What Email Uplers does

Email Uplers (formerly Email Monks) is a full-service email marketing agency headquartered in Ahmedabad, India, operating as a specialized division under the parent brand Mavlers since its founding in 2013. The company designs and codes HTML email templates, manages email campaigns and automation, executes ESP migrations, and provides dedicated email marketing experts to clients globally. Its technical scope covers 50+ Email Service Providers, including Salesforce Marketing Cloud, HubSpot, Marketo, Mailchimp, Klaviyo, and Braze, with templates tested for rendering across 50+ email clients and 15+ devices. The firm holds official partnership status with Mailchimp, Braze, and Klaviyo and reports a production capacity of 3,000+ templates coded monthly by a team of 150+ certified email experts.

The company monetizes through four revenue streams: project-based services with unit pricing ranging from $29 (banners) to $849 (program audits); a Dedicated Resource Team model for hiring vetted email specialists on subscription or hourly terms; a pre-paid Wallet credit system for repeat transactional buyers; and $50/hour consulting used primarily for ESP migration and integration work. Customer segments span enterprise brands (Disney, National Geographic, Oracle, DHL, Cambridge University Press, Penguin Random House, 21st Century Fox, Harvard Business Publishing) and digital/marketing agencies that use the firm's white-label offering. Distribution combines direct sales consultation, phone and email outreach across US/UK/Australia, and a self-serve online order portal.

The firm serves 5,000+ brands and agencies across 52 countries with 24x5 support, and has received industry recognition including Davey Awards, Clutch awards, Great Place to Work certification, and Email Experience Council membership. Email Uplers is led by founder Jaymin Bhuptani and operates without disclosed external funding.

Name

Email Uplers

Legal name

Uplers

Website

https://email.uplers.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Short description

Email Uplers is a full-service email marketing agency, founded in 2013 and headquartered in Ahmedabad, India, that designs and codes HTML email templates, runs campaigns and automation, migrates between ESPs, and provides dedicated email marketing experts to enterprise brands and digital agencies worldwide.

Ownership category

akta.pro rank

Product category

Email Marketing Services

NAICS

Advertising Agencies (541810), Custom Computer Programming Services (541511)

SIC

Services-Advertising Agencies (7311), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Email Marketing Services (Campaign Strategy, Design, Deliverability) (MPAAAIAA)

akta.pro secondary industry

Direct Marketing, CRM & Lifecycle (Email, SMS, Loyalty) (BPAFAAAJ)

Keywords

• Email marketing services
• Email template production
• ESP integration support
• Email campaign management
• White label email marketing

Headquarters

HQ city

Ahmedabad

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Project-Based Services: One-time project pricing for email template production, design services, campaign management, audits, and digital asset creation. Services include PSD to Email conversion, custom email design and coding, modular templates, banner design, and landing page creation.
2. Dedicated Resource Team: Hiring of vetted email marketing experts (HTML developers, campaign managers, automation experts, SFMC specialists, Marketo and Mailchimp experts) on full-time, part-time, or hourly basis with certified professionals.
3. Wallet Model: Pre-paid credit system allowing clients to place orders in a hassle-free manner by adding funds to their wallet account.
4. Hourly/Consulting Services: ESP migration and integration services billed at $50/hour, along with custom consultation engagements.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Email Uplers is a full-service email marketing agency that designs and codes custom email templates, manages email campaigns and automation, handles ESP migration and integration, and provides dedicated certified email marketing experts on a hire or project basis. The agency serves 5,000+ brands globally with a team of 150+ email specialists and supports 50+ email service providers.

Product overview

Email Uplers is a full-service email marketing agency (formerly Email Monks) offering a comprehensive suite of services organized around three core pillars: Email Template Production, Email Operations Support, and Digital Assets. The Template Production line includes PSD to Email conversion, custom design and coding, modular template systems, newsletter development, template audits, and interactive email development. The Operations Support pillar covers campaign management, automation setup, program audits, ESP migration and integration, and white-label services. Digital Assets encompass landing page and banner design. The company also offers a Dedicated Resource Team model for hiring email specialists (HTML developers, campaign managers, automation experts, SFMC/Marketo/Mailchimp specialists). All services support 50+ ESPs including Salesforce Marketing Cloud, HubSpot, Marketo, Mailchimp, Klaviyo, and Braze, with official partnership status for several platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Email Template Production
• Email Operations Support
• ESP Support Services
• Digital Assets
• Dedicated Resource Hiring

Quantifiable outcome

• 3000+ email templates coded monthly
• +3 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration20 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• MailchimpcoreTechnology or IntegrationOfficial Mailchimp partner providing specialized email template design, coding, and integration services. The partnership includes certified experts in Mailchimp platform, offering services such as master template creation, merge tag implementation, and campaign optimization.
• BrazecoreTechnology or IntegrationOfficial Braze partner offering comprehensive Braze email marketing services including template design, coding, automation workflow creation, campaign management, and ESP migration to Braze from any platform.
• KlaviyocoreTechnology or IntegrationOfficial Klaviyo partner providing email template design, coding, and integration services for Klaviyo platform with certified expertise in Klaviyo's features and capabilities.
• MavlersflagshipStrategic or Co-development PartnerEmail Uplers is part of Mavlers, a parent company that encompasses multiple digital marketing service offerings. Mavlers represents the consolidated brand under which Email Uplers operates as a specialized email marketing division.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Inbox Army: A US-based full-service email marketing agency offering email template production, campaign management, automation, and ESP migration services — directly overlapping Email Uplers' core services and target customers.
• eROI: Digital marketing agency with a strong email and CRM practice, offering email campaign management, automation, and lifecycle services to enterprise clients, competing head-to-head with Email Uplers' operations support line.
• Action Rocket: UK-based email creative agency focused on email template design, coding, and production services for enterprise brands — a directly comparable boutique-to-mid-market email production specialist.
• Trendline Interactive: Email and CRM agency specializing in email strategy, campaign execution, ESP migrations, and analytics — directly comparable to Email Uplers' operations support pillar.
• Email Aptitude: B2B email marketing agency providing email production, automation, and managed services; competes with Email Uplers for mid-market and enterprise client engagements.

Others

• Mavlers: Email Uplers' parent company and broader digital marketing services group; comparable as a holding entity rather than a direct competitor, but relevant context for ownership and cross-sell dynamics.
• Litmus: Email testing, analytics, and personalization platform; not a direct competitor to Email Uplers' production services but an enabling tool in the email workflow that agencies and ESPs rely on.

Broad incumbents

• Klaviyo: Email and SMS marketing platform with an official partner program (which Email Uplers is part of); competes broadly with the agency model by offering in-platform tools that reduce the need for outsourced email services.

Emerging players

• Stripo: Self-serve email template platform with a marketplace of pre-built templates and an embedded editor — competes with Email Uplers' template production offering by enabling customers to build emails without an agency.
• BEE Plugin: No-code email and landing page design platform (Beefree) used by brands and agencies to build responsive emails — a productized substitute for part of Email Uplers' template production service.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/email_uplers
• Facebookfacebook.com/email.uplers
• LinkedInlinkedin.com/company/email-uplers

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Email Uplers