Ecotel Chomette Favor

What Ecotel Chomette Favor does

Chomette is a French B2B e-commerce platform and distributor of professional equipment for the hospitality, hotel, restaurant, and catering (CHR) industries, operating as a subsidiary of ECF Group. Founded in 2013, the company sells more than 30,000 products — with 6,500 items held in stock for immediate delivery — across eight core categories: tableware, kitchen equipment, hygiene and maintenance supplies, electrical equipment, furniture, large/heavy equipment, buffet and service items, and takeaway packaging. The product offering is augmented by a portfolio of proprietary sub-brands including Studio Chomette (premium tableware), Santor (hygiene specialist), Oxstal (catering and events), and Earth Essentials (eco-friendly products), alongside distributed brands such as Robot Coupe, Degrenne, Duni, Procter & Gamble, and Tork.

The underlying technology stack consists of a B2B e-commerce platform with company account management, a quick-order reference purchasing workflow, and the RéAPPro mobile application for iOS and Android. Distribution is multi-channel: an e-commerce storefront, physical retail stores across France, a mobile app, and dedicated field sales representatives serving business clients. Chomette holds ISO 9001:2015 certification from SGS covering quality management. Operations span three Western European markets — France, Belgium, and Luxembourg — with localized customer service.

The business model is sales-led B2B commerce with transactional revenue from product sales. Pricing is structured as pay-as-you-go unit pricing with an 8% welcome discount for new accounts, volume discounts per lot quantities, the Prix Bloqués (Locked Prices) price-stability program, free delivery above €299, and a 30-day satisfaction guarantee. Customer segments span restaurants, brasseries, bars, cafés, fast food and takeaway, hotels, tourism and outdoor hospitality, events and catering, institutions (schools, hospitals, EHPAD), food retail (butchers, bakers, fishmongers), and leisure venues — a broad vertical distribution that limits individual customer concentration risk.

Name

Ecotel Chomette Favor

Legal name

Chomette

Website

https://chomette.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

101–250 employees

Short description

Chomette is a French B2B e-commerce distributor of professional hospitality equipment, supplying over 30,000 SKUs across tableware, kitchen, hygiene, and furniture to restaurants, hotels, caterers, and institutions in France, Belgium, and Luxembourg under ECF Group.

Ownership category

akta.pro rank

Product category

Hospitality Equipment Distribution

NAICS

Furniture and Home Furnishing Merchant Wholesalers (4232)

SIC

Wholesale-Professional & Commercial Equipment & Supplies (5040)

akta.pro primary industry

Tabletop & Front-of-House Supplies Wholesale (AFAIALAF)

akta.pro secondary industry

Janitorial & Sanitation Supplies (Foodservice) Wholesale (AFAIALAD)

Keywords

• Professional hospitality equipment
• Commercial kitchen supplies
• Foodservice distribution
• Tableware wholesale
• B2B catering supplies

Headquarters

HQ city

Grigny

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Product Sales: Revenue primarily generated through the sale of professional equipment, supplies, and consumables to businesses in the hospitality, foodservice, and catering industries. Products range from tableware and kitchen equipment to hygiene supplies and furniture.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Chomette (Ecotel Chomette Favor) is a French B2B distributor of professional equipment and supplies for the hospitality, catering, and foodservice industry (CHR). It offers more than 30,000 products across tableware, kitchen equipment, hygiene, furniture, disposable items, and takeaway packaging, with approximately 6,500 items held in stock for rapid delivery to professional establishments in France, Belgium, and Luxembourg.

Product overview

Chomette is a B2B e-commerce platform for professional hospitality equipment operating as part of ECF Group. The platform offers over 30,000 products across eight core categories: Arts de la table (tableware), Cuisine (kitchen equipment), Hygiene & Entretien (cleaning supplies), Materiel electrique (electrical equipment), Mobilier (furniture), Gros Materiel (large equipment), Salle & Buffet (service items), and Vente a emporter (takeaway packaging). The offering includes proprietary sub-brands such as Studio Chomette (premium collection), Santor (hygiene specialist), Oxstal (catering and events), and Tourisme & Locatifs (tourism equipment). Key services include the ReAPPro mobile application for on-the-go ordering, price guarantee programs (Prix Bloques), free quotation service, and product personalization. The platform serves diverse hospitality sectors including restaurants, hotels, catering, fast food, healthcare facilities, and outdoor tourism businesses.

Differentiator

Problem solved

Functional benefit

Brands

• Studio Chomette: Premium tableware and hospitality equipment collection
• Santor
• Oxstal
• Earth Essentials
• Eco Essentials Collection
• Pro Cooker
• SoftClean
• Kleaning Essentials
• Pro Equip
• Accolade
• Pro Mundi

Products and services

• Professional Tableware
• Professional Kitchen Equipment
• Professional Hygiene Products
• Professional Furniture
• Disposable Products
• Takeaway Packaging
• Chomette E-commerce Platform
• RéAPPro Mobile App

Quantifiable outcome

• 30,000+ products and 6,500 in stock items available for immediate delivery
• +2 more outcomes

Segments8 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• SantorcoreOthersOwn brand specializing in professional hygiene products and cleaning solutions. Positioned as the expert in hygiene for professional establishments.
• Studio ChomettecoreOthersPremium collection brand offering high-end tableware, glassware, cutlery, and furniture for upscale hospitality establishments.
• OxstalminorOthersBrand focused on catering and event professionals, offering buffet service equipment, cocktail accessories, and takeaway packaging.
• Earth EssentialsminorOthersEco-friendly product line featuring sustainable and environmentally responsible catering and service products.
• ECF GroupcoreOthersParent company of Chomette brand. ECF Group is a major European distributor of professional equipment for the hospitality and foodservice industries.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• METRO AG: European cash-and-carry and foodservice distribution group with HoReCa focus; competes with Chomette for hospitality and foodservice buyers across multiple continental markets.
• Bunzl: Global broadline distribution business operating across foodservice, hospitality, cleaning and hygiene supplies — the largest publicly listed comp for Chomette's multi-category professional distribution model.

Direct peers

• Lockhart Catering Equipment: Specialist UK catering and hospitality equipment distributor focused on professional kitchens, tableware, and barware — direct overlap with Chomette's equipment and front-of-house categories.
• Nisbets: UK-based direct-to-trade caterer and hospitality equipment retailer offering tableware, kitchenware, and front-of-house supplies with multi-country European presence — directly overlapping Chomette's core assortment and B2B customer base.
• Promotion Cash & Carry / Promocash: French cash-and-carry network serving independent restaurants and foodservice operators — competing channel for the same customer cohort Chomette serves in metropolitan France.
• Transgourmet: European foodservice and cash-and-carry operator (part of Coop Group) active in France; delivers equipment, supplies, and food to hospitality operators in the same customer segments as Chomette.
• Reynolds Catering Supplies: UK hospitality and catering distributor offering kitchenware, tableware, disposables, and hygiene to hotels, restaurants, and contract caterers — analogous to Chomette's vertical product breadth.

Others

• Villeroy & Boch: Premium tableware and hospitality porcelain manufacturer whose professional collections are distributed through HoReCa channels like Chomette — adjacent supplier positioning rather than direct competitor.
• Hoshizaki Europe: Manufacturer of professional refrigeration, ice machines, and kitchen equipment sold into hospitality — a key supplier-adjacent peer whose products sit inside Chomette's Gros Matériel assortment.

Regional players

• Zôdio: France-based kitchen, tableware, and creative cooking retailer — overlaps Chomette's tableware/kitchen assortment for both professional and prosumer buyers, though more consumer-skewed.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@ChometteECF
• Facebookfacebook.com/chomette-133940556653464
• Instagraminstagram.com/chomette_fr
• TikToktiktok.com/@chomette_fr
• Pinterestfr.pinterest.com/chomette_fr
• LinkedInlinkedin.com/company/chomette-favor

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ecotel Chomette Favor