Prosperity Candle
Prosperity Candle is a Massachusetts-based social enterprise founded in 2009 that hand-pours soy and coconut wax candles made by women refugees earning living wages, selling via D2C e-commerce, corporate gifting, and wholesale channels across the United States.
- Company typePrivate
- Founded2009
- HeadquartersEasthampton, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Prosperity Candle does
Prosperity Candle is a privately-held social enterprise founded in 2009 in Easthampton, Massachusetts, that manufactures hand-poured soy and coconut wax candles and complementary home-fragrance products. The company employs women refugees in the U.S. who earn living wages as candlemakers and ships an artisan name/story card with each product. The portfolio spans bowl candles, glass and travel tins, multi-wick centerpieces, reed diffusers, room sprays, and curated occasion-based gift sets (condolence, graduation, birthday, anniversary, housewarming, stress relief, hostess, gourmet), plus accessories under The Little Market sub-brand such as jute totes, ceramic mugs, and acacia serveware. Pricing ranges from approximately $14 for travel tins to $288 for premium gift sets, with orders over $75 qualifying for a free gift.
The company operates three distinct go-to-market motions: a direct-to-consumer Shopify storefront targeting individual gift buyers, a sales-led corporate gifting program with custom branding and volume discounts on orders of 25+ units (with named customers including RBC Wealth Management and Smith College), and a wholesale portal for retailers and resellers. Manufacturing is conducted at a single studio on the third floor of a century-old mill building in western Massachusetts. The firm holds B-Corp certification (recognized as Best for the World small enterprise for two consecutive years by B-Lab), Fair Trade membership, and Women-Owned Business certification (2019). Reported headcount is 1-10 employees.
Prosperity Candle monetizes through unit-priced one-time D2C purchases, transaction-based B2B corporate gift sales, and wholesale orders. The firm has not raised external venture or private-equity funding, has no disclosed M&A history, no parent company, and remains founder-controlled. Its technology stack is fundamentally craft-based — hand-pouring of natural soy and coconut wax blends with phthalate-free essential oil fragrances — with proprietary features including clean-burning wax formulations and repurposable ceramic vessels (Marbella Collection, Liberte Pot Candles) that extend product life-cycle value. Distribution is domestic U.S. only.
Prosperity Candle firmographics
Firmographics- Name
- Prosperity Candle
- Legal name
- Prosperity Candle
- Website
- https://prosperitycandle.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Prosperity Candle is a Massachusetts-based social enterprise founded in 2009 that hand-pours soy and coconut wax candles made by women refugees earning living wages, selling via D2C e-commerce, corporate gifting, and wholesale channels across the United States.
- Ownership category
- akta.pro rank
Prosperity Candle industry classification
Industry- Product category
- Home Fragrance Candles
- NAICS
- Gift, Novelty, and Souvenir Retailers (45942)
- akta.pro primary industry
- Scented Candles & Wax Melts (Home Fragrance) (CRAJAEAD)
- akta.pro secondary industries
- Home Fragrance (Candles, Diffusers, Room Sprays) (CRABADAE), Candles, Home Fragrance & Diffusers Retail (CRAIACAC), Personalized & Custom Gift Creation (Engraving/Monogramming/Photo Gifts) (HSACANAC)
Keywords
Where Prosperity Candle is headquartered
LocationHeadquarters
- HQ city
- Easthampton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Prosperity Candle business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Direct-to-consumer candle and gift sales: One-time purchase model for individual candles, gift sets, and accessories sold through Shopify e-commerce storefront. Products include bowl candles ($24-$100), travel tins ($14+), gift sets ($40-$288), diffusers, and totes. No subscription required.
- Corporate gifting program: B2B sales of candles, gift sets, and custom corporate gifts for clients, employees, and donors. Volume discounts available for orders of 25+ units. Custom branding and packaging options. Ships to office or directly to recipient lists.
- Wholesale program: Wholesale channel available through wholesale.prosperitycandle.com for retailers and resellers purchasing in bulk.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual candles and gift sets |
| Transaction based/ take rate | Pay-as-you-go | Corporate bulk orders |
| Unit Pricing | Pay-as-you-go | Wholesale pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
Prosperity Candle product offering
Product offeringCore offering
Prosperity Candle is a B-Corp-certified social enterprise that designs, handpours, and sells natural soy and coconut wax candles, reed diffusers, room sprays, and curated gift sets in the United States. Every candle is handpoured by women artisan refugees earning a living wage in a Western Massachusetts studio, with vessels designed for repurposing and each product including an artisan story card. The company sells through a Shopify direct-to-consumer storefront, a dedicated corporate gifting program with custom branding and volume discounts, and a wholesale channel for retailers.
Product overview
Prosperity Candle is a social enterprise offering handpoured soy and coconut wax candles and complementary home fragrance products, with a portfolio spanning individual candles (including bowl candles, travel tins, multi-wick centerpieces, and personalized options), curated gift sets for occasions (condolence, graduation, birthday, stress relief, hostess), reed diffusers and room sprays, and accessories (totes, serveware, mugs). The company also provides corporate gifting services with custom branding and bulk ordering capabilities. All products are handmade by women artisans who are refugees in the U.S., using natural ingredients including coconut-soy wax, cotton/wood wicks, and essential oil-based fragrances. The product range is organized by occasion, price point (Under $35, Under $50, Under $100), and type (candles, gift sets, spa/fragrance products), with notable collections including the Marbella Collection (repurposable ceramic vessels), Liberte Pot Candles, Linnea 4-Wick Centerpieces, and the Solidarity Candle representing the company's refugee support mission.
Differentiator
Problem solved
Functional benefit
Brands
- The Little Market: A curated collection of ethically sourced products including totes, accessories, and other goods sold alongside Prosperity Candle products.
Products and services
- Lanterne Candle
Quantifiable outcome
- Hundreds of women impacted (Burmese, Bhutanese, Congolese, Haitian, Iraqi)
Companies that use Prosperity Candle
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
Prosperity Candle technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Prosperity Candle partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights4 records
Prosperity Candle competitors and assessment
Company assessmentDirect peers
- Brooklyn Candle Studio: Small-batch, hand-poured candle brand sold through DTC and wholesale channels. Comparable in artisan positioning, product range, and target customer (design-conscious gift buyers), with similar reliance on independent boutique retail placement.
- P.F. Candle Co. Hand-poured soy candle brand with strong DTC and wholesale distribution and a similar premium/artisan positioning. Closely comparable in product (soy candles, room sprays), price band, channel mix, and aesthetic — and a direct competitor for boutique gift shop shelf space.
- Boy Smells: Design-forward, celebrity-backed premium candle brand sold DTC and through major retailers. Competes in the same hand-poured, design-led candle category with overlapping scents, vessel designs, and gift-set positioning, though with a much larger marketing budget.
- Otherland: DTC-first, design-driven candle and home fragrance brand targeting giftable, Instagram-friendly occasions. Comparable in product mix (candles, reed diffusers, gift sets), price tier, and target buyer (gift-givers and self-purchase consumers), and competes directly for the same shelf space and attention.
Emerging players
- Made Trade: Ethical online marketplace curating fair-trade, sustainably made home goods, accessories, and gifts. Comparable values-driven assortment and gifting-occasion merchandising, and a potential wholesale partner or competitive curation for mission-driven candle brands.
Broad incumbents
- Yankee Candle: Largest mass-market candle brand in the US with extensive own-brand retail and wholesale distribution. Competes for the same gifting and home fragrance occasions at lower price points, anchoring the value end of the category that frames Prosperity Candle's premium pricing.
- Mrs. Meyer's Clean Day: Mainstream home care and fragrance brand sold nationally through grocery, mass, and club channels. Overlaps in home fragrance and values-driven positioning (clean ingredients), but competes at much lower price points and far broader distribution.
- NEST New York: Established premium home fragrance brand offering candles, diffusers, and room sprays across DTC, department stores, and specialty retail. Comparable product category and price tier, but operates at significantly greater scale with broader retail distribution.
Others
- The Little Market: Fair-trade retailer of ethically sourced gifts and home goods; functionally overlapping with Prosperity Candle's sub-brand of the same name and a co-channel for bundled gifting assortments.
Regional players
- Lava Art Candles (Ten Thousand Villages): Fair-trade artisan candle and home goods retailer operating through a US store network and online channel. Comparable in fair-trade artisan positioning and ethical-sourcing narrative, and frequently shares boutique gift shop shelf space with ethical candle brands.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks7 records
Key highlights7 records
Customer concentration
Prosperity Candle social profiles
Digital presenceProsperity Candle compliance and trust
Trust signalCompliance3 records
Prosperity Candle financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prosperity Candle leadership team
Management profileNumber of profiles
Prosperity Candle funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prosperity Candle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prosperity Candle
What does Prosperity Candle do?
Prosperity Candle is a B-Corp-certified social enterprise that designs, handpours, and sells natural soy and coconut wax candles, reed diffusers, room sprays, and curated gift sets in the United States. Every candle is handpoured by women artisan refugees earning a living wage in a Western Massachusetts studio, with vessels designed for repurposing and each product including an artisan story card. The company sells through a Shopify direct-to-consumer storefront, a dedicated corporate gifting program with custom branding and volume discounts, and a wholesale channel for retailers.
Is Prosperity Candle a public or private company?
Prosperity Candle is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Prosperity Candle founded?
Prosperity Candle was founded in 2009. It employs 1 to 10 people.
Where is Prosperity Candle based?
Prosperity Candle is headquartered in Easthampton, United States, in the North America region.
How does Prosperity Candle make money?
Three revenue lines are on record. Direct-to-consumer candle and gift sales are the primary driver. The others are corporate gifting program and wholesale program.
Who are Prosperity Candle's main competitors?
Direct peers on record are Brooklyn Candle Studio, P.F. Candle Co., Boy Smells and Otherland. Made Trade is listed as an emerging player. Broad incumbents are Yankee Candle, Mrs. Meyer's Clean Day and NEST New York. The Little Market is listed as an others. Lava Art Candles (Ten Thousand Villages) is listed as a regional player.
Does Prosperity Candle have an API?
No public API is recorded for Prosperity Candle.
What industry is Prosperity Candle in?
Prosperity Candle's product category is Home Fragrance Candles. Its primary akta.pro industry code is CRAJAEAD, Scented Candles & Wax Melts (Home Fragrance), with a secondary code of CRABADAE, Home Fragrance (Candles, Diffusers, Room Sprays). Its NAICS code is 45942.