Developer docs
API playgroundTry for free, no card

Search company profiles

The Murray Group

Full company profile

uuid0025d92

Namestring
The Murray Group
Legal namestring
Acrisure, LLC
Websiteurl
murraygr.com
Company typeenum
Private
Founded yearint
2004
Short descriptiontext

The Murray Group operates as Acrisure Northwest, a Pacific Northwest regional office of Acrisure, LLC, providing insurance brokerage and complementary financial services to businesses and individuals across multiple product lines.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersCoeur D'alene, United States
HQ citystring
Coeur D'alene
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
insurance brokerage services, business insurance solutions, personal insurance coverage, employee benefits administration, risk management consulting
NAICS code1 code
  • Insurance Agencies and Brokerages524210
SIC code2 codes
  • Insurance Agents, Brokers & Service6411
  • Fire, Marine & Casualty Insurance6331
Product category
Insurance Brokerage
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Insurance Brokerage Services
TypeProfessional Services
Description

The company generates revenue through insurance brokerage services, providing risk management, business insurance, personal insurance, employee benefit services, and related financial services to businesses and individuals.

acrisure.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
Pricing details1 tier
1Quote-based insurance solutions
ModelOtherBilling cadenceMonthly
Notes

Insurance and financial services pricing is quote-based and not publicly disclosed. Services include business insurance, personal insurance, employee benefits, mortgages, payroll & HR, cybersecurity, managed IT, and risk management.

acrisure.com
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

The Murray Group, operating as Acrisure Northwest, is an insurance brokerage and financial services firm that distributes personal insurance, business insurance, large business solutions, employee benefit services, mortgages, payroll & HR, cybersecurity, managed IT, risk management, London wholesale, and reinsurance to businesses and individuals in the Pacific Northwest. The firm serves as a trusted advisor helping clients protect assets, manage costs, mitigate risk, and achieve financial security.

Differentiator
Functional benefit
Problem solved
Product and service7 records
1Personal Insurance
CategoryPersonal Insurance
Description

Insurance coverage for individuals and families, including auto, home, and life insurance products distributed by the brokerage.

2Business Insurance
CategoryBusiness Insurance
Description

Insurance solutions for small businesses, including liability, property, and commercial coverage distributed through the brokerage.

3Large Business Solutions
CategoryBusiness Insurance
Description

Comprehensive insurance and risk management solutions for large enterprise clients served by the brokerage.

4Employee Benefit Services
CategoryEmployee Benefits
Description

Benefits administration services for employer clients, including health insurance, dental, and other employee benefit plans.

5Mortgages
CategoryFinancial Services
Description

Mortgage lending and financing solutions for individuals and businesses distributed through the brokerage.

6Payroll & HR
CategoryBusiness Services
Description

Payroll processing and human resources management services for employer clients.

7Cybersecurity
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierCoreTypeTechnology or Integration
Description

Kaiser enrollment services offered through Sound Benefit Services. Partners provide health insurance enrollment integration for employee benefits services.

Strategic tierCoreTypeTechnology or Integration
Description

Delta Dental enrollment through Sound Benefit Services. Dental insurance enrollment integration for employee benefit services.

Strategic tierCoreTypeTechnology or Integration
Description

Benefits administrator platform used by Benefects. Provides benefits administration technology for employee benefits management.

Peers10 records
TypeDirect peer
Description

IMA is a U.S. insurance brokerage with regional offices offering commercial, personal, employee benefits, and risk management — comparable regional multi-line model to Acrisure Northwest.

TypeDirect peer
Description

Lockton is a major independent insurance brokerage with regional offices providing commercial, personal, and benefits solutions plus risk management consulting — comparable multi-line regional structure to Acrisure Northwest.

TypeDirect peer
Description

Alliant is a specialty-focused insurance brokerage serving mid-market and large clients through regional offices with multi-line offerings — comparable scale and regional operating model to Acrisure Northwest.

TypeDirect peer
Description

Brown & Brown operates a decentralized network of regional retail insurance agencies offering commercial, personal, and benefits products — the closest structural analog to a single Acrisure Northwest regional office.

TypeBroad incumbent
Description

Gallagher is one of the largest global insurance brokerages with deep retail brokerage, risk management, and benefits consulting — operates broadly in the same industry and offers overlapping capabilities but at much greater scale than Acrisure Northwest.

TypeDirect peer
Description

USI is a top-10 U.S. insurance brokerage with regional offices delivering commercial, personal, and employee benefits coverage across the country; directly comparable to Acrisure Northwest in scope, regional model, and product mix.

TypeDirect peer
Description

Hub International is a large North American insurance brokerage organized into regional offices offering multi-line commercial, personal, and employee benefits coverage — directly comparable structure to Acrisure Northwest as a regional office of a multi-line parent.

TypeBroad incumbent
Description

Aon is a global professional services firm with major retail insurance brokerage and reinsurance brokerage arms — a broad incumbent whose commercial brokerage division overlaps Acrisure Northwest's product set.

TypeDirect peer
Description

RPS is a specialty wholesale and retail insurance brokerage with strong transportation, commercial, and personal lines — directly comparable niche/specialty overlap including transportation risks similar to Acrisure Northwest's American Transportation Insurance Group.

TypeBroad incumbent
Description

Marsh is the largest insurance broker globally with retail brokerage, risk consulting, and reinsurance capabilities — a broader incumbent that overlaps with Acrisure Northwest's commercial, benefits, and reinsurance offerings.

Market position
Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

The Murray Group

Insurance Brokeragemurraygr.com

The Murray Group operates as Acrisure Northwest, a Pacific Northwest regional office of Acrisure, LLC, providing insurance brokerage and complementary financial services to businesses and individuals across multiple product lines.

The Murray Group firmographics

Firmographics
Name
The Murray Group
Legal name
Acrisure, LLC
Website
https://murraygr.com
Company type
Private
Founded year
2004
Operating status
Operating
Headcount range
11–50 employees
Short description
The Murray Group operates as Acrisure Northwest, a Pacific Northwest regional office of Acrisure, LLC, providing insurance brokerage and complementary financial services to businesses and individuals across multiple product lines.
Ownership category
akta.pro rank

Where The Murray Group is headquartered

Location

Headquarters

HQ city
Coeur D'alene
HQ country
United States
HQ region
North America

Offices1 record

Markets served

The Murray Group business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Insurance Brokerage Services: The company generates revenue through insurance brokerage services, providing risk management, business insurance, personal insurance, employee benefit services, and related financial services to businesses and individuals.

Pricing tiers

ModelBillingPrice
OtherMonthlyQuote-based insurance solutions

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

The Murray Group product offering

Product offering

Core offering

The Murray Group, operating as Acrisure Northwest, is an insurance brokerage and financial services firm that distributes personal insurance, business insurance, large business solutions, employee benefit services, mortgages, payroll & HR, cybersecurity, managed IT, risk management, London wholesale, and reinsurance to businesses and individuals in the Pacific Northwest. The firm serves as a trusted advisor helping clients protect assets, manage costs, mitigate risk, and achieve financial security.

Differentiator

Problem solved

Functional benefit

Products and services

  • Personal Insurance Insurance coverage for individuals and families, including auto, home, and life insurance products distributed by the brokerage.
  • Business Insurance Insurance solutions for small businesses, including liability, property, and commercial coverage distributed through the brokerage.
  • Large Business Solutions Comprehensive insurance and risk management solutions for large enterprise clients served by the brokerage.
  • Employee Benefit Services Benefits administration services for employer clients, including health insurance, dental, and other employee benefit plans.
  • Mortgages Mortgage lending and financing solutions for individuals and businesses distributed through the brokerage.
  • Payroll & HR Payroll processing and human resources management services for employer clients.
  • Cybersecurity

Companies that use The Murray Group

Customer profile

Segments3 records

Ideal customer profiles3 records

The Murray Group technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

The Murray Group partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core.

  • Kaiser PermanentecoreTechnology or IntegrationKaiser enrollment services offered through Sound Benefit Services. Partners provide health insurance enrollment integration for employee benefits services.
  • Delta DentalcoreTechnology or IntegrationDelta Dental enrollment through Sound Benefit Services. Dental insurance enrollment integration for employee benefit services.
  • Employee NavigatorcoreTechnology or IntegrationBenefits administrator platform used by Benefects. Provides benefits administration technology for employee benefits management.

Scale indicators1 record

The Murray Group competitors and assessment

Company assessment

Direct peers

  • IMA Financial Group: IMA is a U.S. insurance brokerage with regional offices offering commercial, personal, employee benefits, and risk management — comparable regional multi-line model to Acrisure Northwest.
  • Lockton Companies: Lockton is a major independent insurance brokerage with regional offices providing commercial, personal, and benefits solutions plus risk management consulting — comparable multi-line regional structure to Acrisure Northwest.
  • Alliant Insurance Services: Alliant is a specialty-focused insurance brokerage serving mid-market and large clients through regional offices with multi-line offerings — comparable scale and regional operating model to Acrisure Northwest.
  • Brown & Brown: Brown & Brown operates a decentralized network of regional retail insurance agencies offering commercial, personal, and benefits products — the closest structural analog to a single Acrisure Northwest regional office.
  • USI Insurance Services: USI is a top-10 U.S. insurance brokerage with regional offices delivering commercial, personal, and employee benefits coverage across the country; directly comparable to Acrisure Northwest in scope, regional model, and product mix.
  • Hub International: Hub International is a large North American insurance brokerage organized into regional offices offering multi-line commercial, personal, and employee benefits coverage — directly comparable structure to Acrisure Northwest as a regional office of a multi-line parent.
  • RPS (Risk Placement Services): RPS is a specialty wholesale and retail insurance brokerage with strong transportation, commercial, and personal lines — directly comparable niche/specialty overlap including transportation risks similar to Acrisure Northwest's American Transportation Insurance Group.

Broad incumbents

  • Arthur J. Gallagher & Co. Gallagher is one of the largest global insurance brokerages with deep retail brokerage, risk management, and benefits consulting — operates broadly in the same industry and offers overlapping capabilities but at much greater scale than Acrisure Northwest.
  • Aon plc: Aon is a global professional services firm with major retail insurance brokerage and reinsurance brokerage arms — a broad incumbent whose commercial brokerage division overlaps Acrisure Northwest's product set.
  • Marsh McLennan: Marsh is the largest insurance broker globally with retail brokerage, risk consulting, and reinsurance capabilities — a broader incumbent that overlaps with Acrisure Northwest's commercial, benefits, and reinsurance offerings.

Market position

Customer concentration

The Murray Group social profiles

Digital presence

The Murray Group financial estimates

Financial estimate

Revenue estimate

Valuation estimate

The Murray Group leadership team

Management profile

Number of profiles

Profiles1 record

The Murray Group funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

The Murray Group M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Murray Group

What does The Murray Group do?

The Murray Group, operating as Acrisure Northwest, is an insurance brokerage and financial services firm that distributes personal insurance, business insurance, large business solutions, employee benefit services, mortgages, payroll & HR, cybersecurity, managed IT, risk management, London wholesale, and reinsurance to businesses and individuals in the Pacific Northwest. The firm serves as a trusted advisor helping clients protect assets, manage costs, mitigate risk, and achieve financial security.

When was The Murray Group founded?

The Murray Group was founded in 2004. It employs 11 to 50 people.

Where is The Murray Group based?

The Murray Group is headquartered in Coeur D'alene, United States, in the North America region.

How does The Murray Group make money?

One revenue line is on record: insurance Brokerage Services.

Who are The Murray Group's main competitors?

Direct peers on record are IMA Financial Group, Lockton Companies, Alliant Insurance Services, Brown & Brown, USI Insurance Services, Hub International and RPS (Risk Placement Services). Broad incumbents are Arthur J. Gallagher & Co., Aon plc and Marsh McLennan.

Does The Murray Group have an API?

No public API is recorded for The Murray Group.

Unlock the full company data

50 free credits on sign-up, no credit card required.

Contact sales
Live signals