EmailMonday

Name

EmailMonday

Legal name

Emailmonday

Website

https://emailmonday.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Email Marketing Consulting

NAICS

Advertising Agencies (541810), Administrative Management and General Management Consulting Services (541611)

SIC

Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)

akta.pro primary industry

Email Marketing Services (Campaign Strategy, Design, Deliverability) (MPAAAIAA)

akta.pro secondary industry

Email Marketing Services (Campaigns, Deliverability, Lifecycle) (BPAFAKAB)

Keywords

• Email marketing consulting
• Marketing automation consulting
• Email campaign optimization
• ESP software selection
• Email marketing training

Headquarters

HQ city

Houten

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Email Marketing Consultancy: One-on-one consulting engagements helping companies improve their email marketing results through strategy development, program reviews, and optimization recommendations.
2. Speaking & Training: Email marketing training sessions, workshops, and keynote speaking engagements for conferences and corporate events.
3. Software Selection Consulting: Assistance in selecting appropriate email marketing automation software and ESP platforms for client needs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

EmailMonday is an independent email marketing consultancy that helps B2B companies improve their email marketing performance through strategic consulting, audits, ESP/automation software selection guidance, and training. The practice is led by founder Jordie van Rijn, who delivers one-on-one advisory engagements, workshops, conference speaking, and structured email program reviews.

Product overview

EmailMonday is an email marketing consulting firm offering a portfolio of advisory, training, and resource services. The core offering consists of strategic email marketing consultancy, professional speaking and training programs, and software selection assistance. The company also provides free tools including an email checker and downloadable email templates, complemented by a paid audit service for comprehensive program reviews. A newsletter subscription delivers ongoing insights to subscribers. The services are interconnected, with consultancy work supported by the free resources and tools, and the software selection service complementing the strategic advisory offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Email Marketing Consultancy
• Speaking & Training Email marketing workshops, training sessions, and keynote speaking engagements delivered by Jordie van Rijn at industry conferences and for corporate audiences.
• Software Selection Vendor-neutral advisory service that helps businesses select the right email service provider (ESP) and marketing automation platform for their needs.
• Email Marketing Audit Professional review of an existing email marketing program that produces an assessment of strengths, weaknesses, and actionable improvement recommendations including quick wins.

Quantifiable outcome

• Nearly 1 in 5 companies achieve email marketing ROI of 7000% or more ($70 for every $1 spent)
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves4 records

Expansion highlights3 records

Emerging players

• NoGood: NoGood is a growth marketing agency with strong email marketing and lifecycle capabilities. It is comparable as a competitor for mid-market and enterprise clients seeking email marketing strategy and execution, though broader in scope than EmailMonday.
• Litmus: Litmus is a SaaS platform for email testing, analytics, and deliverability, with strong thought-leadership content in email marketing. It is comparable because its educational content and best-practice resources compete with EmailMonday's blog for the same email marketers' attention and SEO demand.
• Really Good Emails: Really Good Emails is a curated email design inspiration and resource hub. Comparable because it is part of the same content-driven email marketing ecosystem and competes for organic search traffic and audience attention among email practitioners.

Direct peers

• Email Uplers: Email Uplers is a specialized email marketing agency offering production, design, and consulting services for email campaigns. It is comparable because it operates in the same niche (email marketing services) and competes for the same buyer budget on email execution and strategy work.
• InboxArmy: InboxArmy is an email marketing agency offering strategy, template design, and campaign management services. It is comparable as a direct competitor for email marketing consulting, audits, and production work targeting similar mid-market and enterprise clients.
• eROI: eROI is a digital agency with deep email marketing capabilities, offering strategy, creative, and analytics services. It is a comparable competitor in the email marketing advisory and campaign execution space for enterprise clients.
• Trendline Interactive: Trendline Interactive is an email-focused digital agency providing strategy, lifecycle marketing, and creative services. Comparable as a direct competitor in email marketing consulting and managed services for enterprise brands.
• ActionRocket: ActionRocket is an email creative agency specializing in email design, production, and consultancy. It competes directly with EmailMonday for advisory and execution engagements, particularly in the UK and European markets.
• Alchemy Worx: Alchemy Worx is an email marketing agency offering strategy, lifecycle, and creative services with proprietary benchmarking. It is a direct competitor for the same advisory and managed email marketing engagements and shares EmailMonday's specialist positioning.

Broad incumbents

• Validity (Return Path): Validity is an established email data and deliverability SaaS platform that publishes extensive advisory content and best-practice guidance. Comparable because its educational output and consulting-adjacent services compete with independent email marketing consultants for the same mid-market and enterprise buyers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks2 records

Key highlights6 records

Customer concentration

• Xtwitter.com/jvanrijn
• LinkedInlinkedin.com/company/emailmonday

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EmailMonday