Trafik and Fritid

What Trafik and Fritid does

Trafik & Fritid Skandinavien AB is a privately held Swedish niche sports equipment and public-environment supplier headquartered in Löddeköpinge, Sweden, operating since 1980. The company designs, manufactures (via its own production facility in Löddeköpinge), and distributes specialized equipment for football clubs, tennis and padel facilities, municipalities, ice hockey and floorball venues, and private landscaping buyers. Core product categories include GPS-based line marking robots (TF Linjeringsmaskin Pro and Sport, distributed from TinyMobileRobots), TF-branded football goals with Quicklift mechanisms, substitute benches, LED scoreboards, player tunnels, and FIFA-quality artificial turf (Tarkett Sports FieldTurf PureField Ultra HD without rubber granules). Additional offerings include padel court maintenance machines (FSW5 BT Padel Edition), playground safety surfaces under the Sureplay and Playrite sub-brands, and landscaping artificial grass.

The company operates a sales-led go-to-market combining a webshop with direct field sales and on-site installation services for larger projects. Revenue is generated through one-time equipment sales, professional installation services, and a 60-month robot leasing program priced at approximately 3,490 SEK/month with bundled warranty and RTK signal support. Customer segments span amateur to professional football clubs, tennis and padel facilities, municipalities and schools, and homeowners; reference customers include Ajax (Netherlands), Värmdö (Stockholm), and Norwegian municipalities (Råde, Flatås Trondheim, Fredrikstad). In March-April 2026, the company completed three acquisitions (Presenco Sport, Frödin Natur & Fritid, and Grönt & Rent) to broaden its Scandinavian footprint and extend into outdoor environment maintenance products.

Name

Trafik and Fritid

Legal name

Trafik & Fritid Skandinavien AB

Website

https://trafik-fritid.se

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

Trafik & Fritid is a Swedish niche sports equipment manufacturer and distributor serving football clubs, padel and tennis facilities, municipalities, and homeowners with proprietary TF-branded products, GPS line marking robots, and artificial turf systems across Scandinavia.

Ownership category

akta.pro rank

Product category

Sports Field Equipment

NAICS

Sporting Goods Retailers (45911), Sporting and Athletic Goods Manufacturing (33992), Sporting Goods Retailers (459110)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Team Sports Goals, Nets & Field Equipment Retail (CRAMAEAK)

akta.pro secondary industries

Team Sports Equipment & Uniforms Retail (CRAMABAE), Racquet Sport Court Equipment & Maintenance Retail (CRAMAFAK), Physical Education & Athletics Equipment (Gym, Sports Gear, Scoreboards) (EDAEAIAG), Team Sports Equipment & Apparel Distribution (CRAOAJAA)

Keywords

• Sports field equipment
• Football field supplies
• Line marking machines
• Artificial turf systems
• Sports facility products

Headquarters

HQ city

Löddeköpinge

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: One-time sales of sports equipment including football goals, nets, line marking machines, artificial turf, padel equipment, and accessories through web shop and direct sales.
2. Equipment Leasing: Leasing of robots (line marking robots) at approximately 3,490 SEK/month plus VAT with minimum 20% down payment. 60-month leasing period includes warranty for electronics box and software for 2 years, plus support and RTK signal during entire leasing period.
3. Professional Services / Installation: Installation services offered on-site through their contracting department for products such as stands and sports equipment.

Pricing tiers

Go-to-market motion1 record

Core offering

Trafik & Fritid sells sports field equipment and supplies, including GPS-based autonomous line marking robots, football goals, substitute benches, scoreboards, artificial turf systems, padel court equipment, and accessories to sports clubs, municipalities, schools, and landscaping customers. The company also operates its own production facility in Löddeköpinge, Sweden for custom manufacturing of TF-branded products and provides on-site installation services.

Product overview

Trafik & Fritid Skandinavien AB is a sports equipment and facility product company offering a comprehensive range of niche products and services within sports and public environments. The company's product portfolio includes both proprietary TF-branded products and products from other manufacturers. Core offerings include: GPS-based autonomous line marking robots (TF Linjeringsmaskin Pro/Sport) for precise sports field marking; football goals and equipment (TF 11 mot 11, substitute benches, scoreboards, player tunnels); artificial turf systems including Tarkett Sports FieldTurf PureField; padel court equipment and maintenance machines; and sports facility accessories. The company also offers products for ice hockey, bandy, floorball, tennis, badminton, and playground surfaces including Sureplay and Playrite brands. Products are sold through a webshop and the company operates its own production facility in Löddeköpinge. Recent strategic acquisitions have expanded their outdoor maintenance and Scandinavian market presence.

Differentiator

Problem solved

Functional benefit

Products and services

• TF Linjeringsmaskin Pro (GPS Line Marking Robot) Professional GPS-based line marking robot that automatically marks sports fields with high precision. Uses GPS technology to mark various field types including football, rugby, tennis, and athletics. Can mark an 11-a-side football pitch in 20 minutes.
• TF Linjeringsmaskin Sport (GPS Line Marking Robot) GPS-based line marking machine for sports fields where the field layout is downloaded onto a tablet. Can create customized line configurations and mark an 11-a-side football pitch in 27 minutes with high precision.
• TF Linjeringsmaskin Easyliner Easy-to-use line marking machine built with high-quality materials for long-term durability. Lightweight and easy to transport, holds 1 bucket of paint.
• TF Linjeringsmaskin Select Pro User-friendly and high-efficiency line marking machine made of high-quality materials for long-term durability with consistent results. Can be used in front of or beside the machine.
• TF 11 mot 11 Football Goal with Quicklift Mobile 11-a-side football goal with Quicklift mechanism for easy movement. White-eloxidized aluminum profile with reinforced corners and sturdy steel frame backpiece. Depth: 1m top, 2.5m bottom.
• TF Substitute Bench (Avbytarbås) Substitute bench equipped with 2mm polycarbonate glass and wooden bench. Available in 3m, 4m, and 5m lengths. Options include wheels, floor, plastic chairs, and 4mm polycarbonate glass.
• LED Scoreboard (Resultattavla LED) Single-sided LED scoreboard for wall mounting with red LED digits at 300mm digit height in black aluminum housing. Shows scores (max 99-99) and match time in minutes and seconds; can also display local time when not in use.
• PureField Ultra HD (Artificial Turf) FIFA-quality artificial turf system from Tarkett Sports FieldTurf. Environmentally friendly with no rubber granules required, minimal climate impact, minimal skin friction, UV-protected fibers, and natural playing surface.
• FSW5 BT Padel Edition (Court Maintenance Machine) Sweep and vacuum machine designed for padel court maintenance. Exercises the court mat and redistributes sand in a single operation.
• Player Tunnel (Spelartunnel) Player tunnels made of durable anodized aluminum, lightweight for one-person handling. Features PVC-covered polyester canvas fabric that is flame-retardant and water-repellent. Available in widths 1.50m, 2.00m, 2.50m, and 3.00m.
• Digital Substitution Board (Avbytartavla digital) Double-sided digital substitution board with red and green LED digits for showing player substitutions and remaining match time. Reading distance approx. 100m. Dimensions: 360 x 555mm.
• Konstgräs Juta Popular (Landscaping Artificial Grass) Durable landscaping artificial grass with natural-looking colors (light green, dark green, brown). Soft to walk on. Available in 15mm and 25mm pile heights. Sold in 2x25m rolls.
• Konstgräs Meadow 40mm (Landscaping Artificial Grass) Exclusive natural-looking and lush artificial grass for gardens and balconies. Light green, dark green, and brown color tones for a realistic appearance.
• Ice Hockey Goal NHL Model (Ishockeymål NHL-modell) Regulation ice hockey goal in NHL/Canada model specification, red finish. Dimensions 183 x 122cm, depth 45/100cm. Adapted for flexpegs. Net sold separately.
• Ice Hockey Helmet CCM Tacks 70 Senior Professional-level ice hockey helmet in size Large (58-62cm). Two-part design with comfortable structure. CE safety regulation approved.
• Transportable Stand (Läktare transportabel) Compact mobile aluminum stand for events. Easily transported on trailer or truck. Railings on back and sides. Maximum capacity 80 persons.
• Floorball Rink Unihoc Premium (Innebandysarg) Complete package for a 40x20m floorball rink, including 40 pieces of 2.5m sections, 4 pieces of 1.5m sections, 4 corner pieces, and 2 wagons with wheels. Premium model weighs total 683kg.
• Stadium Seat (Läktarstol sits) Plastic stadium seats offering stability, UV resistance, and color stability. Two attachment points. Available in blue, red, white, and green. Dimensions: Width 43cm, Depth 37cm, Height 14cm. Minimum order 250 units.
• Sureplay (Pour-in-Place Rubber Surfacing) Pour-in-place rubber granules providing shock absorption and visual properties for playgrounds and play areas.
• Playrite (Multisport Surface Mat) UV-treated needle-felt mats designed for outdoor use as multisport surfaces and play areas.
• Installation and Contracting Services Professional on-site installation services for sports equipment such as stands and other large products, delivered through the company's contracting department.
• Robot Equipment Leasing Program Leasing of GPS-based line marking robots at approximately 3,490 SEK/month plus VAT with minimum 20% down payment. 60-month leasing period includes 2-year warranty on electronics and software, plus support and RTK signal during the entire leasing period.

Quantifiable outcome

• Line marking time reduced to 20 minutes for 11-a-side football pitch
• +1 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Act Global: Act Global is an international artificial turf manufacturer with FIFA-quality certifications, competing with Tarkett/FieldTurf and indirectly with Trafik & Fritid in the football turf installation value chain.
• Sport Group (Polytan): Sport Group / Polytan is one of Europe's largest sports facility and artificial turf providers, offering end-to-end pitch construction, surfaces, and equipment. It is a broad incumbent serving the same football, athletics, and padel facility customers as Trafik & Fritid but at significantly larger scale.
• SIS Pitches: SIS Pitches is a UK- and Ireland-based installer of synthetic sports pitches and a direct competitor in artificial turf and field construction. It serves municipal and club customers with a comparable offering in the European market.
• Tarkett Sports / FieldTurf: Tarkett Sports (owner of FieldTurf) is the global leader in artificial turf systems and supplies the PureField Ultra HD product that Trafik & Fritid distributes. It is both a supplier and a broad incumbent in the same end-markets (football field construction).
• GreenFields: GreenFields is a Ten Cate-owned European artificial turf manufacturer with FIFA-certified systems for football pitches. It competes with the Tarkett/FieldTurf turf line that Trafik & Fritid distributes and serves the same European facility customers.
• Hellas Construction: Hellas Construction is a large US-based sports facility contractor that builds and supplies artificial turf fields and running tracks. While primarily US-focused, it competes for global sports construction contracts and overlaps in product categories (turf, track, field equipment) with Trafik & Fritid.

Direct peers

• Limonta Sport: Limonta Sport is an Italian producer of artificial turf and sports surfaces selling into European football and padel markets. It competes in similar end-markets (synthetic football and padel surfaces) and serves comparable municipal and club customers.
• Unisport: Unisport is a Nordic supplier of artificial turf, sports equipment, and facility solutions, with a comparable product range covering pitches, goals, and field maintenance. It is the closest direct competitor to Trafik & Fritid in the Scandinavian market.
• Saltex: Saltex is a Nordic sports facility equipment supplier offering line marking machines, field maintenance equipment, and turf care products. Its product range and target customers (clubs, municipalities, contractors) closely mirror Trafik & Fritid's.
• TinyMobileRobots: TinyMobileRobots is the manufacturer of the GPS-based line marking robots that Trafik & Fritid rebrands and sells under the TF Linjeringsmaskin label. The companies share the same core product category (autonomous sports field line marking) and sell into overlapping end-customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/trafikfritid
• LinkedInlinkedin.com/company/trafik-fritid
• Instagraminstagram.com/trafikochfritidskandinavienab

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trafik and Fritid