Midway Wholesale
Midway Wholesale is a US building materials distributor serving residential and commercial customers with roofing, siding, waterproofing, and building supplies, now operating as a retained brand under the unified QXO distribution platform.
- Company typePrivate
- Founded1970
- HeadquartersTopeka, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Midway Wholesale does
Midway Wholesale is a regional building materials distributor, originally focused on roofing products and now operating as a retained brand within QXO, Inc., a private US-based diversified building products distribution company. The company was acquired and consolidated into the unified QXO brand in 2023 as part of QXO's strategy to roll up multiple local and regional building materials distributors under a single national identity.
The core product portfolio spans residential roofing, siding, waterproofing, commercial building materials, and general building supplies, with TRI-BUILT serving as a private-label value sub-brand. Distribution operates through three channels: physical retail storefronts for walk-in residential and SMB customers, dedicated Commercial Sales Centers serving enterprise contractors and builders, and the qxo.com e-commerce platform supported by a mobile app. Digital platform features include online ordering, delivery tracking, order history, online bill payment, manufacturer rebate tracking, homeowner financing, and a Storm Tracker service for proactive project planning.
Revenue is generated primarily through one-time sale of building materials via physical stores and commercial sales centers, supplemented by professional services revenue from homeowner financing arrangements. Pricing is account-based and quote-driven rather than publicly disclosed, with a 3% credit card surcharge on invoice payments (capped at 2% in Oklahoma per state guidelines). Integration and measurement partnerships extend the platform's interoperability into contractor estimation and inventory workflows via custom APIs.
Midway Wholesale firmographics
Firmographics- Name
- Midway Wholesale
- Legal name
- QXO, Inc.
- Website
- https://midwaywholesale.com
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Midway Wholesale is a US building materials distributor serving residential and commercial customers with roofing, siding, waterproofing, and building supplies, now operating as a retained brand under the unified QXO distribution platform.
- Ownership category
- akta.pro rank
Midway Wholesale industry classification
Industry- Product category
- Building Materials Distribution
- NAICS
- Roofing, Siding, and Insulation Material Merchant Wholesalers (42333)
- SIC
- Wholesale-Lumber & Other Construction Materials (5030)
- akta.pro primary industry
- Roofing Materials Retail (Shingles, Underlayment, Flashing) (CRAIAEAC)
Keywords
Where Midway Wholesale is headquartered
LocationHeadquarters
- HQ city
- Topeka
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Midway Wholesale business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Building Materials Distribution: Revenue generated from sale of roofing products, siding, waterproofing materials, and general building supplies through physical store locations and commercial sales centers
- Commercial Sales: B2B sales of building materials through dedicated Commercial Sales Centers serving contractors and commercial builders
- Homeowner Financing: Financing services offered to homeowners for roofing and building material projects, generating referral or interest income
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Account-based pricing for registered customers |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Midway Wholesale product offering
Product offeringCore offering
Midway Wholesale distributes roofing products, siding, waterproofing materials, and general building supplies to residential and commercial customers through physical retail stores, dedicated Commercial Sales Centers, and the QXO online ordering platform. It also offers the TRI-BUILT value sub-brand and digital services including delivery tracking, API integration, homeowner financing, manufacturer rebate tracking, and storm tracking.
Product overview
Midway Wholesale operates as part of QXO (formerly Beacon Building Products), a unified wholesale distribution platform that consolidates multiple local and regional building materials brands under one QXO brand. The offering consists of a platform-plus-modules architecture centered around core product categories: Residential Roofing, Siding, Commercial Building Materials, Waterproofing, and Building Supplies. The TRI-BUILT sub-brand provides private-label/value products. The portfolio is accessible through QXO's online ordering platform, QXO App, and physical Commercial Sales Centers, with additional services including Delivery Tracking, Order History, Manufacturer Rebate Tracking, and Storm Tracker.
Differentiator
Problem solved
Functional benefit
Brands
- TRI-BUILT: A brand of building materials and roofing products.
Products and services
- Residential Roofing Products Roofing materials and supplies designed for residential home construction, repair, and replacement projects, sold through QXO stores, online ordering, and Commercial Sales Centers.
- Siding Products Exterior siding materials for residential and commercial buildings, distributed through QXO retail, commercial, and online channels.
- Commercial Building Materials Building materials and supplies packaged for commercial construction projects, supported by dedicated Commercial Sales Centers with bulk ordering and commercial account services.
- Waterproofing Products Waterproofing solutions for residential and commercial applications, distributed alongside roofing and building supplies.
- Building Supplies and Materials General building supplies and construction materials for various residential and commercial project types, offered through the QXO distribution network.
- TRI-BUILT Private-label/value brand of building materials and roofing products targeting contractors and builders seeking cost-effective solutions through the QXO distribution network.
- Homeowner Financing Financing referral service for homeowners undertaking roofing and building material projects, supporting larger purchases via the QXO platform.
Quantifiable outcome
- All local and regional brands consolidated into one easy-to-use site
- +1 more outcomes
Companies that use Midway Wholesale
Customer profileSegments2 records
Ideal customer profiles2 records
Midway Wholesale technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Midway Wholesale partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Integration PartnerscoreTechnology integration partners enabling interoperability between QXO platform systems and customer business systems, facilitating seamless ordering and inventory management processes.
- Measurement PartnerscoreMeasurement partners providing tools and services that integrate with QXO platform for accurate project measurement, estimation, and material requirement calculations for roofing and construction projects.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Midway Wholesale competitors and assessment
Company assessmentBroad incumbents
- Ferguson: Large publicly traded distributor of plumbing, heating, cooling, and specialty building products. Comparable as a broad-line building products distributor with strong contractor relationships, though its core category mix differs from Midway's roofing focus.
- HD Supply Holdings: Large-scale distributor of maintenance, repair, and construction products serving professional contractors and facility customers. Comparable as a broad construction-materials distributor, though more focused on maintenance/MRO than roofing replacement.
- Lowe's: National home improvement retailer competing with Midway in roofing, siding, and building supplies across consumer and pro segments. Its MyLowe's Pro and installer programs overlap with Midway's contractor and homeowner offerings.
- The Home Depot: Largest U.S. home improvement retailer carrying roofing, siding, and building supplies for both DIY and pro customers. Competes with Midway at the residential homeowner/SMB level and pressures contractor pricing through its Pro Xtra program.
Direct peers
- ABC Supply Co. The largest U.S. wholesale distributor of roofing, siding, windows, and exterior building products for contractors. Directly comparable to Midway/QXO in product categories, contractor customer base, and multi-location distribution model.
- SRS Distribution: National roofing and building products distributor serving residential and commercial contractors. Operates a similar multi-brand consolidation strategy and serves the same contractor and builder end customers as Midway/QXO.
- Beacon Building Products: Predecessor identity to QXO and one of the largest U.S. distributors of roofing and building materials. Operates in the same product categories, channels, and customer segments as Midway, with overlapping Commercial Sales Centers and digital ordering.
- Foundation Building Materials: Specialty distributor of building products including roofing, insulation, gypsum, and waterproofing serving commercial and residential contractors. Comparable product breadth and contractor go-to-market overlap with Midway.
- Allied Building Products: Distributor of roofing, siding, windows, and interior building products to contractors and builders, now part of Cornerstone Building Brands. Overlaps directly with Midway in roofing/siding distribution and contractor focus.
- Lansing Building Products: Distributor of exterior building products including siding, roofing, windows, and rainware. Comparable as a specialty exterior building products distributor serving contractors and builders through branch-based sales.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Midway Wholesale social profiles
Digital presenceMidway Wholesale financial estimates
Financial estimateRevenue estimate
Valuation estimate
Midway Wholesale leadership team
Management profileNumber of profiles
Midway Wholesale subsidiaries and ownership
Company hierarchySubsidiaries1 record
Midway Wholesale funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Midway Wholesale M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Midway Wholesale
What does Midway Wholesale do?
Midway Wholesale distributes roofing products, siding, waterproofing materials, and general building supplies to residential and commercial customers through physical retail stores, dedicated Commercial Sales Centers, and the QXO online ordering platform. It also offers the TRI-BUILT value sub-brand and digital services including delivery tracking, API integration, homeowner financing, manufacturer rebate tracking, and storm tracking.
Is Midway Wholesale a public or private company?
Midway Wholesale is a private company. It is classified as corporate owned and is currently operating.
When was Midway Wholesale founded?
Midway Wholesale was founded in 1970. It employs 101 to 250 people.
Where is Midway Wholesale based?
Midway Wholesale is headquartered in Topeka, United States, in the North America region.
How does Midway Wholesale make money?
Three revenue lines are on record. Building Materials Distribution is the primary driver. The others are commercial Sales and homeowner Financing.
Who are Midway Wholesale's main competitors?
Broad incumbents on record are Ferguson, HD Supply Holdings, Lowe's and The Home Depot. Direct peers are ABC Supply Co., SRS Distribution, Beacon Building Products, Foundation Building Materials, Allied Building Products and Lansing Building Products.
Does Midway Wholesale have an API?
No public API is recorded for Midway Wholesale.
What industry is Midway Wholesale in?
Midway Wholesale's product category is Building Materials Distribution. Its primary akta.pro industry code is CRAIAEAC, Roofing Materials Retail (Shingles, Underlayment, Flashing). Its NAICS code is 42333 and its SIC code is 5030.