Kelcible

What Kelcible does

Kelcible is a French digital marketing and web development agency headquartered in Angers (Pays de la Loire), operating since 2005-2006 with a team of 1-10 employees. It delivers a full-service offering spanning SEO, Generative Engine Optimization (GEO), paid media (Google, Meta, TikTok, LinkedIn, YouTube, Pinterest), CRM marketing (Klaviyo, HubSpot), data tracking (GA4, server-side tracking, Matomo), creative content production, UX/UI design, website creation/redesign, custom business applications, and API integrations across CMS platforms (WordPress, Webflow, Shopify, WooCommerce, Prestashop, Magento). The agency codifies delivery into a four-step methodology (audit, strategic recommendation, lever activation, monthly piloting) and bundles it into three annual subscription tiers (Démarrage, Croissance, Accélération) targeting small businesses through mid-market and enterprise clients. It also operates a Qualiopi-certified training center for digital marketing courses.

The company's go-to-market is regional-first, with active service in departments 44, 49, 53, 72 and 85 and named cities including Angers, Cholet, Saumur, Château-Gontier, Tours, Le Mans, and Rennes, supported by direct engagement via website contact forms, landing pages, and phone (02 72 88 10 95) with a stated 24-hour response commitment. Distribution relies on Kelcible's own digital marketing — local SEO, content marketing through a 50+ article blog, paid search/social campaigns, LinkedIn and Instagram presence — and on credibility signals such as 350+ cumulative clients, a 5/5 Google rating across 50+ reviews, and named case studies (Veuve Amiot, Cross Data, Pôlbox, SSI Schaefer, Sherwood Parc, Aptimiz, Okamac) spanning 11 verticals. AI/ML is used in an assistive role: AI-assisted SEO content generation, GEO for ChatGPT/LLM brand visibility, and heatmap-based UX analytics.

Kelcible is privately held with no external funding, no parent company, no subsidiaries, and no disclosed leadership team beyond its public contact channels. Revenue model is professional services sold as annual subscriptions plus project-based engagements, with pricing not publicly disclosed. The business is operating and active, and the most recent strategic posture (2024-2025) emphasizes service-line expansion (GEO, custom applications, API integrations, Qualiopi-certified training) rather than headcount or geographic scaling.

Name

Kelcible

Legal name

Kelcible

Website

https://kelcible.fr

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Kelcible is a French regional digital marketing and web development agency in Angers serving SMB and mid-market clients across Western France with SEO, GEO, paid media, CRM, data tracking, and website services sold via annual subscription tiers.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Other Management Consulting Services (541618)

SIC

Services-Advertising (7310), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Customer Retention, Win-Back & Churn Reduction Programs (MPAAAIAH)

akta.pro secondary industry

Dashboarding & KPI/Performance Management (HDAEAMAF)

Keywords

• Digital marketing services
• Search engine optimization
• Web development agency
• Paid media management
• Website design services

Headquarters

HQ city

Angers

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Professional Services - Digital Marketing & Web Development: Digital agency providing comprehensive services including SEO, paid media campaigns, content creation, website design and development, CRM marketing, data tracking, and custom training. Revenue generated through project-based engagements and ongoing service retainers. Three-tiered offering structure: Démarrage (1 lever for small businesses), Croissance (2-4 levers for mid-sized companies), and Accélération (4+ levers for medium and large enterprises).

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Kelcible is a French digital agency that provides end-to-end digital marketing and web development services to businesses, following a 4-step methodology of audit, strategic recommendation, activation of high-impact levers, and monthly piloting with KPIs and AI. Its core offering spans digital strategy consulting, SEO (natural and AI/generative engine optimization), paid media campaigns, CRM marketing, data tracking and analytics, creative content production, Qualiopi-certified training, and website creation/redesign. Services are packaged into three tiers (Démarrage, Croissance, Accélération) targeting SMBs through large enterprises.

Product overview

Kelcible is a business-oriented digital marketing agency based in Angers, France, offering a comprehensive suite of digital marketing and web development services. The agency's portfolio consists of core strategic consulting supported by specialized service modules covering SEO (organic and AI-powered GEO), paid media advertising, CRM marketing, data analytics and tracking, creative content production, custom training programs, and full-service website creation and redesign. The offering also includes custom business application development, API integrations, and UX/UI design services. The agency organizes its services into three pricing tiers (Démarrage, Croissance, Accélération) targeting businesses at different growth stages.

Differentiator

Problem solved

Functional benefit

Products and services

• Stratégie Digitale Comprehensive digital strategy consulting service that includes digital audit, strategic roadmap development, channel activation, and monthly performance tracking with AI-powered analytics; designed for businesses looking to align digital efforts with business objectives.
• Référencement Naturel (SEO) Organic search engine optimization services to improve website visibility and rankings on Google, including local SEO targeting cities like Angers, Tours, Le Mans, Rennes, Cholet, Saumur, and Château-Gontier.
• Référencement IA (GEO) Generative Engine Optimization service focused on AI platform visibility and being cited by AI systems like ChatGPT, combining ChatGPT Ads integration with AI-assisted content optimization.
• Paid Media Paid advertising campaigns including Google Ads, social media ads (Meta, TikTok, LinkedIn, Pinterest, YouTube), and other paid channels to drive targeted traffic and conversions.
• CRM Marketing Customer relationship management marketing services including lead nurturing, customer retention, and marketing automation using Klaviyo and HubSpot.
• Data & Tracking Data analysis and tracking services including server-side tracking, analytics configuration (GA4, Matomo), and data visualization for performance measurement.
• Creative Content Creative content production including design, video, editorial content, and multimedia marketing materials.
• Formation sur mesure Customized digital marketing training programs delivered through their Qualiopi-certified training center.
• Création & Refonte de Sites Web Website creation and redesign services including custom development, platform migrations, and performance optimization using CMS platforms such as WordPress, Webflow, Shopify, WooCommerce, Prestashop, and Magento.
• Application Métier Custom business application development with features including traceability, maintenance tracking, dashboards, search engines, and custom API connections.
• Passerelles & Connexion API API integration and connector services including ERP integrations, custom connections, and HubSpot CRM connections.
• UX / UI Design User experience and interface design services including evaluation, research, design, and usability optimization.

Quantifiable outcome

• +80% traffic growth achieved for healthcare client
• +6 more outcomes

Named customers15 records

Segments11 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Yumens: Yumens is a French digital marketing and data agency offering SEO, paid media, and analytics services. It competes with Kelcible in the French mid-market digital marketing services space, with comparable offerings across organic search, paid acquisition, and data/tracking.
• Ad's up Consulting: Ad's Up is a French digital marketing agency specializing in paid media, SEO, and analytics. It is a direct peer to Kelcible in the French mid-market digital services space, with comparable channel expertise and target customer segments.
• The Metrics Factory: The Metrics Factory is a European SEO and digital marketing agency specializing in organic search and content strategy. It is comparable to Kelcible in its emphasis on SEO-led growth and analytics-driven methodology, and serves a similar SMB/mid-market client base.
• Junto: Junto is a French digital marketing agency offering SEO, paid media, content, and data-driven strategy services to mid-market clients. It is a close direct peer to Kelcible given its similar service portfolio, methodology-driven approach, and France-based SMB/mid-market focus.
• Verticime: Verticime is a French digital agency offering web development, SEO, and inbound marketing services to SMBs and mid-market clients. It is comparable to Kelcible as a full-service digital agency with a similar focus on website creation, organic search, and lead generation for the French SMB segment.
• Eskimoz: Eskimoz is a French SEO and paid media agency that competes directly with Kelcible in organic search, SEA, and digital marketing services for SMBs and mid-market clients across France. Both agencies are full-service digital marketing providers with similar channel mixes and target customer profiles.

Broad incumbents

• Jellyfish: Jellyfish is a global digital marketing agency with a significant French presence, offering paid media, SEO, content, and analytics. It is a broad incumbent that competes with Kelcible for larger clients and brings much greater scale, technology investment, and global capabilities.
• Havas: Havas is a major global advertising and communications group with strong French roots, offering creative, media, digital, and data services. It competes with Kelcible at the upper end of the market, particularly for enterprise clients seeking integrated agency capabilities.
• Publicis France: Publicis France is a major French advertising and digital marketing holding-company group offering end-to-end marketing, media, and digital transformation services. It is a broad incumbent competitor that can serve enterprise and mid-market clients across the same services Kelcible offers, at significantly larger scale.
• Dentsu France: Dentsu is a global advertising and marketing services group with significant French operations, providing digital, media, creative, and CXM services. It is a broad incumbent peer that overlaps with Kelcible's full-service digital offering while operating at substantially greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/kelcible
• Instagraminstagram.com/kelcible
• Xx.com/kelcible
• Facebookfacebook.com/kelcible

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kelcible