Edimen
Edimen is a Swiss-Italian regional media company in Lugano that publishes eight vertical lifestyle, business, health, tourism, and sustainability magazines and operates a recurring calendar of B2B networking and Experience events, selling advertising and integrated communication services to businesses in Canton Ticino and Northern Italy.
- Company typePrivate
- Founded1994
- HeadquartersLugano, Switzerland
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Edimen does
Edimen SA is a Swiss-Italian regional publishing and events company headquartered in Lugano, Switzerland, founded in 1994 and operating under a dual-entity structure (Edimen SA in Switzerland and Edimen Srl in Fino Mornasco, Italy). The company produces a portfolio of eight specialized magazine titles — Tutto Casa, Tutto Green, Réservé Magazine, Go Ticino, Tutto Salute, Tutto Impresa, Living Ticino, and 101 Storie — covering home, sustainability, gastronomy, tourism, health, business, architecture, and regional success stories, each distributed via dedicated websites and physical circulation in the Ticino market.
Edimen monetizes its editorial products primarily through B2B advertising and integrated communication packages sold to local and regional businesses seeking brand visibility in Canton Ticino. It complements this with a recurring calendar of owned events: the annual Business Matching B2B networking forum, a series of vertical-specific Experience events (Tutto Salute Experience, Tutto Green Experience, Tutto Casa Experience, Go Ticino Experience, Réservé Experience), the Mendrisio Medical Meeting, Donnavventura Ticino Experience, celebrity book presentations, and Ticino Experience. Around this core, Edimen offers bundled marketing services — Logo & Brand, Social Network management, Web & Video, Pacchetti Creativi, and Eventi — under the 'Il Galateo del Marketing' umbrella, positioning editorial output as the central tool in a multi-channel corporate-communication offering.
The company is privately held with no disclosed external investors, no funding rounds, and no M&A activity in the source data. Headcount is reported at 1-10 employees, and the operating geography is concentrated in Canton Ticino and Northern Italy. Distribution and audience development rely on a mix of physical magazine circulation, magazine-specific websites (tuttocasa.ch, tuttogreen.ch, tuttosalute.ch, tuttoimpresa.ch, reservemagazine.ch, goticino.ch), social channels (Facebook, Instagram, LinkedIn under the Edimen Media Community brand), and the in-person event calendar. Edimen celebrated its 30th anniversary in October 2024 at Centro Porsche Lugano, signaling continuity of its regional media-business model.
Edimen firmographics
Firmographics- Name
- Edimen
- Legal name
- Edimen SA
- Website
- https://edimen.ch
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Edimen is a Swiss-Italian regional media company in Lugano that publishes eight vertical lifestyle, business, health, tourism, and sustainability magazines and operates a recurring calendar of B2B networking and Experience events, selling advertising and integrated communication services to businesses in Canton Ticino and Northern Italy.
- Ownership category
- akta.pro rank
Edimen industry classification
Industry- Product category
- Regional Publishing & Events
- NAICS
- Periodical Publishers (51312), Advertising, Public Relations, and Related Services (5418)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721), Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Business, Finance & Industry Trade Magazines (MPAJAEAM)
- akta.pro secondary industries
- Home, Garden & DIY Magazines (MPAJAEAG), Health, Fitness & Wellness Magazines (MPAJAEAD), Food, Cooking & Beverage Magazines (MPAJAEAF), Travel & Outdoors Magazines (MPAJAEAH)
Keywords
Where Edimen is headquartered
LocationHeadquarters
- HQ city
- Lugano
- HQ country
- Switzerland
- HQ region
- Europe
Offices2 records
Markets served
Edimen business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Editorial Publications: Publishing of specialized magazines (Tutto Casa, Tutto Green, Réservé, Go Ticino, Tutto Salute, Tutto Impresa, Living Ticino, 101 Storie) serving as communication vehicles for B2B clients seeking visibility and brand awareness in the Ticino market.
- Events Organization: Organizing and hosting professional events including Business Matching (B2B networking), industry Experience events (Tutto Salute Experience, Tutto Green Experience, Tutto Casa Experience, Go Ticino Experience), celebrity book presentations, and annual conferences. Events serve as platforms for client engagement and brand visibility.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Edimen product offering
Product offeringCore offering
Edimen publishes a portfolio of eight regional magazines covering home/living, sustainability, health, business, gastronomy, architecture, tourism, and success stories for the Ticino market. It also organizes a recurring calendar of B2B events (Business Matching, Experience series, Mendrisio Medical Meeting, celebrity book presentations) and offers marketing services (branding, social media, web/video, creative packages, event management) under the "Il Galateo del Marketing" umbrella. These editorial products and events serve as the primary communication tools through which Edimen's B2B clients build visibility, notoriety, and memorability among regional consumers.
Product overview
Edimen is a Swiss-Italian media and publishing company based in Lugano that produces a portfolio of regional magazines covering lifestyle, sustainability, health, business, architecture, and tourism topics for the Ticino region. The company's offerings include seven distinct magazine publications (Tutto Casa, Tutto Green, Tutto Salute, Tutto Impresa, Réservé Magazine, Living Ticino, and Go Ticino), plus the 101 Storie success stories publication. These editorial products serve as the primary communication tools for their clients. Complementing the publications, Edimen provides marketing services through 'Il Galateo del Marketing' umbrella offering, which includes Logo & Brand design, Social Network management, Web & Video production, Creative Packages, and Event organization services.
Differentiator
Problem solved
Functional benefit
Brands
- Tutto Casa: Home and living magazine publication
- Tutto Green
- Réservé Magazine
- Go Ticino
- Tutto Salute
- 101 Storie
- Living Ticino
- Impresa Vincente
- Tutto Impresa
- Mendrisio Medical Meeting
Products and services
- Tutto Casa A lifestyle magazine covering home and living topics, published by Edimen for the Ticino region as a communication vehicle for B2B clients.
- Tutto Green A sustainability-focused publication covering environmental topics, green initiatives, and sustainable living in Ticino.
- Tutto Salute A health and wellness magazine covering medical topics, longevity, and healthcare innovations for the Ticino audience.
- Tutto Impresa A business magazine focused on entrepreneurship, management, innovation, and enterprise topics in Ticino.
- Réservé Magazine A lifestyle magazine dedicated to gastronomy, wine, and culinary experiences in Ticino.
- Go Ticino A tourism magazine promoting travel experiences and destinations in the Ticino region.
- Living Ticino An architecture and design magazine exploring form, vision, and material in residential and commercial spaces, promoted under the Tutto Casa ecosystem.
- 101 Storie A magazine featuring success stories of businesses and individuals in the Ticino region.
- Il Galateo del Marketing A continuously evolving portfolio of marketing products and services offered by Edimen, bundling Logo & Brand design, Social Network management, Web & Video production, Creative Packages, and Event organization for B2B clients.
- Event organization (Business Matching, Experience series, Ticino Experience, Mendrisio Medical Meeting, Celebrity book presentations) Annual and recurring B2B and consumer events organized by Edimen in Ticino, including Business Matching (November 2024, 2025 editions at Palazzo dei Congressi Lugano), the Experience series aligned with each magazine, the Mendrisio Medical Meeting, Ticino Experience and Donnavventura Ticino Experience, and celebrity book presentations. Events function as platforms for client engagement, brand visibility, and professional networking.
Companies that use Edimen
Customer profileSegments3 records
Ideal customer profiles2 records
Edimen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Edimen partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
Edimen competitors and assessment
Company assessmentDirect peers
- Clarida Publishing: Smaller Swiss regional publishing house producing local lifestyle and business titles. Comparable as a direct peer in scale and model — small-team Swiss publisher combining print magazines with event/communication services for B2B clients.
- Mediaplanet: Global content-marketing company producing advertorial-style special-interest publications distributed with major news partners. Comparable as a peer monetizing editorial content as a B2B communication vehicle rather than purely consumer subscriptions.
- Ebner Media Group: German special-interest magazine publisher that pairs print titles with proprietary live events. Comparable business model: vertical magazines monetized via a mix of advertising, subscriptions, and branded events — analogous to Edimen's Tutto/Experience structure.
Broad incumbents
- RCS MediaGroup: Italian media group publishing Corriere della Sera, La Gazzetta dello Sport, and magazines. Comparable broad incumbent with adjacent footprint in Northern Italy, relevant for competitive dynamics around Lombardy advertisers.
- Ringier: Largest private Swiss media group operating newspapers, magazines, and digital platforms. Comparable as a broad incumbent in Swiss regional publishing, though Edimen operates at a sub-scale, Swiss-Italian niche versus Ringier's national reach.
- TX Group: Swiss media group (Tamedia/20 Minuten) operating newspapers and digital classifieds. Comparable as a broad Swiss publishing incumbent and a relevant benchmark for Swiss-Italian regional newspaper competition (e.g., Corriere del Ticino).
- Burda Media: German family-owned media company publishing consumer and special-interest magazines across Europe. Comparable as a broad incumbent with a similar multi-vertical lifestyle and business magazine portfolio.
- Mondadori Group: Italy's largest publishing house, operating magazines, books, and digital media. Comparable as a broad Italian incumbent in lifestyle and business magazine publishing, relevant given Edimen Srl's Northern Italy footprint.
Regional players
- laRegione Ticino: Regional Ticino newspaper covering Swiss-Italian news. Comparable as a Swiss-Italian regional publisher competing in the same local advertising market and reader pool that Edimen's lifestyle magazines serve.
- Corriere del Ticino: Historic regional newspaper covering Canton Ticino. Most directly comparable as a regional Swiss-Italian publisher competing for the same Ticino B2B advertisers and reader attention that Edimen targets with its magazine portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Edimen social profiles
Digital presenceEdimen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Edimen leadership team
Management profileNumber of profiles
Profiles1 record
Edimen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Edimen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Edimen
What does Edimen do?
Edimen publishes a portfolio of eight regional magazines covering home/living, sustainability, health, business, gastronomy, architecture, tourism, and success stories for the Ticino market. It also organizes a recurring calendar of B2B events (Business Matching, Experience series, Mendrisio Medical Meeting, celebrity book presentations) and offers marketing services (branding, social media, web/video, creative packages, event management) under the "Il Galateo del Marketing" umbrella. These editorial products and events serve as the primary communication tools through which Edimen's B2B clients build visibility, notoriety, and memorability among regional consumers.
Is Edimen a public or private company?
Edimen is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Edimen founded?
Edimen was founded in 1994. It employs 1 to 10 people.
Where is Edimen based?
Edimen is headquartered in Lugano, Switzerland, in the Europe region.
How does Edimen make money?
Two revenue lines are on record. Editorial Publications are the primary driver. The others are events Organization.
Who are Edimen's main competitors?
Direct peers on record are Clarida Publishing, Mediaplanet and Ebner Media Group. Broad incumbents are RCS MediaGroup, Ringier, TX Group, Burda Media and Mondadori Group. Regional players are laRegione Ticino and Corriere del Ticino.
Does Edimen have an API?
No public API is recorded for Edimen.
What industry is Edimen in?
Edimen's product category is Regional Publishing & Events. Its primary akta.pro industry code is MPAJAEAM, Business, Finance & Industry Trade Magazines, with a secondary code of MPAJAEAG, Home, Garden & DIY Magazines. Its NAICS code is 51312 and its SIC code is 2721.