4. Content Creation Services: Fees for copywriting, photography, video production, motion design, 3D rendering, CGI, and AI-powered content creation.
5. Ongoing Digital Management & Retainers: Long-term client relationships involving ongoing digital management, social media management, campaign execution, SEO maintenance, and platform management (e.g., Francescana Family, NeroGiardini).

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Team99 is an independent Italian agency that builds brand identities and develops custom digital platforms (corporate websites, e-commerce on Shopify/Magento/WordPress, B2B configurators) for Italian SMEs and international brands. The agency also delivers digital marketing services (SEO, GEO, paid media, social, HubSpot automation) and produces multimedia content including photography, video, 3D/CGI, and AI-generated assets, typically under bespoke project or retainer engagements.

Product overview

Team99 is a full-service branding and digital strategy agency (not a SaaS product company) that offers four integrated service lines: Brand (identity and positioning), Web & AI (custom digital platforms and e-commerce), Digital Marketing (performance marketing, SEO, advertising, automation), and Content (creative production including AI-powered content). Their work is project-based and client-specific, with one notable product module: LISA My Suite, a B2B creative collaboration platform developed for Lisa Spa. The agency works with platforms like Shopify, Magento, WordPress, and HubSpot to deliver solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Service Strategic brand identity service covering brand audit, competitive analysis, positioning, brand platform architecture, key messaging, naming, storytelling, logo design, visual identity, and tone of voice guidelines. Delivered as a bespoke engagement for client organizations across Italian SMEs and international brands.
• Web & AI Service Custom digital platform development including UX research, wireframing, UI design, corporate websites, e-commerce solutions on Shopify, Magento, and WordPress, front-end and back-end development, headless architectures, API integrations, AI-enabled features, and quality assurance testing. Targeted at organizations seeking bespoke digital platforms and e-commerce ecosystems.
• Digital Marketing Service Performance marketing service including SEO, Generative Engine Optimization (GEO), Google Ads, Meta and LinkedIn advertising, social media strategy, marketing automation, HubSpot CRM integration, email marketing, and data-driven analytics. Targeted at client organizations seeking measurable traffic, leads, and conversions.
• Content Service Content design and production service including copywriting, corporate and product photography, video production, motion design, CGI and 3D rendering, and AI-powered content creation across text, image, and video modalities. Targeted at organizations needing multimedia content for brand and campaign storytelling.
• LISA My Suite B2B interactive creative configurator platform that enables textile industry clients to participate remotely in the creative process, manipulate moodboards, and co-create product line experimentation through an intuitive digital interface. Developed by Team99 for Lisa Spa.

Quantifiable outcome

• Sustained long-term client partnerships spanning multiple years (e.g., NeroGiardini since 2017, Francescana Family ongoing)
• +1 more outcomes

Named customers23 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability5 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• RED Robiglio & DematteiscoreStrategic or Co-development PartnerCreative collaboration partner for Guizza website redesign and Bauer website projects. RED Robiglio & Dematteis provided artistic direction and creative vision that was integrated into Team99's web development and design execution. The partnership combines Team99's technical development capabilities with RED's creative direction for brand communication.
• RED CommunicationminorStrategic or Co-development PartnerCollaboration partner for Müllermilch website design and development project, working alongside Team99's web design and front-end development expertise.
• H48minorStrategic or Co-development PartnerCollaboration partner for Müllermilch website project alongside RED Communication, contributing to the digital presence development.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Connexia: Independent Italian creative and digital marketing agency headquartered in Milan. Most directly comparable to Team99 on size, Italy-focused footprint, and integrated brand + digital offering for mid-market and enterprise clients.
• MOCA Interactive: Independent Italian digital agency with integrated branding, web, and content offerings for consumer brands. Direct peer in the independent Italian full-service agency segment.
• Jakala: Italian martech and loyalty/CRM company providing data-driven marketing services to mid-market and enterprise clients. Comparable offering along digital marketing and CRM integration (HubSpot is a shared tooling emphasis).
• Alkemy: Italian digital transformation company listed on Borsa Italiana, serving Italian and international brands with marketing, technology, and data services — directly comparable in service mix to Team99 but at materially larger scale.
• Hagamondo: Mid-sized Italian creative and digital agency serving Italian enterprise brands with branding, web, and content — closely comparable on full-stack positioning and Italian mid-market client profile.

Broad incumbents

• VML Italy: Italian arm of the WPP-owned VML network (formed via Wunderman Thompson and VMLY&R merger). Broad incumbent in branding, digital experience, and commerce — directly competitive on Team99's core service categories.
• Dentsu Creative Italy: Italian arm of Dentsu's creative network, competing for brand and digital transformation engagements from Italian and multinational clients. Comparable service categories at much greater scale.
• Accenture Song Italy: Italian operation of Accenture's experience transformation business. Comparable on integrated digital, brand, and platform engineering offerings for enterprise, but as part of a global consultancy portfolio.
• Publicis Italia: Italian arm of Publicis Groupe, one of the largest advertising and digital networks globally. Competes for the same premium-brand branding and digital mandates that Team99 serves, but at network scale.
• Ogilvy Italy: Italian operations of WPP-owned Ogilvy, a global creative agency network. Comparable on integrated brand + digital + content offerings for enterprise clients, but with significantly broader resources.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/team99.it
• LinkedInlinkedin.com/company/team99
• Instagraminstagram.com/team99agency

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Team99