AUG Network
AÜG Network is a family-owned German HR services holding headquartered in Detmold, operating over 50 subsidiary brands across 120+ locations to deliver temporary staffing, permanent placement, and HR consulting to clients in finance, IT, healthcare, engineering, and skilled trades.
- Company typePrivate
- Founded1977
- HeadquartersDetmold, Germany
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
What AUG Network does
AÜG Network (legal entity AÜG NETZWERK GmbH) is a second-generation, family-owned German HR services holding company headquartered in Detmold, founded in 1977 by Horst Thurau. It operates more than 50 subsidiary companies and brands across over 120 locations in Germany, providing temporary staffing (Arbeitnehmerüberlassung), permanent placement, HR consulting, and training services. Sub-brands include akut... Kompetente Lösungen, akut Med (healthcare), cleo / hey cleo (modern staffing), JOBWOLF, job meets life, active now, TriTec HR, and tritec pro, each typically focused on a specific regional or vertical niche while drawing on centralized shared services from Detmold.
The underlying operating model is a decentralized branch network backed by centralized support functions: IT, back-office, marketing, compliance, finance, recruiting, and continuing education are run from the CIRCLE77 headquarters, while branch managers and recruitment consultants execute field-based B2B sales and candidate acquisition locally. Revenue is generated through markup-based fees on temporary worker billings and placement fees for permanent recruitment, distributed across at least six occupational verticals — finance and office, engineering, IT, healthcare/nursing/pedagogy, and skilled trades/industrial-technical roles.
Management is led by a three-person Managing Director board (Dennis Greenfield as Speaker, Andreas Pörtner, Jeannine Uzunoglu) with second-generation co-owner Sven Thurau in a strategic shareholder role. No external funding rounds are disclosed; the company is privately held under GmbH jurisdiction (Amtsgericht Lemgo, HRB 5951). The technology stack disclosed is conventional office SaaS (Google Analytics, Zoom, Microsoft Teams, TeamViewer, Friendly Captcha, Google Tag Manager) with no proprietary platform, API, or AI/ML product layer.
AUG Network firmographics
Firmographics- Name
- AUG Network
- Legal name
- AÜG NETZWERK GmbH
- Website
- https://aueg-netzwerk.de
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- AÜG Network is a family-owned German HR services holding headquartered in Detmold, operating over 50 subsidiary brands across 120+ locations to deliver temporary staffing, permanent placement, and HR consulting to clients in finance, IT, healthcare, engineering, and skilled trades.
- Ownership category
- akta.pro rank
AUG Network industry classification
Industry- Product category
- Staffing & HR Services
- NAICS
- Office Administrative Services (5611)
- SIC
- Services-Employment Agencies (7361)
- akta.pro primary industry
- National Generalist Staffing Firms (BPACACAI)
- akta.pro secondary industry
- HR Compliance & Policy Administration Outsourcing (incl. regulatory reporting) (BPACAKAK)
Keywords
Where AUG Network is headquartered
LocationHeadquarters
- HQ city
- Detmold
- HQ country
- Germany
- HQ region
- Europe
Offices3 records
Markets served
AUG Network business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Staffing and Personnel Services: Temporary staffing and personnel placement services through a network of over 50 subsidiary companies and brands. Revenue generated through mark-ups on worker wages and placement fees for permanent recruitment.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels8 records
AUG Network product offering
Product offeringCore offering
AÜG NETZWERK operates as a German HR services holding company providing temporary staffing (Arbeitnehmerüberlassung), permanent placement, and HR consulting across sectors including finance, office, engineering, IT, healthcare, and skilled trades. The company delivers these services through a network of more than 50 subsidiary companies and brands operating at over 120 locations across Germany, with centralized support functions in IT, backoffice, marketing, compliance, finance, recruiting, and continuing education based at the Detmold headquarters.
Product overview
AÜG NETZWERK is a family-owned holding company founded in 1977, operating as a network of over 50 companies and brands with more than 120 locations across Germany. The company provides staffing, temporary labor (Arbeitnehmerüberlassung), and HR services through various specialized subsidiary brands including akut... (with medical division akut Med), cleo (including hey cleo), JOBWOLF, job meets life, active now, TriTec HR, and tritec pro. Central headquarters in Detmold coordinates shared services across the network including IT, compliance, marketing, and professional development. The company matches job seekers with employers across sectors including finance, office, engineering, IT, healthcare, education, trade, and industrial-technical fields.
Differentiator
Problem solved
Functional benefit
Brands
- akut... Competent solutions - HR consulting and personnel services
- akut Med
- job meets life
- active now
- cleo
- JOBWOLF
- TriTec HR
- tritec pro
Products and services
- Temporary Staffing (Arbeitnehmerüberlassung)
- Permanent Placement Services
- HR Consulting (akut… HR Consulting GmbH)
- Medical Personnel Staffing (akut Med GmbH)
- Staffing Brand — cleo / hey cleo
- Staffing Brand — TriTec HR & tritec pro
- Staffing Brand — JOBWOLF GmbH
- Staffing Brand — job meets life / active now
- Staffing Brand — akut… Kompetente Lösungen
Companies that use AUG Network
Customer profileSegments5 records
Ideal customer profiles3 records
AUG Network technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AUG Network partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered supporting.
- Laiks GmbH (Data Protection Officer)supportingExternal data protection officer provider located in Lemgo, Germany. Provides data protection officer services as required by GDPR.
- Usercentrics GmbHsupportingConsent management technology provider used for cookie consent and GDPR compliance on the company's website.
- BRANDI Rechtsanwälte (Law Firm)supportingLaw firm in Detmold that operates the company's whistleblower system (Hinweisgebersystem) as an independent reporting office for compliance matters.
- Google AnalyticssupportingWeb analytics service used for website traffic analysis and visitor behavior tracking.
- Google Tag ManagersupportingTag management system used for integrating tracking and analytics tools on the company's website.
- Zoom Communications Inc.supportingVideo conferencing platform used for communication with customers and internal meetings.
- Microsoft TeamssupportingCollaboration platform used for internal communication and conferencing.
- TeamViewer Germany GmbHsupportingRemote desktop and video conferencing tool used for support and collaboration purposes.
- Google MapssupportingMap service used on the website to display office locations.
- Friendly CaptchasupportingAnti-bot/captcha service used to protect forms on the website from automated spam submissions.
Scale indicators6 records
Recent moves9 records
Expansion highlights5 records
AUG Network competitors and assessment
Company assessmentDirect peers
- Amadeus FiRe: German specialist staffing firm focused on office, finance, IT and engineering temporary and permanent placement — directly comparable in verticals served and operating model, with similar branch-led distribution.
- Tempton: German staffing company with >120 branches offering temporary staffing, permanent placement and on-site management across commercial, technical, medical and aviation sectors — closely comparable multi-vertical branch-led model.
- DIS AG: Major German generalist staffing and recruitment firm (subsidiary of Adecco). Highly comparable: national footprint, focus on temporary staffing, permanent placement and HR consulting across office, finance, IT, and engineering verticals.
- Persona Service: German generalist staffing firm with nationwide branch network offering temporary work, permanent placement, and on-site management. Closely comparable national branch-led model to AÜG's 120+ locations.
- Hays Germany: German operations of Hays plc, specializing in temporary and contract staffing as well as permanent placement, with particular strength in IT, engineering, and professional services — directly overlapping AÜG's verticals.
- Piening Personal: Family-owned German generalist staffing firm with nationwide branch network across commercial, technical, medical and aviation verticals — closely comparable private, multi-vertical, branch-led business model.
Emerging players
- Robert Half Germany: German arm of US-listed specialist staffing firm focused on finance, accounting, IT and office roles. Comparable in professional-staffing verticals, with stronger brand recognition in white-collar placement than AÜG.
Broad incumbents
- ManpowerGroup Germany: German subsidiary of global HR services major. Direct competitor in temporary staffing and talent solutions, with broader portfolio (RPO, career transition, Right Management) and greater digital platform capabilities.
- Adecco Germany: German arm of the global staffing leader Adecco Group. Comparable as a direct competitor in temporary staffing and permanent placement across multiple sectors; differentiated by global scale, MSP capability, and digital platform investments that AÜG lacks.
- Randstad Germany: German subsidiary of Randstad, one of the world's largest HR services firms. Direct competitor across generalist staffing, with stronger technology/digital matching investments and broader international reach than AÜG.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AUG Network social profiles
Digital presenceAUG Network financial estimates
Financial estimateRevenue estimate
Valuation estimate
AUG Network leadership team
Management profileNumber of profiles
Profiles13 records
AUG Network subsidiaries and ownership
Company hierarchySubsidiaries9 records
AUG Network funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AUG Network M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AUG Network
What does AUG Network do?
AÜG NETZWERK operates as a German HR services holding company providing temporary staffing (Arbeitnehmerüberlassung), permanent placement, and HR consulting across sectors including finance, office, engineering, IT, healthcare, and skilled trades. The company delivers these services through a network of more than 50 subsidiary companies and brands operating at over 120 locations across Germany, with centralized support functions in IT, backoffice, marketing, compliance, finance, recruiting, and continuing education based at the Detmold headquarters.
Is AUG Network a public or private company?
AUG Network is a private company. It is classified as family owned and is currently operating.
When was AUG Network founded?
AUG Network was founded in 1977. It employs 501 to 1,000 people.
Where is AUG Network based?
AUG Network is headquartered in Detmold, Germany, in the Europe region.
How does AUG Network make money?
One revenue line is on record: staffing and Personnel Services.
Who are AUG Network's main competitors?
Direct peers on record are Amadeus FiRe, Tempton, DIS AG, Persona Service, Hays Germany and Piening Personal. Robert Half Germany is listed as an emerging player. Broad incumbents are ManpowerGroup Germany, Adecco Germany and Randstad Germany.
Does AUG Network have an API?
No public API is recorded for AUG Network.
What industry is AUG Network in?
AUG Network's product category is Staffing & HR Services. Its primary akta.pro industry code is BPACACAI, National Generalist Staffing Firms, with a secondary code of BPACAKAK, HR Compliance & Policy Administration Outsourcing (incl. regulatory reporting). Its NAICS code is 5611 and its SIC code is 7361.