Pure Spectrum

What Pure Spectrum does

PureSpectrum, Inc. (OTCBB: PSRU) is a lighting technology company headquartered in Savannah, Georgia, that designs, manufactures, markets, and licenses energy-efficient lighting products for residential and commercial end markets. The company's portfolio centers on dimmable compact fluorescent lamps (CFLs) with proprietary ballast designs enabling smooth dimming from 100% to 20% perceived light output, linear dimmable ballasts offering step dimming at 100%/40%/10% levels with high power factor (>0.90), linear fluorescent fixtures across industrial, surface, recessed, and highbay form factors, electrodeless induction lamps and luminaires rated for 60,000–100,000 hours with a five-year warranty, and LED products including a PAR38 downlight equivalent to a 75-watt incandescent. Two lighting patents are associated with Vice President of Sales Peter Weller, and key products carry UL and Energy Star certifications.

The business operates a sales-led go-to-market distributing hardware through national wholesale channels (Ferguson, with stocking in California and Virginia), regional electrical distributors, and retail (Ace Hardware in Georgia, South Carolina, and California), supplemented by direct enterprise sales to commercial real estate customers—particularly in New York, where pilots with multiple Manhattan high-rise buildings and an energy service company partnership (LVI Energy) target compliance with the NYC Greener Greater Buildings Plan. Revenue is generated almost exclusively through unit-priced hardware sales; no subscription, licensing royalty, or services streams are disclosed. The company declared insolvency via an 8-K filing on August 25, 2010 and implemented a company-wide layoff on August 27, 2010, retaining only certain management personnel to maintain limited operations while pursuing additional funding under interim CEO William R. Norton.

Name

Pure Spectrum

Legal name

PureSpectrum, Inc.

Website

https://purespectrumlighting.com

Company type

Public

Operating status

Operating

Headcount range

1–10 employees

Short description

PureSpectrum, Inc. is a Savannah, Georgia-based lighting technology company that designs, manufactures, and distributes dimmable CFLs, linear ballasts, electrodeless induction lamps, and LED fixtures to residential and commercial customers via national distributors and direct enterprise sales.

Ownership category

akta.pro rank

Product category

Energy Efficient Lighting

NAICS

Electric Lighting Equipment Manufacturing (3351), Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lamp Bulb and Other Lighting Equipment Manufacturing (335139)

SIC

Electric Lighting & Wiring Equipment (3640), Electronic Coils, Transformers & Other Inductors (3677)

akta.pro primary industry

Optoelectronic Components (LEDs, photodiodes, optocouplers, optical sensors) (IMAGAJAF)

akta.pro secondary industry

Lighting Controls & Smart Lighting Systems (BPABAGAC)

Keywords

• Dimmable CFL lighting
• Linear dimmable ballasts
• Electrodeless induction lamps
• LED downlight products
• Energy efficient lighting

Headquarters

HQ city

Savannah

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. CFL and LED Bulb Sales: Sale of dimmable compact fluorescent lamps and LED products. Bulbs sold through distributors, retail stores, and online. Revenue from one-time product sales.
2. Ballast and Fixture Sales: Sale of linear dimmable ballasts and linear fluorescent fixtures for commercial applications. Sold through distributors and directly to commercial customers.
3. Induction Lighting Products: Sale of electrodeless induction lamps and luminaires for industrial applications including high bay, low bay, wallpack, garage, tunnel, and roadway lighting.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

PureSpectrum develops, manufactures, and licenses dimmable energy-efficient lighting products including dimmable Compact Fluorescent Lamps, step-dimming linear ballasts, linear fluorescent fixtures, electrodeless induction lamps, induction luminaires for industrial and outdoor use, and LED downlights. The company operates through a hybrid go-to-market combining consumer retail, electrical wholesale distribution, and direct commercial sales focused on dimming capability, high power factor performance, and commercial energy savings.

Product overview

Pure Spectrum is an energy-efficient lighting company offering a comprehensive portfolio of products across multiple technologies. The core offerings include dimmable Compact Fluorescent Lamps (CFLs) in various form factors (A-lamp, R20, R30, R40, spirals) and linear dimmable ballasts paired with linear fluorescent fixtures (industrial, surface, recessed, highbay). The product line also encompasses induction lighting technology including electodeless induction lamps, high/low bay luminaires, wallpack/architectural/security luminaires, garage/freezer luminaires, tunnel/roadway luminaires, and shoebox/flood luminaires. Additionally, the company offers LED products such as PAR38 downlights. All products emphasize dimming capability and energy efficiency, with step-dimming ballasts enabling 100%/40%/10% light levels for commercial energy savings applications.

Differentiator

Problem solved

Functional benefit

Products and services

• Dimmable CFLs Compact Fluorescent Lamps with fully enclosed dimmable design, smooth dimming from 100% to 20% perceived light output, instant-on capability, and linear regressive power consumption reduction. Offered as A Lamp, R20, R30, R40, and spiral variants in 11W–26W wattages with GU24 base options for residential consumers replacing incandescent bulbs.
• Linear Dimmable Ballasts Step dimming ballasts enabling linear fluorescent fixtures to dim to three light levels (100%, 40%, 10%) for commercial building retrofits. Includes PST132PNS3 (1-lamp), PST232PNS3 (2-lamp normal), PST232PHS3 (2-lamp high), and PST332PHS3 (3-lamp high) models designed to integrate with motion sensors and building management systems.
• Linear Industrial Fixtures Dimmable linear fluorescent strip fixtures (PST-IN and PST-P series) for industrial applications such as mechanical rooms, hallways, corridors, and stairwells in commercial buildings.
• Linear Recessed Fixtures Dimmable recessed fluorescent fixtures including PST-LP3 specification-grade parabolic, PST-LS premium lensed luminaire, and PST-LIC styling indirect lay-in center basket models for commercial offices and retail spaces.
• Linear Highbay Fixtures PST-EHB6 dimmable high-output surface utility luminaire for high ceiling industrial and commercial applications including warehouses, manufacturing floors, and large retail spaces.
• Electrodeless Induction Lamps Long-life induction lamps in bulb shape (35–200W), rectangular tubular (40–400W), round tubular (40–300W), and self-ballasted (12–40W) variants, rated for 60,000–100,000 hours with a 5-year warranty for industrial and outdoor applications.
• Induction High/Low Bay Luminaires High/low bay fixtures using round or rectangular tubular induction lamps from 70–400W with acrylic, tempered glass, or polycarbonate lens options and aluminum reflectors, including the PSUTI series in multiple lens configurations for warehouses, factories, and large indoor spaces.
• Induction Wallpack, Architectural and Security Luminaires Outdoor and architectural lighting fixtures including wallpack (40–100W), architectural luminaires (35–85W for 3–4m pole mounting), and security luminaires (40–80W with infrared sensor), all utilizing induction technology for long-life exterior illumination.
• Induction Garage and Freezer Luminaires Industrial luminaires for garage, canopy, and freezer applications including the PSUTF-55MX3 (35–55W) with optional dimming and occupancy sensor, PSUTF-100VN (40–100W), and PSUTG-100MX4 under-canopy/freezer luminaire (70–150W).
• Induction Tunnel and Roadway Luminaires Outdoor roadway and tunnel lighting fixtures including PSUTD tunnel luminaires (70–400W) and PSUTS roadway luminaires (40–250W), with options for photocells and timer dimming.
• Induction Shoebox and Flood Luminaires Flood and shoebox style luminaires including PSUTF series fixtures with aluminum housing and reflector, gas-tight seal, and tempered glass or polycarbonate lens. Flood models at 70–100W and shoebox models at 100–300W for parking lots, area lighting, and sports venues.
• LED Products LED downlights including the PAR38 rated for 30,000 hours at 9 watts (equivalent to 75-watt incandescent), UL certified for indoor/outdoor use, sold alongside dimmable CFLs in the consumer CFL and LED product category.

Quantifiable outcome

• Step dimming with motion sensing can save up to 77% energy compared to current usage
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Ultra-Tech LightingcoreTechnology or Integration · 10 August 2010Cross licensing agreement signed August 10, 2010 authorizing both companies to represent and sell each other's product lines. Ultra-Tech offers induction lighting for industrial applications while PureSpectrum provides dimmable CFLs and linear fluorescent products. The agreement enables both companies to expand product offerings and address customer demands across complementary product categories.
• Ultra-Tech LightingcoreStrategic or Co-development Partner · 6 July 2010Letter of intent signed July 6, 2010 outlining potential combination of two businesses. Both companies share similar product development strategies and complementary product lines in energy efficient lighting sector. Discussions ongoing to define specific terms of potential business combination.
• LVI EnergyminorGTM or Marketing Partner · 23 June 2010LVI Energy is a leading energy service company providing rebate tracking, energy audits, power factor correction assessments, and turnkey energy solutions including lighting retrofits. Hosted private lunch and learn for New York commercial real estate management firms featuring PureSpectrum as the only lighting presenter.
• Dr. Gadget (Dave Dettman)coreGTM or Marketing Partner · 26 May 2010Two-year category-exclusive spokesperson agreement for lighting and dimmable CFLs. Provides national television exposure and global forum to educate the public about energy efficient lighting. Structured to maximize exposure for PureSpectrum brand and products for retail store placement.
• FergusoncoreChannel Partner/ Reseller/ Distributor · 12 April 2010Third party logistics agreement with wholesale distributor Ferguson for rapid national fulfillment. Founded in 1953, Ferguson spans multiple business groups serving plumbing, mechanical, and waterworks contractors, builders, manufacturers, and government agencies. Products stocked at distribution centers in Stockton, CA and Front Royal, VA.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Hubbell Lighting: Established U.S. lighting fixture and controls manufacturer serving commercial, industrial, and outdoor markets. Directly comparable in industrial and roadway luminaires where PureSpectrum's induction product line is positioned.
• Lutron Electronics: Dominant U.S. lighting controls manufacturer (dimmers, occupancy sensors, shading systems). PureSpectrum's step dimming ballasts and motion sensor integration compete with Lutron's control-layer value proposition in commercial retrofits.
• GE Lighting (a Savant company): Historic U.S. lighting incumbent offering CFL, LED, and connected lighting products. Comparable product breadth and channel presence, particularly in retail and commercial real estate.
• Philips Lighting (Signify): World's largest lighting company; broad CFL, LED, ballast, and connected lighting portfolio. Represents the dominant incumbent PureSpectrum competes against in commercial real estate and residential bulb channels.
• Acuity Brands: Leading North American lighting and building solutions provider covering commercial, industrial, and residential fixtures plus lighting controls. Competes with PureSpectrum across linear fluorescent, induction, and controls categories.
• Osram Sylvania: One of the largest global lighting manufacturers; Peter Weller also held a Product Group Marketing Manager role there for fluorescent lighting. Overlaps with PureSpectrum across CFL, linear fluorescent, and ballast categories but at vastly greater scale.

Direct peers

• Ultra-Tech Lighting: New Jersey-based induction lighting manufacturer that signed an LOI and cross-licensing agreement with PureSpectrum in 2010. Directly comparable as an energy-efficient lighting specialist with complementary CFL, linear fluorescent, and induction product lines.
• Venture Lighting International: Specialist in metal halide, induction, and LED lighting for commercial and industrial applications; Peter Weller previously served as VP Sales and Marketing. Closely comparable product mix and customer segments.
• H.E. Williams, Inc. U.S. manufacturer of commercial and architectural LED and fluorescent luminaires; Peter Weller previously served as VP Sales and Marketing. Comparable in fixture categories (recessed, high bay, surface) and specification-grade customer base.
• TCP, Inc. Major U.S. CFL and LED lighting manufacturer where PureSpectrum VP of Sales Peter Weller previously served as VP of Commercial and Industrial Sales. Directly comparable product portfolio (CFLs, LED, linear fixtures) and target commercial/industrial channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks2 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pure Spectrum