Charity People
- Company typePrivate
- Founded1991
- HeadquartersBermondsey, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
Charity People firmographics
Firmographics- Name
- Charity People
- Legal name
- Charity People
- Website
- https://charitypeople.co.uk
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Charity People is headquartered
LocationHeadquarters
- HQ city
- Bermondsey
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Charity People business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Permanent Recruitment Services: Fee-based permanent placement recruitment services for charity and not-for-profit organisations across the UK. Consultants work with hiring organisations to source, assess and place candidates in permanent roles across functions including fundraising, leadership, finance, HR, marketing, data management, and office support.
- Executive Search: Retained executive search engagements for senior leadership and board-level appointments within charities, arts organisations, and higher education institutions.
- Temporary and Interim Staffing: Placement of temporary and interim workers into charity organisations, with payroll services provided to temporary workers.
- Multi-Vacancy Projects: Large-scale recruitment projects involving simultaneous placement of multiple roles, typically for organisations undertaking transformation or growth initiatives.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Permanent Recruitment - contingency fee model |
| Transaction based/ take rate | Multi-year contract | Executive Search - retained engagement |
| Transaction based/ take rate | Pay-as-you-go | Temporary Staffing - margin-based staffing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Charity People product offering
Product offeringCore offering
Charity People is a UK specialist recruitment consultancy that places permanent, interim, temporary and executive candidates into charity and not-for-profit organisations. Consultants work across eight functional specialisms (fundraising, finance, HR, marketing, data, operations, membership/education and board/leadership) and also run multi-vacancy projects and salary benchmarking for the sector. The firm operates from London and across UK regions, supported by a podcast and content hub.
Product overview
Charity People operates as a unified non-profit recruitment platform offering a portfolio of specialist services structured around permanent placement, executive search, interim staffing, and multi-vacancy projects. The core offering is organised into eight recruitment specialisms (CEO and Governance, Business/Operations, Data Management, Finance/IT/Facilities, Fundraising, Human Resources, Marketing/Communications/Digital, and Membership/Education) supported by ancillary services including salary benchmarking and a podcast content hub. The company also delivers a partnership-enabled CEO onboarding service called Stronger Starts through collaboration with Good Place Co. All services are delivered by sector-specialist consultants across UK-wide regional offices.
Differentiator
Problem solved
Functional benefit
Products and services
- Permanent Recruitment Full-cycle permanent placement service matching skilled professionals with charities and non-profit organisations for long-term employment, delivered by sector-specialist consultants.
- Executive Search Specialist senior and board-level retained search service for CEO, governance and leadership appointments in the UK charity and non-profit sector.
- Regional Recruitment UK-wide permanent and interim recruitment delivered through regional offices, providing in-depth local market knowledge and extensive sector contacts for hiring outside London.
- Temporary & Interim Staffing Short-term staffing solutions providing immediate leadership and operational continuity, including interim finance professionals and temporary workers, with payroll administered online and payments via BACS.
- Multi-Vacancy Projects Coordinated recruitment campaigns for organisations hiring multiple roles simultaneously, delivering consistency of approach and candidate quality across all placements.
- Salary Benchmarking for Charities and Not-For-Profits Compensation analysis and market-rate intelligence tailored to charity and non-profit organisations, helping clients set competitive and fair pay structures.
- Stronger Starts Structured CEO onboarding service delivered in partnership with Good Place Co, providing executive coaching and transition support for incoming charity CEOs, boards and chairs, available as part of Charity People's CEO recruitment process.
Quantifiable outcome
- Successfully placed Head of Major Gifts and five additional development roles at Kingston University within agreed timeframe
- +2 more outcomes
Companies that use Charity People
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles4 records
Charity People technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Charity People partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Sarah Tite Coaching LtdminorPartnership under the Fundraising specialism connecting candidates with coaching support alongside recruitment services. Sarah Tite Coaching Ltd provides professional coaching services to fundraisers placed through Charity People, supporting their development and integration into new roles.
Scale indicators2 records
Recent moves1 record
Expansion highlights5 records
Charity People competitors and assessment
Company assessmentBroad incumbents
- Michael Page: Global generalist recruitment firm with a UK charity and not-for-profit practice covering finance, HR and marketing roles. Not sector-specialist, but competes for senior commercial roles inside UK charities.
- Reed: Large UK generalist recruitment group with dedicated charity-sector coverage and an extensive job board. Competes with Charity People on lower-to-mid seniority NFP roles and on candidate sourcing reach.
- Morgan Hunt: UK-wide multi-sector recruitment group with a dedicated charity and not-for-profit practice. Broader portfolio than Charity People but competes head-to-head for NFP mandates, particularly in London.
Emerging players
- CharityJob: UK's leading specialist job board for the charity and not-for-profit sector. Not a direct agency peer but an adjacent platform that increasingly competes for junior and mid-level candidate sourcing.
Direct peers
- TPP Recruitment: UK specialist not-for-profit recruitment agency covering permanent, temporary and interim hires across the charity, education and social enterprise sectors. Directly competes with Charity People for the same pool of UK NFP clients and candidates.
- Robertson Bell: UK recruitment firm specialising in finance and fund-raising roles within the charity and not-for-profit sector. Overlaps directly with Charity People's Finance and Fundraising specialisms.
- Prospectus: UK-based executive search and recruitment firm focused on the charity and not-for-profit sector. Direct competitor in charity CEO, trustee and senior leadership appointments with overlapping specialism depth.
- Peridot Partners: UK executive search firm dedicated to the not-for-profit sector, covering charity, social enterprise, education and membership bodies. Closely comparable mission, sector focus and candidate pool to Charity People.
- Harris Hill: UK charity and not-for-profit recruitment agency providing permanent, temporary and executive search services. Same vertical, same geography and same fee-based model as Charity People.
Regional players
- Cedar Recruitment: London-based recruitment firm with a strong charity, public sector and not-for-profit practice. Comparable client base and fee model but with a London-centric geographic focus versus Charity People's UK-wide presence.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Charity People social profiles
Digital presenceCharity People compliance and trust
Trust signalCompliance3 records
Charity People financial estimates
Financial estimateRevenue estimate
Valuation estimate
Charity People leadership team
Management profileNumber of profiles
Profiles7 records
Charity People funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Charity People M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Charity People
What does Charity People do?
Charity People is a UK specialist recruitment consultancy that places permanent, interim, temporary and executive candidates into charity and not-for-profit organisations. Consultants work across eight functional specialisms (fundraising, finance, HR, marketing, data, operations, membership/education and board/leadership) and also run multi-vacancy projects and salary benchmarking for the sector. The firm operates from London and across UK regions, supported by a podcast and content hub.
Is Charity People a public or private company?
Charity People is a private company. It is classified as management employee owned and is currently operating.
When was Charity People founded?
Charity People was founded in 1991. It employs 11 to 50 people.
Where is Charity People based?
Charity People is headquartered in Bermondsey, United Kingdom, in the Europe region.
How does Charity People make money?
Four revenue lines are on record. Permanent Recruitment Services are the primary driver. The others are executive Search, temporary and Interim Staffing and multi-Vacancy Projects.
Who are Charity People's main competitors?
Broad incumbents on record are Michael Page, Reed and Morgan Hunt. CharityJob is listed as an emerging player. Direct peers are TPP Recruitment, Robertson Bell, Prospectus, Peridot Partners and Harris Hill. Cedar Recruitment is listed as a regional player.
Does Charity People have an API?
No public API is recorded for Charity People.