Blanco y Negro Music

What Blanco y Negro Music does

Blanco y Negro Music is an independent record label and entertainment company founded in 1983 in Barcelona, Spain, with 11-50 employees, operating a 360-degree music business model that combines record label services, artist booking, publishing, digital distribution, event promotion, and an emerging portfolio of co-produced immersive VR experiences. The company serves emerging and established artists (including Al Bano & Romina Power, Juan Magán, BLAUMUT, Dani Flaco, Habitación Vudú, Piratas Rumbversions, and La Caja de Pandora) alongside enterprise entertainment partners such as Tomorrowland, ACCIONA Cultura, Univrse, and Banijay Live Studio. Revenue is generated across seven streams: record label operations, digital distribution subscriptions, booking transaction fees, music and VR licensing royalties, event promotion and production fees, immersive experience ticket sales, and CD/vinyl merchandise sold via shop.blancoynegro.com.

The company's core technology stack pairs traditional label and digital distribution infrastructure (Spotify, Apple Music, Deezer, Beatport, TikTok) with proprietary and co-developed immersive entertainment products — Hotel Dracula (co-owned with UNIVRSE), Fairy Tales, ART MASTERS (with ACCIONA Cultura and Museo Nacional del Prado), and the Tomorrowland Immersive Experience (via the XR Music Hub joint venture with Layers of Reality). The Black Mirror Experience, a 60-minute free-roaming VR production co-created with UNIVRSE and Banijay Live Studio, uses generative AI to personalize narrative paths in real time. Distribution is direct-to-consumer for physical goods, streaming-platform-aggregated for music, and B2B-licensed internationally for immersive experiences, with operating geographies spanning Spain, Western and Central Europe, North America, South America, and East Asia.

Commercially, Blanco y Negro runs a hybrid GTM combining direct artist signings, label demo portals (LabelRadar, SubmitHub), Spotify playlist curation, festival and concert production (UNITE with Tomorrowland Barcelona, Sensation Madrid, Brunch In The Park Valencia, Caribe Mix Festival 2026), and B2B licensing to cultural institutions and entertainment operators. The firm operates a wholly-owned sub-label, Fanàtik, focused on the Catalan music scene, and holds strategic minority equity in UNIVRSE, XR Music Hub, and The Creators Mansion as part of a deliberate expansion beyond traditional record label operations into immersive entertainment technology and AI-in-music governance (GenAIe initiative).

Name

Blanco y Negro Music

Legal name

Blanco y Negro Music

Website

https://blancoynegro.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

11–50 employees

Short description

Blanco y Negro Music is a Barcelona-based independent record label founded in 1983 offering 360-degree artist services, event promotion, digital distribution, and an emerging portfolio of co-produced immersive VR experiences with international licensing across nine countries.

Ownership category

akta.pro rank

Product category

Independent Record Label and Music Entertainment Services

NAICS

Record Production and Distribution (51225), Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114), Music Publishers (51223)

SIC

Phonograph Records & Prerecorded Audio Tapes & Disks (3652), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Master Licensing & Clearances (Recorded Music) (MPAIAAAI)

akta.pro secondary industries

Sync Marketplaces & Licensing Platforms (MPAIALAG), Brand Partnerships & Music Placement Services (Non-Exclusive Brand Deals) (MPAIALAM), Music Festival Organizers & Promoters (MPAGAAAB)

Keywords

• Independent record label
• Music distribution services
• Artist management services
• Immersive entertainment experiences
• Music licensing

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Record Label Operations: Traditional record label services including artist roster management, music releases, publishing, and artist development. The label has operated since 1983 and manages a diverse catalog combining timeless classics with emerging artist proposals.
2. Digital Distribution: Digital music distribution services for artists and labels.
3. Booking and Artist Services: Booking services for artists, managing live performances, concerts, and event appearances.
4. Licensing: Licensing of music catalog and immersive experiences to third parties. International licensing of VR experiences like ART MASTERS, Hotel Dracula, and Fairy Tales.
5. Event Promotion and Production: Promoting and producing events and festivals including UNITE with Tomorrowland Barcelona, Sensation Madrid, Brunch In The Park Valencia, and Caribe Mix Festival. Co-production of concerts such as Al Bano & Romina Power and Juan Magán at Movistar Arena.
6. Immersive Experience Revenue: Revenue from immersive VR experiences including Hotel Dracula, Fairy Tales, and ART MASTERS. Ticket sales and licensing fees for these location-based entertainment products.
7. Merchandise and Physical Sales: CD and vinyl shop sales through shop.blancoynegro.com.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels9 records

Core offering

Blanco y Negro Music is an independent record label founded in 1983 in Barcelona that provides 360-degree artist development services including recording, digital distribution, publishing, sync licensing, booking, and promotional support to artists across multiple genres. The company has expanded into event promotion (festivals and arena concerts) and the international licensing of proprietary immersive VR experiences such as Tomorrowland Immersive, Hotel Dracula, Fairy Tales, and ART MASTERS developed through partnerships with UNIVRSE and XR Music Hub.

Product overview

Blanco y Negro Music is an independent record label founded in 1983 in Barcelona, operating as a multi-faceted entertainment company. The core offering consists of traditional record label services (music production, digital distribution, licensing, and publishing) combined with artist management and booking services. The company has expanded into immersive VR experiences (Tomorrowland Immersive, Hotel Dracula, Fairy Tales, ART MASTERS) developed through its Univrse partnership. Additional services include digital marketing, Spotify playlist curation, live streaming, and NFT offerings. The company also maintains a sub-label called Fanàtik for Catalan music.

Differentiator

Problem solved

Functional benefit

Products and services

• Record Label Services Independent record label offering music production, digital distribution, publishing, and licensing services for artists across multiple genres. Founded in 1983 in Barcelona.
• Artist & Label Services Comprehensive artist management including booking, promotion, publishing, and editorial services for both emerging and established artists across genres.
• Immersive VR Experiences VR-based immersive entertainment experiences including Tomorrowland Immersive, Hotel Dracula, Fairy Tales, and ART MASTERS, developed in partnership with UNIVRSE and licensed internationally to venues and promoters.
• Digital Distribution Digital music distribution services enabling artists to distribute their music across major streaming platforms worldwide.
• Music Licensing and Synchronization Music licensing services for synchronization in film, television, advertising, and other media, including global licensing coordination for the music catalog.
• Booking and Live Events Booking services for artists, managing live performances, concerts, and event appearances, including marquee arena productions at venues such as Movistar Arena Madrid.
• Fanàtik Sub-label Sub-label under Blanco y Negro Music focused on the Catalan music scene, featuring artists like BLAUMUT working on their sixth studio album 'ABISME'.
• Event Promotion and Production Promotion and production of festivals and concerts including UNITE with Tomorrowland Barcelona, Sensation Madrid, Brunch In The Park Valencia, Caribe Mix Festival, and co-production of arena concerts such as Al Bano & Romina Power and Juan Magán at Movistar Arena Madrid.
• CD/Vinyl Shop Direct-to-consumer e-commerce store at shop.blancoynegro.com offering CDs and vinyl records from the label's catalog.
• AI Music Services Artificial intelligence services applied to the music industry, including AI workshops, training, and the GenAIe governance initiative. Delivered to music professionals as consulting and educational offerings.

Quantifiable outcome

• 650,000+ Spotify followers for playlist support of new talent
• +1 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Banijay Live StudiocoreStrategic or Co-development Partner · 29 May 2026Coproduction partner for The Black Mirror Experience. Banijay Entertainment is a major French entertainment group. The collaboration led to Cannes Film Festival recognition in 2026, marking the first time a Spanish studio received this honor in the Immersive Competition.
• IMB International Music Business SchoolminorStrategic or Co-development Partner · 31 January 2026Blanco y Negro Music, led by Verónica Casas and Ricard Tomás, delivered an Artificial Intelligence Workshop for Project Managers at IMB School within the Master in Music Business Management, providing practical AI training for the music industry.
• Deepdelay ManagementminorChannel Partner/ Reseller/ Distributor · 4 December 2025Production company for Caribe Mix Festival 2026, bringing Latin hits and Eurodance to major Spanish cities under official license from Blanco y Negro Music.
• ACCIONA CulturacoreStrategic or Co-development Partner · 25 October 2025Creator of ART MASTERS: A Virtual Reality Experience in collaboration with Museo Nacional del Prado. Blanco y Negro Music serves as the official international licensee, supporting global expansion of this immersive art experience following successful runs in Madrid, Shanghai, and Buenos Aires.
• FKP Scorpio EntertainmentminorChannel Partner/ Reseller/ Distributor · 22 October 2025German operator bringing Fairy Tales VR experience to Oberhausen, Germany. Partnership enables international expansion of immersive fairy tale experience.
• UnivrsecoreStrategic or Co-development PartnerCo-producers and co-owners of Hotel Dracula IP. Blanco y Negro Music is an early-stage investor in Univrse. Together they drive the international expansion of immersive VR experiences including Hotel Dracula, which has traveled to Madrid, Barcelona, Paris, Berlin, Montreal, Curitiba, Salvador, Ningbo, and Warsaw. The partnership combines music industry expertise with VR technology development.
• XR Music HubcoreStrategic or Co-development PartnerXR Music Hub is formed by Layers of Reality and Blanco y Negro Music. This partnership created the Tomorrowland Immersive Experience and The Great Library of Tomorrow, combining expertise in music festivals, immersive events, and digital art exhibitions.
• Layers of RealitycoreStrategic or Co-development PartnerPartner in XR Music Hub joint venture. Layers of Reality brings expertise in digital immersive experiences and art exhibitions including Dalí Cibernético, Gustav Klimt – The Immersive Experience, and Frida Kahlo – La vida de un ícono.
• SOLD OUTminorChannel Partner/ Reseller/ DistributorLocal promoter for ART MASTERS Buenos Aires at La Rural – Pabellón Frers, supporting the international licensing model of the immersive experience.
• Novicom Marketing GroupminorGTM or Marketing PartnerDigital marketing collaboration partner for campaigns. Blanco y Negro works with Novicom on various marketing initiatives.
• Kursaal OostendeminorChannel Partner/ Reseller/ DistributorLocal organizer for Fairy Tales European Premiere in Ostend, Belgium (July 2025), hosting the VR fairy tale experience at their venue.
• FeverminorChannel Partner/ Reseller/ DistributorCo-producer with Blanco y Negro of Al Bano & Romina Power concert at Movistar Arena Madrid (May 2025). Fever serves as ticketing and event promotion partner.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Universal Music Spain: Spain arm of Universal Music Group, the world's largest recorded music company. Competes broadly with Blanco y Negro in the Spanish market for artist signings, distribution, and sync.
• Live Nation Entertainment: Global live entertainment and ticketing company. Competitor in event promotion where Blanco y Negro promotes Spanish festivals and concerts.
• Warner Music Spain: Spain subsidiary of Warner Music Group. Operates as a major-label incumbent in the same Spanish recording market where Blanco y Negro competes for artist signings.

Direct peers

• Armada Music: Amsterdam-based independent electronic music label founded in 2003, comparable in scale and history to Blanco y Negro. Both operate indie dance/electronic labels with sub-labels, artist management, and event components.
• Kontor Records: German independent electronic/dance music label with comparable longevity and multi-decade operating history. Both run label services, artist development, and live event operations in European markets.
• Primavera Sound: Barcelona-based music festival and label. Operates a major festival brand in the same Spanish market alongside label and event activities, directly overlapping Blanco y Negro's promoter and label functions.
• Toolroom Records: UK-based independent house/electronic label with artist management, events, and sync services. Directly comparable business model to Blanco y Negro's 360-degree electronic music operations.
• UNIVRSE: Barcelona-based VR experience studio behind Hotel Dracula and The Black Mirror Experience. UNIVRSE is both an investee and operational partner of Blanco y Negro, with overlapping IP and immersive experience production.
• Layers of Reality: Spanish immersive experience producer and Blanco y Negro's joint-venture partner in XR Music Hub. Both develop and tour location-based VR experiences in European markets.
• Fever Labs: Madrid-headquartered experiences and events platform. Fever is already a co-production partner with Blanco y Negro on Al Bano & Romina Power concerts and operates overlapping immersive experience inventory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/blancoynegro
• YouTubebit.ly/blancoynegromusic
• Facebookfacebook.com/blancoynegromusic
• Instagraminstagram.com/blancoynegromusic
• TikToktiktok.com/@blancoynegromusic
• LinkedInlinkedin.com/company/blanco-y-negro-music

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blanco y Negro Music