Vetor Zero
- Company typePrivate
- Founded1989
- HeadquartersSão Paulo, Brazil
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Vetor Zero does
Vetor Zero is a privately held creative technology production studio headquartered in São Paulo, Brazil, founded in 1989 and operating with 51–100 employees. The company is positioned as a pioneer in the use of animation and visual effects within the Brazilian advertising production industry and is described as one of Brazil's most renowned animation and VFX houses, with three decades of accumulated creative talent across named in-house directors. Its core product is end-to-end audiovisual production for advertising and branded content, organized into three service divisions: Animation Services (digital and hand-drawn animation, motion graphics, VFX), Live Action Production (live action direction combined with practical effects and post-production), and AI + Tech Solutions (AI-enhanced rendering, simulation, robotic cinematography, and proprietary software development).
Vetor Zero generates revenue through project-based B2B creative production contracts with major global and domestic brands as well as advertising agencies. Its customer roster spans 20+ named enterprise logos including Apple, Disney, Microsoft, Samsung, McDonald's, Burger King, Coca-Cola, Nike, Toyota, GM (Chevrolet), Volkswagen, Volvo, Globo, O Boticário, Seara, Ifood, Corona, Brahma, XP Investimentos, and Lubrax, across F&B, automotive, technology, media, retail, sportswear, entertainment, banking, and energy verticals. Go-to-market is enterprise field sales through direct client relationships and agency partnerships, with international client access in the USA, Europe, Asia, and LATAM facilitated through its sister company LOBO, which maintains dedicated regional contacts. Distribution is reinforced by participation in major creative festivals (CCXP, Pixel Show, Ciclope Festival, Future Lions) and a structured portfolio website segmented by service category. Pricing is project-specific with no standardized public tiers, and no public revenue, funding, or headcount growth data is disclosed.
Vetor Zero firmographics
Firmographics- Name
- Vetor Zero
- Legal name
- Vetor Zero
- Website
- https://vetorzero.com.br
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Vetor Zero industry classification
Industry- Product category
- Creative Production Services
- NAICS
- Postproduction Services and Other Motion Picture and Video Industries (51219), Motion Picture and Video Production (512110), Motion Picture and Sound Recording Industries (512)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Creator Content Production & Co-Creation Studios (BPAFAHAD)
- akta.pro secondary industries
- Post-Production (Editorial, Color, Online Finishing) (MPAAAMAB), Titling, Graphics & Finishing (Lower Thirds, Supers, End Cards) (MPAHAAAH)
Keywords
Where Vetor Zero is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Vetor Zero business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Creative Production Services: B2B production services for advertising campaigns including animation, visual effects, live action production, and post-production. Revenue generated through project-based contracts with brands and advertising agencies.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Vetor Zero product offering
Product offeringCore offering
Vetor Zero is a creative technology production studio dedicated to audiovisual content for advertising and entertainment. It delivers end-to-end production services across three core divisions: Animation (digital and hand-drawn), Live Action (combined with practical effects and post-production), and AI + Tech (artificial intelligence-enhanced visual solutions). The studio serves major global brands and advertising agencies with custom-built campaigns that integrate traditional craft with cutting-edge techniques such as robotic cinematography and proprietary software tools.
Product overview
Vetor Zero is a creative technology production studio offering a unified portfolio of audiovisual production services. The company operates three core service divisions: Animation Services (digital and hand-crafted animation), Live Action Production (practical effects combined with post-production), and AI + Tech Solutions (artificial intelligence-enhanced visual solutions). The studio is staffed with specialized directors including Gabriel Nobrega, Nicole Fischer, OS OLGA, Cisma, Tango, Mateus, Fabio Acorsi Ximba, Guilherme Marcondes, Luiz Albere, Diogo Kalil, Thiago Martins, and Marisa Laguna Ditleff. The company has pioneered AI integration in Brazilian advertising production, utilizing proprietary software development and AI-based solutions alongside traditional techniques like robotic cinematography and practical effects.
Differentiator
Problem solved
Functional benefit
Products and services
- Animation Services Digital and hand-crafted animation services including character animation, motion graphics, and visual effects for advertising and entertainment projects. Offered to brands and advertising agencies as a standalone production service line.
- Live Action Production Live action video production services combining practical effects with post-production for commercials and branded content. Offered to brands and advertising agencies as a standalone production service line.
- AI + Tech Solutions Artificial intelligence-enhanced visual solutions integrated into animation and live action productions, including AI team for rendering and simulation. Offered to brands and advertising agencies as a standalone production service line.
Companies that use Vetor Zero
Customer profileNamed customers20 records
Segments2 records
Ideal customer profiles2 records
Vetor Zero technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Vetor Zero partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- LOBOcoreLOBO serves as the international arm of Vetor Zero, handling clients outside Brazil including USA/Global, LATAM, Europe and Asia markets. This sister company relationship allows Vetor Zero to serve international brands through localized representation.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Vetor Zero competitors and assessment
Company assessmentDirect peers
- Hornet Inc. Animation and mixed-media production studio with a director-led model producing commercials and brand content — directly comparable operating model (director-driven) and client overlap (global brand advertising).
- Buck: Design-driven animation, motion, and VFX studio producing brand and advertising content for global clients — directly comparable as a creative production studio blending design, animation, and emerging tech for enterprise brand work.
- B-Reel: Creative production company building digital experiences, films, and brand campaigns for global brands — directly comparable multi-disciplinary production partner with overlapping capabilities in live action, design, and emerging tech.
- The Mill: Global VFX, design, and animation studio serving advertising agencies and brands with high-end commercial work — directly comparable as a multi-disciplinary production partner for the same enterprise brand clients Vetor Zero serves.
- Scholar: Creative production studio producing animation, VFX, and live-action commercial content for global brands — directly comparable boutique production house competing for similar advertising briefs.
- Nexus Studios: Animation, VFX, and interactive production studio for advertising and entertainment — directly comparable director-driven model producing premium brand campaigns mixing animation, live action, and emerging technology.
- Psyop: US-based creative production studio combining animation, VFX, live action, and emerging technology for advertising and brand content — directly comparable to Vetor Zero's mix of animation, live action, and AI + Tech work for global brands.
Broad incumbents
- Framestore: Large global VFX, animation, and immersive content studio working across film, advertising, and brand experiences — broader incumbent offering the same animation/VFX capabilities for advertising but at significantly greater scale than Vetor Zero.
- MPC (Moving Picture Company): Global VFX and animation studio serving film, episodic, and advertising — a broader incumbent that competes for the same high-end brand advertising VFX briefs as Vetor Zero's animation and AI + Tech divisions.
Emerging players
- Aardman Animations: Animation-led production company with deep work across advertising and brand content — comparable creative capabilities in animation and VFX, though Vetor Zero's broader live-action and AI scope differentiates it.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Vetor Zero social profiles
Digital presenceVetor Zero financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vetor Zero leadership team
Management profileNumber of profiles
Profiles2 records
Vetor Zero funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vetor Zero M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vetor Zero
What does Vetor Zero do?
Vetor Zero is a creative technology production studio dedicated to audiovisual content for advertising and entertainment. It delivers end-to-end production services across three core divisions: Animation (digital and hand-drawn), Live Action (combined with practical effects and post-production), and AI + Tech (artificial intelligence-enhanced visual solutions). The studio serves major global brands and advertising agencies with custom-built campaigns that integrate traditional craft with cutting-edge techniques such as robotic cinematography and proprietary software tools.
Is Vetor Zero a public or private company?
Vetor Zero is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vetor Zero founded?
Vetor Zero was founded in 1989. It employs 51 to 100 people.
Where is Vetor Zero based?
Vetor Zero is headquartered in São Paulo, Brazil, in the Latin America region.
How does Vetor Zero make money?
One revenue line is on record: creative Production Services.
Who are Vetor Zero's main competitors?
Direct peers on record are Hornet Inc., Buck, B-Reel, The Mill, Scholar, Nexus Studios and Psyop. Broad incumbents are Framestore and MPC (Moving Picture Company). Aardman Animations is listed as an emerging player.
Does Vetor Zero have an API?
No public API is recorded for Vetor Zero.
What industry is Vetor Zero in?
Vetor Zero's product category is Creative Production Services. Its primary akta.pro industry code is BPAFAHAD, Creator Content Production & Co-Creation Studios, with a secondary code of MPAAAMAB, Post-Production (Editorial, Color, Online Finishing). Its NAICS code is 51219 and its SIC code is 7812.