Easyweb

Name

Easyweb

Legal name

Easyweb AS

Website

https://easyweb.no

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Software Publishers (5132), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Advertising Agencies (7311)

akta.pro primary industry

Cloud-Native Application Development (Containers/Kubernetes/Serverless) (BPAEAFAE)

Keywords

• Web development services
• E-commerce development
• Digital marketing services
• Mobile app development
• WordPress development agency

Headquarters

HQ city

Sandefjord

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Website Development: Custom website development services starting at minimum 50,000 NOK. Includes design, development, consulting, and integration services using WordPress as the platform.
2. E-commerce / Nettbutikk Development: Custom e-commerce solutions for B2B and B2C, starting at minimum 100,000 NOK. Includes WooCommerce development, payment integrations, and ERP connections.
3. App Development: Custom app development for Android and iOS, minimum budget 200,000 NOK. Includes design process, admin panel, and apps supporting both platforms.
4. Digital Marketing Services: Performance marketing services with minimum 10 hours per month commitment. Includes advertising on Google Ads, Microsoft Ads, Facebook, Instagram, LinkedIn, Snapchat. Certified Google and Microsoft partner.
5. Integration Services: Integration work connecting websites/e-commerce with ERP systems, PIM, CRM, payment solutions, shipping, and other third-party systems.
6. User Testing Services: User testing services at 2,500 NOK per test person, minimum 5 test persons per test.
7. Keyword Analysis: Fixed-price keyword analysis service at 10,000 NOK ex VAT.
8. Accelerated Domains: Premium hosting performance and security service at 2,138 NOK/month.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Easyweb is a Norwegian digital agency that designs and builds custom WordPress websites, WooCommerce e-commerce solutions (B2B and B2C), and mobile apps for iOS/Android, alongside performance-based digital marketing services across Google, Microsoft, and social platforms. Engagements are sold on a fixed-price project basis with subscription retainers for marketing and the proprietary Accelerated Domains hosting/performance layer.

Product overview

Easyweb is a web and marketing agency based in Sandefjord, Norway, that operates as a division of CoreTrek AS (acquired September 2023). The company offers a portfolio of digital services centered on two core competencies: development and marketing. The core products include: Nettside (custom websites built on WordPress starting at 50,000 NOK) and Nettbutikk (custom e-commerce solutions built on WooCommerce starting at 100,000 NOK), both offering tailor-made code and design. Supporting services include Digital markedsføring (performance-based advertising on Google, Microsoft, Facebook, Instagram, LinkedIn, Snapchat), Apputvikling (mobile app development starting at 200,000 NOK), Integrasjon (data integration services), Brukertesting (user testing at 2,500 NOK per participant), and Søkeordsanalyse (keyword analysis at 10,000 NOK fixed price). Add-on products include the free Easyweb appen (KPI tracking mobile app for iOS/Android) and Accelerated Domains (premium performance/security service at 2,138 NOK/month). All development is built on WordPress/WooCommerce with custom code from scratch, enabling high flexibility and open integrations.

Differentiator

Problem solved

Functional benefit

Products and services

• Nettside (Custom Website Development) Custom website development service built on WordPress CMS with tailor-made code, design, UX, conversion optimization, and integrations; minimum budget 50,000 NOK. Targeted at Norwegian SMB and mid-market companies seeking a tailored digital presence.
• Nettbutikk (Custom E-commerce Development) Custom e-commerce solutions for B2C and B2B built on WordPress and WooCommerce, including role-based pricing, customer-specific catalogues, mobile optimization, and integrations with payment, ERP, and logistics systems; minimum budget 100,000 NOK.
• Apputvikling (Mobile App Development) Custom mobile app development for Android and iOS, including design, backend, admin panel, and store launch; minimum budget 200,000 NOK. Can convert existing websites or e-commerce into native apps.
• Digital markedsføring (Performance Marketing) Performance-based digital marketing services across Google Ads, Microsoft Ads, Facebook, Instagram, LinkedIn, and Snapchat; minimum 10 hours/month commitment with ROI-focused reporting. Operated as a certified Google and Microsoft partner.
• Integrasjon (System Integration Services) Data integration services connecting Easyweb-built websites and e-commerce solutions with ERP, accounting, PIM, inventory, booking, CRM, payment, shipping, and newsletter systems. Performed only on solutions developed by Easyweb.
• Brukertesting (User Testing) User testing service including task development, candidate recruitment, video analysis, and reporting; 2,500 NOK per test person with a minimum of 5 testers recommended.
• Søkeordsanalyse (Keyword Analysis) Keyword research service including monthly search volume, competition analysis, and position tracking for SEO and paid advertising; fixed price 10,000 NOK ex VAT.
• Easyweb appen (KPI Tracking App) Free mobile app for iOS and Android that lets Easyweb customers track website and marketing KPI performance, including e-commerce reporting, traffic analysis, internal search analytics, marketing results tracking, and conversion tips; integrates with Google Analytics.
• Accelerated Domains (Performance and Security Hosting) Subscription performance and security layer for websites with up to 50% faster load times, 180+ node global CDN, HTML caching, automatic image optimization, DDoS protection, and green hosting; priced at 2,138 NOK per month.

Quantifiable outcome

• 50% faster page load time with Accelerated Domains
• +3 more outcomes

Named customers18 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Feature4 records

Partnerships

Eight partnerships are on record, tiered flagship and core.

• CoreTrek ASflagshipStrategic or Co-development Partner · 12 September 2023Easyweb was acquired by CoreTrek AS on September 12, 2023. The companies merged on November 30, 2023. Easyweb continues as a brand within CoreTrek, focusing on WordPress, WooCommerce, and performance marketing services. CoreTrek has 70 employees and serves over 1,200 customers across Norway.
• BK Grafisk / BKcoreChannel Partner/ Reseller/ DistributorBK Grafisk delivers design services for Easyweb projects and has been a long-term strategic design partner. Easyweb and BK have collaborated on numerous e-commerce and website projects.
• BK LogistikkcoreTechnology or IntegrationBK Logistikk provides warehouse and logistics services for e-commerce clients. Integration partner for inventory management, order processing, and fulfillment for Easyweb's e-commerce solutions.
• VISMA NXTcoreTechnology or IntegrationEasyweb is one of the first tech agencies to build a full e-commerce integration against Visma NXT (next-generation ERP). Integration includes product data, pricing matrices, inventory, customer cards, orders, and credit blocking.
• WooCommercecoreTechnology or IntegrationWooCommerce is the core e-commerce platform used by Easyweb. Over 45% of all world's online stores run WooCommerce. Platform provides open-source flexibility with extensive API capabilities.
• AlgoliacoreTechnology or IntegrationAlgolia provides advanced search functionality for Easyweb's e-commerce and website solutions, enabling fast, relevant search experiences with filtering and faceting.
• Google AdscoreTechnology or IntegrationCertified Google Partner for advertising. Easyweb is certified to manage Google Ads campaigns for clients.
• Microsoft AdscoreTechnology or IntegrationCertified Microsoft Partner for advertising. Easyweb is certified to manage Microsoft Ads campaigns for clients.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Creuna: Nordic digital agency offering web, e-commerce, and digital marketing services with strong presence in Norway. Directly comparable product/service mix to Easyweb's integrated development-plus-performance-marketing model.
• Webhuset: Norwegian web agency focused on WordPress, WooCommerce, and digital commerce for SMB and mid-market. Directly competes with Easyweb on the same platforms and in the same customer segment across Norway.
• Kantega: Norwegian IT consultancy delivering custom software development, integrations, and enterprise application work. Closely comparable to Easyweb on the integration and custom development side, particularly for B2B and enterprise customers.
• Netlight: Nordic (Swedish/Norwegian) digital consultancy offering web development, e-commerce, and digital transformation services for mid-market and enterprise. Direct overlap with Easyweb's WordPress/WooCommerce and digital strategy offerings across the Nordic region.
• Geta: Norwegian digital agency specializing in e-commerce and PIM/commerce architecture, with strong WooCommerce and Episerver/Optimizely practices. The most direct head-to-head peer for Easyweb's WooCommerce development and ERP integration work in the Norwegian market.
• Anti (formerly ANTI/Digital Inn): Norwegian digital agency with design, development, and performance marketing capabilities. Competitively positioned with Easyweb on creative-led digital services and performance marketing for Norwegian mid-market clients.

Broad incumbents

• Bekk: Norwegian IT consultancy with deep development and digital transformation practices. Notable as the firm where Easyweb founder Anders Årstein Hansen worked prior to founding Easyweb; competes for similar enterprise digital engagements.
• Knowit: Nordic digital and tech consultancy with Norwegian presence, combining business consulting, software development, and digital marketing. Overlaps with Easyweb's enterprise e-commerce and integration work, though at larger scale.
• Bouvet: Large Norwegian IT consulting and digital services firm with 1,800+ employees. Offers application development, e-commerce, and digital marketing but as part of a much broader portfolio, often competing for the same enterprise RFPs as Easyweb.
• Itera: Nordic digital agency with Norwegian operations offering full-stack digital services including e-commerce, marketing, and consulting. Larger and more diversified than Easyweb but addresses the same customer pain points.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/easywebAS
• LinkedInlinkedin.com/company/easyweb-norge

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Easyweb