MOVA
MOVA International designs and manufactures self-rotating decorative globes powered by ambient light and Earth's magnetic field, selling direct-to-consumer and through corporate gifts programs to premium home and office decor consumers, space enthusiasts, sports fans, and enterprise clients.
- Company typePrivate
- Founded2003
- HeadquartersSanta Fe Springs, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What MOVA does
MOVA International (legally TurtleTech Design, Inc.) is a privately held designer and manufacturer of self-rotating decorative globes, founded in 2003 by physicist Bill French in Cardiff-by-the-Sea, California, and headquartered in Los Angeles. The company's core product is a dual-sphere globe in which an inner sphere floats in fluid within a transparent outer acrylic shell, rotated by hidden solar cells powered by ambient light and by internal magnets interacting with Earth's magnetic field. This mechanism, protected by nine patents across the US, EU, Japan, China, and Taiwan, enables silent, cord-free, battery-free rotation without visible motors. The product portfolio is organized into themed sub-brands: World Maps, Outer Space (sourced from NASA satellite imagery), Collectibles (art, sports, literature), MLB licensed team editions covering all 30 franchises, Metallic finishes, and curated bundles including the Solar System Planet Set.
MOVA sells primarily direct-to-consumer through its owned e-commerce platform movaglobes.com, with regional storefronts for Europe, UK, Australia, Japan, and a global site, plus an Amazon marketplace and authorized reseller network. A dedicated corporate gifts program supports B2B sales with printed bases, custom globe designs, and branded outer shells for enterprise clients including 3M, Amazon, KPMG, PwC, Delta, Mitsubishi, Baker Hughes, Rockwell Automation, Cornell University, and USAID. Pricing ranges from approximately $249 for an entry-level 4.5" globe to $3,272 for the Signature 6" Solar System Planet Set with crystal bases, with corporate customization available on multi-year contract terms. The company also sells digital gift cards from $25 to $600, redeemable only on movaglobes.com. Distribution is concentrated on owned e-commerce and marketplace channels, with no operated physical retail storefronts. Revenue, headcount, and funding data are not publicly disclosed.
MOVA firmographics
Firmographics- Name
- MOVA
- Legal name
- TurtleTech Design, Inc.
- Website
- https://movaglobes.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MOVA International designs and manufactures self-rotating decorative globes powered by ambient light and Earth's magnetic field, selling direct-to-consumer and through corporate gifts programs to premium home and office decor consumers, space enthusiasts, sports fans, and enterprise clients.
- Ownership category
- akta.pro rank
Where MOVA is headquartered
LocationHeadquarters
- HQ city
- Santa Fe Springs
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
MOVA business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Direct Product Sales: One-time purchase revenue from selling self-rotating globes directly to consumers and businesses through movaglobes.com, Amazon store, and authorized resellers. Products range from $20 for bases to $2,780 for complete planet sets.
- Corporate Gifts & Customization: B2B corporate gift program offering personalized globes with custom printed bases, branded outer shells, and fully custom globe designs. Includes volume discounts and no minimum requirements for printed bases.
- Gift Cards: Digital gift cards sold in denominations from $25 to $600, redeemable only on movaglobes.com with no expiration date.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Classic 4.5" Globe - Base price for entry-level globes |
| Unit Pricing | Pay-as-you-go | Signature 6" Globe - Mid-range premium globes |
| Unit Pricing | Pay-as-you-go | Prestige 8.5" Globe - Large statement pieces |
| Unit Pricing | Pay-as-you-go | Metallic Collection - Premium metallic finish globes |
| Unit Pricing | Pay-as-you-go | Sun Earth Moon Bundle - Three-globe set |
| Unit Pricing | Pay-as-you-go | Solar System Planet Set - Complete 8-planet collection |
| Unit Pricing | Pay-as-you-go | Acrylic Base - 3-prong clear stand |
| Unit Pricing | Pay-as-you-go | Crystal Base - Engravable premium stand |
| Unit Pricing | Pay-as-you-go | Wood Base - Minimalist wooden stand |
| Unit Pricing | Pay-as-you-go | Gift Cards - Digital gift cards |
| Unit Pricing | Multi-year contract | Corporate Customization - Printed bases and custom globes |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
MOVA product offering
Product offeringCore offering
MOVA International manufactures and sells self-rotating decorative globes that rotate continuously without cords or batteries, using ambient light and Earth's magnetic field as their power source. The product line includes Earth globes, planetary globes (such as Jupiter, Mars, and the Moon), and creative designs, offered in multiple sizes and decorative finishes for home, office, and gift use. The company sells through its own website, Amazon, authorized resellers, and dedicated regional sites.
Product overview
MOVA International offers a portfolio of self-rotating decorative globes as its core product line, complemented by accessory bases, bundles, gift cards, and corporate customization services. The product architecture is organized around themed sub-brands: World Map Globes (political, relief, and antique terrestrial designs), Outer Space Globes (planetary and astronomical imagery from NASA), Collectibles Series (art, sports, and cultural themes), MLB Collection (officially licensed baseball team designs), and Metallic Collection (premium metallic-finish globes). Bundles combine complementary designs such as the Sun Earth Moon Bundle and Solar System Planet Set. Accessory bases (Acrylic, Crystal, Wood) provide display options. Corporate gifting services offer personalization through printed bases and custom globe designs. All MOVA globes share patented light-powered, magnetic rotation technology with no batteries or cords required.
Differentiator
Problem solved
Functional benefit
Brands
- MOVA Globes: Self-rotating decorative globes powered by ambient light and Earth's magnetic field. Includes world maps, space/planet designs, collectibles, MLB team editions, and metallic finishes. Available in Classic (4.5"), Signature (6"), and Prestige (8.5") sizes.
- MLB MOVA Globes
- MOVA Collectibles
- MOVA Outer Space Collection
Products and services
- MOVA Earth Globe Self-rotating globe of the Earth that turns continuously using ambient light and Earth's magnetic field, designed for home, office, and gift display.
- MOVA Planetary Globes Self-rotating decorative globes of planets such as Jupiter, Mars, and other Solar System bodies, using the same light- and magnet-powered rotation mechanism for collectors and décor enthusiasts.
- MOVA Moon Globe Self-rotating decorative globe depicting the Moon, using the same light- and magnet-powered rotation mechanism for home décor and gift display.
- MOVA Satellite Globe Self-rotating decorative globe with satellite-themed graphics, using the same ambient-light and magnetic-drive technology for home, office, and gift display.
- MOVA Corporate Gifts Program Branded corporate gifting service offering MOVA self-rotating globes for client appreciation, employee recognition, retirement gifts, and milestone events.
Quantifiable outcome
- 4.89/5 rating based on 93 reviews for Earth with Clouds Globe
- +2 more outcomes
Companies that use MOVA
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles2 records
MOVA technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
MOVA partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered major and minor.
- AmazonmajorAmazon store presence for marketplace distribution of MOVA Globes. Note: Amazon Prime member benefits do not apply to orders fulfilled through Amazon MCF.
- Authorized ResellersminorNetwork of authorized resellers worldwide. Products purchased through authorized resellers are covered by manufacturer warranty. Unauthorized reseller purchases are not covered.
Scale indicators2 records
Recent moves5 records
Expansion highlights6 records
MOVA competitors and assessment
Company assessmentBroad incumbents
- Crate & Barrel: Premium home-decor and housewares retailer with strong gifting assortment. Comparable as a destination for premium gift purchases and home-decor accessories targeting the same demographic as MOVA buyers.
- Brookstone: American retailer specializing in premium tech-forward gifts, gadgets, and home accessories. Comparable to MOVA as a destination for distinctive, technology-driven gift and home-decor items sold at premium price points.
- National Geographic (licensed products): Global science and exploration IP holder that licenses its imagery and brand across maps, globes, toys, and educational decor (MOVA uses NASA imagery on its space line, and NatGeo is a comparable space/exploration-licensed product universe). Competes in adjacent premium licensed-decor verticals.
- Hammacher Schlemmer: Long-standing American retailer of unique, premium, and often tech-driven gifts and home gadgets. Comparable to MOVA in positioning novel-technology decor items as distinctive premium gifts for executives and special occasions.
- Restoration Hardware (RH): Luxury home furnishings retailer carrying premium decorative objects, gifts, and accessories. Comparable to MOVA at the upper end of the premium home-decor and gifting market where MOVA's $349–$3,272 products sit.
- Williams Sonoma (West Elm): Premium DTC and retail home-decor brand serving the same premium-home and gifting consumer that MOVA targets. Competes for premium home-decor dollars across furniture, accessories, and gift categories.
Direct peers
- Replogle Globes: America's oldest and largest globe manufacturer (founded 1930), producing decorative, educational, and reference globes for consumers and institutions. Closest direct competitor to MOVA in the globe category, although Replogle focuses on traditional non-rotating or externally-powered globes rather than MOVA's self-rotating technology.
- Zoffoli: Italian maker of decorative globes and bar globes emphasizing classical European styling and craftsmanship. Competes in the same premium home-decor and gifting channels as MOVA, with a comparable price ladder.
- Columbus Globes: Premium German globe manufacturer with 100+ year heritage, producing illuminated and decorative globes sold globally. Comparable as a premium decorative-globe brand competing in similar gifting and home-decor channels.
- Bellerby & Co Globemakers: London-based luxury handmade globe maker producing high-end artisan globes in the $1,000–$20,000+ range. Comparable to MOVA on premium positioning and craftsmanship narrative, though focused on bespoke handmade rather than tech-driven self-rotation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights7 records
Customer concentration
MOVA social profiles
Digital presenceMOVA financial estimates
Financial estimateRevenue estimate
Valuation estimate
MOVA leadership team
Management profileNumber of profiles
Profiles1 record
MOVA subsidiaries and ownership
Company hierarchySubsidiaries5 records
MOVA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MOVA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MOVA
What does MOVA do?
MOVA International manufactures and sells self-rotating decorative globes that rotate continuously without cords or batteries, using ambient light and Earth's magnetic field as their power source. The product line includes Earth globes, planetary globes (such as Jupiter, Mars, and the Moon), and creative designs, offered in multiple sizes and decorative finishes for home, office, and gift use. The company sells through its own website, Amazon, authorized resellers, and dedicated regional sites.
Is MOVA a public or private company?
MOVA is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MOVA founded?
MOVA was founded in 2003. It employs 11 to 50 people.
Where is MOVA based?
MOVA is headquartered in Santa Fe Springs, United States, in the North America region.
How does MOVA make money?
Three revenue lines are on record. Direct Product Sales are the primary driver. The others are corporate Gifts & Customization and gift Cards.
Who are MOVA's main competitors?
Broad incumbents on record are Crate & Barrel, Brookstone, National Geographic (licensed products), Hammacher Schlemmer, Restoration Hardware (RH) and Williams Sonoma (West Elm). Direct peers are Replogle Globes, Zoffoli, Columbus Globes and Bellerby & Co Globemakers.
Does MOVA have an API?
No public API is recorded for MOVA.