Equity Solar
Equity Solar is a Florida-based residential solar installer selling tier-1 monocrystalline panels, battery storage, hybrid water heaters, and monitoring apps directly to homeowners and through an authorized dealer network statewide.
- Company typePrivate
- Founded-
- HeadquartersSaint Cloud, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Equity Solar does
Equity Solar is a privately held residential solar installation company headquartered in St Cloud, Florida, operating under Florida Electrical Contractor license EC13008914. The company sells and installs premium tier-1 monocrystalline solar panels manufactured in the USA, complemented by residential energy storage (battery) systems, hybrid water heaters, and a mobile monitoring app that lets homeowners track system performance. The company positions itself as a full-service provider handling design, engineering, permitting, HOA and utility coordination, installation (claimed 7-day timeline), and post-installation service. Core technical differentiators include American-made panels (claimed to reduce manufacturing costs and streamline installation), in-house engineering and installation teams, and a monitoring app for performance verification.
Equity Solar firmographics
Firmographics- Name
- Equity Solar
- Legal name
- Equity Solar
- Website
- https://equitysolarenergy.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Equity Solar is a Florida-based residential solar installer selling tier-1 monocrystalline panels, battery storage, hybrid water heaters, and monitoring apps directly to homeowners and through an authorized dealer network statewide.
- Ownership category
- akta.pro rank
Where Equity Solar is headquartered
LocationHeadquarters
- HQ city
- Saint Cloud
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Equity Solar business model
Business model- GTM type
- B2C
- Offering type
- Services
Revenue model
- Solar Panel Installation Services: Full-service solar installation for homeowners including design, engineering, permitting, installation, and activation of solar systems. Revenue generated from one-time installation fees.
- Dealer Program: Recruitment and support of solar sales consultants and authorized dealers who sell solar systems, with commissions paid per customer closed
- Financing Partnerships: Partnership with financing companies (EnFin, Sunnova, LightReach, GoodLeap, IGS) offering TPO/lease options to customers, generating revenue through referrals and financing arrangements
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | $0 Down Payment Option |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Equity Solar product offering
Product offeringCore offering
No source data was supplied; the core offering could not be extracted.
Product overview
Equity Solar offers a comprehensive residential solar energy solution in Florida, combining premium tier-1 monocrystalline solar panels manufactured in the USA with complementary products including energy storage systems and hybrid water heaters. The company provides end-to-end services from design and permitting through professional installation, supported by a mobile monitoring app that allows homeowners to track system performance. The core product portfolio consists of Premium Solar Panels, Energy Storage, and Hybrid Water Heater, supplemented by Design & Permits Service, Installation & Customer Service, and a Solar Monitoring App for ongoing system management. The company also offers a dealer partnership program for sales companies seeking to expand into solar.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Save 20-40% on electric bills
- +5 more outcomes
Companies that use Equity Solar
Customer profileNamed customers4 records
Segments3 records
Equity Solar technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Equity Solar partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Sunbright SolarcoreTop installer partner who doubled sales in six months through streamlined installations and access to premium materials. Represents Equity Solar's dealer network.
- EcosoluxcoreDealer partner who expanded market presence and improved revenue by 40% with support from Equity Solar's materials and installation support.
- ZnergycoreDealer partner whose training programs were a game-changer, helping secure more contracts and close deals faster with Equity Solar support.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Equity Solar competitors and assessment
Company assessmentDirect peers
- Sunrun: Largest U.S. residential solar installer offering leases, PPAs, and cash purchases with battery add-ons. Directly comparable to Equity Solar in product, customer (U.S. homeowners), and Florida market overlap, but at national scale.
- Trinity Solar: One of the largest privately held U.S. residential solar installers with strong East Coast presence. Comparable direct-to-homeowner sales-led GTM and similar premium-panel positioning.
- Blue Raven Solar: Regional-to-national residential solar installer known for aggressive direct-to-consumer sales and Blue Raven+ financing program. Direct head-to-head competitor in Florida and adjacent Sun Belt states.
- Momentum Solar: Residential solar installer with in-house sales, design, and installation model comparable to Equity Solar's vertically integrated approach. Active in Sun Belt markets including Florida.
- Freedom Forever: Residential solar installer with a franchise/dealer-style authorized dealer model and 25-year production guarantee. Closest structural analog to Equity Solar's direct-plus-dealer hybrid GTM.
- Palmetto Solar: Residential solar and battery installer using a tech-forward platform and Clean Energy Credit product. Competes for the same Florida homeowners with comparable financing-led GTM.
- SunPower: National residential solar installer with premium tier-1 panel positioning analogous to Equity Solar's 'premium tier-1 monocrystalline' emphasis. Competes for the same Florida homeowner and dealer relationships.
Broad incumbents
- Tesla Energy: Tesla's solar and Powerwall offering serves U.S. homeowners end-to-end. Comparable in residential solar-plus-storage stack and Florida presence, with far greater brand and balance-sheet strength.
- ADT Solar (now branded under SunPower): Residential solar brand with national dealer-driven sales force. Competes with Equity Solar's dealer channel directly for sales consultants and authorized dealer talent in Florida.
Emerging players
- Lumio (formerly known as HES Solar / Lumio Residential): Emerging residential solar platform focused on tech-enabled sales and installer partnerships. Comparable in the Florida residential segment but at an earlier scale than Equity Solar.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Equity Solar social profiles
Digital presenceEquity Solar financial estimates
Financial estimateRevenue estimate
Valuation estimate
Equity Solar leadership team
Management profileNumber of profiles
Equity Solar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Equity Solar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Equity Solar
What does Equity Solar do?
No source data was supplied; the core offering could not be extracted.
Is Equity Solar a public or private company?
Equity Solar is a private company. It is classified as unknown and is currently operating.
When was Equity Solar founded?
Equity Solar was founded in -1. It employs 11 to 50 people.
Where is Equity Solar based?
Equity Solar is headquartered in Saint Cloud, United States, in the North America region.
How does Equity Solar make money?
Three revenue lines are on record. Solar Panel Installation Services are the primary driver. The others are dealer Program and financing Partnerships.
Who are Equity Solar's main competitors?
Direct peers on record are Sunrun, Trinity Solar, Blue Raven Solar, Momentum Solar, Freedom Forever, Palmetto Solar and SunPower. Broad incumbents are Tesla Energy and ADT Solar (now branded under SunPower). Lumio (formerly known as HES Solar / Lumio Residential) is listed as an emerging player.
Does Equity Solar have an API?
No public API is recorded for Equity Solar.