Gymnastics Academy of Atlanta

What Gymnastics Academy of Atlanta does

Gymnastics Academy of Atlanta (GAA) is a privately held, single-location youth gymnastics training business founded in 2004 and headquartered at 2995 Cobb Parkway NW, Kennesaw, Georgia. The company operates a 40,000 square-foot facility — described as one of the largest gymnastics training centers in the Southeast — equipped with 4 spring floors, 5 in-ground trampolines, 18 balance beams, 19 training bars, 6 uneven bar sets, 4 vault tables, multiple foam pits, and 120 feet of NINJA obstacle apparatus, supported by a 140-foot parent viewing area and 51-100 staff organized into a program-specific director structure.

GAA generates revenue through a diversified program stack layered across age and skill tiers: Pre-Gym for ages 12 months to 5 years (eight color-coded levels), Recreational Gymnastics for ages 5-17 (Divisions 1-6), NINJA G.R.A.M. obstacle training, Tumbling for cheerleaders (4 levels), Rec League in-house competition, and USAG competitive teams (Xcel Bronze through Platinum and Levels 6-10 women's; Level 3-Elite men's). Ancillary revenue streams include Summer Day Camps ($399/week, $85/day), Birthday Parties ($300 standard, $350 Ninja), Parents' Night Out, Tumbling Clinics, GAA Performance Camp, and Private Lessons priced at $40/30 minutes or $70/hour.

The revenue model combines recurring monthly tuition (subscription tiers of $70-$224 depending on class duration and competitive level) with one-time event fees and a small merchandise component via an on-site pro shop. Distribution is direct-to-consumer through the company's website and the Jackrabbit Class self-serve registration portal; free trial classes are offered to new students as the primary acquisition channel, supplemented by organic social (Facebook, Instagram) and community word-of-mouth. USAG member-club affiliation provides sanctioned competition pathways and a college-recruiting support infrastructure that anchors a vertically integrated athlete development pipeline.

Name

Gymnastics Academy of Atlanta

Legal name

Gymnastics Academy of Atlanta

Website

https://gymnasticsacademyofatlanta.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

Gymnastics Academy of Atlanta is a privately held single-location youth gymnastics training facility in Kennesaw, GA, serving metro Atlanta families with recreational, competitive USAG, tumbling, ninja, and camp programs for ages 12 months through 17.

Ownership category

akta.pro rank

Product category

Youth Gymnastics Instruction and Training

NAICS

Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Single-Sport Skill Academies (Soccer, Basketball, Tennis, etc.) (MPAKAJAB)

Keywords

• Youth gymnastics training
• Recreational gymnastics
• Competitive gymnastics teams
• Tumbling instruction
• Ninja warrior training

Headquarters

HQ city

Kennesaw

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Monthly Class Tuition: Recurring monthly tuition fees for recreational gymnastics classes, with tiered pricing based on class duration (30min, 45min, 1hr, 1.5hr). Additional classes are discounted for multi-child families.
2. Private Lessons: One-on-one instruction offered at $40 for 30 minutes or $70 for one hour. Additional students can be added at $100/hr for two students. Requires current GAA membership.
3. Birthday Party Packages: One-time event bookings for gymnastics-themed birthday parties at $300 for standard or $350 for Ninja theme. Includes up to 15 children with deposit required at booking.
4. Summer and Day Camps: Weekly summer camp programs at $399/week with daily rate option at $85/day. Additional extended care available Monday-Thursday for $10/day.
5. Rec League Competition Program: Monthly tuition of $224 for twice-weekly competitive training, plus annual fees for leotards ($50) and meet fees ($360 full year).
6. Team Competition Fees: USAG competitive team members pay additional fees for meets, team leotards, and travel. Annual fees vary by level.
7. Pro Shop Merchandise: On-site retail sales of gymnastics apparel and branded merchandise including GAA Soffee shorts at $25.
8. Tumbling Clinics: One-time event clinics at $40 for members and $50 for non-members, held 1-3pm for ages 5 and up.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Gymnastics Academy of Atlanta is a youth gymnastics training facility operating from a 40,000-square-foot Kennesaw, GA facility. It sells recurring monthly gymnastics classes (Pre-Gym ages 12 months–5 years; Recreational Divisions 1–6 for ages 5–17), USAG-sanctioned competitive team programs (women's Xcel and Levels 6–10; men's Level 3–Elite), tumbling classes for cheerleaders, NINJA G.R.A.M. obstacle training, and ancillary paid events including summer/day camps, birthday party packages, Parents' Night Out, tumbling clinics, and private lessons.

Product overview

Gymnastics Academy of Atlanta is a gymnastics training facility offering a portfolio of interconnected programs: the core Pre-Gym Program (ages 12 months-5 years) and Recreational Gymnastics Programs (Divisions 1-6, ages 5-17) serve as foundational entry points, which feed into competitive USAG Team Programs (Xcel and Levels 6-10). Specialized programs include Tumbling for cheerleaders, NINJA G.R.A.M. obstacle training, and Rec League in-house competition. Ancillary offerings include Summer Camps, Birthday Parties, Parents' Night Out, Tumbling Clinics, GAA Performance Camp, and Private Lessons. The 40,000 sq. ft. facility with equipment for all Olympic gymnastics events supports all programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Pre-Gym Program Developmental gymnastics program for children ages 12 months to 5 years, divided into eight classes (Orange, Purple, Teal, Yellow, Green, Blue, Red, Black) with age-appropriate activities, motor skill development, and parent participation options for the youngest cohorts.
• Recreational Gymnastics Program Division-based gymnastics classes for boys and girls ages 5–17 organized into six skill levels (Divisions 1–6), covering all Olympic women's events (vault, bars, beam, floor) and men's events (floor, rings, pommel horse, vault, parallel bars, high bar).
• USAG Team Programs Competitive USAG gymnastics teams including women's Xcel Bronze, Silver, Gold, and Platinum and Levels 6–10, plus men's Level 3–Elite. Includes college recruiting support, alumni network, and participation in sanctioned local and national competitions.
• Tumbling Program Progressive tumbling classes (Levels 1–4) for cheerleaders and aspiring gymnasts, focusing on body control, back handsprings, tucks, layouts, and twisting skills with age-appropriate progression.
• NINJA G.R.A.M. Ninja warrior-style obstacle course training program featuring 120 feet of obstacles and training apparatus for co-ed athletes ages 5 and up, with new competitive groups introduced for Fall 2025.
• Summer Day Camps Full-day summer day camp for ages 5–10 featuring themed weeks (USA Summer Jam, Ooey Gooey Science, Splish Splash, Peace Out Summer) with gymnastics activities, running 8am–4pm daily at $399/week with $85/day and extended-care options.
• Birthday Party Packages Gymnastics-themed birthday party packages ($300 Standard, $350 Ninja) accommodating up to 15 children (up to 25 for Ninja), including 60 minutes of structured gym activities with trampolines and foam pit plus 30 minutes of party time, with $150 deposit due at booking.
• Parents' Night Out Monthly evening childcare event for children ages 3–14, featuring high-energy gymnastics activities, pizza, drinks, and a popsicle from 7–11pm on select Saturday evenings at $45/gymnast ($40 with pre-registration before 1pm).
• GAA Performance Camp Memorial Day Weekend intensive training camp offering instruction from top collegiate gymnastics and Acro & Tumbling coaches inside GAA's 40,000-square-foot facility.
• Private Lessons One-on-one individualized gymnastics instruction for recreational students seeking faster advancement, available at $40 for 30 minutes or $70 for one hour (effective June 1, 2026), with two-student rate at $100/hour. Requires current GAA membership.
• Rec League Competition Program In-house competition program for gymnasts promoted to Girls Division 4, featuring four competitive levels (Bronze, Silver, Gold, Platinum), USAG Xcel-style routines, twice-weekly training at $224/month, annual leotard fee ($50), and full-year meet fees ($360). GAA hosts 5 Rec League meets per year including Sugar Plum Invitational and GAA Classic.
• Tumbling Clinics Periodic tumbling skill development sessions for ages 5 and up at all skill levels, priced at $40 for members and $50 for non-members, held 1–3pm.
• Pro Shop Merchandise On-site retail sales of gymnastics apparel and branded merchandise including GAA Soffee shorts at $25 and other branded items.

Segments8 records

Ideal customer profiles8 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• USA Gymnastics (USAG)coreStrategic or Co-development PartnerGAA is a USAG member club, competing in USAG sanctioned local and national competitions. Women's teams compete in Xcel Bronze, Silver, Gold, Platinum and Levels 6-10. Men's teams compete at Level 3-Elite. USAG affiliation enables competition circuit participation and college recruiting support.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Stars Gymnastics: Southeast gymnastics academy providing recreational and USAG competitive team programs, similar to GAA in scale, programming, and target customer.
• Premier Athletics: Multi-location gymnastics, cheerleading, and tumbling training operator with both recreational and competitive programs. Comparable in offering tumbling and ninja-adjacent curricula alongside traditional gymnastics.
• Gym South Gymnastics: Suburban Atlanta gymnastics training center offering recreational, pre-team, and USAG competitive programs. Comparable as a peer suburban academy competing for the same Kennesaw-area families and competitive athletes.
• Everest Gymnastics: Multi-location USAG club offering recreational, tumbling, and competitive programs. Directly comparable full-funnel programming structure and USAG competition focus.
• Twistars Gymnastics Club: Southeast-based competitive gymnastics club producing USAG-level athletes with collegiate recruiting support. Highly comparable to GAA's elite team program and college-recruiting infrastructure.
• Atlanta Gymnastics Center: Atlanta-metro USAG-affiliated gymnastics club operating both recreational and team programs. Directly comparable in customer base, programming mix (Pre-K through competitive), and use of monthly subscription class models.
• Champions Gymnastics: Southeast US gymnastics club with USAG team programs and recreational classes from preschool through advanced levels. Comparable business model and USAG-affiliated competitive pathway.
• Georgia Gymnastics Academy: Long-standing Georgia-based USAG member club offering recreational and competitive gymnastics programs across multiple locations. Directly comparable as a regional gymnastics academy serving local Atlanta-area families with tiered class structures and competitive teams.

Emerging players

• Gymfinity Movement Academy: Ninja Warrior-style obstacle training facility offering structured ninja classes and competitions for youth. Comparable emerging niche adjacent to gymnastics, mirroring GAA's NINJA G.R.A.M. product line.

Broad incumbents

• The Little Gym: National franchise providing age-appropriate gymnastics and motor-skills classes for children across hundreds of locations. Comparable as a broader incumbent operating in the youth gymnastics instruction category with overlapping programs, though its focus is franchised preschool enrichment rather than competitive team development.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• Instagraminstagram.com/thegymnasticsacademyofatlanta
• Xx.com/gymnasticsatl
• LinkedInlinkedin.com/company/gymnastics-academy-of-atlanta

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gymnastics Academy of Atlanta