Silverstar sports

What Silverstar sports does

Silverstar Sports (legally Silverstar-Sports Inc) is a privately held Canadian company headquartered in Richmond Hill, Ontario, that operates as a full-service sporting goods retailer and custom uniform manufacturer. The company self-describes as a Canadian leader in custom-made ball uniforms and serves schools, colleges, universities, and amateur baseball and softball organizations across North America. Its core offering is an in-house custom sublimation uniform program covering design, production, and labeling, complemented by a wide catalog of third-party branded baseball and softball equipment including balls, bats, protective gear, training tools, gloves, umpire gear, and apparel from manufacturers such as Rawlings, Easton, Louisville Slugger, Marucci, Wilson, Mizuno, and Under Armour.

The business operates an omnichannel go-to-market combining a Shopify-based e-commerce storefront shipping across Canada and the United States with a physical retail showroom at 55 West Beaver Creek Rd in Richmond Hill. Distribution is supplemented by dedicated branded team store pages for youth baseball organizations in the Greater Toronto Area, including Markham Mariners, Richmond Hill Phoenix, Richmond Hill Rebels, Scarborough Baseball, Birchmount Baseball, Stouffville Yankees, and Wexford Twins. The product mix has expanded beyond ball uniforms into customizable school wear and camp wear, and into the pickleball vertical through the Swamp Donkey apparel sub-brand.

The revenue model is entirely transactional and one-time in nature: individual product sales, custom uniform sublimation contracts, and gift cards denominated in CAD. Pricing is publicly listed for catalog items, while custom uniform pricing is quote-based. Headcount is reported at 11-50 employees, the company is independently owned with no disclosed external investors or funding, and there is no public revenue, ARR, or financial disclosure available.

Name

Silverstar sports

Legal name

Silverstar-Sports Inc

Website

https://silverstar-sports.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Silverstar Sports is a Canadian uniform manufacturer and sporting goods retailer offering custom sublimated ball uniforms, third-party branded baseball and softball equipment, and branded team stores. It serves schools, leagues, and amateur organizations across North America via Shopify e-commerce and a Richmond Hill retail showroom.

Ownership category

akta.pro rank

Product category

Custom Sports Uniforms and Equipment

NAICS

Sporting and Athletic Goods Manufacturing (33992), Sporting and Athletic Goods Manufacturing (339920), Sporting Goods Retailers (45911), Sporting Goods Retailers (459110)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Baseball & Softball Equipment Retail (CRAMAEAA)

akta.pro secondary industries

Team Sports Equipment & Uniforms Retail (CRAMABAE), Team & School Athletic Uniforms Retail (CRAMACAJ), Sports Collectibles, Fan Gear & Licensed Merchandise Retail (CRAMABAO)

Keywords

• Custom baseball uniforms
• Sporting goods retail
• Custom sublimation apparel
• Baseball equipment supplier
• Team uniform manufacturing

Headquarters

HQ city

Richmond Hill

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Product Sales: One-time sales of baseball/softball equipment including balls, bats, gloves, protective gear, training tools, uniforms, apparel, and accessories. Products sold at various price points from budget to premium.
2. Custom Uniform Sublimation: Custom team uniform design and production services where uniforms are custom designed, produced and labeled in-house. Marketed to schools, colleges, universities and organizations.
3. Gift Cards: Silverstar Sports gift cards available in CDN denominations ($15, $25, $50, $100, $150, $200) for use in-store or online.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Silverstar Sports designs, produces, and labels custom baseball and softball uniforms in-house in Canada, marketed to schools, colleges, universities, and amateur organizations. The company also operates as a full-line sporting goods retailer selling baseballs, softballs, bats, gloves, protective gear, training tools, umpire gear, apparel, accessories, gift cards, customizable school and camp wear, and the Swamp Donkey pickleball apparel line. Sales are fulfilled through a Shopify-powered e-commerce site and a physical retail showroom in Richmond Hill, Ontario, supplemented by dedicated team store pages for individual organizations.

Product overview

Silverstar Sports is a Canadian company (Silverstar-Sports Inc) headquartered in Richmond Hill, Ontario, that serves as a leading provider of custom baseball and softball uniforms and accessories. The company operates as a full-service sporting goods retailer offering a comprehensive product portfolio organized around its core offering of custom sublimated baseball uniforms manufactured in-house in Canada. The product lineup includes balls (game balls, training balls, pitching machine balls, softballs), bats (aluminum, wood, BBCOR, fungo), bat accessories, protective gear for batting and fielding, training tools (batting tees, pitching machines, nets, screens), gloves and accessories, umpire gear, team stores, and apparel. The company also offers custom glove programs and team store services for various youth and amateur sports organizations across North America. The business is built on a made-in-Canada foundation for its custom uniforms while distributing third-party branded equipment from major manufacturers including Rawlings, Easton, Louisville Slugger, Marucci, Wilson, and others.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Baseball Uniforms

Named customers6 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Dick's Sporting Goods: Largest U.S. sporting goods retailer with broad assortment including baseball/softball equipment and team apparel. Sets the competitive baseline for category assortment and price expectations.
• Play It Again Sports: National franchise chain buying, selling and trading new and used sporting goods including baseball/softball equipment. Broader incumbent competing for the same team and consumer sporting-goods wallet.
• Rawlings: Leading baseball equipment manufacturer (gloves, balls, bats, protective gear) that also sells direct to consumers and teams. Both a supplier to Silverstar and an indirect competitor via DTC channels.
• Easton: Baseball/softball equipment manufacturer (bats, protective gear, gloves). Like Rawlings, both a brand partner and a potential competitor reaching team customers directly.
• Wilson Sporting Goods: Major manufacturer of baseball gloves, bats, and balls (e.g., A2000 line). Operates in the same product categories Silverstar retails while pushing more DTC and team sales.

Direct peers

• Boombah: U.S.-based manufacturer and retailer of custom team uniforms, sporting goods, and apparel with in-house customization. Directly comparable to Silverstar's custom uniform and team-store model.
• BSN Sports: Largest U.S. direct supplier of team sports uniforms, apparel and equipment to schools, leagues, and youth organizations. Directly comparable to Silverstar as a one-stop team-procurement partner with custom uniform capabilities.
• Champion Sports: Manufacturer and distributor of team uniforms, sports equipment, and physical education gear. Comparable to Silverstar in the team uniform and sporting goods wholesale/retail channel.
• Baseball Express: Specialty online retailer focused exclusively on baseball and softball equipment, apparel, and team gear. Closely comparable to Silverstar's e-commerce baseball/softball catalog and team sales focus.

Regional players

• Source for Sports: Canadian specialty sporting goods retailer with multiple locations carrying baseball, hockey, and team equipment. Comparable regional peer serving the Canadian team-sports market Silverstar targets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/silverstarsports
• Xx.com/silverstarsport
• Instagraminstagram.com/silverstarsports
• LinkedInlinkedin.com/company/silverstar-sports

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Silverstar sports