BashCast

Name

BashCast

Legal name

BashCast

Website

https://bashcast.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Fan Engagement / Social Gaming Platform

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYMPAFABAA

Full-Service Game Publishers (1st/2nd/3rd-Party Publishing)

Media, Entertainment & Sports/Gaming & Interactive Entertainment (Video Games, Esports)/Game Publishing & Distribution

SECONDARYBPAMAKAA

PC & Console Game Distribution Platforms

Business & Public Services/Web, Mobile & Digital Platforms/Gaming Platforms & Digital Worlds

SECONDARYBPAMAKAI

Game Streaming & Spectatorship Platforms

Business & Public Services/Web, Mobile & Digital Platforms/Gaming Platforms & Digital Worlds

Keywords

• Fan engagement platform
• Interactive social games
• Creator economy tools
• Custom party games
• Brand audience activation

Headquarters

HQ city

Bellevue

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Revenue sharing with creators: Revenue generated from games is shared with creators through a generous revenue split model (up to 80%, depending on audience size)
2. Game-based revenue: Revenue from their own games during proof-of-concept phase generated over $500k in revenue without external capital

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

BashCast is a fan engagement platform that turns creator and brand content into custom, cross-platform interactive social party games playable online and in real life (IRL). The company develops these games on behalf of partners under a revenue-share model (up to 80% to creators/brands) and operates the bad.cards consumer gaming surface. The platform combines game development, audience data collection, and revenue generation into a single offering for the creator economy and brand marketing use cases.

Product overview

BashCast is a unified fan engagement platform that creates interactive social party games for creators and brands. The platform consists of custom game development services and cross-platform games that connect users online and in real life. BashCast transforms creator content into revenue-generating games, offering audience data collection, engagement tools, and revenue split models (up to 80% for creators). The company evolved from a successful proof-of-concept party game that reached millions of users worldwide, and now pivoted into a full platform offering for the creator economy, gaming, and entertainment sectors.

Differentiator

Problem solved

Functional benefit

Brands

• bad.cards: A party game platform launched by the company during their proof-of-concept phase, accessible at bad.cards/play. This was the interactive social game that generated over 1M users and $500k in revenue before the pivot to BashCast.

Products and services

• BashCast Platform Fan engagement platform that transforms creator and brand content into custom, cross-platform interactive social party games playable online and IRL, with built-in audience data collection and revenue share (up to 80%) for partners. Targets content creators and brands seeking monetization and audience engagement.
• bad.cards Cross-platform online and IRL party game platform accessible at bad.cards/play, allowing users to play interactive social games created by BashCast and its creator/brand partners.
• Custom Interactive Game Development for Creators and Brands

Quantifiable outcome

• Reached >1M users in less than 2 months during proof-of-concept without paid marketing
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Twitch: Twitch is the leading live streaming and audience-engagement platform for creators, including Twitch Extensions that embed interactive experiences into streams — the technical category BashCast CIO Jake Lauer led at Bungie (Destiny 2 Twitch Extension). Twitch represents both a distribution channel opportunity and a competitive threat.
• Roblox: Roblox operates the dominant creator-economy gaming platform where independent creators build and monetize games with revenue-sharing to developers. BashCast targets the same creator-to-game-to-audience pipeline but at a smaller scale and focused on social/party games rather than immersive 3D worlds; Roblox defines the upper bound of what a creator-built gaming platform can become.
• Discord: Discord is the dominant platform for community-building between creators and their fans, with growing native social-game features (Activities). BashCast targets the same creator-to-fan engagement loop and competes for the same audience time Discord monetizes.

Emerging players

• Mythical Games: Mythical Games is a blockchain-enabled gaming platform with a creator-driven economy and player-owned economies. While not a direct competitor on mechanics, Mythical shares the creator-revenue-share model and is a comparable reference point for creator-economy gaming valuations.
• Bunch: Bunch is a mobile social gaming platform that lets groups play party games together in video calls, blurring the line between social, gaming, and creator monetization. BashCast's online + IRL positioning and creator-program roadmap place it in the same emerging category.

Others

• Overwolf: Overwolf provides creator-tools and in-game app infrastructure that lets creators build apps and monetize audiences on top of existing games. While focused on PC game overlays, the creator-revenue-share and audience-engagement model is structurally comparable to BashCast's B2B offering.
• Cameo: Cameo is a creator-economy platform that enables talent to monetize personalized fan interactions at scale. While Cameo focuses on video shout-outs rather than games, it shares BashCast's foundational value proposition: helping creators own their audience relationships and convert fan engagement into revenue.

Direct peers

• Jackbox Games: Jackbox Games is the leading publisher of multiplayer party games (Drawful, Quiplash, Trivia Murder Party) that are played socially online and in-person — the exact product category BashCast's bad.cards PoC occupied. Both companies monetize through per-game purchase and party-pack licensing rather than subscriptions, making Jackbox the closest analog in mechanics, audience, and distribution model.
• Rec Room: Rec Room is a cross-platform social gaming platform that enables user-created rooms and games with revenue-sharing for creators. Both BashCast and Rec Room emphasize cross-platform play (online + IRL), creator-built content, and community-driven engagement, though Rec Room is significantly larger and focuses on avatar-based social spaces.
• Kahoot: Kahoot is an interactive game-based engagement platform used by creators, educators, and brands to drive audience participation. The 1:3 engagement ratio and audience-data value proposition at BashCast closely mirrors Kahoot's quiz-and-engagement model, and both monetize through a creator/brand take-rate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BashCast