Gimmersta Wallpaper

What Gimmersta Wallpaper does

Gimmersta Wallpaper is a Sweden-based, founder-led product design company that designs and supplies wallpapers and murals to both residential consumers and business clients. Founded in 2012 in Borås — a city with a long-standing textile and design heritage — the firm operates as a private company in the 11-50 employee range, with Christofer Gimmersta serving as founder and managing director and Irene Gimmersta as co-founder. The company's core offering is a curated assortment of wallpaper and mural designs, positioned for both home décor and commercial interior applications, with no disclosed proprietary technology stack, AI capabilities, or digital platform components in the available source material.

The business model appears to center on direct design and sale of wallpaper/mural products, though pricing models, channel structure, and revenue mechanics are not disclosed in the available data. The website (gimmersta.com) rendered only a verification loader page at the time of capture, so no detailed product catalog, customer segments, geographic reach, or partner network could be verified. No funding rounds, investors, parent company, subsidiaries, patents, trademarks, awards, or regulatory actions were identified. Operationally, the company remains small, privately held, and founder-controlled, with no public-market visibility or institutional capital signals in the source data — implying a bootstrap-style operating model dependent on organic sales rather than external growth funding.

Name

Gimmersta Wallpaper

Website

https://gimmersta.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Gimmersta Wallpaper is a Sweden-based, founder-led product design company founded in 2012 that designs and supplies wallpapers and murals to residential and business clients from its headquarters in Borås.

Ownership category

akta.pro rank

Product category

Wallpaper & Wall Coverings

NAICS

Paint and Wallpaper Retailers (44412)

SIC

Retail-Home Furniture, Furnishings & Equipment Stores (5700)

akta.pro industry

PRIMARYIMADAKAG

Specialty Wallcoverings (Wallpaper, Vinyl, Fabric)

Industrials, Manufacturing & Construction/Building Materials & Products/Wall Finishes, Paints & Coatings

SECONDARYCRAIACAA

Wall Décor Retail (Art Prints, Mirrors, Clocks, Wall Hangings)

Consumer Products & Retail/Home & Furniture Retail/Home Décor & Accessories Retail

Keywords

• Wallpaper design
• Wall murals
• Interior wallcoverings
• Custom wallpapers
• Home decor products

Headquarters

HQ city

Borås

HQ country

Sweden

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Core offering

Gimmersta Wallpaper is a product design company that provides a wide assortment of wallpapers and murals to home and business clients. The company's primary output is its own-designed decorative wallcoverings, marketed to residential and commercial interior projects.

Product overview

Unable to extract product and service information from the provided source data. The source content shows only a loading/verification page with no substantive information about Gimmersta Wallpaper's offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Wallpapers Wide assortment of wallpapers from Gimmersta Wallpaper's product design catalogue, supplied to home and business clients for residential and commercial interior projects.
• Wall Murals Decorative wall murals from Gimmersta Wallpaper's product design catalogue, supplied to home and business clients for residential and commercial interior projects.

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights1 record

Emerging players

• Spoonflower: On-demand custom wallpaper and fabric printing platform. Comparable as an emerging digital-print peer enabling customizable wallcoverings for consumers and designers.
• Murals Wallpaper: Digital-first custom mural and wallpaper retailer. Comparable as a growth-stage peer focused specifically on murals, the same premium, design-led SKU that Gimmersta emphasizes.

Broad incumbents

• York Wallcoverings: One of the largest North American wallpaper manufacturers. Comparable as an incumbent producer of branded wallcoverings with broad SKU range and global distribution.
• Graham & Brown: Large UK-based wallpaper and paint manufacturer with broad retail distribution. Comparable as a category incumbent offering designer wallcoverings to mass and premium markets.
• Farrow & Ball: Premium paint and wallpaper brand with strong designer positioning. Comparable as an incumbent in decorative wall finishes serving design-conscious residential and hospitality customers.

Direct peers

• Cole & Son: Long-established British designer of wallpaper and fabrics. Comparable as a heritage, design-led wallpaper house serving premium residential and hospitality interiors globally.
• Boråstapeter: Swedish wallpaper manufacturer headquartered in Borås. Direct competitor in the same geography and product category, offering both classic and designer wallcoverings to consumers and trade.
• Sandberg Wallpaper: Scandinavian wallpaper brand producing designer wallcoverings with a strong aesthetic focus. Comparable as a small-to-mid design-led wallpaper house serving residential and interior-design customers.
• Mr Perswall: Swedish custom mural and wallpaper company based in Borås. Direct peer — same city, same product (wallpapers/murals), with a digital-first, customizable offering aimed at consumers and designers.

Regional players

• Ananbo: Nordic designer and producer of wallpapers and textiles. Comparable as a regional Scandinavian design house in the wallcoverings category with overlap on style, customer base, and aesthetic positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gimmersta Wallpaper