PTS Group

What PTS Group does

PTS Group Limited is a family-owned New Zealand vehicle transport and logistics operator founded in 1976 and headquartered in Palmerston North. The company operates through two core subsidiaries, Auto Logistics (specialized vehicle transport) and PTS Logistics (general freight), supported by a nationwide network of nine depots spanning Whangarei to Dunedin and a fleet of 210 trucks and 250 trailers. PTS moves over 250,000 vehicles per year across New Zealand via road, sea, and rail, handling cars, utes, commercial vehicles, motorbikes, boats, tractors, trucks, and heavy machinery for individual owners, vehicle dealerships and importers, and commercial fleet operators. Beyond core transport, the company is an authorized NZ Customs Agent with MPI-approved transitional facilities in Auckland, Palmerston North, and Christchurch, providing import clearance, decontamination, pre-delivery, and wharf clearance services.

The company's technology stack centres on EROAD GPS tracking units installed across the entire fleet, enabling real-time vehicle location monitoring for customers and driving behaviour analytics for operational efficiency. Customer-facing technology includes a web-based instant quoting and booking platform (online.ptsl.co.nz), a customer portal with account login, and a self-service vehicle tracking system accessible by VIN, registration, container number, or customer reference. The company also maintains five dedicated driver trainers focused on safety and efficiency. PTS holds partnerships with EECA (NZ Energy Efficiency and Conservation Authority) and Z Energy on emissions reduction programmes.

Revenue is generated through transaction-based vehicle transport pricing (varying by vehicle type, dimensions, condition, and route), per-unit storage fees at seven depot locations, and professional services fees for import clearance, pre-delivery, and wharf clearance work. The go-to-market combines self-serve digital booking for standard consumer and SMB transport with phone-based inside sales for complex or commercial vehicles, and direct field relationships with enterprise vehicle importers and dealerships. Pricing is paid in advance of transport commencement, limiting credit risk but indicating a commodity-style transactional model.

Name

PTS Group

Legal name

PTS Group Limited

Website

https://ptsl.co.nz

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

251–500 employees

Short description

PTS Group is a family-owned New Zealand vehicle transport and logistics operator with nine nationwide depots, a fleet of 210 trucks, and over 250,000 vehicles moved annually. It serves individual vehicle owners, dealerships, importers, and commercial fleet operators through its Auto Logistics and PTS Logistics brands.

Ownership category

akta.pro rank

Product category

Vehicle Transportation Services

NAICS

Specialized Freight Trucking (4842), General Freight Trucking (4841)

SIC

Trucking (No Local) (4213), Trucking & Courier Services (No Air) (4210), Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Finished Vehicle Road Carriers (Car Haulers/Auto Transport) (TLADAJAA)

akta.pro secondary industries

Vehicle Port Processing & Terminal Operations (PDI, Marshaling, Stevedoring) (TLADAJAE), Rental Fleet Storage Yards (Cars, Vans, Light Trucks) (TLALAKAH), Heavy Vehicle & Equipment Transport (RVs, Trucks, Buses) (HSAKAFAH)

Keywords

• Vehicle transportation
• Automotive logistics
• Vehicle import clearance
• Vehicle storage services
• Commercial fleet transport

Headquarters

HQ city

Palmerston North

HQ country

New Zealand

HQ region

Oceania

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Vehicle Transportation Services: Core revenue from transporting vehicles across New Zealand via road, sea or rail. Pricing based on vehicle type, dimensions, running condition, and transport distance. Offered as depot-to-depot or door-to-door delivery.
2. Storage Services: Secure vehicle storage at depots in Whangarei, Auckland, Napier, Palmerston North, Wellington, Christchurch and Dunedin. Available as covered or uncovered sites.
3. Pre-delivery and Import Clearance: MPI-approved transitional facilities and customs clearance services for imported vehicles. Includes decontamination, cleaning, accessory fitting, and vehicle preparation for NZ compliance.
4. Wharf Clearance: Port-side vehicle identification, clearance and collection services working with entry certifiers and ports for imported vehicles.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

PTS Group transports vehicles of all types (cars, utes, commercial vehicles, motorbikes, boats, tractors, trucks, heavy machinery) across New Zealand through its Auto Logistics brand, offering door-to-door and depot-to-depot delivery from a nationwide network of nine depots. The company also provides related services including pre-delivery import clearance via MPI-approved transitional facilities, wharf clearance at ports, and secure covered and uncovered vehicle storage.

Product overview

PTS Group operates two primary brands: Auto Logistics (vehicle transport) and PTS Logistics (general logistics), supported by a nationwide network of nine depots from Whangarei to Dunedin. The core offering is vehicle transportation covering cars, utes, commercial vehicles, motorbikes, boats, tractors, trucks, and heavy machinery, with over 250,000 vehicles moved annually. Supporting services include door-to-door and depot-to-depot delivery options, pre-delivery import clearance (as an authorized NZ Customs Agent with MPI-approved facilities), wharf clearance, vehicle preparation, and secure storage. Digital services include an online booking and quoting system and GPS-based real-time vehicle tracking.

Differentiator

Problem solved

Functional benefit

Products and services

• Auto Logistics Vehicle Transport Nationwide vehicle transportation service under the Auto Logistics brand, moving cars, utes, commercial vehicles, motorbikes, boats, tractors, trucks and heavy machinery door-to-door or depot-to-depot across New Zealand for individual owners, dealerships and importers.
• PTS Logistics General Freight General logistics service under the PTS Logistics brand for transporting cargo beyond vehicles across New Zealand, complementing the vehicle-specific Auto Logistics brand.
• Pre-Delivery and Import Clearance Services MPI-approved transitional facilities and customs clearance services for imported vehicles, including decontamination, cleaning, accessory fitting and vehicle preparation to NZ compliance standards.
• Wharf Clearance Services Port-side vehicle identification, customs clearance and collection services for imported vehicles, working with entry certifiers, NZ Customs, MAF and ports to clear vehicles as quickly as possible.
• Vehicle Storage Secure covered and uncovered vehicle storage at nine depot locations across New Zealand for short or extended holding of vehicles awaiting sale, import clearance or onward transport.
• Non-Runner Vehicle Transport Specialised transport for vehicles that cannot be driven on or off carriers under their own power, including cars, trucks and machinery with defective braking or driveline faults.

Quantifiable outcome

• 98.5% on-time delivery rate
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• EECA (Energy Efficiency and Conservation Authority)coreStrategic or Co-development PartnerPartnership with New Zealand government agency on emissions reduction programmes for transport fleet. PTS Group committed to reducing fleet emissions through collaboration with EECA's transport efficiency initiatives.
• Z EnergycoreStrategic or Co-development PartnerCollaboration on emissions programmes working with Z Energy on fuel efficiency and environmental sustainability initiatives for the transport fleet.
• EROADcoreTechnology or IntegrationTechnology provider for GPS tracking units installed on all trucks. EROAD system provides GPS tracking, driving behaviour monitoring, and fuel efficiency analytics across the fleet.
• MPI (Ministry for Primary Industries)coreStrategic or Co-development PartnerAuthorized NZ Customs Agent with MPI-approved transitional facilities in Auckland, Palmerston North, and Christchurch for import vehicle clearance, decontamination, and preparation services.
• NZ Customs / MAFcoreStrategic or Co-development PartnerWorking relationships with customs authorities and Ministry for Primary Industries for vehicle import clearance and compliance verification at ports.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Others

• EROAD: NZ-based telematics provider whose GPS units are fitted across PTS's entire fleet. As a technology partner rather than a competitor, EROAD is comparable as an adjacent ecosystem enabler for fleet tracking, compliance, and emissions management in NZ transport.

Broad incumbents

• CEVA Logistics: Global 3PL with a dedicated automotive logistics offering covering finished vehicle transport, port-of-entry processing, and yard operations. Comparable to PTS on automotive supply chain services, though CEVA serves international auto OEMs at much larger scale.
• Mainfreight: NZ-headquartered global 3PL with domestic and international freight, including road, rail, and air. Overlaps with PTS Group's PTS Logistics division and offers vehicle transport in some markets, but operates across a much broader freight portfolio rather than specialising in finished vehicles.
• Wallenius Wilhelmsen: Global leader in finished vehicle logistics combining ocean shipping, inland road transport, and processing centres. Comparable to PTS's vehicle transport and PDI service mix, but operates at global scale across road, sea, and rail as a broad incumbent.
• Cox Automotive (Manheim): Global automotive services group whose Manheim auctions run a substantial vehicle transport and remarketing logistics network. Comparable in finished vehicle delivery to dealers and auction sites, with a larger portfolio of remarketing and dealer technology services.
• Toll Group: Asia-Pacific logistics major with New Zealand road freight and automotive logistics capability. Overlaps with PTS Logistics's general freight offering and competes for some NZ vehicle movements, but vehicle transport is not its primary specialty.

Direct peers

• PrixCar (CMV Group): Australia's largest finished vehicle transport and processing specialist, operating across metropolitan and regional delivery, port processing, and storage. Highly comparable to PTS Group in service mix (transport, PDI, wharf clearance, storage) and customer base (OEMs, dealers, importers).

Emerging players

• MoveMyCar: Australian online vehicle transport marketplace aggregating capacity from carriers for door-to-door vehicle moves. Comparable on consumer-direct digital booking and door-to-door positioning, but operates as a broker/aggregator rather than an asset-heavy carrier.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PTS Group